The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Read the street Agency: BBDO Germany GmbH / Duesseldorf Client: Mercedes-Benz Netherlands Category: Outdoor / Campaign
Pizza Boxes Campaign Agency: BBDO New York / New York Client: The Economist Category: Outdoor / Campaign
Red Visual Campaign Agency: BBDO New York / New York Client: The Economist Category: Outdoor / Campaign
Tesa Tape-Art Agency: Jung von Matt AG / Stuttgart Client: tesa AG Category: Outdoor / Campaign
Sex in Design Agency: Lowe New York / New York Client: Museum of Sex Category: Outdoor / Campaign
The LEGO Codes Agency: Lukas Lindemann Rosinski GmbH / Hamburg Client: myToys.de Category: Outdoor / Campaign
The beautiful word Agency: Ogilvy France / Paris Client: Mattel / Scrabble Category: Outdoor / Campaign
Point Out Agency: Serviceplan / Munich Client: STABILO International GmbH Category: Outdoor / Campaign
Sound components Agency: Serviceplan Gruppe GmbH & Co. KG / Munich Client: Bayerische Motoren Werke Aktiengesellschaft Category: Outdoor / Campaign
Twister Campaign Agency: BBDO New York / New York Client: The Economist Category: Environmental Design / Campaign
KINRAN Agency: EIGHT / Tokyo Client: KINRANKAI Category: Environmental Design / Campaign
THE HOUSE IF IMAGINATION Agency: HEIMAT, Berlin / Berlin Client: Hornbach DIY /Home Improvement Category: Environmental Design / Campaign
MOTTAINAI GARBAGE BAG Agency: MAQ inc.Tokyo / TOKYO Client: GARBAGE BAG ART WORK Category: Environmental Design / Campaign
Inujima Art Project Signage Design Agency: Nippon Design Center / Tokyo Client: Naoshima Fukutake Art Museum Foundation Category: Environmental Design / Campaign
Ballerina Who Loves B-Boyz Agency: 601bisang / seoul Client: SJ B-Boyz Category: Collateral Design / Posters - Campaign
Common Ground/Dictatorships/Champagne/Socialist/Write-in Vote Agency: Arnold Worldwide / Boston Client: Jack Daniel's Category: Collateral Design / Posters - Campaign
Bell Canoe Campaign Agency: Carmichael Lynch / Minneapolis Client: Bell Canoe Category: Collateral Design / Posters - Campaign
Life's a playlist Agency: Cheil worldwide / New Delhi Client: Samsung MP3 Players Category: Collateral Design / Posters - Campaign
Every Image Has a Sound Agency: DDB Brasil / Sao Paulo Client: Saxsofunny (Sound Production) Category: Collateral Design / Posters - Campaign
gSOKAh POSTER Agency: enudesign co.ltd. / Tokyo Client: OHARA SCHOOL of IKEBANA Category: Collateral Design / Posters - Campaign
Design MMoCA Agency: Hiebing / Madison Client: Madison Museum of Contemporary Art Category: Collateral Design / Posters - Campaign
Mammoth "Unbound" Posters Agency: Hornall Anderson Design / Seattle Client: Mammoth Category: Collateral Design / Posters - Campaign
Commonweal Theatre 2008 Season Posters Agency: Initio Advertising / minneapolis Client: Commonweal Theatre Category: Collateral Design / Posters - Campaign
Contemporary Store Agency: Joshbro Communications / Mumbai Client: The Bombay Store Category: Collateral Design / Posters - Campaign
Tesa Tape-Art Agency: Jung von Matt AG / Stuttgart Client: tesa AG Category: Collateral Design / Posters - Campaign
ALL-OR-NOTHING Campaign Agency: JWT / Dubai Client: Everlast Category: Collateral Design / Posters - Campaign
