The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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Award

Agency

Client

Title

Category

Annual ID

Semillero Agency: Grupo W / Saltillo Client: Semillero, Creatives School Category: Web Sites / Public Service/Non-Profit/ Educational
How to party Agency: Farfar / Stockholm Client: The Swedish alcohol committee Category: Web Sites / Public Service/Non-Profit/ Educational
The Chain Agency: Framfab Denmark / Copenhagen Client: Nike Category: Web Sites / Business to Consumer
Heidies Agency: Farfar / Stockholm Client: Diesel Category: Web Sites / Business to Consumer
Nastuh Abootalebi Agency: SCHOLZ & VOLKMER GmbH / Wiesbaden Client: Nastuh Abootalebi Category: Web Sites / Business to Consumer
UNIQLO.COM Agency: tha ltd. / Tokyo Client: UNIQLO INC. Category: Web Sites / Business to Consumer
Nike Air Agency: Big Spaceship / Brooklyn Client: Nike Category: Web Sites / Business to Consumer
Getty Images - 10 ways Agency: Great Works / Stockholm Client: Getty Images Category: Web Sites / Business to Consumer
Optimo Agency: FORM::PROCESS / Tokyo Client: Optimo Category: Web Sites / E-Commerce
SNEEZE AID Agency: Forsman & Bodenfors / Gothenburg Client: APOTEKET (SWEDISH PHARMACY) Category: Web Sites / E-Commerce
NikeStore Agency: R/GA / New York Client: Nike Category: Web Sites / E-Commerce
Hope Spreads Faster Than AIDS Agency: AKQA / Washington Client: The Global Fund to Fight AIDS, TB and Malaria Category: Web Sites / Public Service/Non-Profit/ Educational
SAM Agency: ARC Worldwide Singapore / Leo Burnett / Singapore Client: Samaritans of Singapore Category: Web Sites / Public Service/Non-Profit/ Educational
Whudafxup Agency: Arnold / Boston Client: American Legacy Foundation/truth Category: Web Sites / Public Service/Non-Profit/ Educational
ownyourC Agency: Cactus Marketing Communications / denver Client: Colorado State Tobacco Education and Prevention Partnership, STEPP Category: Web Sites / Public Service/Non-Profit/ Educational
How Edison Are You? Agency: Firstborn / New York Client: Edison Innovation Foundation Category: Web Sites / Public Service/Non-Profit/ Educational
The Bridge Agency: juxt interactive / newport beach Client: Glue Network Category: Web Sites / Public Service/Non-Profit/ Educational
What Noise? Agency: Kinetic Singapore / Singapore Client: The Hear and Be Heard Fund Centre for Hearing Intervention & Language Development Category: Web Sites / Public Service/Non-Profit/ Educational
Dare School Agency: Dare / London Client: Dare Category: Web Sites / Business to Business
PigsAnonymous.com Agency: Lowe New York / New York Client: Advertising Women of New York Category: Web Sites / Business to Business
Worth the Pain Agency: Saatchi & Saatchi NZ / Auckland Client: Young Guns Category: Web Sites / Business to Business
Coke.com Agency: AKQA / London Client: The Coca-Cola Company Category: Web Sites / Business to Consumer
Audi R8 Agency: argonauten G2 GmbH / Düsseldorf Client: Audi AG Category: Web Sites / Business to Consumer
The Gamekillers Agency: Bartle Bogle Hegarty / New York Client: Unilever - AXE Category: Web Sites / Business to Consumer
VWFeatures.com Agency: Crispin Porter + Bogusky / Miami Client: Volkswagen Category: Web Sites / Business to Consumer
La Llamada Agency: DoubleYou / Barcelona Client: Cacique Rum Category: Web Sites / Business to Consumer
MOTOFONE Agency: DraftFCB / New York Client: Motorola Category: Web Sites / Business to Consumer
Rethink Fone Agency: DraftFCB Toronto / Toronto Client: Motorola Motofone Category: Web Sites / Business to Consumer
The Unity Tree Agency: DraftFCB Toronto / Toronto Client: Hewlett-Packard Category: Web Sites / Business to Consumer
Great pockets Agency: Farfar / Stockholm Client: Nokia Nseries Category: Web Sites / Business to Consumer
THE CITY IS YOUR STADIUM Agency: Forsman & Bodenfors / Gothenburg Client: STADIUM Category: Web Sites / Business to Consumer
Absolut Ruby Red Agency: Great Works / Stockholm Client: V&S Absolut Spirits Category: Web Sites / Business to Consumer
Absolut Lomo Agency: Great Works / Stockholm Client: V&S Absolut Spirits, Patric Blixt/Ulrika Lövdahl Category: Web Sites / Business to Consumer
Absolut Search Agency: Great Works / Stockholm Client: V&S Absolut Spirits, Patric Blixt Category: Web Sites / Business to Consumer
Levi Strauss Japan 2006 Fall & Winter Collection Agency: IMG SRC, Inc. / Tokyo Client: Levi Strauss Japan K.K. Category: Web Sites / Business to Consumer
Ford Bold Moves Agency: jwt new york / ny Client: Ford Category: Web Sites / Business to Consumer
adidas Y-3 Reflections Agency: NEUE DIGITALE GmbH / Frankfurt am Main Client: adidas Group Category: Web Sites / Business to Consumer
G'zOne LAB TRILOGY Agency: PYRAMID FILM INC. / Tokyo Client: CASIO COMPUTER CO.,LTD. Category: Web Sites / Business to Consumer
Nike Basketball Agency: R/GA / New York Client: Nike Category: Web Sites / Business to Consumer
Where are you learning English? Agency: Rethink / Vancouver Client: Canadian College of English Language Category: Web Sites / Business to Consumer
Yaris Web Site Agency: Saatchi & Saatchi LA / Torrance Client: Toyota Motor Sales, U.S.A., Inc. Category: Web Sites / Business to Consumer
Experience Old Spice Agency: Wieden+Kennedy / Portland Client: Old Spice Category: Web Sites / Business to Consumer
Diesel.com Agency: Wysiwyg Comunicación Interactiva / Madrid Client: Diesel Category: Web Sites / Business to Consumer
T2 Tea Agency: Rich Creative / Richmond Client: T2 Category: Web Sites / E-Commerce

