The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Daub & Bauble Agency: Wink / Minneapolis Client: Goodwell & Company Category: Package Design / Campaign
Trouble Maker Agency: Hantang Communications Group / Shanghai Client: Wptt Contraceptive Category: Package Design / Campaign
Aqualtis washopper Agency: Leo Burnett Co S.r.l. / Milan Client: Indesit Company Category: Package Design / Single
iPhone Agency: Apple / Cupertino Client: Apple Category: Package Design / Single
iPhone Bluetooth Headset Agency: Apple / Cupertino Client: Apple Category: Package Design / Single
Absolut Disco Agency: Family Business / Stockholm Client: V&S Absolut Spirits, Sweden Category: Package Design / Single
Red Cherie Agency: Duffy & Partners / Minneapolis Client: Thymes Category: Package Design / Campaign
BARE Agency: Duffy & Partners / Minneapolis Client: Myndology Category: Package Design / Campaign
FREEDOM DVD series Agency: ground Tokyo / Tokyo Client: Bandai Visual Co., Ltd Category: Package Design / Campaign
Oil Agency: Kolle Rebbe Werbeagentur GmbH / Hamburg Client: the garage winery e.k. Anthony Robert Hammond Category: Package Design / Campaign
Rembrandt Product Packaging Agency: Mother NY / New York City Client: Rembrandt Category: Package Design / Campaign
Lovejoy Vodka Agency: ID Branding / Portland Client: Integrity Spirits Category: Package Design / Campaign
Alima Pure Agency: Sandstrom Design / Portland Client: Alima Pure Category: Package Design / Campaign
ISSIMBOW "Katachi-koh" Agency: Shin Matsunaga Design Inc. / Tokyo Client: ISSIMBOW, Inc. Category: Package Design / Campaign
Bot Packaging Agency: tda advertising & design / Boulder Client: Bot Beverages Category: Package Design / Campaign
Waitrose High Fruit Jams Agency: Turner Duckworth / San Francisco Client: Waitrose Category: Package Design / Campaign
Waitrose Honey: Better Agency: Turner Duckworth / San Francisco Client: Waitrose Category: Package Design / Campaign
Keyboards Agency: Apple / Cupertino Client: Apple Category: Package Design / Single
Bootlegger Agency: Bailey Lauerman / Lincoln Client: Bootlegger, Inc. Category: Package Design / Single
SEINARU CHO HANA CELEB (Saint Ultra Nose Celebrity) Agency: DENTSU INC. / Tokyo Client: Oji Nepia Co.,Ltd. Category: Package Design / Single
"iwai" wrapping cloth Agency: DENTSU INC.Kansai / Osaka Client: KYURYUDO ART-PUBLISHING CO.,LTD Category: Package Design / Single
YAOKI Agency: DENTSU KYUSHU INC. / Fukuoka Client: Renaissance Project Co.,Ltd. Category: Package Design / Single
Three Films by Hiroshi Teshigahara Agency: Kellehouse, Inc. / Los Angeles Client: The Criterion Collection Category: Package Design / Single
4 by Agnès Varda Agency: Kellehouse, Inc. / Los Angeles Client: The Criterion Collection Category: Package Design / Single
365x360 Agency: Opto Design / new york Client: Opto Design Category: Package Design / Single
Lovejoy Vodka - Pink Label Agency: ID Branding / Portland Client: Integrity Spirits Category: Package Design / Single
Stadium Agency: Publicis Singapore / Singapore Client: Nike Category: Package Design / Single
Hifana Connect Agency: Wieden+Kennedy Tokyo / Tokyo Client: W+K Tokyo Lab Category: Package Design / Single
La boite qui Roule Agency: Young & Rubicam Switzerland / Gockhausen Client: Verein Pavillon Nouvel Category: Package Design / Single