Join the Dots Agency: JWT / Dubai Client: Reynolds - Shamart Category: Collateral Design / Posters - Campaign
Rolling Stone India Agency: JWT / Mumbai Client: MW.com India Pvt. Ltd. Category: Collateral Design / Posters - Campaign
Hugo Fleury Agency: lg2boutique / Montreal Client: Hugo Fleury Category: Collateral Design / Posters - Campaign
Mixes Agency: Ogilvy & Mather, New Delhi / Gurgaon Client: GlaxoSmithKline - India Category: Collateral Design / Posters - Campaign
Old World Flavor Agency: Ogilvy Beijing / Beijing Client: Bai Xiang Noodles Category: Collateral Design / Posters - Campaign
The beautiful word Agency: Ogilvy France / Paris Client: Mattel / Scrabble Category: Collateral Design / Posters - Campaign
weave/zigzag/loop Agency: Ogilvy&Mather Advertising, Shanghai / Shanghai Client: Garmin GPS Category: Collateral Design / Posters - Campaign
Bad TV Agency: Rediffusion Y&R / Mumbai Client: Books & Beyond Category: Collateral Design / Posters - Campaign
Valet Parking stub Agency: Cheil worldwide / New Delhi Client: Easy Ride Valet Parking Services Category: Corporate Identity / Corporate Identity - Single
Camouflage Agency: Cheil worldwide / New Delhi Client: Camouflage Store Category: Corporate Identity / Corporate Identity - Single
Spanner Agency: Creativeland Asia Pvt. Ltd. / Mumbai Client: Binal Makhija Car Repair Category: Corporate Identity / Corporate Identity - Single
Used Cards Agency: Creativeland Asia Pvt. Ltd. / Mumbai Client: Car Mall Category: Corporate Identity / Corporate Identity - Single
Coco de Mer Stationary Agency: David&Goliath / El Segundo Client: Coco de Mer Category: Corporate Identity / Corporate Identity - Single
Turntable Agency: McCann Erickson Mumbai / Mumbai Client: Global Sound Category: Corporate Identity / Corporate Identity - Single
Ornithologist Agency: Ogilvy & Mather, New Delhi / Gurgaon Client: Bharatpur Bird Santury Category: Corporate Identity / Corporate Identity - Single
Guitar Instructor Agency: OgilvyOne Worldwide / Bangkok Client: Badee Somboonpakron Category: Corporate Identity / Corporate Identity - Single
Magnifying Contract Lawyer Business Card Agency: Rethink / Vancouver Client: Richard C. Nielsen Category: Corporate Identity / Corporate Identity - Single
Impressions Agency: Sameer Kochure / Mumbai Client: Anup Mahajan Category: Corporate Identity / Corporate Identity - Single
18 Holes Agency: The Classic Partnership Advertising / Dubai Client: Stuart Fee Category: Corporate Identity / Corporate Identity - Single
Tearproof Card Agency: The Classic Partnership Advertising / Dubai Client: Prasad Karmarkar Category: Corporate Identity / Corporate Identity - Single
Rocky Mountain College of Art & Design Lecture Poster Agency: Braley Design / Brooklyn Client: Rocky Mountain College of Art & Design Category: Public Service/Non-Profit/Educational / Posters - Single
The Balancing Act: Lecture Poster Agency: Braley Design / Brooklyn Client: Portfolio Center Category: Public Service/Non-Profit/Educational / Posters - Single
Animal Tree Agency: JWT / Haryana Client: SIED ( Society for Informal Education and Development) Category: Public Service/Non-Profit/Educational / Posters - Single
Circle of Life Agency: Ogilvy & Mather / Mumbai Client: WWF India Category: Public Service/Non-Profit/Educational / Posters - Single

