The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
VOLKSWAGEN CUSTOMIZED TRUCKS
Agency: AlmapBBDO / São Paulo
Client: VOLKSWAGEN Category: Collateral / P.O.P. and In-Store - Campaign
In the pack
Agency: BBDO Bangkok Ltd. / Bangkok
Client: Tesco Lotus Category: Collateral / P.O.P. and In-Store - Campaign
Motorclothes Campaign
Agency: Carmichael Lynch / Minneapolis
Client: Harley-Davidson Motorclothes Category: Collateral / P.O.P. and In-Store - Campaign
White
Agency: David&Goliath / El Segundo
Client: Mammoth Mountain Category: Collateral / P.O.P. and In-Store - Campaign
Lego
Agency: DDB / Auckland
Client: The Warehouse Category: Collateral / P.O.P. and In-Store - Campaign
Floral Biography"
Agency: Draftfcb Johannesburg / Johannesburg
Client: Netflorist Category: Collateral / P.O.P. and In-Store - Campaign
A Friend You Can Eat
Agency: JWT / New York
Client: Swedish Fish Category: Collateral / P.O.P. and In-Store - Campaign
City / Alpines / Pelican
Agency: JWT Shanghai / Shanghai
Client: Cemal Cemil Bubble Gum Store Category: Collateral / P.O.P. and In-Store - Campaign
Reflex
Agency: Leo Burnett / Bangkok
Client: Jump Distributors (Thailand) Co., Ltd. Category: Collateral / P.O.P. and In-Store - Campaign
Nature Trays
Agency: Leo Burnett / Sydney
Client: McDonald's Australia Category: Collateral / P.O.P. and In-Store - Campaign
IKEA Sale
Agency: Lowe & Partners / Petaling Jaya
Client: IKEA Malaysia Category: Collateral / P.O.P. and In-Store - Campaign
Distances
Agency: Ogilvy Johannesburg / Johannesburg
Client: Nike Women's Apparel Category: Collateral / P.O.P. and In-Store - Campaign
Alley/Toilet/Park
Agency: Saatchi & Saatchi / Petaling Jaya
Client: Procter & Gamble Category: Collateral / P.O.P. and In-Store - Campaign
Affair/Candlestick/Liberty/Psycho
Agency: Saatchi & Saatchi / Petaling Jaya
Client: Silverfish Books Category: Collateral / P.O.P. and In-Store - Campaign
ESPN Couches
Agency: Saatchi & Saatchi Singapore / Singapore
Client: ESPN Category: Collateral / P.O.P. and In-Store - Campaign
Wonderbra 3D
Agency: Saatchi & Saatchi Singapore / Singapore
Client: E.U.T Marketing Category: Collateral / P.O.P. and In-Store - Campaign
Rapid English Program
Agency: Saatchi & Saatchi Thailand / Bangkok
Client: Inlinguage School of Language Category: Collateral / P.O.P. and In-Store - Campaign
Etc.
Agency: 22squared / Atlanta
Client: Atlanta Brewing Company Category: Collateral / Posters - Single
Bag Poster
Agency: BBDO Bangkok Ltd. / Bangkok
Client: HomePro Sale Category: Collateral / Posters - Single
Guinness - Tetris
Agency: Grey Beijing / Beijing
Client: Durty Nellies Irish Pub Beijing Category: Collateral / Posters - Single
Guinness - Chinese painting
Agency: Grey Beijing / Beijing
Client: Durty Nellies Irish Pub Beijing Category: Collateral / Posters - Single
Kitchen
Agency: Leo Burnett India / Mumbai
Client: Bajaj Electricals Pvt Ltd Category: Collateral / Posters - Single
Hearing Chart
Agency: OLSON / Minneapolis
Client: Starkey Laboratories Inc. Category: Collateral / Posters - Single
Decrossifier
Agency: Saatchi & Saatchi New York / New York
Client: Miller Category: Collateral / Posters - Single
Pinky Restraint
Agency: Saatchi & Saatchi New York / New York
Client: Miller Category: Collateral / Posters - Single
Collar Clips
Agency: Saatchi & Saatchi New York / New York
Client: Miller Category: Collateral / Posters - Single
Cheap Posters
Agency: BBDO Bangkok Ltd. / Bangkok
Client: HomePro Sale Category: Collateral / Posters - Campaign
Té Casan Poster Campaign
Agency: BBDO New York / New York
Client: Té Casan Category: Collateral / Posters - Campaign
Bacon Salt Posters
Agency: Commerce House / Dallas
Client: Bacon Salt Category: Collateral / Posters - Campaign
Every Image has a Sound
Agency: DDB Brasil / Sao Paulo
Client: Saxsofunny (Sound Production) Category: Collateral / Posters - Campaign
The Atlantic Project
Agency: Euro RSCG Worldwide / New York
Client: The Atlantic Category: Collateral / Posters - Campaign
When Did You Know?
