The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Double Agency: BBDO Canada / Toronto Client: Diageo Canada Inc./The Pilot Category: Collateral / P.O.P. and In-Store - Single
Geese POS Poster Agency: Borders Perrin Norrander / Portland Client: Columbia Sportswear Category: Collateral / P.O.P. and In-Store - Single
Backseat Driver's Manual Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Collateral / P.O.P. and In-Store - Single
Moth Agency: DDB London / London Client: Harvey Nichols Category: Collateral / P.O.P. and In-Store - Single
Balloon Agency: DDB London / London Client: Harvey Nichols Category: Collateral / P.O.P. and In-Store - Single
Ice Agency: DDB London / London Client: Harvey Nichols Category: Collateral / P.O.P. and In-Store - Single
Label Agency: Leo Burnett Mexico / Mexico City Client: Procter & Gamble Category: Collateral / P.O.P. and In-Store - Single
Giant Houses - City Agency: Publicis Frankfurt GmbH / Frankfurt am Main Client: Renault Deutschland AG Category: Collateral / P.O.P. and In-Store - Single
Feet Agency: Sil Malaysia / Kuala Lumpur Client: Sony Malaysia Category: Collateral / P.O.P. and In-Store - Single
Head Agency: TBWA\Paris / Boulogne-Billancourt Client: Sony PlayStation Category: Collateral / P.O.P. and In-Store - Single
Little girl Agency: TBWA\Paris / Boulogne-Billancourt Client: Harry's Category: Collateral / P.O.P. and In-Store - Single
Bonded by Blood Agency: TBWA\Whybin / Auckland Client: adidasNZRU Category: Collateral / P.O.P. and In-Store - Single
"We're Moving" Windows Agency: The Johnson Group / Chattanooga Client: EPB Category: Collateral / P.O.P. and In-Store - Single
HEADRESTS Agency: ZAPPING / MADRID Client: NH HOTELES Category: Collateral / P.O.P. and In-Store - Single
Bookmark Agency: BBDO / Bangkok Client: The Post Publishing Public Co.,Ltd. Category: Collateral / Promotion (Agencies creating work for individuals) - Single only
Smallest turning circle Agency: BBDO Duesseldorf GmbH / Duesseldorf Client: DaimlerChrysler Vertriebsorganisation Deutschland in Cooperation with PepsiCo Deutschland Category: Collateral / Promotion (Agencies creating work for individuals) - Single only
Extra White Smile Agency: BBDO Duesseldorf GmbH / Duesseldorf Client: Wrigley GmbH Category: Collateral / Promotion (Agencies creating work for individuals) - Single only
The Power of Ascii Tissue Packs Agency: Hakuhodo Kettle / TOKYO Client: ASCII CORPORATION Category: Collateral / Promotion (Agencies creating work for individuals) - Single only
Poul Neilson Personal Training Agency: Publicis toronto / toronto Client: Poul Neilson Category: Collateral / Promotion (Agencies creating work for individuals) - Single only
Take Your Child to Work Day Agency: Lowe New York / New York Client: Lowe New York Category: Collateral / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
Mangos Holiday '06 Mixed Fruit Activity Book Agency: Mangos / Malvern Client: Mangos Category: Collateral / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
organ donation Agency: Serviceplan Gruppe fuer innovative Kommunikation GmbH & Co. KG / München Client: Serviceplan Category: Collateral / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
Handmade Posters Agency: Serviceplan Muenchen/Hamburg / Hamburg Client: Serviceplan Hamburg GmbH & Co. KG Category: Collateral / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only

