The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Havainas (tecido)
Agency: AlmapBBDO / São Paulo
Client: São Paulo Alpargatas Category: Outdoor / Outdoor - Campaign
Grand Opening Guerrilla Campaign
Agency: BBDO / New York
Client: FedEx/Kinko's Category: Outdoor / Outdoor - Campaign
Water, Latte, Gas, Puggle, Popcorn
Agency: Crispin Porter + Bogusky / Coconut Grove
Client: Miller High Life Category: Outdoor / Outdoor - Campaign
Export Story
Agency: DDB / Warsaw
Client: Kompania Piwowarska -Tyskie beer Category: Outdoor / Outdoor - Campaign
Parking
Agency: DDB Berlin GmbH / Berlin
Client: Volkswagen AG Category: Outdoor / Outdoor - Campaign
Heaven on earth
Agency: Jung von Matt AG / Hamburg
Client: Daimler AG Category: Outdoor / Outdoor - Campaign
Nintendo Wii Post it
Agency: Leo Burnett Co S.r.l. / Milan
Client: Nintendo Category: Outdoor / Outdoor - Campaign
Floor plans
Agency: Lukas Lindemann Rosinski GmbH / Hamburg
Client: IKEA Deutschland GmbH Category: Outdoor / Outdoor - Campaign
Sugar Free Ants Campaign
Agency: rediffusion dy & r / bangalore
Client: Zydus Cadila Category: Outdoor / Outdoor - Campaign
The Wrong Working Environment
Agency: Scholz & Friends / Berlin
Client: jobsintown.de GmbH Category: Outdoor / Outdoor - Campaign
Leica "optical Zoom"
Agency: Young & Rubicam Switzerland / Gockhausen
Client: Leica Camera AG Category: Outdoor / Outdoor - Campaign
GREY SKULL
Agency: Abbott Mead Vickers BBDO / London
Client: MUSEUM OF CHILDHOOD Category: Public Service/Non-Profit/Educational / Posters - Single
ROBOT
Agency: Abbott Mead Vickers BBDO / London
Client: MUSEUM OF CHILDHOOD Category: Public Service/Non-Profit/Educational / Posters - Single
FALLING APART: MARRIAGE
Agency: Abbott Mead Vickers BBDO / London
Client: THE SAMARITANS Category: Public Service/Non-Profit/Educational / Posters - Single
WAVE
Agency: Abbott Mead Vickers BBDO / London
Client: THE SAMARITANS Category: Public Service/Non-Profit/Educational / Posters - Single
Antarctica
Agency: BBDO / Bangkok
Client: Greenpeace Southeast Asia Category: Public Service/Non-Profit/Educational / Posters - Single
Amazon
Agency: BBDO / Bangkok
Client: Greenpeace Southeast Asia Category: Public Service/Non-Profit/Educational / Posters - Single
Roots
Agency: Euro RSCG India / Gurgaon
Client: Roots Revival Society Category: Public Service/Non-Profit/Educational / Posters - Single
Gunshot Sticker
Agency: Grey Hong Kong / Hong Kong
Client: Amnesty International Hong Kong Category: Public Service/Non-Profit/Educational / Posters - Single
Sugar Sachet
Agency: Jung von Matt AG / Vienna
Client: Reed Messe Wien Category: Public Service/Non-Profit/Educational / Posters - Single
Boy
Agency: Kinetic Singapore / Singapore
Client: www.stop-hurting-me.info Category: Public Service/Non-Profit/Educational / Posters - Single
Gal
Agency: Kinetic Singapore / Singapore
Client: www.stop-hurting-me.info Category: Public Service/Non-Profit/Educational / Posters - Single
Adopt A New Life - "Laps"
Agency: Leo Burnett / Toronto
Client: Toronto Humane Society Category: Public Service/Non-Profit/Educational / Posters - Single
Kitty Kat
Agency: LKM / Charlotte
Client: North Carolina Zoological Park Category: Public Service/Non-Profit/Educational / Posters - Single
Poster 3
Agency: mono / minneapolis
Client: Public Radio International Category: Public Service/Non-Profit/Educational / Posters - Single
Plant More Lives 'Bird'
Agency: Ogilvy & Mather / Mumbai
Client: WWF - India Category: Public Service/Non-Profit/Educational / Posters - Single
Plant More Lives 'Fish'
Agency: Ogilvy & Mather / Mumbai
Client: WWF - India Category: Public Service/Non-Profit/Educational / Posters - Single
An Apple a Day
Agency: Rose / London
Client: The Roy Castle Lung Cancer Foundation Category: Public Service/Non-Profit/Educational / Posters - Single
