The One Show
The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
IKEA Home Furnishing Liner
Agency: ADK / Tokyo
Client: IKEA Japan K.K. Category: Outdoor / Outdoor - Single
Airplanes
Agency: Callegari Berville Grey / Paris
Client: 123fleurs.com Category: Outdoor / Outdoor - Single
Night Reflection
Agency: DDB Sydney Pty Limited / ULTIMO
Client: McDonald's 24 Hour Store Category: Outdoor / Outdoor - Single
The idea "True Greatness"
Agency: Lukas Lindemann Rosinski GmbH / Hamburg
Client: Daimler AG Category: Outdoor / Outdoor - Single
Men's Room Poster "Renting Shiner"
Agency: McGarrah Jessee / Austin
Client: Shiner Category: Outdoor / Outdoor - Single
Paintings
Agency: Ogilvy & Mather Singapore / Singapore
Client: FHM Siingapore Category: Outdoor / Outdoor - Single
Tank Real-life Diorama
Agency: Ogilvy & Mather Singapore / Singapore
Client: Tamiya Singapore Category: Outdoor / Outdoor - Single
"Bigger Storage Ideas"
Agency: Ogilvy Frankfurt / Frankfurt
Client: IKEA Germany Category: Outdoor / Outdoor - Single
HANDCUFFED
Agency: TBWA\ESPAÑA / MADRID
Client: SONY COMPUTER ENTERTAINMENT Category: Outdoor / Outdoor - Single
Wallace in Paul Smith & Gromit in Duchamp
Agency: DDB / London
Client: Harvey Nichols Category: Outdoor / Outdoor - Single
VOLKSWAGEN CUSTOMIZED TRUCKS
Agency: AlmapBBDO / São Paulo
Client: VOLKSWAGEN Category: Outdoor / Outdoor - Campaign
Read the street
Agency: BBDO Germany GmbH / Duesseldorf
Client: Mercedes-Benz Netherlands Category: Outdoor / Outdoor - Campaign
Pizza Boxes Campaign
Agency: BBDO New York / New York
Client: The Economist Category: Outdoor / Outdoor - Campaign
Long Live Diversity
Agency: Forsman & Bodenfors / Gothenburg
Client: IKEA Category: Outdoor / Outdoor - Campaign
Marquee Campaign
Agency: Jones / Chicago
Client: Chicago Cubs Category: Outdoor / Outdoor - Campaign
SPLIT OBJECTS
Agency: JWT CHILE / Santiago
Client: MATTEL CHILE Category: Outdoor / Outdoor - Campaign
Cut-Out Books
Agency: Ogilvy & Mather Singapore / Singapore
Client: FHM Siingapore Category: Outdoor / Outdoor - Campaign
Maps
Agency: Saatchi & Saatchi / Sydney
Client: Sony Australia Category: Outdoor / Outdoor - Campaign
The Missing Piece
Agency: Scholz & Friends / Berlin
Client: Ravensburger Spieleverlag GmbH Category: Outdoor / Outdoor - Campaign
Wallace and Gromit
Agency: DDB / London
Client: Harvey Nichols Category: Outdoor / Outdoor - Campaign
We Need To Talk
Agency: zig / Toronto
Client: Astral Media, CFRB Category: Outdoor / Outdoor - Campaign
Read the street
Agency: BBDO Germany GmbH / Duesseldorf
Client: Mercedes-Benz Netherlands Category: Outdoor / Campaign
Pizza Boxes Campaign
Agency: BBDO New York / New York
Client: The Economist Category: Outdoor / Campaign
Red Visual Campaign
Agency: BBDO New York / New York
Client: The Economist Category: Outdoor / Campaign
The LEGO Codes
Agency: Lukas Lindemann Rosinski GmbH / Hamburg
Client: myToys.de Category: Outdoor / Campaign
The beautiful word
Agency: Ogilvy France / Paris
Client: Mattel / Scrabble Category: Outdoor / Campaign
Point Out
Agency: Serviceplan / Munich
Client: STABILO International GmbH Category: Outdoor / Campaign
Sound components
Agency: Serviceplan Gruppe GmbH & Co. KG / Munich
Client: Bayerische Motoren Werke Aktiengesellschaft Category: Outdoor / Campaign
Wheelchair Bus Shelter
Agency: BBDO New York / New York
Client: Christopher & Dana Reeve Foundation Category: Outdoor / Single
Solar Billboard
Agency: Juniper Park / Toronto
Client: Frito-Lay/ SunChips Category: Outdoor / Single
Flooded House
Agency: Leo Burnett Argentina / Buenos Aires
Client: Red Cross Argentina Category: Outdoor / Single
TIDE Longer Lasting Whites
Agency: Leo Burnett Frankfurt / Frankfurt
Client: Procter & Gamble Category: Outdoor / Single
Directory
Agency: Leo Burnett/Arc Worldwide Singapore / Singapore
Client: The Architecture Society Category: Outdoor / Single
Obsessions Make My Life Worse and My Work Better
Agency: Sagmeister Inc. / New York
Client: Experimenta Category: Outdoor / Single
Award:
2009 Advertising Merit Award
Agency:
ADK / Tokyo
Client:
IKEA Japan K.K.
