The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Map
Agency: F/Nazca Saatchi & Saatchi / Sao Paulo
Client: S.O.S. Mata Atlantica Category: Public Service/Cultural Institutions/Educational / Banners - Dynamic
Homeless Man
Agency: Leo Burnett / Sydney
Client: Wesley Mission Category: Public Service/Cultural Institutions/Educational / Banners - Dynamic
Dangerous
Agency: McCann Erickson Brazil / Sao Paulo
Client: Safe Kids Category: Public Service/Cultural Institutions/Educational / Banners - Dynamic
FRANK Mental Effects of Cannabis: Spliff Pinball
Agency: Profero / London
Client: Home Office, Department of Health and Department for Children, Schools and Families managed by the Central Office of Information Category: Public Service/Cultural Institutions/Educational / Banners - Dynamic
Year Zero Alternate Reality Game
Agency: 42 Entertainment / Pasadena
Client: NIN Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
Nike Live
Agency: AKQA / London
Client: Nike Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
Inner M
Agency: BBDO / New York
Client: M&M's Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
Trevor the Mentos Intern
Agency: BBH / New York
Client: Mentos Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
AXE World's Dirtiest Film Campaign
Agency: BBH / New York
Client: Unilever Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
AXE Bom Chicka Wah Wah Music Video
Agency: BBH / New York
Client: Unilever Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
AXE Shock Campaign
Agency: BBH / New York
Client: Unilever Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
If Looks Could Kill
Agency: Burrell Advertising / Chicago
Client: Toyota Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
San Marino
Agency: Chelsea Pictures / Hollywood
Client: Adidas Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
Whopper Freakout
Agency: Crispin Porter + Bogusky / Coconut Grove
Client: Burger King Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
Mathematics, Political Science, History
Agency: Curious Pictures / New York
Client: Half.com Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
The Art of the Dispute
Agency: DIGITAS, NY / New York
Client: American Express Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
Lighthouse
Agency: Exopolis / Los Angeles
Client: Liberty Mutual Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
Get out and play
Agency: Farfar / Stockholm
Client: Nokia Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
FREEDOM PROJECT
Agency: ground Tokyo / Tokyo
Client: Nissin Food Products Co., Ltd Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
REC YOU
Agency: GT INC. / Tokyo
Client: Sony Marketing (Japan) Inc. Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
The Responsibility Project
Agency: Hill Holliday / Boston
Client: Liberty Mutual Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
Stomping Grounds
Agency: Inform Ventures, LLC / Los Angeles
Client: Scion Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
The Harry Situation
Agency: Kirt Gunn & Associates / New York
Client: L'Oreal Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
Welcome Snoop
Agency: Lowe & Rivet / The Rocks
Client: MTV Networks Australia Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
Thrillicious
Agency: Mekanism / San Francisco
Client: Sobe Life Water Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
adidas - THE ROOK - Campaign
Agency: Ogilvy Shnghai / Shanghai
Client: adidas Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
Second Puberty
Agency: Tribal DDB Worldwide / New York
Client: Philips Norelco Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
BARBIE
Agency: Abbott Mead Vickers BBDO / London
Client: MUSEUM OF CHILDHOOD Category: Public Service/Political Print / Outdoor and Posters - Single
Red Cross
Agency: BBDO / Bangkok
Client: Thai Red Cross Organ Donation Center Category: Public Service/Political Print / Outdoor and Posters - Single
"GIANTS"
Agency: DRAFTFCB / Chicago
Client: International Surfing Museum Category: Public Service/Political Print / Outdoor and Posters - Single
"JESUS"
Agency: DRAFTFCB / Chicago
Client: International Surfing Museum Category: Public Service/Political Print / Outdoor and Posters - Single
"DUKE"
Agency: DRAFTFCB / Chicago
Client: International Surfing Museum Category: Public Service/Political Print / Outdoor and Posters - Single
"GIANTS"
Agency: DRAFTFCB / Chicago
Client: International Surfing Museum Category: Public Service/Political Print / Outdoor and Posters - Single
Rob's Motel
Agency: Marketforce / West Perth
Client: The Office of Road Safety Category: Public Service/Political Print / Outdoor and Posters - Single
The sticky poster
Agency: JWT HK / Hong Kong
Client: Friends of the earth Category: Public Service/Political Print / Outdoor and Posters - Single
Not Me
Agency: Leo Burnett / Chicago
Client: Greenpeace Category: Public Service/Political Print / Outdoor and Posters - Single
Birds
Agency: M&C Saatchi / Santa Monica
Client: J. Paul Getty Trust/Getty Museum Category: Public Service/Political Print / Outdoor and Posters - Single
Donuts
Agency: MacLaren McCann Canada / Calgary
Client: Dietitians of Canada Category: Public Service/Political Print / Outdoor and Posters - Single
painting
Agency: McCann Erickson Brazil / Sao Paulo
Client: MAM - Rio Museum of Modern Art Category: Public Service/Political Print / Outdoor and Posters - Single
Teen Pregnancy Bike
Agency: McKee Wallwork Cleveland / Albuquerque
Client: New Mexico Teen Pregnancy Coalition Category: Public Service/Political Print / Outdoor and Posters - Single
Tree
Agency: Ogilvy & Mather, Thailand / Bangkok
Client: WWF Thailand Category: Public Service/Political Print / Outdoor and Posters - Single
Creepy
Agency: Riester / Phoenix
Client: LA Animal Services Category: Public Service/Political Print / Outdoor and Posters - Single
Laser
Agency: Ruiz Nicoli Lineas / Madrid
Client: Amnesty International Category: Public Service/Political Print / Outdoor and Posters - Single
"Risks"
Agency: Saatchi & Saatchi / Petaling Jaya
Client: ACP Magazine Category: Public Service/Political Print / Outdoor and Posters - Single
ALPHABETS
Agency: Saatchi & Saatchi Vietnam / Ho Chi Minh
Client: AMNESTY INTERNATIONAL Category: Public Service/Political Print / Outdoor and Posters - Single
Wall
Agency: Shanghai Ogilvy & Mather Advertising / shanghai
Client: Unicef Category: Public Service/Political Print / Outdoor and Posters - Single
Bus Stop
Agency: Shanghai Ogilvy & Mather Advertising / shanghai
Client: Unicef Category: Public Service/Political Print / Outdoor and Posters - Single