The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

Award

Agency

Client

Title

Category

Annual ID

The Piss Screen Agency: Saatchi & Saatchi GmbH / Frankfurt Client: Main Taxi Frankfurt Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
Absolut Machines Agency: Great Works / Stockholm Client: V&S Absolut Spirits Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
NIKEiD - if you were a boy, Agency: beacon communications k.k. / Tokyo Client: Nike Japan Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
The Vanishing Point Agency: 42 Entertainment / Pasadena Client: Microsoft/AMD Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
Stareout Agency: archibald ingall stretton... / London Client: O2 Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
WhatAreYouWondering.com Agency: Barkley / Kansas City Client: March of Dimes Foundation Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
Casio Exilim Agency: Colenso BBDO / Auckland Client: Monaco Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
Andy The Bot Agency: Daddy / Göteborg Client: Telia Sonera Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
070829 Agency: Farfar / Stockholm Client: Nokia Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
The Wall Agency: Goodby, Silverstein and Partners / San Francisco Client: Adobe Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
HP-Showtime Agency: herraiz soto & co / barcelona Client: hp Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
Social Retailing(SM) Concept Agency: IconNicholson / New York Client: Nanette Lepore Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
Tagged in Motion Agency: Jung von Matt AG / Hamburg Client: Jung von Matt/next GmbH Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
SIXT Ebay Ads Agency: Jung von Matt AG / Stuttgart Client: SIXT Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
FIAT Driving Art Project Agency: Ogilvy & Mather Japan / Shibuya-ku Client: Fiat Group Automobiles Japan Ltd. Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
Guinness Navi Agency: Profero / London Client: Diageo Japan Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
Close Encounters - Augmented Reality Agency: Saatchi & Saatchi NZ / Auckland Client: Wellington City Zoo Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

2008 Interactive Gold Pencil

Saatchi & Saatchi GmbH / Frankfurt

Main Taxi Frankfurt

The Piss Screen

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

08061N

2008 Interactive Silver Pencil

Great Works / Stockholm

V&S Absolut Spirits

Absolut Machines

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

08062N

2008 Interactive Bronze Pencil

beacon communications k.k. / Tokyo

Nike Japan

NIKEiD - if you were a boy,

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

08063N

2008 Interactive Merit Award

42 Entertainment / Pasadena

Microsoft/AMD

The Vanishing Point

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

08229N

2008 Interactive Merit Award

archibald ingall stretton... / London

O2

Stareout

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

08230N

2008 Interactive Merit Award

Barkley / Kansas City

March of Dimes Foundation

WhatAreYouWondering.com

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

08231N

2008 Interactive Merit Award

Colenso BBDO / Auckland

Monaco

Casio Exilim

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

08232N

2008 Interactive Merit Award

Daddy / Göteborg

Telia Sonera

Andy The Bot

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

08233N

2008 Interactive Merit Award

Farfar / Stockholm

Nokia

070829

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

08234N

2008 Interactive Merit Award

Goodby, Silverstein and Partners / San Francisco

Adobe

The Wall

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

08235N

2008 Interactive Merit Award

herraiz soto & co / barcelona

hp

HP-Showtime

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

08236N

2008 Interactive Merit Award

IconNicholson / New York

Nanette Lepore

Social Retailing(SM) Concept

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

08237N

2008 Interactive Merit Award

Jung von Matt AG / Hamburg

Jung von Matt/next GmbH

Tagged in Motion

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

08238N

2008 Interactive Merit Award

Jung von Matt AG / Stuttgart

SIXT

SIXT Ebay Ads

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

08239N

2008 Interactive Merit Award

Ogilvy & Mather Japan / Shibuya-ku

Fiat Group Automobiles Japan Ltd.

FIAT Driving Art Project

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

08240N

2008 Interactive Merit Award

Profero / London

Diageo Japan

Guinness Navi

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

08241N

2008 Interactive Merit Award

Saatchi & Saatchi NZ / Auckland

Wellington City Zoo

Close Encounters - Augmented Reality

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

08242N

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