Harvard T-Shirt
Agency: BBDO / New York
Client: Positive Thinking Category: Collateral / Self-promotion (Agencies or individuals )
1/8 Full
Agency: BBDO / New York
Client: Positive Thinking Category: Collateral / Self-promotion (Agencies or individuals )
Abe The Honest Bunny
Agency: BooneOakley / Charlotte
Client: BooneOakley Category: Collateral / Self-promotion (Agencies or individuals )
Remember Book
Agency: King James / Cape Town
Client: King James Category: Collateral / Self-promotion (Agencies or individuals )
Website
Agency: Venables Bell & Partners / San Francisco
Client: PG&E Category: Web Sites / Community-driven
Adobe Sugoroku CS3
Agency: Bascule Inc. / Minato-ku, Tokyo
Client: Adobe Systems Incorporated Category: Web Sites / Community-driven
AXE LASER
Agency: Bascule Inc. / Minato-ku, Tokyo
Client: Unilever Japan K.K. Category: Web Sites / Community-driven
Nokia Urbanista Diaries
Agency: R/GA / New York
Client: Nokia Category: Web Sites / Community-driven
MUSEUM OF CHILDHOOD
Agency: Abbott Mead Vickers BBDO / London
Client: MUSEUM OF CHILDHOOD Category: Public Service/Non-Profit/Educational / Posters - Campaign
VECTORSCOPE
Agency: Abbott Mead Vickers BBDO / London
Client: THE SAMARITANS Category: Public Service/Non-Profit/Educational / Posters - Campaign
Trendreport 2008
Agency: Happy F&B / Gothenburg
Client: The Röhsska Museum Category: Public Service/Non-Profit/Educational / Posters - Campaign
Adopt A New Life
Agency: Leo Burnett / Toronto
Client: Toronto Humane Society Category: Public Service/Non-Profit/Educational / Posters - Campaign
Please Plant Trees
Agency: Meridian Communication Pvt Ltd / Bangalore
Client: WWF Category: Public Service/Non-Profit/Educational / Posters - Campaign
City/Key/Man
Agency: Wray Ward / Charlotte
Client: Arts & Science Council of Charlotte Category: Public Service/Non-Profit/Educational / Posters - Campaign
TIPPING POINT
Agency: Abbott Mead Vickers BBDO / London
Client: DIAGEO Draught Guinness Category: Brand Gaming / Online
Fantarize the World
Agency: argonauten G2 GmbH / Duesseldorf
Client: Coca-Cola Category: Brand Gaming / Online
AXEBUSTERS
Agency: Bascule Inc. / Minato-ku, Tokyo
Client: Unilever Japan K.K. Category: Brand Gaming / Online
Big State Games
Agency: Grow Interactive / Norfolk
Client: C3 Presents Category: Brand Gaming / Online
Award:
2008 Advertising Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
São Paulo Alpargatas
Title:
Havainas (tecido)
Category:
Outdoor / Outdoor - Campaign
Annual ID:
08190A
Award:
2008 Advertising Merit Award
Agency:
BBDO / New York
Client:
FedEx/Kinko's
Title:
Grand Opening Guerrilla Campaign
Category:
Outdoor / Outdoor - Campaign
Annual ID:
08191A
Award:
2008 Advertising Merit Award
Agency:
Crispin Porter + Bogusky / Coconut Grove
Client:
Miller High Life
Title:
Water, Latte, Gas, Puggle, Popcorn
Category:
Outdoor / Outdoor - Campaign
Annual ID:
08192A
Award:
2008 Advertising Merit Award
Agency:
DDB / Auckland
Client:
SKY Television
Title:
Sky Variety
Category:
Outdoor / Outdoor - Campaign
Annual ID:
08193A
Award:
2008 Advertising Merit Award
Agency:
DDB / Warsaw
Client:
Kompania Piwowarska -Tyskie beer
Title:
Export Story
Category:
Outdoor / Outdoor - Campaign
Annual ID:
08194A
Award:
2008 Advertising Merit Award
Agency:
DDB Berlin GmbH / Berlin
Client:
Volkswagen AG
Title:
Parking
Category:
Outdoor / Outdoor - Campaign
Annual ID:
08195A
Award:
2008 Advertising Merit Award
Agency:
Jung von Matt AG / Hamburg
Client:
Daimler AG
Title:
Heaven on earth
Category:
Outdoor / Outdoor - Campaign
Annual ID:
08196A
Award:
2008 Advertising Merit Award
Agency:
Leo Burnett Co S.r.l. / Milan
Client:
Nintendo
Title:
Nintendo Wii Post it
Category:
Outdoor / Outdoor - Campaign
Annual ID:
08197A
Award:
