The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

Farmgate Wines Agency: Alt Group / Ponsonby Client: Farmgate Wines Category: Package Design / Campaign
Biscuits Can Agency: Antonio Policarpo / Evora Client: Boa Boca Gourmet Category: Package Design / Campaign
Apple Notebooks Agency: Apple / Cupertino Client: Apple Category: Package Design / Campaign
JAQK Cellars Full House Agency: Hatch Design / San Francisco Client: JAQK Cellars Category: Package Design / Campaign
Powerfuel Agency: Kolle Rebbe / Hamburg Client: Anthony´s Garage Winery Category: Package Design / Campaign
Oilchange Agency: Kolle Rebbe / Hamburg Client: Anthony´s Garage Winery Category: Package Design / Campaign
FUNAI'S FUNA SUSHI Agency: Ogilvy & Mather Japan / Shibuya-ku Client: FUNAI Category: Package Design / Campaign
Ugly Mug Packaging Agency: Young and Laramore / Indianapolis Client: Ugly Mug Coffee Category: Package Design / Campaign
A World Like No Other Agency: MRM Worldwide / New York Client: United States Army Category: Microsites / Corporate Image
adidas Y-3 Lightbox Agency: Neue Digitale / Razorfish GmbH / Frankfurt am Main Client: adidas AG Category: Microsites / Corporate Image
Adobe MAX Branding 2008 Agency: Big Spaceship / Brooklyn Client: Adobe Category: Microsites / Corporate Image
Canon Goes Green Agency: Dentsu Malaysia / Kuala Lumpur Client: Canon Marketing Malaysia Sdn Bhd Category: Microsites / Corporate Image
Coca-Cola Xmas 2008 - Christmas Lights Agency: Pro Concept Marketing, Cologne / Scholz & Volkmer, Wiesbaden Client: Coca-Cola Category: Microsites / Corporate Image
Crazy Run Agency: DDB Brasil / Sao Paulo Client: Intel Category: Microsites / Corporate Image
Hakuhodo & Hakuhodo DY media partners Recruit 2009 Agency: HAKUHODO i-studio Inc. / Tokyo Client: HAKUHODO Inc/Hakuhodo DY media partners Category: Microsites / Corporate Image
I can bank it Agency: Gringo / Sao Paulo Client: Itau Category: Microsites / Corporate Image
IN AN ABSOLUT WORLD Agency: Great Works / Stockholm Client: ABSOLUT VODKA Category: Microsites / Corporate Image
Joseph Canzani Microsite Agency: Ologie / Columbus Client: Columbus College of Art and Design Category: Microsites / Corporate Image
MINI Space Agency: KREATIVEKONZEPTION*001 Berlin / Berlin Client: BMW AG / MINI Category: Microsites / Corporate Image
MR STRINGS Agency: Fallon London / London Client: Kerry Foods - Cheestrings Category: Microsites / Corporate Image
NAB Community Agency: Clemenger BBDO Melbourne / Melbourne Client: NAB Category: Microsites / Corporate Image
National Grid Floe Agency: Firstborn / NY Client: National Grid Category: Microsites / Corporate Image
"This Is Our Game" Anthem Agency: R/GA / New York Client: Nike Category: Microsites / Corporate Image
Questioning Man Agency: Ogilvy & Mather Japan / Shibuya-ku Client: Audi Japan KK Category: Microsites / Corporate Image
Rock Your Look Agency: Saatchi and Saatchi / New York Client: JCPenney Category: Microsites / Corporate Image
Volkswagen 2028 Agency: argonauten G2 GmbH / Berlin Client: Volkswagen AG Category: Microsites / Corporate Image
HBO Audio Mural Installations Agency: BBDO New York / New York Client: HBO/Big Love Category: Branded Content / Single
Team Dry 'Tokyo Blitz' Agency: Clemenger BBDO Melbourne / Melbourne Client: Foster's Group: Carlton Dry Category: Branded Content / Single
The Reverse Graffiti Project Agency: DDB WEST / San Francisco Client: Green Works Category: Branded Content / Single
5 Women, 5 Composers Agency: JWT San Juan / San Juan Client: Susan G. Komen Category: Branded Content / Single
27 Agency: .start GmbH / Munich Client: Münchner Ticket-Center Category: Consumer Radio / Single
Saving Money Agency: Amalgamated / New York Client: Big Lots Category: Consumer Radio / Single
Much Much Agency: Clemenger BBDO / Sydney Client: Thredbo Category: Consumer Radio / Single
Recycling Agency: Demner, Merlicek & Bergmann / Vienna Client: Dkfm. A. Tree GmbH Category: Consumer Radio / Single
Son Agency: DeVito/Verdi / New York Client: National Thoroughbred Racing Association Category: Consumer Radio / Single
Packing Luggage Agency: Draftfcb Deutschland GmbH / Hamburg Client: SC Johnson GmbH Category: Consumer Radio / Single
Beckstravaganza Agency: DraftFCB New Zealand / Auckland Client: LA Galaxy vs Oceana All Stars Live on Prime (Sky Network Television) Category: Consumer Radio / Single
Cucaraches Agency: Energy BBDO / Chicago Client: Combat Category: Consumer Radio / Single
Punctuation Agency: Leo Burnett / Melbourne Client: Connex Category: Consumer Radio / Single
Golf Agency: Rethink / Vancouver Client: Playland Category: Consumer Radio / Single
New Year's Eve Agency: Saatchi & Saatchi New York / New York Client: Stuffit Category: Consumer Radio / Single
Economy Agency: Saatchi & Saatchi New York / New York Client: Stuffit Category: Consumer Radio / Single
Calling Tech Support Agency: Saatchi & Saatchi New York / New York Client: Stuffit Category: Consumer Radio / Single
Sluggish Spokesman Agency: TBWA\Chiat\Day, Inc. / New York Client: Snickers Category: Consumer Radio / Single
Recycled Radio Ad Agency: The Jupiter Drawing Room South Africa / Cape Town Client: Interactive Africa Category: Consumer Radio / Single
Segundos Agency: Zapping/M&C Saatchi / Madrid Client: Mercedes Benz Industrial Vehicles Category: Consumer Radio / Single
416-RDO-TUVT Agency: zig / Toronto Client: Mr. Sub Category: Consumer Radio / Single
Press for Change Stickers Agency: Arnold Worldwide / Boston Client: President Obama Category: Public Service/Political Print / Collateral (Brochures and Direct Mail) - Single
Little Book Agency: Grey South Africa / Sandton Client: Food and Trees for Africa Category: Public Service/Political Print / Collateral (Brochures and Direct Mail) - Single
Begging Sculptures Agency: Ogilvy Frankfurt / Frankfurt Client: German Foundation for Monument Protection (Deutsche Stiftung Denkmalschutz) Category: Public Service/Political Print / Collateral (Brochures and Direct Mail) - Single

