The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Jungle Flower Bed Agency: BBDO New York / New York Client: Havaianas Category: Environmental Design / Single
Daisy Flower Bed Agency: BBDO New York / New York Client: Havaianas Category: Environmental Design / Single
Cables: Guns Agency: BBDO New York / New York Client: BBC World Category: Environmental Design / Single
Frogs and Worms Agency: BBDO New York / New York Client: Havaianas Category: Environmental Design / Single
Peacock Agency: BBDO New York / New York Client: Havaianas Category: Environmental Design / Single
Fish Agency: BBDO New York / New York Client: Havaianas Category: Environmental Design / Single
Jellyfish Agency: BBDO New York / New York Client: Havaianas Category: Environmental Design / Single
Butterfly Agency: BBDO New York / New York Client: Havaianas Category: Environmental Design / Single
Computer Monitors Agency: BBDO New York / New York Client: BBDO New York Category: Environmental Design / Single
sensor light Agency: Colenso BBDO / Ponsonby Client: TV3 Category: Environmental Design / Single
Streamers Agency: GJP Advertising and Design / Toronto Client: It's My Party Category: Environmental Design / Single
Hospitality Design Trade Booth 2007 Agency: Kuhlmann Leavitt, Inc. / Saint Louis Client: Formica Corporation Category: Environmental Design / Single
Helios House Agency: Ogilvy & Mather / New York Client: BP Corporation of North America Category: Environmental Design / Single
Ripped Exit Standee Agency: Publicis Malaysia / Petaling Jaya Client: Hewlett-Packard Malaysia Category: Environmental Design / Single
Ripped Pathway Standee Agency: Publicis Malaysia / Petaling Jaya Client: Hewlett-Packard Malaysia Category: Environmental Design / Single
Ripped Sidewalk Standee Agency: Publicis Malaysia / Petaling Jaya Client: Hewlett-Packard Malaysia Category: Environmental Design / Single
Hairstyles Agency: Rediffusion DY&R / Mumbai Client: Juice Hair Category: Environmental Design / Single
Satellite Dish Agency: Scholz & Friends / Berlin Client: redblue Marketing GmbH Category: Environmental Design / Single
Chubu Electric Power Agency: TUGBOAT / Tokyo Client: Chubu Electric Power Co.,Inc. Category: Environmental Design / Single
Triple Slanguage Agency: Goodby, Silverstein and Partners / San Francisco Client: Comcast Category: Online Branded Content / Campaign
YellowRippers Agency: JWT / Mumbai Client: Sulekha.com Category: Online Branded Content / Campaign
Chocolate Dipped Altoids Viral Campaign Agency: Leo Burnett / Chicago Client: William Wrigley Jr. Company Category: Online Branded Content / Campaign
Coca-Cola Football Agency: Mother / London Client: Coca-Cola Category: Online Branded Content / Campaign
Doll Agency: john st. advertising / toronto Client: Children's Aid Society Category: Public Service/Political Radio / Single
Free Birdsong Agency: Meridian Communication Pvt Ltd / Bangalore Client: treesforfree.org Category: Public Service/Political Radio / Single
No Help-Line Agency: Ogilvy Group UK / London Client: C.a.l.m Category: Public Service/Political Radio / Single
Gettysburg Agency: Y&R Chicago / Chicago Client: National Parks Conservation Association Category: Public Service/Political Radio / Single
Search and Rescue Agency: Y&R Chicago / Chicago Client: National Parks Conservation Association Category: Public Service/Political Radio / Single
Beer Agency: AgênciaClick / São Paulo Client: FIAT Category: Banners - Fixed Space / Single
Believe in Children Agency: Bartle Bogle Hegarty / London Client: Barnardo's Category: Banners - Fixed Space / Single
Sturgis Google Banner Agency: Carmichael Lynch / Minneapolis Client: Harley Davidson Category: Banners - Fixed Space / Single
GP TV Agency: Daddy / Göteborg Client: Goteborgs Posten Category: Banners - Fixed Space / Single
Clock Agency: Dentsu Inc. / Tokyo Client: WFP Category: Banners - Fixed Space / Single
Conditions Agency: glue London / London Client: Royal Marines Category: Banners - Fixed Space / Single
Camouflage Agency: glue London / London Client: Royal Marines Category: Banners - Fixed Space / Single
RAV4 - Outrun Gas Prices Banner Agency: Saatchi & Saatchi LA / Torrance Client: Toyota Motor Sales, U.S.A., Inc. Category: Banners - Fixed Space / Single
What Ruined His Christmas? Agency: Weapon 7 / London Client: Department for Transport Category: Banners - Fixed Space / Single
Havaianas US Integrated Campaign Agency: BBDO New York / New York Client: Havaianas Category: Integrated Branding / Integrated Branding Campaign
Plastic Cup Agency: Clemenger BBDO Melbourne & CSM Melbourne / Melbourne Client: Foster's Group/Carlton Draught Category: Integrated Branding / Integrated Branding Campaign
Covet & Yourminy Taste Confusion Agency: Crispin Porter + Bogusky / Coconut Grove Client: Coke Zero Category: Integrated Branding / Integrated Branding Campaign
Fresh - Metaphors Agency: DDB / Auckland Client: SKY Television Category: Integrated Branding / Integrated Branding Campaign
Ron Stablehorn Agency: Goodby, Silverstein and Partners / San Francisco Client: Rolling Rock Category: Integrated Branding / Integrated Branding Campaign
Get The Glass Agency: Goodby, Silverstein and Partners / San Francisco Client: Milk Category: Integrated Branding / Integrated Branding Campaign
Science World Integrated Campaign Agency: Rethink / Vancouver Client: Science World Category: Integrated Branding / Integrated Branding Campaign
A Fuller Spectrum of News Agency: SS+K / New York Client: msnbc.com Category: Integrated Branding / Integrated Branding Campaign
Absolut Agency: TBWA\Chiat\Day / New York Client: Absolut Category: Integrated Branding / Integrated Branding Campaign
Let us do it Agency: VITRUVIO LEO BURNETT / Madrid Client: PRODIS Down Syndrome Foundation Category: Integrated Branding / Integrated Branding Campaign
Jonathan Agency: JWT Singapore / Singapore Client: Jonathan Tay Pte Ltd Category: Corporate Identity / Corporate Identity - Campaign
NOGGIN Logos Agency: MTV Networks / New York Client: NOGGIN Category: Corporate Identity / Corporate Identity - Campaign
Peek... aren't you curious Agency: Passing Notes, Inc. / Oakland Client: Peek... aren't you curious Category: Corporate Identity / Corporate Identity - Campaign

