The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID

Evolution
Agency: Ogilvy & Mather / Toronto
Client: Unilever Canada - Dove Category: Online Branded Content / Business to Consumer


Tea Partay
Agency: Bartle Bogle Hegarty / New York
Client: Smirnoff Category: Online Branded Content / Business to Consumer


Come Home to The Simpsons
Agency: devilfish / London
Client: Sky One Category: Online Branded Content / Business to Consumer


Heidies
Agency: Farfar / Stockholm
Client: Diesel Category: Online Branded Content / Business to Consumer


Sprite LOST Experience
Agency: AKQA / San Francisco
Client: The Coca-Cola Company Category: Online Branded Content / Business to Consumer


Unflinching Triumph: The Philip Rockhammer Story
Agency: AKQA / San Francisco
Client: NASP (National Association of Staredown Professionals) Category: Online Branded Content / Business to Consumer


Snickers Instant Def
Agency: Atmosphere BBDO / New York
Client: Master Foods Category: Online Branded Content / Business to Consumer


Early Detection
Agency: Bartle Bogle Hegarty / New York
Client: Unilever - AXE Category: Online Branded Content / Business to Consumer


Eat Like Snake Webfilm
Agency: Crispin Porter + Bogusky / Miami
Client: Burger King Category: Online Branded Content / Business to Consumer


King/Brooke Romance
Agency: Crispin Porter + Bogusky / Miami
Client: Burger King Category: Online Branded Content / Business to Consumer


The Big Idea - Coin Dominoes
Agency: Dare / London
Client: Vodafone Enterprise Uk Ltd Category: Online Branded Content / Business to Consumer


"STILLFREE"
Agency: Droga5 / NYC
Client: ECKO UNLTD./ MARC ECKO ENTERPRISES Category: Online Branded Content / Business to Consumer


Maposaurus Music Video
Agency: Fallon / Minneapolis
Client: Garmin Category: Online Branded Content / Business to Consumer


Cow Abduction - Farmer's Video
Agency: Goodby, Silverstein & Partners / San Francisco
Client: California Fluid Milk Processors Advisory Board Category: Online Branded Content / Business to Consumer


Specialized Movies
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Specialized Category: Online Branded Content / Business to Consumer


Rare Condition
Agency: McCann Worldgroup / San Francisco
Client: Microsoft/Windows Vista Category: Online Branded Content / Business to Consumer


Welcome to the IAP
Agency: McCann Worldgroup / San Francisco
Client: Microsoft/Windows Vista Category: Online Branded Content / Business to Consumer


Electric Brain
Agency: McCann Worldgroup / San Francisco
Client: Microsoft/Windows Vista Category: Online Branded Content / Business to Consumer


The Subject
Agency: McCann Worldgroup / San Francisco
Client: Microsoft/Windows Vista Category: Online Branded Content / Business to Consumer


Nature/ Naturalness
Agency: McCann Worldgroup / San Francisco
Client: Microsoft/Windows Vista Category: Online Branded Content / Business to Consumer


Looking on Wheels
Agency: McCann Worldgroup / San Francisco
Client: Microsoft/Windows Vista Category: Online Branded Content / Business to Consumer


JogaTV
Agency: Odopod / San Francisco
Client: Nike Category: Online Branded Content / Business to Consumer


Daughters
Agency: Ogilvy & Mather / Toronto
Client: Unilever Canada - Dove Category: Online Branded Content / Business to Consumer


Nike Women Rockstar Workout -- Hip Hop
Agency: R/GA / New York
Client: Nike Category: Online Branded Content / Business to Consumer


Kitchen
Agency: Saatchi & Saatchi GmbH / Frankfurt
Client: A.R.T. Studios Category: Online Branded Content / Business to Business


Kyle Bone
Agency: strawberryfrog / new york
Client: Microsoft Category: Online Branded Content / Business to Business


Award:
2007 Interactive Gold Pencil
Agency:
Ogilvy & Mather / Toronto
Client:
Unilever Canada - Dove
Title:
Evolution
Category:
Online Branded Content / Business to Consumer
Annual ID:
07046N

Award:
2007 Interactive Silver Pencil
Agency:
Bartle Bogle Hegarty / New York
Client:
Smirnoff
Title:
Tea Partay
Category:
Online Branded Content / Business to Consumer
Annual ID:
07047N

Award:
2007 Interactive Bronze Pencil
Agency:
devilfish / London
Client:
Sky One
Title:
Come Home to The Simpsons
Category:
Online Branded Content / Business to Consumer
Annual ID:
07048N

Award:
2007 Interactive Bronze Pencil
Agency:
Farfar / Stockholm
Client:
Diesel
Title:
Heidies
Category:
Online Branded Content / Business to Consumer
Annual ID:
07049N

Award:
2007 Interactive Merit Award
Agency:
AKQA / San Francisco
Client:
The Coca-Cola Company
Title:
Sprite LOST Experience
Category:
Online Branded Content / Business to Consumer
Annual ID:
07207N

