The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Share Our Billboard Campaign Agency: Leo Burnett / Toronto Client: James Ready Category: Outdoor / Outdoor - Campaign
HBO Audio Mural Installations Agency: BBDO / New York Client: HBO/Big Love Category: Outdoor / Outdoor - Single
The Reverse Graffiti Project Agency: DDB WEST / San Francisco Client: Green Works Category: Outdoor / Outdoor - Single
Impossible Goalkeeper Agency: TBWA\ Deutschland, Berlin / Berlin Client: adidas AG Category: Outdoor / Outdoor - Single
Standing Agency: DDB / London Client: Harvey Nichols Category: Outdoor / Outdoor - Single
VOLKSWAGEN CUSTOMIZED TRUCKS Agency: AlmapBBDO / São Paulo Client: VOLKSWAGEN Category: Outdoor / Outdoor - Campaign
Read the street Agency: BBDO Germany GmbH / Duesseldorf Client: Mercedes-Benz Netherlands Category: Outdoor / Outdoor - Campaign
Pizza Boxes Campaign Agency: BBDO / New York Client: The Economist Category: Outdoor / Outdoor - Campaign
Long Live Diversity Agency: Forsman & Bodenfors / Gothenburg Client: IKEA Category: Outdoor / Outdoor - Campaign
Marquee Campaign Agency: Jones / Chicago Client: Chicago Cubs Category: Outdoor / Outdoor - Campaign
SPLIT OBJECTS Agency: JWT CHILE / Santiago Client: MATTEL CHILE Category: Outdoor / Outdoor - Campaign
Rearview Agency: jwt mexico / df Client: Ford Expedition Category: Outdoor / Outdoor - Campaign
Cut-Out Books Agency: Ogilvy & Mather Singapore / Singapore Client: FHM Siingapore Category: Outdoor / Outdoor - Campaign
Maps Agency: Saatchi & Saatchi / Sydney Client: Sony Australia Category: Outdoor / Outdoor - Campaign
The Missing Piece Agency: Scholz & Friends / Berlin Client: Ravensburger Spieleverlag GmbH Category: Outdoor / Outdoor - Campaign
Wallace and Gromit Agency: DDB / London Client: Harvey Nichols Category: Outdoor / Outdoor - Campaign
We Need To Talk Agency: zig / Toronto Client: Astral Media, CFRB Category: Outdoor / Outdoor - Campaign
IKEA Home Furnishing Liner Agency: ADK / Tokyo Client: IKEA Japan K.K. Category: Outdoor / Outdoor - Single
Cop Chase Agency: BBDO Detroit / Troy Client: Chrysler LLC Category: Outdoor / Outdoor - Single
Airplanes Agency: Callegari Berville Grey / Paris Client: 123fleurs.com Category: Outdoor / Outdoor - Single
Fruit Burst Agency: DDB / Auckland Client: Cadbury Category: Outdoor / Outdoor - Single
Night Reflection Agency: DDB Sydney Pty Limited / ULTIMO Client: McDonald's 24 Hour Store Category: Outdoor / Outdoor - Single
Van Agency: Energy BBDO / Chicago Client: Canadian Club Category: Outdoor / Outdoor - Single
Pause Agency: JWT London / London Client: Nestle / Kit Kat Category: Outdoor / Outdoor - Single
The idea "True Greatness" Agency: Lukas Lindemann Rosinski GmbH / Hamburg Client: Daimler AG Category: Outdoor / Outdoor - Single
Men's Room Poster "Renting Shiner" Agency: McGarrah Jessee / Austin Client: Shiner Category: Outdoor / Outdoor - Single
Paintings Agency: Ogilvy & Mather Singapore / Singapore Client: FHM Siingapore Category: Outdoor / Outdoor - Single
Tank Real-life Diorama Agency: Ogilvy & Mather Singapore / Singapore Client: Tamiya Singapore Category: Outdoor / Outdoor - Single
"Bigger Storage Ideas" Agency: Ogilvy Frankfurt / Frankfurt Client: IKEA Germany Category: Outdoor / Outdoor - Single
HANDCUFFED Agency: TBWA\ESPAÑA / MADRID Client: SONY COMPUTER ENTERTAINMENT Category: Outdoor / Outdoor - Single
Wallace in Paul Smith & Gromit in Duchamp Agency: DDB / London Client: Harvey Nichols Category: Outdoor / Outdoor - Single