2008 Design Merit Award

BBDO New York / New York

Havaianas

Jungle Flower Bed

Environmental Design / Single

08167D

2008 Design Merit Award

BBDO New York / New York

Havaianas

Daisy Flower Bed

Environmental Design / Single

08168D

2008 Design Merit Award

BBDO New York / New York

BBC World

Cables: Guns

Environmental Design / Single

08169D

2008 Design Merit Award

BBDO New York / New York

Havaianas

Frogs and Worms

Environmental Design / Single

08170D

2008 Design Merit Award

BBDO New York / New York

Havaianas

Peacock

Environmental Design / Single

08171D

2008 Design Merit Award

BBDO New York / New York

Havaianas

Fish

Environmental Design / Single

08172D

2008 Design Merit Award

BBDO New York / New York

Havaianas

Jellyfish

Environmental Design / Single

08173D

2008 Design Merit Award

BBDO New York / New York

Havaianas

Butterfly

Environmental Design / Single

08174D

2008 Design Merit Award

BBDO New York / New York

BBDO New York

Computer Monitors

Environmental Design / Single

08175D

2008 Design Merit Award

Colenso BBDO / Ponsonby

TV3

sensor light

Environmental Design / Single

08176D

2008 Design Merit Award

GJP Advertising and Design / Toronto

It's My Party

Streamers

Environmental Design / Single

08177D

2008 Design Merit Award

Kuhlmann Leavitt, Inc. / Saint Louis

Formica Corporation

Hospitality Design Trade Booth 2007

Environmental Design / Single

08178D

2008 Design Merit Award

Ogilvy & Mather / New York

BP Corporation of North America

Helios House

Environmental Design / Single

08179D

2008 Design Merit Award

Publicis Malaysia / Petaling Jaya

Hewlett-Packard Malaysia

Ripped Exit Standee

Environmental Design / Single

08180D

2008 Design Merit Award

Publicis Malaysia / Petaling Jaya

Hewlett-Packard Malaysia

Ripped Pathway Standee

Environmental Design / Single

08181D

2008 Design Merit Award

Publicis Malaysia / Petaling Jaya

Hewlett-Packard Malaysia

Ripped Sidewalk Standee

Environmental Design / Single

08182D

2008 Design Merit Award

Rediffusion DY&R / Mumbai

Juice Hair

Hairstyles

Environmental Design / Single

08183D

2008 Design Merit Award

Scholz & Friends / Berlin

redblue Marketing GmbH

Satellite Dish

Environmental Design / Single

08184D

2008 Design Merit Award

TUGBOAT / Tokyo

Chubu Electric Power Co.,Inc.