Agency: Firehouse / Dallas
Client: Fuel Clothing Category: Collateral / Posters - Campaign
Guinness - National Day's Promotion
Agency: Grey Beijing / Beijing
Client: Durty Nellies Irish Pub Beijing Category: Collateral / Posters - Campaign
QE Campaign
Agency: Grey Kuala Lumpur / Kuala Lumpur
Client: Quick & Easy Convenience Store Category: Collateral / Posters - Campaign
Sour Marbels
Agency: Ogilvy & Mather / Mumbai
Client: Perfetti Van Melle Category: Collateral / Posters - Campaign
Winners
Agency: Ogilvy Johannesburg / Johannesburg
Client: Dstv History Channel Category: Collateral / Posters - Campaign
Parental Lock
Agency: Publicis Communications Pvt. Ltd. / Mumbai
Client: Sansui Electronics Pvt. Ltd. Category: Collateral / Posters - Campaign
Needs
Agency: TBWA\Tequila Singapore / Singapore
Client: Photolibrary Category: Collateral / Posters - Campaign
The Four'N Twenty Magic Salad Plate
Agency: Clemenger BBDO Melbourne / Melbourne
Client: Four'N Twenty Meat Pies Category: Collateral / Promotion (Agencies creating work for individuals)
The LEGO Codes
Agency: Lukas Lindemann Rosinski GmbH / Hamburg
Client: myToys.de Category: Collateral / Promotion (Agencies creating work for individuals)
Onion calendar
Agency: Serviceplan Gruppe GmbH & Co. KG / Munich
Client: Wüsthof Category: Collateral / Promotion (Agencies creating work for individuals)
Crab in the pack
Agency: BBDO Bangkok Ltd. / Bangkok
Client: Tesco Lotus Category: Collateral / P.O.P. and In-Store - Single
Green Lisa
Agency: David&Goliath / El Segundo
Client: Universal Studios Hollywood Category: Collateral / P.O.P. and In-Store - Single
Tadpoles
Agency: DDB / Auckland
Client: SKY Television Category: Collateral / P.O.P. and In-Store - Single
Canadian Club Calendar
Agency: Energy BBDO / Chicago
Client: Canadian Club Category: Collateral / P.O.P. and In-Store - Single
Bunny Waffle
Agency: JWT / New York
Client: Swedish Fish Category: Collateral / P.O.P. and In-Store - Single
Chick Cone
Agency: JWT / New York
Client: Swedish Fish Category: Collateral / P.O.P. and In-Store - Single
Green is the new black
Agency: JWT San Juan / San Juan
Client: Méndez & Co. / Heineken Category: Collateral / P.O.P. and In-Store - Single
IKEA Sale : Fruit Peeler
Agency: Lowe & Partners / Petaling Jaya
Client: IKEA Malaysia Category: Collateral / P.O.P. and In-Store - Single
Handwritten Newspaper
Agency: Naga DDB/Rapp / Petaling Jaya
Client: Schwan-STABILO Marketing Sdn Bhd Category: Collateral / P.O.P. and In-Store - Single
Award:
2009 Advertising Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
VOLKSWAGEN
Title:
VOLKSWAGEN CUSTOMIZED TRUCKS
Category:
Collateral / P.O.P. and In-Store - Campaign
Annual ID:
09211A
Award:
2009 Advertising Merit Award
Agency:
BBDO Bangkok Ltd. / Bangkok
Client:
Tesco Lotus
Title:
In the pack
Category:
Collateral / P.O.P. and In-Store - Campaign
Annual ID:
09212A
Award:
2009 Advertising Merit Award
Agency:
Carmichael Lynch / Minneapolis
Client:
Harley-Davidson Motorclothes
Title:
Motorclothes Campaign
Category:
Collateral / P.O.P. and In-Store - Campaign
Annual ID:
09213A
Award:
2009 Advertising Merit Award
Agency:
David&Goliath / El Segundo
Client:
Mammoth Mountain
Title:
White
Category:
Collateral / P.O.P. and In-Store - Campaign
Annual ID:
09214A
Award:
2009 Advertising Merit Award
Agency:
DDB / Auckland
Client:
The Warehouse
Title:
Lego
Category:
Collateral / P.O.P. and In-Store - Campaign
Annual ID:
09215A
Award:
2009 Advertising Merit Award
Agency:
Draftfcb Johannesburg / Johannesburg
Client:
Netflorist
Title:
Floral Biography"
Category:
Collateral / P.O.P. and In-Store - Campaign
Annual ID:
09216A
Award:
2009 Advertising Merit Award
Agency:
JWT / New York
Client:
Swedish Fish
Title:
A Friend You Can Eat
Category:
Collateral / P.O.P. and In-Store - Campaign
Annual ID:
09217A
Award:
2009 Advertising Merit Award
Agency:
JWT Shanghai / Shanghai
Client:
Cemal Cemil Bubble Gum Store
Title:
City / Alpines / Pelican
Category:
Collateral / P.O.P. and In-Store - Campaign
Annual ID:
09218A
Award:
2009 Advertising Merit Award
Agency:
Leo Burnett / Bangkok
Client:
Jump Distributors (Thailand) Co., Ltd.
Title:
Reflex
Category:
Collateral / P.O.P. and In-Store - Campaign
Annual ID:
09219A
Award:
2009 Advertising Merit Award
Agency:
Leo Burnett / Sydney
Client:
McDonald's Australia
Title:
Nature Trays
Category:
Collateral / P.O.P. and In-Store - Campaign
Annual ID:
09220A
Award:
2009 Advertising Merit Award
Agency:
Lowe & Partners / Petaling Jaya
Client:
IKEA Malaysia
Title:
IKEA Sale
Category:
Collateral / P.O.P. and In-Store - Campaign
Annual ID:
09221A
Award:
2009 Advertising Merit Award
Agency:
Ogilvy Johannesburg / Johannesburg
Client:
Nike Women's Apparel
Title:
Distances
Category:
Collateral / P.O.P. and In-Store - Campaign
Annual ID:
09222A
Award:
2009 Advertising Merit Award
Agency:
Saatchi & Saatchi / Petaling Jaya
Client:
Procter & Gamble
Title:
Alley/Toilet/Park
Category:
Collateral / P.O.P. and In-Store - Campaign
Annual ID:
09223A
Award:
2009 Advertising Merit Award
Agency:
Saatchi & Saatchi / Petaling Jaya
Client:
Silverfish Books
Title:
Affair/Candlestick/Liberty/Psycho
Category:
Collateral / P.O.P. and In-Store - Campaign
Annual ID:
09224A
Award:
2009 Advertising Merit Award
Agency:
Saatchi & Saatchi Singapore / Singapore
Client:
ESPN
Title:
ESPN Couches
Category:
Collateral / P.O.P. and In-Store - Campaign
Annual ID:
09225A
Award:
2009 Advertising Merit Award
Agency:
Saatchi & Saatchi Singapore / Singapore
Client:
E.U.T Marketing
Title:
Wonderbra 3D
Category:
Collateral / P.O.P. and In-Store - Campaign
Annual ID:
09226A
Award:
2009 Advertising Merit Award
Agency:
Saatchi & Saatchi Thailand / Bangkok
Client:
Inlinguage School of Language
Title:
Rapid English Program
Category:
Collateral / P.O.P. and In-Store - Campaign
Annual ID:
09227A
Award:
2009 Advertising Merit Award
Agency:
22squared / Atlanta
Client:
Atlanta Brewing Company
Title:
Etc.