2009 Design Merit Award

BBDO Germany GmbH / Duesseldorf

Mercedes-Benz Netherlands

Read the street

Outdoor / Campaign

09214D

2009 Design Merit Award

BBDO New York / New York

The Economist

Pizza Boxes Campaign

Outdoor / Campaign

09215D

2009 Design Merit Award

BBDO New York / New York

The Economist

Red Visual Campaign

Outdoor / Campaign

09216D

2009 Design Merit Award

Jung von Matt AG / Stuttgart

tesa AG

Tesa Tape-Art

Outdoor / Campaign

09217D

2009 Design Merit Award

Lowe New York / New York

Museum of Sex

Sex in Design

Outdoor / Campaign

09218D

2009 Design Merit Award

Lukas Lindemann Rosinski GmbH / Hamburg

myToys.de

The LEGO Codes

Outdoor / Campaign

09219D

2009 Design Merit Award

Ogilvy France / Paris

Mattel / Scrabble

The beautiful word

Outdoor / Campaign

09220D

2009 Design Merit Award

Serviceplan / Munich

STABILO International GmbH

Point Out

Outdoor / Campaign

09221D

2009 Design Merit Award

Serviceplan Gruppe GmbH & Co. KG / Munich

Bayerische Motoren Werke Aktiengesellschaft

Sound components

Outdoor / Campaign

09222D

2009 Design Merit Award

BBDO New York / New York

The Economist

Twister Campaign

Environmental Design / Campaign

09198D

2009 Design Merit Award

EIGHT / Tokyo

KINRANKAI

KINRAN

Environmental Design / Campaign

09199D

2009 Design Merit Award

HEIMAT, Berlin / Berlin

Hornbach DIY /Home Improvement

THE HOUSE IF IMAGINATION

Environmental Design / Campaign

09200D

2009 Design Merit Award

MAQ inc.Tokyo / TOKYO

GARBAGE BAG ART WORK

MOTTAINAI GARBAGE BAG

Environmental Design / Campaign

09201D

2009 Design Merit Award

Nippon Design Center / Tokyo

Naoshima Fukutake Art Museum Foundation

Inujima Art Project Signage Design

Environmental Design / Campaign

09202D

2009 Design Merit Award

601bisang / seoul

SJ B-Boyz

Ballerina Who Loves B-Boyz

Collateral Design / Posters - Campaign

09140D

2009 Design Merit Award

Arnold Worldwide / Boston

Jack Daniel's

Common Ground/Dictatorships/Champagne/Socialist/Write-in Vote

Collateral Design / Posters - Campaign

09141D

2009 Design Merit Award

Carmichael Lynch / Minneapolis

Bell Canoe

Bell Canoe Campaign

Collateral Design / Posters - Campaign

09142D

2009 Design Merit Award

Cheil worldwide / New Delhi

Samsung MP3 Players

Life's a playlist

Collateral Design / Posters - Campaign

09143D

2009 Design Merit Award

DDB Brasil / Sao Paulo

Saxsofunny (Sound Production)

Every Image Has a Sound

Collateral Design / Posters - Campaign

09144D

2009 Design Merit Award

enudesign co.ltd. / Tokyo

OHARA SCHOOL of IKEBANA

gSOKAh POSTER

Collateral Design / Posters - Campaign

09145D

2009 Design Merit Award

Hiebing / Madison

Madison Museum of Contemporary Art

Design MMoCA

Collateral Design / Posters - Campaign

09146D

2009 Design Merit Award

Hornall Anderson Design / Seattle

Mammoth

Mammoth "Unbound" Posters

Collateral Design / Posters - Campaign

09147D

2009 Design Merit Award

Initio Advertising / minneapolis

Commonweal Theatre

Commonweal Theatre 2008 Season Posters

Collateral Design / Posters - Campaign

09148D

2009 Design Merit Award

Joshbro Communications / Mumbai

The Bombay Store

Contemporary Store

Collateral Design / Posters - Campaign

09149D

2009 Design Merit Award

Jung von Matt AG / Stuttgart

tesa AG

Tesa Tape-Art

Collateral Design / Posters - Campaign

09150D

2009 Design Merit Award

JWT / Dubai

Everlast

ALL-OR-NOTHING Campaign

Collateral Design / Posters - Campaign

09151D

2009 Design Merit Award

JWT / Dubai

Reynolds - Shamart

Join the Dots

Collateral Design / Posters - Campaign

09152D

2009 Design Merit Award

JWT / Mumbai

MW.com India Pvt. Ltd.

