The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
The Gamekillers Television Show
Agency: Bartle Bogle Hegarty / New York
Client: Unilever - AXE Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Television: Single
"Patterns"
Agency: Lowe & Partners / Petaling Jaya
Client: Ridsect Roachtrap Category: Consumer Newspaper / Full Page or Spread - Campaign
Xbox Games: Sneak King; Pocket Bike Racer; Big Bumpin'
Agency: Crispin Porter + Bogusky / Miami
Client: Burger King Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Interactive/New Media: Campaign
Pearl Jam 2006 World-Wide Tour Posters
Agency: Ames Bros / Seattle
Client: Pearl Jam Category: Collateral Design / Posters - Campaign
Sydney Writers' Festival 2006
Agency: Saatchi & Saatchi / Sydney
Client: Sydney Writers' Festival Category: Collateral Design / Posters - Campaign
Song
Agency: Arnold / Boston
Client: American Legacy Foundation/truth Category: Public Service/Political Radio / Single
Blue
Agency: McCann Erickson (M) Sdn Bhd / Kuala Lumpur
Client: Penline Sdn Bhd Category: Collateral / P.O.P. and In-Store - Single
LOST – Interactive E-Mail Campaign
Agency: Jung von Matt AG / Hamburg
Client: ProSieben Television GmbH Category: Email Marketing / Business to Consumer
Bodygroom Electric Shaver
Agency: Tribal DDB / New York
Client: Philips Norelco Category: Microsites / Business to Consumer
See: The Potential of Place, Fourth Issue
Agency: Cahan & Associates / San Francisco
Client: Herman Miller Category: Publication Design / Magazine Design
See: The Potential of Place, Fifth Issue
Agency: Cahan & Associates / San Francisco
Client: Herman Miller Category: Publication Design / Magazine Design
Fever, Heart to Heart, Videogame
Agency: TBWA\Chiat\Day / New York
Client: Combos Category: Consumer Television / :30/:25 - Campaign
Staircase
Agency: Ad Planet Group / Singapore
Client: Disabled People's Association Singapore Category: Public Service/Non-Profit/Educational / Posters - Single
More space for children promotion
Agency: Scholz & Friends Berlin GmbH / Berlin
Client: Kindervereinigung Sachsen e. V. Category: Environmental Design / Single
smoker’s lung
Agency: Serviceplan Gruppe fuer innovative Kommunikation GmbH & Co. KG / München
Client: AOK Bayern – Die Gesundheitskasse Category: Environmental Design / Single
Peg Solitaire
Agency: AlmapBBDO / São Paulo
Client: Greenpeace Category: Banners - Fixed Space / Public Service/Non-Profit/ Educational - Single
Growth Spurt, Doug, France
Agency: TBWA\Chiat\Day / New York
Client: Combos Category: Consumer Radio / Campaign
The Day You Went To Work
Agency: Gorgeous Enterprises / London
Client: Transport For London Category: Public Service/Political Television / Single
GORILLA
Agency: CONTRAPUNTO / Madrid
Client: WWF/ADENA Category: Banners - Dynamic / Public Service/Non-Profit/ Educational - Single
Bears/Foreign/Song
Agency: Arnold / Boston
Client: American Legacy Foundation/truth Category: Public Service/Political Radio / Campaign
Pay Attention
Agency: WestWayne / Atlanta
Client: Ad Council Category: Public Service/Political Radio / Campaign
Cisco Boooming
Agency: OgilvyOne worldwide GmbH / Frankfurt am Main
Client: Cisco Systems Germany Category: Microsites / Business to Business
Fukutake House
Agency: FLAME, inc. / tokyo
Client: Soichiro Fukutake Category: Environmental Design / Campaign
Refill Bottle
Agency: Kinetic Singapore / singapore
Client: Kinetic Singapore Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
Super-Bastard Box Art Characters
Agency: undoboy / Portland
Client: Undoboy Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves) – Single only
T-Shirt
Agency: Kinetic Singapore / singapore
Client: Alzheimer's Disease Association Category: Public Service/Non-Profit/Educational / Collateral - Single (direct mail, booklet/brochures, guerilla)
Play Along!
Agency: WONGDOODY / Seattle
Client: Seattle International Film Festival Category: Broadcast Design / Campaign
Kahn
Agency: TBWA\ Germany / Berlin
Client: adidas Category: Exceptional Innovation in Media & Marketing / Innovative Use of Media - Outdoor: Single
Harvey Nichols
Agency: DDB / London
Client: Harvey Nichols Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Slope, Staircase, Hump, Toilet Bowl, Bus
Agency: Ad Planet Group / Singapore
Client: Disabled People's Association Singapore Category: Public Service/Non-Profit/Educational / Posters - Campaign
Light of Life
Agency: Lowe New York / New York
Client: Light of Life Foundation Category: Public Service/Non-Profit/Educational / Posters - Campaign
Nastuh Abootalebi
Agency: SCHOLZ & VOLKMER GmbH / Wiesbaden
Client: Nastuh Abootalebi Category: Web Sites / Business to Consumer
Jug Simple Furniture Tour
Agency: Cole & Weber United / Seattle
Client: Carlo Rossi Category: Exceptional Innovation in Media & Marketing / Innovative Marketing - Campaign
Gee Beauty Brand and Corporate Identity
Agency: GJP Advertising and Design / Toronto
Client: Gee Beauty Category: Brand and Corporate Identity Design / Corporate Identity - Campaign
Six Short Stories and a Parable: Engineering and Why it Matters
Agency: Rigsby Hull / Houston
Client: Walter P Moore Category: Direct Mail / Single
China
Agency: Saatchi & Saatchi / New York
Client: Allume Systems/StuffIt Deluxe Category: Consumer Magazine / Color: Full Page or Spread - Single
Tourist
Agency: Saatchi & Saatchi / New York
Client: Allume Systems/StuffIt Deluxe Category: Consumer Magazine / Color: Full Page or Spread - Single
Killzone for PSP
Agency: TBWA\Whybin / Auckland
Client: Sony Computer Entertainment - PlayStation Portable Category: Outdoor / Outdoor: Single
Documentary
Agency: WONGDOODY / Seattle
Client: Seattle International Film Festival Category: Broadcast Design / Single
Tea Partay
Agency: Bartle Bogle Hegarty / New York
Client: Smirnoff Category: Online Branded Content / Business to Consumer
Water Purifier
Agency: AgênciaClick / São Paulo
Client: Brastemp Category: Banners - Fixed Space / Business to Consumer - Single
Jonathan Yuen (2006)
Agency: Jonathan Yuen / Singapore
Client: Jonathan Yuen Category: Self-Promotion / Web Sites
Firewise Logo
Agency: The Jupiter Drawing Room South Africa / CAPE TOWN
Client: Working on Fire Category: Brand and Corporate Identity Design / Logo/Trademark Design - Single Only