Category:
Collateral / Posters - Single
Annual ID:
09228A
Award:
2009 Advertising Merit Award
Agency:
BBDO Bangkok Ltd. / Bangkok
Client:
HomePro Sale
Title:
Bag Poster
Category:
Collateral / Posters - Single
Annual ID:
09229A
Award:
2009 Advertising Merit Award
Agency:
Grey Beijing / Beijing
Client:
Durty Nellies Irish Pub Beijing
Title:
Guinness - Tetris
Category:
Collateral / Posters - Single
Annual ID:
09230A
Award:
2009 Advertising Merit Award
Agency:
Grey Beijing / Beijing
Client:
Durty Nellies Irish Pub Beijing
Title:
Guinness - Chinese painting
Category:
Collateral / Posters - Single
Annual ID:
09231A
Award:
2009 Advertising Merit Award
Agency:
Leo Burnett India / Mumbai
Client:
Bajaj Electricals Pvt Ltd
Title:
Kitchen
Category:
Collateral / Posters - Single
Annual ID:
09232A
Award:
2009 Advertising Merit Award
Agency:
OLSON / Minneapolis
Client:
Starkey Laboratories Inc.
Title:
Hearing Chart
Category:
Collateral / Posters - Single
Annual ID:
09233A
Award:
2009 Advertising Merit Award
Agency:
Saatchi & Saatchi New York / New York
Client:
Miller
Title:
Decrossifier
Category:
Collateral / Posters - Single
Annual ID:
09234A
Award:
2009 Advertising Merit Award
Agency:
Saatchi & Saatchi New York / New York
Client:
Miller
Title:
Pinky Restraint
Category:
Collateral / Posters - Single
Annual ID:
09235A
Award:
2009 Advertising Merit Award
Agency:
Saatchi & Saatchi New York / New York
Client:
Miller
Title:
Collar Clips
Category:
Collateral / Posters - Single
Annual ID:
09236A
Award:
2009 Advertising Merit Award
Agency:
BBDO Bangkok Ltd. / Bangkok
Client:
HomePro Sale
Title:
Cheap Posters
Category:
Collateral / Posters - Campaign
Annual ID:
09237A
Award:
2009 Advertising Merit Award
Agency:
BBDO New York / New York
Client:
Té Casan
Title:
Té Casan Poster Campaign
Category:
Collateral / Posters - Campaign
Annual ID:
09238A
Award:
2009 Advertising Merit Award
Agency:
Commerce House / Dallas
Client:
Bacon Salt
Title:
Bacon Salt Posters
Category:
Collateral / Posters - Campaign
Annual ID:
09239A
Award:
2009 Advertising Merit Award
Agency:
DDB Brasil / Sao Paulo
Client:
Saxsofunny (Sound Production)
Title:
Every Image has a Sound
Category:
Collateral / Posters - Campaign
Annual ID:
09240A
Award:
2009 Advertising Merit Award
Agency:
Euro RSCG Worldwide / New York
Client:
The Atlantic
Title:
The Atlantic Project
Category:
Collateral / Posters - Campaign
Annual ID:
09241A
Award:
2009 Advertising Merit Award
Agency:
Firehouse / Dallas
Client:
Fuel Clothing
Title:
When Did You Know?