2009 Design Merit Award

Alt Group / Ponsonby

Farmgate Wines

Farmgate Wines

Package Design / Campaign

09115D

2009 Design Merit Award

Antonio Policarpo / Evora

Boa Boca Gourmet

Biscuits Can

Package Design / Campaign

09116D

2009 Design Merit Award

Apple / Cupertino

Apple

Apple Notebooks

Package Design / Campaign

09117D

2009 Design Merit Award

Hatch Design / San Francisco

JAQK Cellars

JAQK Cellars Full House

Package Design / Campaign

09118D

2009 Design Merit Award

Kolle Rebbe / Hamburg

Anthony´s Garage Winery

Powerfuel

Package Design / Campaign

09119D

2009 Design Merit Award

Kolle Rebbe / Hamburg

Anthony´s Garage Winery

Oilchange

Package Design / Campaign

09120D

2009 Design Merit Award

Ogilvy & Mather Japan / Shibuya-ku

FUNAI

FUNAI'S FUNA SUSHI

Package Design / Campaign

09121D

2009 Design Merit Award

Young and Laramore / Indianapolis

Ugly Mug Coffee

Ugly Mug Packaging

Package Design / Campaign

09122D

2009 Interactive Merit Award

MRM Worldwide / New York

United States Army

A World Like No Other

Microsites / Corporate Image

09119N

2009 Interactive Merit Award

Neue Digitale / Razorfish GmbH / Frankfurt am Main

adidas AG

adidas Y-3 Lightbox

Microsites / Corporate Image

09120N

2009 Interactive Merit Award

Big Spaceship / Brooklyn

Adobe

Adobe MAX Branding 2008

Microsites / Corporate Image

09121N

2009 Interactive Merit Award

Dentsu Malaysia / Kuala Lumpur

Canon Marketing Malaysia Sdn Bhd

Canon Goes Green

Microsites / Corporate Image

09122N

2009 Interactive Merit Award

Pro Concept Marketing, Cologne / Scholz & Volkmer, Wiesbaden

Coca-Cola

Coca-Cola Xmas 2008 - Christmas Lights

Microsites / Corporate Image

09123N

2009 Interactive Merit Award

DDB Brasil / Sao Paulo

Intel

Crazy Run

Microsites / Corporate Image

09124N

2009 Interactive Merit Award

HAKUHODO i-studio Inc. / Tokyo

HAKUHODO Inc/Hakuhodo DY media partners

Hakuhodo & Hakuhodo DY media partners Recruit 2009

Microsites / Corporate Image

09125N

2009 Interactive Merit Award

Gringo / Sao Paulo

Itau

I can bank it

Microsites / Corporate Image

09126N

2009 Interactive Merit Award

Great Works / Stockholm

ABSOLUT VODKA

IN AN ABSOLUT WORLD

Microsites / Corporate Image

09127N

2009 Interactive Merit Award

Ologie / Columbus

Columbus College of Art and Design

Joseph Canzani Microsite

Microsites / Corporate Image

09128N

2009 Interactive Merit Award

KREATIVEKONZEPTION*001 Berlin / Berlin

BMW AG / MINI

MINI Space

Microsites / Corporate Image

09129N

2009 Interactive Merit Award

Fallon London / London

Kerry Foods - Cheestrings

MR STRINGS

Microsites / Corporate Image

09130N

2009 Interactive Merit Award

Clemenger BBDO Melbourne / Melbourne

NAB

NAB Community

Microsites / Corporate Image

09131N

2009 Interactive Merit Award

Firstborn / NY

National Grid

National Grid Floe

Microsites / Corporate Image

09132N

2009 Interactive Merit Award

R/GA / New York

Nike

"This Is Our Game" Anthem

Microsites / Corporate Image

09133N

2009 Interactive Merit Award

Ogilvy & Mather Japan / Shibuya-ku

Audi Japan KK

Questioning Man

Microsites / Corporate Image

09134N

2009 Interactive Merit Award

Saatchi and Saatchi / New York

JCPenney

Rock Your Look

Microsites / Corporate Image

09135N

2009 Interactive Merit Award

argonauten G2 GmbH / Berlin

Volkswagen AG

Volkswagen 2028