2007 Interactive Silver Pencil

Grupo W / Saltillo

Semillero, Creatives School

Semillero

Web Sites / Public Service/Non-Profit/ Educational

07034N

2007 Interactive Bronze Pencil

Farfar / Stockholm

The Swedish alcohol committee

How to party

Web Sites / Public Service/Non-Profit/ Educational

07035N

2007 Interactive Gold Pencil

Framfab Denmark / Copenhagen

Nike

The Chain

Web Sites / Business to Consumer

07025N

2007 Interactive Silver Pencil

Farfar / Stockholm

Diesel

Heidies

Web Sites / Business to Consumer

07026N

2007 Interactive Silver Pencil

SCHOLZ & VOLKMER GmbH / Wiesbaden

Nastuh Abootalebi

Nastuh Abootalebi

Web Sites / Business to Consumer

07027N

2007 Interactive Silver Pencil

tha ltd. / Tokyo

UNIQLO INC.

UNIQLO.COM

Web Sites / Business to Consumer

07028N

2007 Interactive Bronze Pencil

Big Spaceship / Brooklyn

Nike

Nike Air

Web Sites / Business to Consumer

07029N

2007 Interactive Bronze Pencil

Great Works / Stockholm

Getty Images

Getty Images - 10 ways

Web Sites / Business to Consumer

07030N

2007 Interactive Gold Pencil

FORM::PROCESS / Tokyo

Optimo

Optimo

Web Sites / E-Commerce

07031N

2007 Interactive Silver Pencil

Forsman & Bodenfors / Gothenburg

APOTEKET (SWEDISH PHARMACY)

SNEEZE AID

Web Sites / E-Commerce

07032N

2007 Interactive Bronze Pencil

R/GA / New York

Nike

NikeStore

Web Sites / E-Commerce

07033N

2007 Interactive Merit Award

AKQA / Washington

The Global Fund to Fight AIDS, TB and Malaria

Hope Spreads Faster Than AIDS

Web Sites / Public Service/Non-Profit/ Educational

07183N

2007 Interactive Merit Award

ARC Worldwide Singapore / Leo Burnett / Singapore

Samaritans of Singapore

SAM

Web Sites / Public Service/Non-Profit/ Educational

07184N

2007 Interactive Merit Award

Arnold / Boston

American Legacy Foundation/truth

Whudafxup

Web Sites / Public Service/Non-Profit/ Educational

07185N

2007 Interactive Merit Award

Cactus Marketing Communications / denver

Colorado State Tobacco Education and Prevention Partnership, STEPP

ownyourC

Web Sites / Public Service/Non-Profit/ Educational

07186N

2007 Interactive Merit Award

Firstborn / New York

Edison Innovation Foundation

How Edison Are You?