2008 Advertising Merit Award
Agency:
Lukas Lindemann Rosinski GmbH / Hamburg
Client:
IKEA Deutschland GmbH
Title:
Floor plans
Category:
Outdoor / Outdoor - Campaign
Annual ID:
08198A
Award:
2008 Advertising Merit Award
Agency:
rediffusion dy & r / bangalore
Client:
Zydus Cadila
Title:
Sugar Free Ants Campaign
Category:
Outdoor / Outdoor - Campaign
Annual ID:
08199A
Award:
2008 Advertising Merit Award
Agency:
Scholz & Friends / Berlin
Client:
jobsintown.de GmbH
Title:
The Wrong Working Environment
Category:
Outdoor / Outdoor - Campaign
Annual ID:
08200A
Award:
2008 Advertising Merit Award
Agency:
Young & Rubicam Switzerland / Gockhausen
Client:
Leica Camera AG
Title:
Leica "optical Zoom"
Category:
Outdoor / Outdoor - Campaign
Annual ID:
08201A
Award:
2008 Design Merit Award
Agency:
Abbott Mead Vickers BBDO / London
Client:
MUSEUM OF CHILDHOOD
Title:
GREY SKULL
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08224D
Award:
2008 Design Merit Award
Agency:
Abbott Mead Vickers BBDO / London
Client:
MUSEUM OF CHILDHOOD
Title:
ROBOT
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08225D
Award:
2008 Design Merit Award
Agency:
Abbott Mead Vickers BBDO / London
Client:
THE SAMARITANS
Title:
FALLING APART: MARRIAGE
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08226D
Award:
2008 Design Merit Award
Agency:
Abbott Mead Vickers BBDO / London
Client:
THE SAMARITANS
Title:
WAVE
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08227D
Award:
2008 Design Merit Award
Agency:
BBDO / Bangkok
Client:
Greenpeace Southeast Asia
Title:
Antarctica
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08228D
Award:
2008 Design Merit Award
Agency:
BBDO / Bangkok
Client:
Greenpeace Southeast Asia
Title:
Amazon
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08229D
Award:
2008 Design Merit Award
Agency:
Euro RSCG India / Gurgaon
Client:
Roots Revival Society
Title:
Roots
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08230D
Award:
2008 Design Merit Award
Agency:
Grey Hong Kong / Hong Kong
Client:
Amnesty International Hong Kong
Title:
Gunshot Sticker
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08231D
Award:
2008 Design Merit Award
Agency:
Jung von Matt AG / Vienna
Client:
Reed Messe Wien
Title:
Sugar Sachet
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08232D
Award:
2008 Design Merit Award
Agency:
Kinetic Singapore / Singapore
Client:
www.stop-hurting-me.info
Title:
Boy
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08233D
Award:
2008 Design Merit Award
Agency:
Kinetic Singapore / Singapore
Client:
www.stop-hurting-me.info
Title:
Gal
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08234D
Award:
2008 Design Merit Award
Agency:
Leo Burnett / Toronto
Client:
Toronto Humane Society
Title:
Adopt A New Life - "Laps"
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08235D
Award:
2008 Design Merit Award
Agency:
LKM / Charlotte
Client:
North Carolina Zoological Park
Title:
Kitty Kat
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08236D
Award:
2008 Design Merit Award
Agency:
mono / minneapolis
Client:
Public Radio International
Title:
Poster 3
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08237D
Award:
2008 Design Merit Award
Agency:
Ogilvy & Mather / Mumbai
Client:
WWF - India
Title:
Plant More Lives 'Bird'
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08238D
Award:
2008 Design Merit Award
Agency:
Ogilvy & Mather / Mumbai
Client:
WWF - India
Title:
Plant More Lives 'Fish'
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08239D
Award:
2008 Design Merit Award
Agency:
Rose / London
Client:
The Roy Castle Lung Cancer Foundation
Title:
An Apple a Day
Category:
Public Service/Non-Profit/Educational / Posters - Single
Annual ID:
08240D
Award:
2008 Advertising Merit Award
Agency:
BBDO / New York