Title:
IKEA Home Furnishing Liner
Category:
Outdoor / Outdoor - Single
Annual ID:
09164A
Award:
2009 Advertising Merit Award
Agency:
BBDO Detroit / Troy
Client:
Chrysler LLC
Title:
Cop Chase
Category:
Outdoor / Outdoor - Single
Annual ID:
09165A
Award:
2009 Advertising Merit Award
Agency:
Callegari Berville Grey / Paris
Client:
123fleurs.com
Title:
Airplanes
Category:
Outdoor / Outdoor - Single
Annual ID:
09166A
Award:
2009 Advertising Merit Award
Agency:
DDB / Auckland
Client:
Cadbury
Title:
Fruit Burst
Category:
Outdoor / Outdoor - Single
Annual ID:
09167A
Award:
2009 Advertising Merit Award
Agency:
DDB Sydney Pty Limited / ULTIMO
Client:
McDonald's 24 Hour Store
Title:
Night Reflection
Category:
Outdoor / Outdoor - Single
Annual ID:
09168A
Award:
2009 Advertising Merit Award
Agency:
Energy BBDO / Chicago
Client:
Canadian Club
Title:
Van
Category:
Outdoor / Outdoor - Single
Annual ID:
09169A
Award:
2009 Advertising Merit Award
Agency:
JWT London / London
Client:
Nestle / Kit Kat
Title:
Pause
Category:
Outdoor / Outdoor - Single
Annual ID:
09170A
Award:
2009 Advertising Merit Award
Agency:
Lukas Lindemann Rosinski GmbH / Hamburg
Client:
Daimler AG
Title:
The idea "True Greatness"
Category:
Outdoor / Outdoor - Single
Annual ID:
09171A
Award:
2009 Advertising Merit Award
Agency:
McGarrah Jessee / Austin
Client:
Shiner
Title:
Men's Room Poster "Renting Shiner"
Category:
Outdoor / Outdoor - Single
Annual ID:
09172A
Award:
2009 Advertising Merit Award
Agency:
Ogilvy & Mather Singapore / Singapore
Client:
FHM Siingapore
Title:
Paintings
Category:
Outdoor / Outdoor - Single
Annual ID:
09173A
Award:
2009 Advertising Merit Award
Agency:
Ogilvy & Mather Singapore / Singapore
Client:
Tamiya Singapore
Title:
Tank Real-life Diorama
Category:
Outdoor / Outdoor - Single
Annual ID:
09174A
Award:
2009 Advertising Merit Award
Agency:
Ogilvy Frankfurt / Frankfurt
Client:
IKEA Germany
Title:
"Bigger Storage Ideas"
Category:
Outdoor / Outdoor - Single
Annual ID:
09175A
Award:
2009 Advertising Merit Award
Agency:
TBWA\ESPAÑA / MADRID
Client:
SONY COMPUTER ENTERTAINMENT
Title:
HANDCUFFED
Category:
Outdoor / Outdoor - Single
Annual ID:
09176A
Award:
2009 Advertising Merit Award
Agency:
DDB / London
Client:
Harvey Nichols
Title:
Wallace in Paul Smith & Gromit in Duchamp
Category:
Outdoor / Outdoor - Single
Annual ID:
09177A
Award:
2009 Advertising Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
VOLKSWAGEN
Title:
VOLKSWAGEN CUSTOMIZED TRUCKS
Category:
Outdoor / Outdoor - Campaign
Annual ID:
09178A
Award:
2009 Advertising Merit Award
Agency:
BBDO Germany GmbH / Duesseldorf
Client:
Mercedes-Benz Netherlands
Title:
Read the street
Category:
Outdoor / Outdoor - Campaign
Annual ID:
09179A
Award:
2009 Advertising Merit Award
Agency:
BBDO New York / New York
Client:
The Economist
Title:
Pizza Boxes Campaign
Category:
Outdoor / Outdoor - Campaign
Annual ID:
09180A
Award:
2009 Advertising Merit Award
Agency:
Forsman & Bodenfors / Gothenburg
Client:
IKEA
Title:
Long Live Diversity
Category:
Outdoor / Outdoor - Campaign
Annual ID:
09181A
Award:
2009 Advertising Merit Award
Agency:
Jones / Chicago
Client:
Chicago Cubs
Title:
Marquee Campaign
Category:
Outdoor / Outdoor - Campaign
Annual ID:
09182A
Award:
2009 Advertising Merit Award
Agency:
JWT CHILE / Santiago
Client:
MATTEL CHILE
Title:
SPLIT OBJECTS
Category:
Outdoor / Outdoor - Campaign
Annual ID:
09183A
Award:
2009 Advertising Merit Award
Agency:
jwt mexico / df
Client:
Ford Expedition
Title:
Rearview
Category:
Outdoor / Outdoor - Campaign
Annual ID:
09184A
Award:
2009 Advertising Merit Award
Agency:
Ogilvy & Mather Singapore / Singapore
Client:
FHM Siingapore
Title:
Cut-Out Books
Category:
Outdoor / Outdoor - Campaign
Annual ID:
09185A
Award:
2009 Advertising Merit Award
Agency:
Saatchi & Saatchi / Sydney
Client:
Sony Australia
Title:
Maps
Category:
Outdoor / Outdoor - Campaign
Annual ID:
09186A
Award:
2009 Advertising Merit Award
Agency:
Scholz & Friends / Berlin
Client:
Ravensburger Spieleverlag GmbH
Title:
The Missing Piece
Category:
Outdoor / Outdoor - Campaign
Annual ID:
09187A
Award:
2009 Advertising Merit Award
Agency:
DDB / London
Client:
Harvey Nichols
Title:
Wallace and Gromit
Category:
Outdoor / Outdoor - Campaign
Annual ID:
09188A
Award:
2009 Advertising Merit Award
Agency:
zig / Toronto
Client:
Astral Media, CFRB
Title:
We Need To Talk
Category:
Outdoor / Outdoor - Campaign
Annual ID:
09189A
Award:
2009 Design Merit Award
Agency:
BBDO Germany GmbH / Duesseldorf
Client:
Mercedes-Benz Netherlands
Title:
Read the street
Category:
Outdoor / Campaign
Annual ID:
09214D
Award:
2009 Design Merit Award
Agency:
BBDO New York / New York
Client:
The Economist
Title:
Pizza Boxes Campaign
Category:
Outdoor / Campaign
Annual ID:
09215D
Award:
2009 Design Merit Award
Agency:
BBDO New York / New York
Client:
The Economist
Title:
Red Visual Campaign
Category:
Outdoor / Campaign
Annual ID:
09216D
Award:
2009 Design Merit Award
Agency:
Jung von Matt AG / Stuttgart
Client:
tesa AG
Title:
Tesa Tape-Art
Category:
Outdoor / Campaign
Annual ID:
09217D
Award:
2009 Design Merit Award
Agency:
Lowe New York / New York
Client:
Museum of Sex
Title:
Sex in Design
Category:
Outdoor / Campaign
Annual ID:
09218D
Award:
2009 Design Merit Award
Agency:
Lukas Lindemann Rosinski GmbH / Hamburg
Client:
myToys.de
Title:
The LEGO Codes
Category:
Outdoor / Campaign
Annual ID:
09219D
Award:
2009 Design Merit Award
Agency:
Ogilvy France / Paris
Client:
Mattel / Scrabble
Title:
The beautiful word
Category:
Outdoor / Campaign
Annual ID:
09220D
Award:
2009 Design Merit Award
Agency:
Serviceplan / Munich
Client:
STABILO International GmbH
Title:
Point Out
Category:
Outdoor / Campaign
Annual ID:
09221D
Award:
2009 Design Merit Award
Agency:
Serviceplan Gruppe GmbH & Co. KG / Munich
Client:
Bayerische Motoren Werke Aktiengesellschaft
Title:
Sound components
Category:
Outdoor / Campaign
Annual ID:
09222D
Award:
2009 Design Merit Award
Agency:
BBDO New York / New York
Client:
Christopher & Dana Reeve Foundation
Title:
Wheelchair Bus Shelter
Category:
Outdoor / Single
Annual ID:
09203D
Award:
2009 Design Merit Award
Agency:
BBDO New York / New York
Client:
The Economist
Title:
Ostrich
Category:
Outdoor / Single
Annual ID:
09204D
Award:
2009 Design Merit Award
Agency:
BBDO New York / New York
Client:
The Economist
Title:
Door Hanger
Category:
Outdoor / Single
Annual ID:
09205D
Award:
2009 Design Merit Award
Agency:
Deutsch LA / Los Angeles
Client:
Saturn
Title:
EF Fuel Efficiency
Category:
Outdoor / Single
Annual ID:
09206D
Award:
2009 Design Merit Award
Agency:
Juniper Park / Toronto
Client:
Frito-Lay/ SunChips
Title:
Solar Billboard
Category:
Outdoor / Single
Annual ID:
09207D
Award:
2009 Design Merit Award
Agency:
JWT / Royal Oak
Client:
Ford Edge
Title:
Mosiac
Category:
Outdoor / Single
Annual ID:
09208D
Award:
2009 Design Merit Award
Agency:
Leo Burnett Argentina / Buenos Aires
Client:
Red Cross Argentina
Title:
Flooded House
Category:
Outdoor / Single
Annual ID:
09209D
Award:
2009 Design Merit Award
Agency:
Leo Burnett Frankfurt / Frankfurt
Client:
Procter & Gamble
Title:
TIDE Longer Lasting Whites
Category:
Outdoor / Single
Annual ID:
09210D
Award:
2009 Design Merit Award
Agency:
Leo Burnett/Arc Worldwide Singapore / Singapore
Client:
The Architecture Society
Title:
Directory
Category:
Outdoor / Single
Annual ID:
09211D
Award:
2009 Design Merit Award
Agency:
Saatchi & Saatchi / Sydney
Client:
Sony
Title:
Exploding Note
Category:
Outdoor / Single
Annual ID:
09212D