2008 Design Gold Pencil

Wink / Minneapolis

Goodwell & Company

Daub & Bauble

Package Design / Campaign

08011D

2008 Design Silver Pencil

Hantang Communications Group / Shanghai

Wptt Contraceptive

Trouble Maker

Package Design / Campaign

08012D

2008 Design Gold Pencil

Leo Burnett Co S.r.l. / Milan

Indesit Company

Aqualtis washopper

Package Design / Single

08007D

2008 Design Silver Pencil

Apple / Cupertino

Apple

iPhone

Package Design / Single

08008D

2008 Design Bronze Pencil

Apple / Cupertino

Apple

iPhone Bluetooth Headset

Package Design / Single

08009D

2008 Design Bronze Pencil

Family Business / Stockholm

V&S Absolut Spirits, Sweden

Absolut Disco

Package Design / Single

08010D

2008 Design Merit Award

Duffy & Partners / Minneapolis

Thymes

Red Cherie

Package Design / Campaign

08104D

2008 Design Merit Award

Duffy & Partners / Minneapolis

Myndology

BARE

Package Design / Campaign

08105D

2008 Design Merit Award

ground Tokyo / Tokyo

Bandai Visual Co., Ltd

FREEDOM DVD series

Package Design / Campaign

08106D

2008 Design Merit Award

Kolle Rebbe Werbeagentur GmbH / Hamburg

the garage winery e.k. Anthony Robert Hammond

Oil

Package Design / Campaign

08107D

2008 Design Merit Award

Mother NY / New York City

Rembrandt

Rembrandt Product Packaging

Package Design / Campaign

08108D

2008 Design Merit Award

ID Branding / Portland

Integrity Spirits

Lovejoy Vodka

Package Design / Campaign

08109D

2008 Design Merit Award

Sandstrom Design / Portland

Alima Pure

Alima Pure

Package Design / Campaign

08110D

2008 Design Merit Award

Shin Matsunaga Design Inc. / Tokyo

ISSIMBOW, Inc.

ISSIMBOW "Katachi-koh"

Package Design / Campaign

08111D

2008 Design Merit Award

tda advertising & design / Boulder

Bot Beverages

Bot Packaging

Package Design / Campaign

08112D

2008 Design Merit Award

Turner Duckworth / San Francisco

Waitrose

Waitrose High Fruit Jams

Package Design / Campaign

08113D

2008 Design Merit Award

Turner Duckworth / San Francisco

Waitrose

Waitrose Honey: Better

Package Design / Campaign

08114D

2008 Design Merit Award

Apple / Cupertino

Apple

Keyboards

Package Design / Single

08092D

2008 Design Merit Award

Bailey Lauerman / Lincoln

Bootlegger, Inc.

Bootlegger

Package Design / Single

08093D

2008 Design Merit Award

DENTSU INC. / Tokyo

Oji Nepia Co.,Ltd.

SEINARU CHO HANA CELEB (Saint Ultra Nose Celebrity)

Package Design / Single

08094D

2008 Design Merit Award

DENTSU INC.Kansai / Osaka

KYURYUDO ART-PUBLISHING CO.,LTD

"iwai" wrapping cloth

Package Design / Single

08095D

2008 Design Merit Award

DENTSU KYUSHU INC. / Fukuoka

Renaissance Project Co.,Ltd.

YAOKI

Package Design / Single

08096D

2008 Design Merit Award

Kellehouse, Inc. / Los Angeles

The Criterion Collection

Three Films by Hiroshi Teshigahara

Package Design / Single

08097D

2008 Design Merit Award

Kellehouse, Inc. / Los Angeles

The Criterion Collection

4 by Agnès Varda

Package Design / Single

08098D

2008 Design Merit Award

Opto Design / new york

Opto Design

365x360

Package Design / Single

08099D

2008 Design Merit Award

ID Branding / Portland

Integrity Spirits

Lovejoy Vodka - Pink Label

Package Design / Single

08100D

2008 Design Merit Award

Publicis Singapore / Singapore

Nike

Stadium

Package Design / Single

08101D

2008 Design Merit Award

Wieden+Kennedy Tokyo / Tokyo

W+K Tokyo Lab

Hifana Connect

Package Design / Single

08102D

2008 Design Merit Award

Young & Rubicam Switzerland / Gockhausen

Verein Pavillon Nouvel

La boite qui Roule

Package Design / Single

08103D

Follow Us