Award:
2007 Interactive Merit Award
Agency:
AKQA / San Francisco
Client:
NASP (National Association of Staredown Professionals)
Title:
Unflinching Triumph: The Philip Rockhammer Story
Category:
Online Branded Content / Business to Consumer
Annual ID:
07208N

Award:
2007 Interactive Merit Award
Agency:
Atmosphere BBDO / New York
Client:
Master Foods
Title:
Snickers Instant Def
Category:
Online Branded Content / Business to Consumer
Annual ID:
07209N

Award:
2007 Interactive Merit Award
Agency:
Bartle Bogle Hegarty / New York
Client:
Unilever - AXE
Title:
Early Detection
Category:
Online Branded Content / Business to Consumer
Annual ID:
07210N

Award:
2007 Interactive Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
Burger King
Title:
Eat Like Snake Webfilm
Category:
Online Branded Content / Business to Consumer
Annual ID:
07211N

Award:
2007 Interactive Merit Award
Agency:
Crispin Porter + Bogusky / Miami
Client:
Burger King
Title:
King/Brooke Romance
Category:
Online Branded Content / Business to Consumer
Annual ID:
07212N

Award:
2007 Interactive Merit Award
Agency:
Dare / London
Client:
Vodafone Enterprise Uk Ltd
Title:
The Big Idea - Coin Dominoes
Category:
Online Branded Content / Business to Consumer
Annual ID:
07213N

Award:
2007 Interactive Merit Award
Agency:
Droga5 / NYC
Client:
ECKO UNLTD./ MARC ECKO ENTERPRISES
Title:
"STILLFREE"
Category:
Online Branded Content / Business to Consumer
Annual ID:
07214N

Award:
2007 Interactive Merit Award
Agency:
Fallon / Minneapolis
Client:
Garmin
Title:
Maposaurus Music Video
Category:
Online Branded Content / Business to Consumer
Annual ID:
07215N

Award:
2007 Interactive Merit Award
Agency:
Goodby, Silverstein & Partners / San Francisco
Client:
California Fluid Milk Processors Advisory Board
Title:
Cow Abduction - Farmer's Video
Category:
Online Branded Content / Business to Consumer
Annual ID:
07216N

Award:
2007 Interactive Merit Award
Agency:
Goodby, Silverstein & Partners / San Francisco
Client:
Specialized
Title:
Specialized Movies
Category:
Online Branded Content / Business to Consumer
Annual ID:
07217N

Award:
2007 Interactive Merit Award
Agency:
McCann Worldgroup / San Francisco
Client:
Microsoft/Windows Vista
Title:
Rare Condition
Category:
Online Branded Content / Business to Consumer
Annual ID:
07218N

Award:
2007 Interactive Merit Award
Agency:
McCann Worldgroup / San Francisco
Client:
Microsoft/Windows Vista
Title:
Welcome to the IAP
Category:
Online Branded Content / Business to Consumer
Annual ID:
07219N

Award:
2007 Interactive Merit Award
Agency:
McCann Worldgroup / San Francisco
Client:
Microsoft/Windows Vista
Title:
Electric Brain
Category:
Online Branded Content / Business to Consumer
Annual ID:
07220N

Award:
2007 Interactive Merit Award
Agency:
McCann Worldgroup / San Francisco
Client:
Microsoft/Windows Vista
Title:
The Subject
Category:
Online Branded Content / Business to Consumer
Annual ID:
07221N

Award:
2007 Interactive Merit Award
Agency:
McCann Worldgroup / San Francisco
Client:
Microsoft/Windows Vista
Title:
Nature/ Naturalness
Category:
Online Branded Content / Business to Consumer
Annual ID:
07222N

Award:
2007 Interactive Merit Award
Agency:
McCann Worldgroup / San Francisco
Client:
Microsoft/Windows Vista
Title:
Looking on Wheels
Category:
Online Branded Content / Business to Consumer
Annual ID:
07223N

Award:
2007 Interactive Merit Award
Agency:
Odopod / San Francisco
Client:
Nike
Title:
JogaTV
Category:
Online Branded Content / Business to Consumer
Annual ID:
07224N

Award:
2007 Interactive Merit Award
Agency:
Ogilvy & Mather / Toronto
Client:
Unilever Canada - Dove
Title:
Daughters
Category:
Online Branded Content / Business to Consumer
Annual ID:
07225N

Award:
2007 Interactive Merit Award
Agency:
R/GA / New York
Client:
Nike
Title:
Nike Women Rockstar Workout -- Hip Hop
Category:
Online Branded Content / Business to Consumer
Annual ID:
07226N

Award:
2007 Interactive Merit Award
Agency:
Saatchi & Saatchi GmbH / Frankfurt
Client:
A.R.T. Studios
Title:
Kitchen
Category:
Online Branded Content / Business to Business
Annual ID:
07227N