2007 Advertising Merit Award

BBDO Canada / Toronto

Diageo Canada Inc./The Pilot

Double

Collateral / P.O.P. and In-Store - Single

07228A

2007 Advertising Merit Award

Borders Perrin Norrander / Portland

Columbia Sportswear

Geese POS Poster

Collateral / P.O.P. and In-Store - Single

07229A

2007 Advertising Merit Award

Crispin Porter + Bogusky / Miami

Volkswagen

Backseat Driver's Manual

Collateral / P.O.P. and In-Store - Single

07230A

2007 Advertising Merit Award

DDB London / London

Harvey Nichols

Moth

Collateral / P.O.P. and In-Store - Single

07231A

2007 Advertising Merit Award

DDB London / London

Harvey Nichols

Balloon

Collateral / P.O.P. and In-Store - Single

07232A

2007 Advertising Merit Award

DDB London / London

Harvey Nichols

Ice

Collateral / P.O.P. and In-Store - Single

07233A

2007 Advertising Merit Award

Leo Burnett Mexico / Mexico City

Procter & Gamble

Label

Collateral / P.O.P. and In-Store - Single

07234A

2007 Advertising Merit Award

Publicis Frankfurt GmbH / Frankfurt am Main

Renault Deutschland AG

Giant Houses - City

Collateral / P.O.P. and In-Store - Single

07235A

2007 Advertising Merit Award

Sil Malaysia / Kuala Lumpur

Sony Malaysia

Feet

Collateral / P.O.P. and In-Store - Single

07236A

2007 Advertising Merit Award

TBWA\Paris / Boulogne-Billancourt

Sony PlayStation

Head

Collateral / P.O.P. and In-Store - Single

07237A

2007 Advertising Merit Award

TBWA\Paris / Boulogne-Billancourt

Harry's

Little girl

Collateral / P.O.P. and In-Store - Single

07238A

2007 Advertising Merit Award

TBWA\Whybin / Auckland

adidasNZRU

Bonded by Blood

Collateral / P.O.P. and In-Store - Single

07239A

2007 Advertising Merit Award

The Johnson Group / Chattanooga

EPB

"We're Moving" Windows

Collateral / P.O.P. and In-Store - Single

07240A

2007 Advertising Merit Award

ZAPPING / MADRID

NH HOTELES

HEADRESTS

Collateral / P.O.P. and In-Store - Single

07241A

2007 Advertising Merit Award

BBDO / Bangkok

The Post Publishing Public Co.,Ltd.

Bookmark

Collateral / Promotion (Agencies creating work for individuals) - Single only

07281A

2007 Advertising Merit Award

BBDO Duesseldorf GmbH / Duesseldorf

DaimlerChrysler Vertriebsorganisation Deutschland in Cooperation with PepsiCo Deutschland

Smallest turning circle

Collateral / Promotion (Agencies creating work for individuals) - Single only

07282A

2007 Advertising Merit Award

BBDO Duesseldorf GmbH / Duesseldorf

Wrigley GmbH

Extra White Smile

Collateral / Promotion (Agencies creating work for individuals) - Single only

07283A

2007 Advertising Merit Award

Hakuhodo Kettle / TOKYO

ASCII CORPORATION

The Power of Ascii Tissue Packs

Collateral / Promotion (Agencies creating work for individuals) - Single only

07284A

2007 Advertising Merit Award

Publicis toronto / toronto

Poul Neilson

Poul Neilson Personal Training

Collateral / Promotion (Agencies creating work for individuals) - Single only

07285A

2007 Advertising Merit Award

Lowe New York / New York

Lowe New York

Take Your Child to Work Day

Collateral / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only

07286A

2007 Advertising Merit Award

Mangos / Malvern

Mangos

Mangos Holiday '06 Mixed Fruit Activity Book

Collateral / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only

07287A

2007 Advertising Merit Award

Serviceplan Gruppe fuer innovative Kommunikation GmbH & Co. KG / München

Serviceplan

organ donation

Collateral / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only

07288A

2007 Advertising Merit Award

Serviceplan Muenchen/Hamburg / Hamburg

Serviceplan Hamburg GmbH & Co. KG

Handmade Posters

Collateral / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only

07289A

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