The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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Award

Agency

Client

Title

Category

Annual ID

Self Destruct Agency: Colenso BBDO / Auckland Client: Deadline Express Couriers Category: Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign
Adobe Creativity Conducted Flash Interactive Wall Agency: Blitz / Los Angeles Client: Adobe Category: Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign
Color Tokyo! -Live Color Wall Project Agency: 777interactive / Tokyo Client: Sony Marketing (Japan) Inc. Category: Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign
The Trap Agency: Doubleyou / Barcelona Client: Port Aventura Category: Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign
Find Your One in a Million Agency: AKQA / London Client: Yell Category: Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign
BBC Newspaper Boxes Agency: BBDO New York / New York Client: BBC World Category: Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign
Travelers Interactive Wall Agency: Fallon / Minneapolis Client: St. Paul Travelers Category: Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign
MINI Clubman. The other test-drive. Agency: Interone Worldwide GmbH / Munich Client: BMW Group Category: Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign
Nike Windrunner Collectibles Agency: PostVisual.com / Mapo-gu Client: Nike Korea Category: Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign
Credo Text Projection Agency: SS+K / New York Client: Credo Category: Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign
Actively Safe Storefront Projection Agency: Team One / El Segundo Client: Lexus Category: Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign
IAC Video Wall Agency: Trollback+Company / New York Client: InterActiveCorp Category: Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign

2008 Interactive Gold Pencil

Colenso BBDO / Auckland

Deadline Express Couriers

Self Destruct

Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign

08064N

2008 Interactive Silver Pencil

Blitz / Los Angeles

Adobe

Adobe Creativity Conducted Flash Interactive Wall

Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign

08065N

2008 Interactive Bronze Pencil

777interactive / Tokyo

Sony Marketing (Japan) Inc.

Color Tokyo! -Live Color Wall Project

Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign

08066N

2008 Interactive Bronze Pencil

Doubleyou / Barcelona

Port Aventura

The Trap

Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign

08067N

2008 Interactive Merit Award

AKQA / London

Yell

Find Your One in a Million

Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign

08243N

2008 Interactive Merit Award

BBDO New York / New York

BBC World

BBC Newspaper Boxes

Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign

08244N

2008 Interactive Merit Award

Fallon / Minneapolis

St. Paul Travelers

Travelers Interactive Wall

Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign

08245N

2008 Interactive Merit Award

Interone Worldwide GmbH / Munich

BMW Group

MINI Clubman. The other test-drive.

Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign

08246N

2008 Interactive Merit Award

PostVisual.com / Mapo-gu

Nike Korea

Nike Windrunner Collectibles

Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign

08247N

2008 Interactive Merit Award

SS+K / New York

Credo

Credo Text Projection

Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign

08248N

2008 Interactive Merit Award

Team One / El Segundo

Lexus

Actively Safe Storefront Projection

Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign

08249N

2008 Interactive Merit Award

Trollback+Company / New York

InterActiveCorp

IAC Video Wall

Other Interactive Digital Media / Other Interactive Digital Media - Single or Campaign

08250N

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