The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Picturetown Agency: MRM Worldwide / New York Client: Nikon Category: Web Sites / Community-driven
BFD Builder and Pizza Tracker Agency: Crispin Porter + Bogusky / Coconut Grove Client: Domino's Category: Web Sites / E-Commerce
HBO Voyeur Agency: BBDO Client: HBO Category: Web Sites / Corporate Image
Be Kind Rewind Movie Website Agency: Whybin TBWA \ TEQUILA / Sydney Client: New Line Cinema Category: Web Sites / Community-driven
Bjorn Borg Agency: Farfar / Stockholm Client: Bjorn Borg Category: Web Sites / E-Commerce
Bravia Agency: Dare / London Client: Sony Category: Web Sites / Corporate Image
You need a quiet space Agency: Forsman & Bodenfors / Gothenburg Client: IKEA SWEDEN Category: Web Sites / Corporate Image
TED Conferences Web Site Agency: Method / San Francisco Client: TED Conferences Category: Web Sites / Community-driven
HoneyShed Agency: Droga5 / New York Client: HoneyShed Category: Web Sites / E-Commerce
Apple.com Agency: Apple / Cupertino Client: Apple Category: Web Sites / Corporate Image
TURBOVISION Agency: TAXI 2 / Toronto Client: MINI Canada Category: Web Sites / Corporate Image
Pot Noodle Network Agency: AKQA / London Client: Pot Noodle Category: Web Sites / Community-driven
Supersonic Agency: AKQA / London Client: Nike Category: Web Sites / Community-driven
Website Agency: Venables Bell & Partners / San Francisco Client: PG&E Category: Web Sites / Community-driven
Adobe Sugoroku CS3 Agency: Bascule Inc. / Minato-ku, Tokyo Client: Adobe Systems Incorporated Category: Web Sites / Community-driven
AXE LASER Agency: Bascule Inc. / Minato-ku, Tokyo Client: Unilever Japan K.K. Category: Web Sites / Community-driven
Walkman Project Agency: Dare / London Client: Sony Category: Web Sites / Community-driven
Nokia Urbanista Diaries Agency: R/GA / New York Client: Nokia Category: Web Sites / Community-driven
Concept to Kitchen Agency: Avenue A | Razorfish / San Francisco Client: Breville Category: Web Sites / E-Commerce
IKEA Site Redesign Agency: HUGE / Brooklyn Client: IKEA Category: Web Sites / E-Commerce
Levi's® Europe Agency: Lateral / London Client: Levi Strauss & Co Europe Category: Web Sites / E-Commerce
Fuel for Life Agency: Megalo(s) / Annecy le Vieux Client: Diesel Parfums Category: Web Sites / E-Commerce
Because We Care Agency: Wysiwyg Comunicacion Interactiva / Madrid Client: Diesel Category: Web Sites / E-Commerce
Simpsons Movie Agency: 65 Media / Marina Del Rey Client: 20th Century Fox Category: Web Sites / Corporate Image
Runaway Now Agency: Alt Group / Ponsonby Client: Karen Walker Category: Web Sites / Corporate Image
Adobe Flash On Agency: Big Spaceship / Brooklyn Client: Adobe Category: Web Sites / Corporate Image
vaio-john.com Agency: Dare / London Client: Sony Category: Web Sites / Corporate Image
Pau Gasol Website Agency: Doubleyou / Barcelona Client: Nike Category: Web Sites / Corporate Image
Blackville Agency: Doubleyou/Sra. Rushmore / Barcelona Client: DIAGEO Category: Web Sites / Corporate Image
Fashion Therapy Agency: Drill Inc. / Tokyo Client: Yurakucho Marui Category: Web Sites / Corporate Image
Discover Life. Discover Leffe. Agency: Euro RSCG 4D / Amstelveen Client: InBev / Leffe Category: Web Sites / Corporate Image
Peugeot 308 Agency: Euro RSCG 4D / London Client: Peugeot Category: Web Sites / Corporate Image
Fashion Against AIDS Agency: Great Works / Stockholm Client: H&M Category: Web Sites / Corporate Image
Absolut Design Agency: Great Works / Stockholm Client: V&S Absolut Spirits Category: Web Sites / Corporate Image
Stella Awards Agency: MediaFront AS / Oslo Client: Kreativt Forum Category: Web Sites / Corporate Image
Nike Skateboarding Agency: Odopod / San Francisco Client: Nike Category: Web Sites / Corporate Image
The World Of Minuit Agency: Resn / Wellington Client: Minuit Category: Web Sites / Corporate Image
Elf Yourself Agency: Toy / New york Client: OfficeMax Category: Web Sites / Corporate Image
Think About It.com Agency: Transistor Studios / Venice Client: Hyundai Category: Web Sites / Corporate Image
Mouseless site Agency: VITRUVIO LEO BURNETT / Madrid Client: DPSL /PEST CONTROL Category: Web Sites / Corporate Image