Microsites / Corporate Image

09136N

2009 Advertising Merit Award

BBDO New York / New York

HBO/Big Love

HBO Audio Mural Installations

Branded Content / Single

09471T

2009 Advertising Merit Award

Clemenger BBDO Melbourne / Melbourne

Foster's Group: Carlton Dry

Team Dry 'Tokyo Blitz'

Branded Content / Single

09472T

2009 Advertising Merit Award

DDB WEST / San Francisco

Green Works

The Reverse Graffiti Project

Branded Content / Single

09473T

2009 Advertising Merit Award

JWT San Juan / San Juan

Susan G. Komen

5 Women, 5 Composers

Branded Content / Single

09474T

2009 Advertising Merit Award

.start GmbH / Munich

Münchner Ticket-Center

27

Consumer Radio / Single

09313R

2009 Advertising Merit Award

Amalgamated / New York

Big Lots

Saving Money

Consumer Radio / Single

09314R

2009 Advertising Merit Award

Clemenger BBDO / Sydney

Thredbo

Much Much

Consumer Radio / Single

09315R

2009 Advertising Merit Award

Demner, Merlicek & Bergmann / Vienna

Dkfm. A. Tree GmbH

Recycling

Consumer Radio / Single

09316R

2009 Advertising Merit Award

DeVito/Verdi / New York

National Thoroughbred Racing Association

Son

Consumer Radio / Single

09317R

2009 Advertising Merit Award

Draftfcb Deutschland GmbH / Hamburg

SC Johnson GmbH

Packing Luggage

Consumer Radio / Single

09318R

2009 Advertising Merit Award

DraftFCB New Zealand / Auckland

LA Galaxy vs Oceana All Stars Live on Prime (Sky Network Television)

Beckstravaganza

Consumer Radio / Single

09319R

2009 Advertising Merit Award

Energy BBDO / Chicago

Combat

Cucaraches

Consumer Radio / Single

09320R

2009 Advertising Merit Award

Leo Burnett / Melbourne

Connex

Punctuation

Consumer Radio / Single

09321R

2009 Advertising Merit Award

Rethink / Vancouver

Playland

Golf

Consumer Radio / Single

09322R

2009 Advertising Merit Award

Saatchi & Saatchi New York / New York

Stuffit

New Year's Eve

Consumer Radio / Single

09323R

2009 Advertising Merit Award

Saatchi & Saatchi New York / New York

Stuffit

Economy

Consumer Radio / Single

09324R

2009 Advertising Merit Award

Saatchi & Saatchi New York / New York

Stuffit

Calling Tech Support

Consumer Radio / Single

09325R

2009 Advertising Merit Award

TBWA\Chiat\Day, Inc. / New York

Snickers

Sluggish Spokesman

Consumer Radio / Single

09326R

2009 Advertising Merit Award

The Jupiter Drawing Room South Africa / Cape Town

Interactive Africa

Recycled Radio Ad

Consumer Radio / Single

09327R

2009 Advertising Merit Award

Zapping/M&C Saatchi / Madrid

Mercedes Benz Industrial Vehicles

Segundos

Consumer Radio / Single

09328R

2009 Advertising Merit Award

zig / Toronto

Mr. Sub

416-RDO-TUVT

Consumer Radio / Single

09329R

2009 Advertising Merit Award

Arnold Worldwide / Boston

President Obama

Press for Change Stickers

Public Service/Political Print / Collateral (Brochures and Direct Mail) - Single

09296A

2009 Advertising Merit Award

Grey South Africa / Sandton

Food and Trees for Africa

Little Book

Public Service/Political Print / Collateral (Brochures and Direct Mail) - Single

09297A

2009 Advertising Merit Award

Ogilvy Frankfurt / Frankfurt

German Foundation for Monument Protection (Deutsche Stiftung Denkmalschutz)

Begging Sculptures

Public Service/Political Print / Collateral (Brochures and Direct Mail) - Single

09298A

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