The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Scorsese Agency: BBDO New York / New York Client: AT&T Category: Cinema Advertising / Single - Maximum 3 minutes
Serengeti Agency: BBDO New York / New York Client: GE Category: Cinema Advertising / Single - Maximum 3 minutes
Lord of the Rings Agency: DDB London / London Client: Volkswagen Independent Cinema Category: Cinema Advertising / Single - Maximum 3 minutes
Door opener Agency: KNSK Werbeagentur GmbH / Hamburg Client: Chrysler Germany GmbH Category: Cinema Advertising / Single - Maximum 3 minutes
Only in Australia Agency: Leo Burnett / Sydney Client: Diageo Australia Category: Cinema Advertising / Single - Maximum 3 minutes
DESTINY Agency: LOWE ROCHE ADVERTISING / Toronto Client: STELLA ARTOIS Category: Cinema Advertising / Single - Maximum 3 minutes
Michael Madsen Agency: Mother / London Client: Orange Category: Cinema Advertising / Single - Maximum 3 minutes
Ballet Agency: Nordpol+ Hamburg Agentur für Kommunikation GmbH / Hamburg Client: Renault Germany Category: Cinema Advertising / Single - Maximum 3 minutes
Shootout Agency: Ogilvy & Mather / New York Client: Tribeca Film Festival Category: Cinema Advertising / Single - Maximum 3 minutes
NewsBreaker Live Agency: SS+K / New York Client: msnbc.com Category: Cinema Advertising / Single - Maximum 3 minutes
SKY BILLBOARDS Agency: WCRS / London Client: BSkyB Ltd Category: Cinema Advertising / Single - Maximum 3 minutes
BRYLCREEM EFFORTLESS Agency: WCRS / London Client: SARA LEE Category: Cinema Advertising / Single - Maximum 3 minutes
Independent Cinema Agency: DDB London / London Client: Volkswagen Category: Cinema Advertising / Integrated Cinema Experience

2008 Advertising Gold Pencil

BBDO New York / New York

AT&T

Scorsese

Cinema Advertising / Single - Maximum 3 minutes

08070T

2008 Advertising Merit Award

BBDO New York / New York

GE

Serengeti

Cinema Advertising / Single - Maximum 3 minutes

08425T

2008 Advertising Merit Award

DDB London / London

Volkswagen Independent Cinema

Lord of the Rings

Cinema Advertising / Single - Maximum 3 minutes

08426T

2008 Advertising Merit Award

KNSK Werbeagentur GmbH / Hamburg

Chrysler Germany GmbH

Door opener

Cinema Advertising / Single - Maximum 3 minutes

08427T

2008 Advertising Merit Award

Leo Burnett / Sydney

Diageo Australia

Only in Australia

Cinema Advertising / Single - Maximum 3 minutes

08428T

2008 Advertising Merit Award

LOWE ROCHE ADVERTISING / Toronto

STELLA ARTOIS

DESTINY

Cinema Advertising / Single - Maximum 3 minutes

08429T

2008 Advertising Merit Award

Mother / London

Orange

Michael Madsen

Cinema Advertising / Single - Maximum 3 minutes

08430T

2008 Advertising Merit Award

Nordpol+ Hamburg Agentur für Kommunikation GmbH / Hamburg

Renault Germany

Ballet

Cinema Advertising / Single - Maximum 3 minutes

08431T

2008 Advertising Merit Award

Ogilvy & Mather / New York

Tribeca Film Festival

Shootout

Cinema Advertising / Single - Maximum 3 minutes

08432T

2008 Advertising Merit Award

SS+K / New York

msnbc.com

NewsBreaker Live

Cinema Advertising / Single - Maximum 3 minutes

08433T

2008 Advertising Merit Award

WCRS / London

BSkyB Ltd

SKY BILLBOARDS

Cinema Advertising / Single - Maximum 3 minutes

08434T

2008 Advertising Merit Award

WCRS / London

SARA LEE

BRYLCREEM EFFORTLESS

Cinema Advertising / Single - Maximum 3 minutes

08435T

2008 Advertising Merit Award

DDB London / London

Volkswagen

Independent Cinema

Cinema Advertising / Integrated Cinema Experience

08436T

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