2008 Interactive Gold Pencil

MRM Worldwide / New York

Nikon

Picturetown

Web Sites / Community-driven

08035N

2008 Interactive Gold Pencil

Crispin Porter + Bogusky / Coconut Grove

Domino's

BFD Builder and Pizza Tracker

Web Sites / E-Commerce

08032N

2008 Interactive Gold Pencil

BBDO

HBO

HBO Voyeur

Web Sites / Corporate Image

08027N

2008 Interactive Silver Pencil

Whybin TBWA \ TEQUILA / Sydney

New Line Cinema

Be Kind Rewind Movie Website

Web Sites / Community-driven

08036N

2008 Interactive Silver Pencil

Farfar / Stockholm

Bjorn Borg

Bjorn Borg

Web Sites / E-Commerce

08033N

2008 Interactive Silver Pencil

Dare / London

Sony

Bravia

Web Sites / Corporate Image

08028N

2008 Interactive Silver Pencil

Forsman & Bodenfors / Gothenburg

IKEA SWEDEN

You need a quiet space

Web Sites / Corporate Image

08029N

2008 Interactive Bronze Pencil

Method / San Francisco

TED Conferences

TED Conferences Web Site

Web Sites / Community-driven

08037N

2008 Interactive Bronze Pencil

Droga5 / New York

HoneyShed

HoneyShed

Web Sites / E-Commerce

08034N

2008 Interactive Bronze Pencil

Apple / Cupertino

Apple

Apple.com

Web Sites / Corporate Image

08030N

2008 Interactive Bronze Pencil

TAXI 2 / Toronto

MINI Canada

TURBOVISION

Web Sites / Corporate Image

08031N

2008 Interactive Merit Award

AKQA / London

Pot Noodle

Pot Noodle Network

Web Sites / Community-driven

08180N

2008 Interactive Merit Award

AKQA / London

Nike

Supersonic

Web Sites / Community-driven

08181N

2008 Interactive Merit Award

Venables Bell & Partners / San Francisco

PG&E

Website

Web Sites / Community-driven

08182N

2008 Interactive Merit Award

Bascule Inc. / Minato-ku, Tokyo

Adobe Systems Incorporated

Adobe Sugoroku CS3

Web Sites / Community-driven

08183N

2008 Interactive Merit Award

Bascule Inc. / Minato-ku, Tokyo

Unilever Japan K.K.

AXE LASER

Web Sites / Community-driven

08184N

2008 Interactive Merit Award

Dare / London

Sony

Walkman Project

Web Sites / Community-driven

08185N

2008 Interactive Merit Award

R/GA / New York

Nokia

Nokia Urbanista Diaries

Web Sites / Community-driven

08186N

2008 Interactive Merit Award

Avenue A | Razorfish / San Francisco

Breville

Concept to Kitchen

Web Sites / E-Commerce

08175N

2008 Interactive Merit Award

HUGE / Brooklyn

IKEA

IKEA Site Redesign

Web Sites / E-Commerce

08176N

2008 Interactive Merit Award

Lateral / London

Levi Strauss & Co Europe

Levi's® Europe

Web Sites / E-Commerce

08177N

2008 Interactive Merit Award

Megalo(s) / Annecy le Vieux

Diesel Parfums

Fuel for Life

Web Sites / E-Commerce

08178N

2008 Interactive Merit Award

Wysiwyg Comunicacion Interactiva / Madrid

Diesel

Because We Care

Web Sites / E-Commerce

08179N

2008 Interactive Merit Award

65 Media / Marina Del Rey

20th Century Fox

Simpsons Movie

Web Sites / Corporate Image

08158N

2008 Interactive Merit Award

Alt Group / Ponsonby

Karen Walker

Runaway Now

Web Sites / Corporate Image

08159N

2008 Interactive Merit Award

Big Spaceship / Brooklyn

Adobe

Adobe Flash On

Web Sites / Corporate Image

08160N

2008 Interactive Merit Award

Dare / London

Sony

vaio-john.com

Web Sites / Corporate Image

08161N

2008 Interactive Merit Award

Doubleyou / Barcelona

Nike

Pau Gasol Website

Web Sites / Corporate Image

08162N

2008 Interactive Merit Award

Doubleyou/Sra. Rushmore / Barcelona

DIAGEO

Blackville

Web Sites / Corporate Image

08163N

2008 Interactive Merit Award

Drill Inc. / Tokyo

Yurakucho Marui

Fashion Therapy

Web Sites / Corporate Image

08164N

2008 Interactive Merit Award

Euro RSCG 4D / Amstelveen

InBev / Leffe

Discover Life. Discover Leffe.

Web Sites / Corporate Image

08165N

2008 Interactive Merit Award

Euro RSCG 4D / London

Peugeot

Peugeot 308

Web Sites / Corporate Image

08166N

2008 Interactive Merit Award

Great Works / Stockholm

H&M

Fashion Against AIDS

Web Sites / Corporate Image

08167N

2008 Interactive Merit Award

Great Works / Stockholm

V&S Absolut Spirits

Absolut Design

Web Sites / Corporate Image

08168N

2008 Interactive Merit Award

MediaFront AS / Oslo

Kreativt Forum

Stella Awards

Web Sites / Corporate Image

08169N

2008 Interactive Merit Award

Odopod / San Francisco

Nike

Nike Skateboarding

Web Sites / Corporate Image

08170N

2008 Interactive Merit Award

Resn / Wellington

Minuit

The World Of Minuit

Web Sites / Corporate Image

08171N

2008 Interactive Merit Award

Toy / New york

OfficeMax

Elf Yourself

Web Sites / Corporate Image

08172N

2008 Interactive Merit Award

Transistor Studios / Venice

Hyundai

Think About It.com

Web Sites / Corporate Image

08173N

2008 Interactive Merit Award

VITRUVIO LEO BURNETT / Madrid

DPSL /PEST CONTROL

Mouseless site

Web Sites / Corporate Image

08174N

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