Category:
Collateral / Posters - Campaign
Annual ID:
09242A
Award:
2009 Advertising Merit Award
Agency:
Grey Beijing / Beijing
Client:
Durty Nellies Irish Pub Beijing
Title:
Guinness - National Day's Promotion
Category:
Collateral / Posters - Campaign
Annual ID:
09244A
Award:
2009 Advertising Merit Award
Agency:
Grey Kuala Lumpur / Kuala Lumpur
Client:
Quick & Easy Convenience Store
Title:
QE Campaign
Category:
Collateral / Posters - Campaign
Annual ID:
09245A
Award:
2009 Advertising Merit Award
Agency:
Ogilvy & Mather / Mumbai
Client:
Perfetti Van Melle
Title:
Sour Marbels
Category:
Collateral / Posters - Campaign
Annual ID:
09246A
Award:
2009 Advertising Merit Award
Agency:
Ogilvy Johannesburg / Johannesburg
Client:
Dstv History Channel
Title:
Winners
Category:
Collateral / Posters - Campaign
Annual ID:
09247A
Award:
2009 Advertising Merit Award
Agency:
Publicis Communications Pvt. Ltd. / Mumbai
Client:
Sansui Electronics Pvt. Ltd.
Title:
Parental Lock
Category:
Collateral / Posters - Campaign
Annual ID:
09248A
Award:
2009 Advertising Merit Award
Agency:
TBWA\Tequila Singapore / Singapore
Client:
Photolibrary
Title:
Needs
Category:
Collateral / Posters - Campaign
Annual ID:
09249A
Award:
2009 Advertising Merit Award
Agency:
Clemenger BBDO Melbourne / Melbourne
Client:
Four'N Twenty Meat Pies
Title:
The Four'N Twenty Magic Salad Plate
Category:
Collateral / Promotion (Agencies creating work for individuals)
Annual ID:
09250A
Award:
2009 Advertising Merit Award
Agency:
Lukas Lindemann Rosinski GmbH / Hamburg
Client:
myToys.de
Title:
The LEGO Codes
Category:
Collateral / Promotion (Agencies creating work for individuals)
Annual ID:
09251A
Award:
2009 Advertising Merit Award
Agency:
Serviceplan Gruppe GmbH & Co. KG / Munich
Client:
Wüsthof
Title:
Onion calendar
Category:
Collateral / Promotion (Agencies creating work for individuals)
Annual ID:
09252A
Award:
2009 Advertising Merit Award
Agency:
BBDO Bangkok Ltd. / Bangkok
Client:
Tesco Lotus
Title:
Crab in the pack
Category:
Collateral / P.O.P. and In-Store - Single
Annual ID:
09195A
Award:
2009 Advertising Merit Award
Agency:
David&Goliath / El Segundo
Client:
Universal Studios Hollywood
Title:
Green Lisa
Category:
Collateral / P.O.P. and In-Store - Single
Annual ID:
09196A
Award:
2009 Advertising Merit Award
Agency:
DDB / Auckland
Client:
SKY Television
Title:
Tadpoles
Category:
Collateral / P.O.P. and In-Store - Single
Annual ID:
09197A
Award:
2009 Advertising Merit Award
Agency:
Energy BBDO / Chicago
Client:
Canadian Club
Title:
Canadian Club Calendar
Category:
Collateral / P.O.P. and In-Store - Single
Annual ID:
09198A
Award:
2009 Advertising Merit Award
Agency:
JWT / New York
Client:
Swedish Fish
Title:
Bunny Waffle
Category:
Collateral / P.O.P. and In-Store - Single
Annual ID:
09199A
Award:
2009 Advertising Merit Award
Agency:
JWT / New York
Client:
Swedish Fish
Title:
Chick Cone
Category:
Collateral / P.O.P. and In-Store - Single
Annual ID:
09200A
Award:
2009 Advertising Merit Award
Agency:
JWT San Juan / San Juan
Client:
Méndez & Co. / Heineken
Title:
Green is the new black
Category:
Collateral / P.O.P. and In-Store - Single
Annual ID:
09201A
Award:
2009 Advertising Merit Award
Agency:
Lowe & Partners / Petaling Jaya
Client:
IKEA Malaysia
Title:
IKEA Sale : Fruit Peeler
Category:
Collateral / P.O.P. and In-Store - Single
Annual ID:
09202A
Award:
2009 Advertising Merit Award
Agency:
Naga DDB/Rapp / Petaling Jaya
Client:
Schwan-STABILO Marketing Sdn Bhd
Title:
Handwritten Newspaper
Category:
Collateral / P.O.P. and In-Store - Single
Annual ID:
09203A