Client:
Positive Thinking
Title:
Harvard T-Shirt
Category:
Collateral / Self-promotion (Agencies or individuals )
Annual ID:
08255A
Award:
2008 Advertising Merit Award
Agency:
BBDO / New York
Client:
Positive Thinking
Title:
1/8 Full
Category:
Collateral / Self-promotion (Agencies or individuals )
Annual ID:
08256A
Award:
2008 Advertising Merit Award
Agency:
BooneOakley / Charlotte
Client:
BooneOakley
Title:
Abe The Honest Bunny
Category:
Collateral / Self-promotion (Agencies or individuals )
Annual ID:
08257A
Award:
2008 Advertising Merit Award
Agency:
King James / Cape Town
Client:
King James
Title:
Remember Book
Category:
Collateral / Self-promotion (Agencies or individuals )
Annual ID:
08258A
Award:
2008 Interactive Merit Award
Agency:
AKQA / London
Client:
Pot Noodle
Title:
Pot Noodle Network
Category:
Web Sites / Community-driven
Annual ID:
08180N
Award:
2008 Interactive Merit Award
Agency:
AKQA / London
Client:
Nike
Title:
Supersonic
Category:
Web Sites / Community-driven
Annual ID:
08181N
Award:
2008 Interactive Merit Award
Agency:
Venables Bell & Partners / San Francisco
Client:
PG&E
Title:
Website
Category:
Web Sites / Community-driven
Annual ID:
08182N
Award:
2008 Interactive Merit Award
Agency:
Bascule Inc. / Minato-ku, Tokyo
Client:
Adobe Systems Incorporated
Title:
Adobe Sugoroku CS3
Category:
Web Sites / Community-driven
Annual ID:
08183N
Award:
2008 Interactive Merit Award
Agency:
Bascule Inc. / Minato-ku, Tokyo
Client:
Unilever Japan K.K.
Title:
AXE LASER
Category:
Web Sites / Community-driven
Annual ID:
08184N
Award:
2008 Interactive Merit Award
Agency:
Dare / London
Client:
Sony
Title:
Walkman Project
Category:
Web Sites / Community-driven
Annual ID:
08185N
Award:
2008 Interactive Merit Award
Agency:
R/GA / New York
Client:
Nokia
Title:
Nokia Urbanista Diaries
Category:
Web Sites / Community-driven
Annual ID:
08186N
Award:
2008 Design Merit Award
Agency:
Abbott Mead Vickers BBDO / London
Client:
MUSEUM OF CHILDHOOD
Title:
MUSEUM OF CHILDHOOD
Category:
Public Service/Non-Profit/Educational / Posters - Campaign
Annual ID:
08241D
Award:
2008 Design Merit Award
Agency:
Abbott Mead Vickers BBDO / London
Client:
THE SAMARITANS
Title:
VECTORSCOPE
Category:
Public Service/Non-Profit/Educational / Posters - Campaign
Annual ID:
08242D
Award:
2008 Design Merit Award
Agency:
Happy F&B / Gothenburg
Client:
The Röhsska Museum
Title:
Trendreport 2008
Category:
Public Service/Non-Profit/Educational / Posters - Campaign
Annual ID:
08243D
Award:
2008 Design Merit Award
Agency:
Leo Burnett / Toronto
Client:
Toronto Humane Society
Title:
Adopt A New Life
Category:
Public Service/Non-Profit/Educational / Posters - Campaign
Annual ID:
08244D
Award:
2008 Design Merit Award
Agency:
Meridian Communication Pvt Ltd / Bangalore
Client:
WWF
Title:
Please Plant Trees
Category:
Public Service/Non-Profit/Educational / Posters - Campaign
Annual ID:
08245D
Award:
2008 Design Merit Award
Agency:
Wray Ward / Charlotte
Client:
Arts & Science Council of Charlotte
Title:
City/Key/Man
Category:
Public Service/Non-Profit/Educational / Posters - Campaign
Annual ID:
08246D
Award:
2008 Interactive Merit Award
Agency:
Abbott Mead Vickers BBDO / London
Client:
DIAGEO Draught Guinness
Title:
TIPPING POINT
Category:
Brand Gaming / Online
Annual ID:
08187N
Award:
2008 Interactive Merit Award
Agency:
argonauten G2 GmbH / Duesseldorf
Client:
Coca-Cola
Title:
Fantarize the World
Category:
Brand Gaming / Online
Annual ID:
08188N
Award:
2008 Interactive Merit Award
Agency:
Bascule Inc. / Minato-ku, Tokyo
Client:
Unilever Japan K.K.
Title:
AXEBUSTERS
Category:
Brand Gaming / Online
Annual ID:
08189N
Award:
2008 Interactive Merit Award
Agency:
Grow Interactive / Norfolk
Client:
C3 Presents
Title:
Big State Games
Category:
Brand Gaming / Online
Annual ID:
08190N