Chubu Electric Power

Environmental Design / Single

08185D

2008 Interactive Merit Award

Goodby, Silverstein and Partners / San Francisco

Comcast

Triple Slanguage

Online Branded Content / Campaign

08225N

2008 Interactive Merit Award

JWT / Mumbai

Sulekha.com

YellowRippers

Online Branded Content / Campaign

08226N

2008 Interactive Merit Award

Leo Burnett / Chicago

William Wrigley Jr. Company

Chocolate Dipped Altoids Viral Campaign

Online Branded Content / Campaign

08227N

2008 Interactive Merit Award

Mother / London

Coca-Cola

Coca-Cola Football

Online Branded Content / Campaign

08228N

2008 Advertising Merit Award

john st. advertising / toronto

Children's Aid Society

Doll

Public Service/Political Radio / Single

08305R

2008 Advertising Merit Award

Meridian Communication Pvt Ltd / Bangalore

treesforfree.org

Free Birdsong

Public Service/Political Radio / Single

08306R

2008 Advertising Merit Award

Ogilvy Group UK / London

C.a.l.m

No Help-Line

Public Service/Political Radio / Single

08307R

2008 Advertising Merit Award

Y&R Chicago / Chicago

National Parks Conservation Association

Gettysburg

Public Service/Political Radio / Single

08308R

2008 Advertising Merit Award

Y&R Chicago / Chicago

National Parks Conservation Association

Search and Rescue

Public Service/Political Radio / Single

08309R

2008 Interactive Merit Award

AgênciaClick / São Paulo

FIAT

Beer

Banners - Fixed Space / Single

08094N

2008 Interactive Merit Award

Bartle Bogle Hegarty / London

Barnardo's

Believe in Children

Banners - Fixed Space / Single

08095N

2008 Interactive Merit Award

Carmichael Lynch / Minneapolis

Harley Davidson

Sturgis Google Banner

Banners - Fixed Space / Single

08096N

2008 Interactive Merit Award

Daddy / Göteborg

Goteborgs Posten

GP TV

Banners - Fixed Space / Single

08097N

2008 Interactive Merit Award

Dentsu Inc. / Tokyo

WFP

Clock

Banners - Fixed Space / Single

08098N

2008 Interactive Merit Award

glue London / London

Royal Marines

Conditions

Banners - Fixed Space / Single

08099N

2008 Interactive Merit Award

glue London / London

Royal Marines

Camouflage

Banners - Fixed Space / Single

08100N

2008 Interactive Merit Award

Saatchi & Saatchi LA / Torrance

Toyota Motor Sales, U.S.A., Inc.

RAV4 - Outrun Gas Prices Banner

Banners - Fixed Space / Single

08101N

2008 Interactive Merit Award

Weapon 7 / London

Department for Transport

What Ruined His Christmas?

Banners - Fixed Space / Single

08102N

2008 Advertising Merit Award

BBDO New York / New York

Havaianas

Havaianas US Integrated Campaign

Integrated Branding / Integrated Branding Campaign

08494G

2008 Advertising Merit Award

Clemenger BBDO Melbourne & CSM Melbourne / Melbourne

Foster's Group/Carlton Draught

Plastic Cup

Integrated Branding / Integrated Branding Campaign

08495G

2008 Advertising Merit Award

Crispin Porter + Bogusky / Coconut Grove

Coke Zero

Covet & Yourminy Taste Confusion

Integrated Branding / Integrated Branding Campaign

08496G

2008 Advertising Merit Award

DDB / Auckland

SKY Television

Fresh - Metaphors

Integrated Branding / Integrated Branding Campaign

08497G

2008 Advertising Merit Award

Goodby, Silverstein and Partners / San Francisco

Rolling Rock

Ron Stablehorn

Integrated Branding / Integrated Branding Campaign

08498G

2008 Advertising Merit Award

Goodby, Silverstein and Partners / San Francisco

Milk

Get The Glass

Integrated Branding / Integrated Branding Campaign

08499G

2008 Advertising Merit Award

Rethink / Vancouver

Science World

Science World Integrated Campaign

Integrated Branding / Integrated Branding Campaign

08500G

2008 Advertising Merit Award

SS+K / New York

msnbc.com

A Fuller Spectrum of News

Integrated Branding / Integrated Branding Campaign

08501G

2008 Advertising Merit Award

TBWA\Chiat\Day / New York

Absolut

Absolut

Integrated Branding / Integrated Branding Campaign

08502G

2008 Advertising Merit Award

VITRUVIO LEO BURNETT / Madrid

PRODIS Down Syndrome Foundation

Let us do it

Integrated Branding / Integrated Branding Campaign

08503G

2008 Design Merit Award

JWT Singapore / Singapore

Jonathan Tay Pte Ltd

Jonathan

Corporate Identity / Corporate Identity - Campaign

08087D

2008 Design Merit Award

MTV Networks / New York

NOGGIN

NOGGIN Logos

Corporate Identity / Corporate Identity - Campaign

08088D

2008 Design Merit Award

Passing Notes, Inc. / Oakland

Peek... aren't you curious

Peek... aren't you curious

Corporate Identity / Corporate Identity - Campaign

08089D

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