Rolling Stone India

Collateral Design / Posters - Campaign

09153D

2009 Design Merit Award

lg2boutique / Montreal

Hugo Fleury

Hugo Fleury

Collateral Design / Posters - Campaign

09154D

2009 Design Merit Award

Ogilvy & Mather, New Delhi / Gurgaon

GlaxoSmithKline - India

Mixes

Collateral Design / Posters - Campaign

09155D

2009 Design Merit Award

Ogilvy Beijing / Beijing

Bai Xiang Noodles

Old World Flavor

Collateral Design / Posters - Campaign

09156D

2009 Design Merit Award

Ogilvy France / Paris

Mattel / Scrabble

The beautiful word

Collateral Design / Posters - Campaign

09157D

2009 Design Merit Award

Ogilvy&Mather Advertising, Shanghai / Shanghai

Garmin GPS

weave/zigzag/loop

Collateral Design / Posters - Campaign

09158D

2009 Design Merit Award

Rediffusion Y&R / Mumbai

Books & Beyond

Bad TV

Collateral Design / Posters - Campaign

09159D

2009 Design Merit Award

Cheil worldwide / New Delhi

Easy Ride Valet Parking Services

Valet Parking stub

Corporate Identity / Corporate Identity - Single

09087D

2009 Design Merit Award

Cheil worldwide / New Delhi

Camouflage Store

Camouflage

Corporate Identity / Corporate Identity - Single

09088D

2009 Design Merit Award

Creativeland Asia Pvt. Ltd. / Mumbai

Binal Makhija Car Repair

Spanner

Corporate Identity / Corporate Identity - Single

09089D

2009 Design Merit Award

Creativeland Asia Pvt. Ltd. / Mumbai

Car Mall

Used Cards

Corporate Identity / Corporate Identity - Single

09090D

2009 Design Merit Award

David&Goliath / El Segundo

Coco de Mer

Coco de Mer Stationary

Corporate Identity / Corporate Identity - Single

09091D

2009 Design Merit Award

McCann Erickson Mumbai / Mumbai

Global Sound

Turntable

Corporate Identity / Corporate Identity - Single

09092D

2009 Design Merit Award

Ogilvy & Mather, New Delhi / Gurgaon

Bharatpur Bird Santury

Ornithologist

Corporate Identity / Corporate Identity - Single

09093D

2009 Design Merit Award

OgilvyOne Worldwide / Bangkok

Badee Somboonpakron

Guitar Instructor

Corporate Identity / Corporate Identity - Single

09094D

2009 Design Merit Award

Rethink / Vancouver

Richard C. Nielsen

Magnifying Contract Lawyer Business Card

Corporate Identity / Corporate Identity - Single

09095D

2009 Design Merit Award

Sameer Kochure / Mumbai

Anup Mahajan

Impressions

Corporate Identity / Corporate Identity - Single

09096D

2009 Design Merit Award

The Classic Partnership Advertising / Dubai

Stuart Fee

18 Holes

Corporate Identity / Corporate Identity - Single

09097D

2009 Design Merit Award

The Classic Partnership Advertising / Dubai

Prasad Karmarkar

Tearproof Card

Corporate Identity / Corporate Identity - Single

09098D

2009 Design Merit Award

Braley Design / Brooklyn

Rocky Mountain College of Art & Design

Rocky Mountain College of Art & Design Lecture Poster

Public Service/Non-Profit/Educational / Posters - Single

09263D

2009 Design Merit Award

Braley Design / Brooklyn

Portfolio Center

The Balancing Act: Lecture Poster

Public Service/Non-Profit/Educational / Posters - Single

09264D

2009 Design Merit Award

JWT / Haryana

SIED ( Society for Informal Education and Development)

Animal Tree

Public Service/Non-Profit/Educational / Posters - Single

09265D

2009 Design Merit Award

Ogilvy & Mather / Mumbai

WWF India

Circle of Life

Public Service/Non-Profit/Educational / Posters - Single

09266D

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