2009 Advertising Silver Pencil

Leo Burnett / Toronto

James Ready

Share Our Billboard Campaign

Outdoor / Outdoor - Campaign

09014A

2009 Advertising Silver Pencil

BBDO / New York

HBO/Big Love

HBO Audio Mural Installations

Outdoor / Outdoor - Single

09010A

2009 Advertising Silver Pencil

DDB WEST / San Francisco

Green Works

The Reverse Graffiti Project

Outdoor / Outdoor - Single

09011A

2009 Advertising Silver Pencil

TBWA\ Deutschland, Berlin / Berlin

adidas AG

Impossible Goalkeeper

Outdoor / Outdoor - Single

09012A

2009 Advertising Bronze Pencil

DDB / London

Harvey Nichols

Standing

Outdoor / Outdoor - Single

09013A

2009 Advertising Merit Award

AlmapBBDO / São Paulo

VOLKSWAGEN

VOLKSWAGEN CUSTOMIZED TRUCKS

Outdoor / Outdoor - Campaign

09178A

2009 Advertising Merit Award

BBDO Germany GmbH / Duesseldorf

Mercedes-Benz Netherlands

Read the street

Outdoor / Outdoor - Campaign

09179A

2009 Advertising Merit Award

BBDO / New York

The Economist

Pizza Boxes Campaign

Outdoor / Outdoor - Campaign

09180A

2009 Advertising Merit Award

Forsman & Bodenfors / Gothenburg

IKEA

Long Live Diversity

Outdoor / Outdoor - Campaign

09181A

2009 Advertising Merit Award

Jones / Chicago

Chicago Cubs

Marquee Campaign

Outdoor / Outdoor - Campaign

09182A

2009 Advertising Merit Award

JWT CHILE / Santiago

MATTEL CHILE

SPLIT OBJECTS

Outdoor / Outdoor - Campaign

09183A

2009 Advertising Merit Award

jwt mexico / df

Ford Expedition

Rearview

Outdoor / Outdoor - Campaign

09184A

2009 Advertising Merit Award

Ogilvy & Mather Singapore / Singapore

FHM Siingapore

Cut-Out Books

Outdoor / Outdoor - Campaign

09185A

2009 Advertising Merit Award

Saatchi & Saatchi / Sydney

Sony Australia

Maps

Outdoor / Outdoor - Campaign

09186A

2009 Advertising Merit Award

Scholz & Friends / Berlin

Ravensburger Spieleverlag GmbH

The Missing Piece

Outdoor / Outdoor - Campaign

09187A

2009 Advertising Merit Award

DDB / London

Harvey Nichols

Wallace and Gromit

Outdoor / Outdoor - Campaign

09188A

2009 Advertising Merit Award

zig / Toronto

Astral Media, CFRB

We Need To Talk

Outdoor / Outdoor - Campaign

09189A

2009 Advertising Merit Award

ADK / Tokyo

IKEA Japan K.K.

IKEA Home Furnishing Liner

Outdoor / Outdoor - Single

09164A

2009 Advertising Merit Award

BBDO Detroit / Troy

Chrysler LLC

Cop Chase

Outdoor / Outdoor - Single

09165A

2009 Advertising Merit Award

Callegari Berville Grey / Paris

123fleurs.com

Airplanes

Outdoor / Outdoor - Single

09166A

2009 Advertising Merit Award

DDB / Auckland

Cadbury

Fruit Burst

Outdoor / Outdoor - Single

09167A

2009 Advertising Merit Award

DDB Sydney Pty Limited / ULTIMO

McDonald's 24 Hour Store

Night Reflection

Outdoor / Outdoor - Single

09168A

2009 Advertising Merit Award

Energy BBDO / Chicago

Canadian Club

Van

Outdoor / Outdoor - Single

09169A

2009 Advertising Merit Award

JWT London / London

Nestle / Kit Kat

Pause

Outdoor / Outdoor - Single

09170A

2009 Advertising Merit Award

Lukas Lindemann Rosinski GmbH / Hamburg

Daimler AG

The idea "True Greatness"

Outdoor / Outdoor - Single

09171A

2009 Advertising Merit Award

McGarrah Jessee / Austin

Shiner

Men's Room Poster "Renting Shiner"

Outdoor / Outdoor - Single

09172A

2009 Advertising Merit Award

Ogilvy & Mather Singapore / Singapore

FHM Siingapore

Paintings

Outdoor / Outdoor - Single

09173A

2009 Advertising Merit Award

Ogilvy & Mather Singapore / Singapore

Tamiya Singapore

Tank Real-life Diorama

Outdoor / Outdoor - Single

09174A

2009 Advertising Merit Award

Ogilvy Frankfurt / Frankfurt

IKEA Germany

"Bigger Storage Ideas"

Outdoor / Outdoor - Single

09175A

2009 Advertising Merit Award

TBWA\ESPAÑA / MADRID

SONY COMPUTER ENTERTAINMENT

HANDCUFFED

Outdoor / Outdoor - Single

09176A

2009 Advertising Merit Award

DDB / London

Harvey Nichols

Wallace in Paul Smith & Gromit in Duchamp

Outdoor / Outdoor - Single

09177A

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