Web Sites / Public Service/Non-Profit/ Educational

07187N

2007 Interactive Merit Award

juxt interactive / newport beach

Glue Network

The Bridge

Web Sites / Public Service/Non-Profit/ Educational

07188N

2007 Interactive Merit Award

Kinetic Singapore / Singapore

The Hear and Be Heard Fund Centre for Hearing Intervention & Language Development

What Noise?

Web Sites / Public Service/Non-Profit/ Educational

07189N

2007 Interactive Merit Award

Dare / London

Dare

Dare School

Web Sites / Business to Business

07179N

2007 Interactive Merit Award

Lowe New York / New York

Advertising Women of New York

PigsAnonymous.com

Web Sites / Business to Business

07180N

2007 Interactive Merit Award

Saatchi & Saatchi NZ / Auckland

Young Guns

Worth the Pain

Web Sites / Business to Business

07181N

2007 Interactive Merit Award

AKQA / London

The Coca-Cola Company

Coke.com

Web Sites / Business to Consumer

07157N

2007 Interactive Merit Award

argonauten G2 GmbH / Düsseldorf

Audi AG

Audi R8

Web Sites / Business to Consumer

07158N

2007 Interactive Merit Award

Bartle Bogle Hegarty / New York

Unilever - AXE

The Gamekillers

Web Sites / Business to Consumer

07159N

2007 Interactive Merit Award

Crispin Porter + Bogusky / Miami

Volkswagen

VWFeatures.com

Web Sites / Business to Consumer

07160N

2007 Interactive Merit Award

DoubleYou / Barcelona

Cacique Rum

La Llamada

Web Sites / Business to Consumer

07161N

2007 Interactive Merit Award

DraftFCB / New York

Motorola

MOTOFONE

Web Sites / Business to Consumer

07162N

2007 Interactive Merit Award

DraftFCB Toronto / Toronto

Motorola Motofone

Rethink Fone

Web Sites / Business to Consumer

07163N

2007 Interactive Merit Award

DraftFCB Toronto / Toronto

Hewlett-Packard

The Unity Tree

Web Sites / Business to Consumer

07164N

2007 Interactive Merit Award

Farfar / Stockholm

Nokia Nseries

Great pockets

Web Sites / Business to Consumer

07165N

2007 Interactive Merit Award

Forsman & Bodenfors / Gothenburg

STADIUM

THE CITY IS YOUR STADIUM

Web Sites / Business to Consumer

07166N

2007 Interactive Merit Award

Great Works / Stockholm

V&S Absolut Spirits

Absolut Ruby Red

Web Sites / Business to Consumer

07167N

2007 Interactive Merit Award

Great Works / Stockholm

V&S Absolut Spirits, Patric Blixt/Ulrika Lövdahl

Absolut Lomo

Web Sites / Business to Consumer

07168N

2007 Interactive Merit Award

Great Works / Stockholm

V&S Absolut Spirits, Patric Blixt

Absolut Search

Web Sites / Business to Consumer

07169N

2007 Interactive Merit Award

IMG SRC, Inc. / Tokyo

Levi Strauss Japan K.K.

Levi Strauss Japan 2006 Fall & Winter Collection

Web Sites / Business to Consumer

07170N

2007 Interactive Merit Award

jwt new york / ny

Ford

Ford Bold Moves

Web Sites / Business to Consumer

07171N

2007 Interactive Merit Award

NEUE DIGITALE GmbH / Frankfurt am Main

adidas Group

adidas Y-3 Reflections

Web Sites / Business to Consumer

07172N

2007 Interactive Merit Award

PYRAMID FILM INC. / Tokyo

CASIO COMPUTER CO.,LTD.

G'zOne LAB TRILOGY

Web Sites / Business to Consumer

07173N

2007 Interactive Merit Award

R/GA / New York

Nike

Nike Basketball

Web Sites / Business to Consumer

07174N

2007 Interactive Merit Award

Rethink / Vancouver

Canadian College of English Language

Where are you learning English?

Web Sites / Business to Consumer

07175N

2007 Interactive Merit Award

Saatchi & Saatchi LA / Torrance

Toyota Motor Sales, U.S.A., Inc.

Yaris Web Site

Web Sites / Business to Consumer

07176N

2007 Interactive Merit Award

Wieden+Kennedy / Portland

Old Spice

Experience Old Spice

Web Sites / Business to Consumer

07177N

2007 Interactive Merit Award

Wysiwyg Comunicación Interactiva / Madrid

Diesel

Diesel.com

Web Sites / Business to Consumer

07178N

2007 Interactive Merit Award

Rich Creative / Richmond

T2

T2 Tea

Web Sites / E-Commerce

07182N

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