The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

Classified One Agency: 22squared / Tampa Client: PODS (Portable On Demand Storage) Category: Consumer Newspaper / Full Page or Spread - Single
Classified Three Agency: 22squared / Tampa Client: PODS (Portable On Demand Storage) Category: Consumer Newspaper / Full Page or Spread - Single
THE SUN REVOLVES Agency: Abbott Mead Vickers BBDO / London Client: THE ECONOMIST Category: Consumer Newspaper / Full Page or Spread - Single
WORST THING YOU CAN LOSE Agency: Abbott Mead Vickers BBDO / London Client: THE ECONOMIST Category: Consumer Newspaper / Full Page or Spread - Single
head / ceiling Agency: AlmapBBDO / São Paulo Client: Volkswagen Category: Consumer Newspaper / Full Page or Spread - Single
Sanath Agency: Arnold Worldwide / Boston Client: ESPN Category: Consumer Newspaper / Full Page or Spread - Single
Beatle Agency: BBDO Bangkok Ltd. / Bangkok Client: Soken MP3 Category: Consumer Newspaper / Full Page or Spread - Single
Messy Wine Agency: Conill Saatchi & Saatchi / New York Client: Procter & Gamble / Tide Category: Consumer Newspaper / Full Page or Spread - Single
Messy Ketchup Agency: Conill Saatchi & Saatchi / New York Client: Procter & Gamble / Tide Category: Consumer Newspaper / Full Page or Spread - Single
Tonka Toys - Open Cut Sandpit Agency: DDB Sydney Pty Limited / ULTIMO Client: Hasbro Category: Consumer Newspaper / Full Page or Spread - Single
Arrow Agency: DeVito/Verdi / New York Client: Legal Sea Foods Category: Consumer Newspaper / Full Page or Spread - Single
Dickies 'Raincoat' Agency: Joe Public South Africa / Rivonia Client: Dickies Category: Consumer Newspaper / Full Page or Spread - Single
Che Agency: Leo Burnett India / Mumbai Client: Luxor Writing Instruments Pvt Ltd Category: Consumer Newspaper / Full Page or Spread - Single
Hitler Agency: Leo Burnett India / Mumbai Client: Luxor Writing Instruments Pvt Ltd Category: Consumer Newspaper / Full Page or Spread - Single
Family Health Agency: Ogilvy Singapore / Singapore Client: FHM Category: Consumer Newspaper / Full Page or Spread - Single
Thank you, Ignorance Agency: Wieden+Kennedy / Portland Client: Nike Category: Consumer Newspaper / Full Page or Spread - Single
RE APPRAISAL CAMPAIGN 2 Agency: Abbott Mead Vickers BBDO / London Client: THE ECONOMIST Category: Consumer Newspaper / Full Page or Spread - Campaign
Speed Reading Agency: Batey Singapore / Singapore Client: Read Better Faster Category: Consumer Newspaper / Full Page or Spread - Campaign
Painting by numbers Agency: Grabarz & Partner Werbeagentur GmbH / Hamburg Client: IKEA Deutschland GmbH & Co. KG Category: Consumer Newspaper / Full Page or Spread - Campaign
Fearless Agency: Grabarz & Partner Werbeagentur GmbH / Hamburg Client: Volkswagen AG Category: Consumer Newspaper / Full Page or Spread - Campaign
Floor Plan Campaign Agency: Grey Hong Kong / Hong Kong Client: Sara Lee Hong Kong Ltd. Category: Consumer Newspaper / Full Page or Spread - Campaign
The joy of writing Agency: Jung von Matt AG / Berlin Client: BIC Deutschland GmbH & Co. OHG Category: Consumer Newspaper / Full Page or Spread - Campaign
Speech Bubbles Agency: JWT San Juan / San Juan Client: Johnson & Johnson / Listerine Pocket Paks Category: Consumer Newspaper / Full Page or Spread - Campaign
Artois Agency: LOWE / London Client: InBev Category: Consumer Newspaper / Full Page or Spread - Campaign
Inside out Agency: Lowe Limited Bangkok / Bangkok Client: Ogawa electric Co., Ltd. Category: Consumer Newspaper / Full Page or Spread - Campaign
Floor plans Agency: Lukas Lindemann Rosinski GmbH / Hamburg Client: IKEA Deutschland GmbH Category: Consumer Newspaper / Full Page or Spread - Campaign
Forget About Work Agency: Naga DDB Malaysia / Petaling Jaya Client: PST Travel Services Category: Consumer Newspaper / Full Page or Spread - Campaign
The Chronological Series Agency: Saatchi & Saatchi New York / New York Client: Smith Micro Software Category: Consumer Newspaper / Full Page or Spread - Campaign
adidas Olympic Launch Agency: TBWA\China / Shanghai Client: adidas Category: Consumer Newspaper / Full Page or Spread - Campaign
Real News Agency: TBWA\Hunt\Lascaris - Johannesburg / Sandton Client: Mail & Guardian Category: Consumer Newspaper / Full Page or Spread - Campaign

2008 Advertising Merit Award

22squared / Tampa

PODS (Portable On Demand Storage)

Classified One

Consumer Newspaper / Full Page or Spread - Single

08093A

2008 Advertising Merit Award

22squared / Tampa

PODS (Portable On Demand Storage)

Classified Three

Consumer Newspaper / Full Page or Spread - Single

08094A

2008 Advertising Merit Award

Abbott Mead Vickers BBDO / London

THE ECONOMIST

THE SUN REVOLVES

Consumer Newspaper / Full Page or Spread - Single

08095A

2008 Advertising Merit Award

Abbott Mead Vickers BBDO / London

THE ECONOMIST

WORST THING YOU CAN LOSE

Consumer Newspaper / Full Page or Spread - Single

08096A

2008 Advertising Merit Award

AlmapBBDO / São Paulo

Volkswagen

head / ceiling

Consumer Newspaper / Full Page or Spread - Single

08097A

2008 Advertising Merit Award

Arnold Worldwide / Boston

ESPN

Sanath

Consumer Newspaper / Full Page or Spread - Single

08098A

2008 Advertising Merit Award

BBDO Bangkok Ltd. / Bangkok

Soken MP3

Beatle

Consumer Newspaper / Full Page or Spread - Single

08099A

2008 Advertising Merit Award

Conill Saatchi & Saatchi / New York

Procter & Gamble / Tide

Messy Wine

Consumer Newspaper / Full Page or Spread - Single

08100A

2008 Advertising Merit Award

Conill Saatchi & Saatchi / New York

Procter & Gamble / Tide

Messy Ketchup

Consumer Newspaper / Full Page or Spread - Single

08101A

2008 Advertising Merit Award

DDB Sydney Pty Limited / ULTIMO

Hasbro

Tonka Toys - Open Cut Sandpit

Consumer Newspaper / Full Page or Spread - Single

08102A

2008 Advertising Merit Award

DeVito/Verdi / New York

Legal Sea Foods

Arrow

Consumer Newspaper / Full Page or Spread - Single

08103A

2008 Advertising Merit Award

Joe Public South Africa / Rivonia

Dickies

Dickies 'Raincoat'

Consumer Newspaper / Full Page or Spread - Single

08104A

2008 Advertising Merit Award

Leo Burnett India / Mumbai

Luxor Writing Instruments Pvt Ltd

Che

Consumer Newspaper / Full Page or Spread - Single

08105A

2008 Advertising Merit Award

Leo Burnett India / Mumbai

Luxor Writing Instruments Pvt Ltd

Hitler

Consumer Newspaper / Full Page or Spread - Single

08106A

2008 Advertising Merit Award

Ogilvy Singapore / Singapore

FHM

Family Health

Consumer Newspaper / Full Page or Spread - Single

08107A

2008 Advertising Merit Award

Wieden+Kennedy / Portland

Nike

Thank you, Ignorance

Consumer Newspaper / Full Page or Spread - Single

08108A

2008 Advertising Merit Award

Abbott Mead Vickers BBDO / London

THE ECONOMIST

RE APPRAISAL CAMPAIGN 2

Consumer Newspaper / Full Page or Spread - Campaign

08109A

2008 Advertising Merit Award

Batey Singapore / Singapore

Read Better Faster

Speed Reading

Consumer Newspaper / Full Page or Spread - Campaign

08110A

2008 Advertising Merit Award

Grabarz & Partner Werbeagentur GmbH / Hamburg

IKEA Deutschland GmbH & Co. KG

Painting by numbers

Consumer Newspaper / Full Page or Spread - Campaign

08111A

2008 Advertising Merit Award

Grabarz & Partner Werbeagentur GmbH / Hamburg

Volkswagen AG

Fearless

Consumer Newspaper / Full Page or Spread - Campaign

08112A

2008 Advertising Merit Award

Grey Hong Kong / Hong Kong

Sara Lee Hong Kong Ltd.

Floor Plan Campaign

Consumer Newspaper / Full Page or Spread - Campaign

08113A

2008 Advertising Merit Award

Jung von Matt AG / Berlin

BIC Deutschland GmbH & Co. OHG

The joy of writing

Consumer Newspaper / Full Page or Spread - Campaign

08114A

2008 Advertising Merit Award

JWT San Juan / San Juan

Johnson & Johnson / Listerine Pocket Paks

Speech Bubbles

Consumer Newspaper / Full Page or Spread - Campaign

08115A

2008 Advertising Merit Award

LOWE / London

InBev

Artois

Consumer Newspaper / Full Page or Spread - Campaign

08116A

2008 Advertising Merit Award

Lowe Limited Bangkok / Bangkok

Ogawa electric Co., Ltd.

Inside out

Consumer Newspaper / Full Page or Spread - Campaign

08117A

2008 Advertising Merit Award

Lukas Lindemann Rosinski GmbH / Hamburg

IKEA Deutschland GmbH

Floor plans

Consumer Newspaper / Full Page or Spread - Campaign

08118A

2008 Advertising Merit Award

Naga DDB Malaysia / Petaling Jaya

PST Travel Services

Forget About Work

Consumer Newspaper / Full Page or Spread - Campaign

08119A

2008 Advertising Merit Award

Saatchi & Saatchi New York / New York

Smith Micro Software

The Chronological Series

Consumer Newspaper / Full Page or Spread - Campaign

08120A

2008 Advertising Merit Award

TBWA\China / Shanghai

adidas

adidas Olympic Launch

Consumer Newspaper / Full Page or Spread - Campaign

08121A

2008 Advertising Merit Award

TBWA\Hunt\Lascaris - Johannesburg / Sandton

Mail & Guardian

Real News

Consumer Newspaper / Full Page or Spread - Campaign

08122A

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