The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

VOLKSWAGEN CUSTOMIZED TRUCKS Agency: AlmapBBDO / São Paulo Client: VOLKSWAGEN Category: Consumer Magazine / Color: Full Page or Spread - Campaign
OBJECTS OF POCKET Agency: AlmapBBDO / São Paulo Client: CIA. DAS LETRAS Category: Consumer Magazine / Color: Full Page or Spread - Campaign
IMAGINATION - DOTS Agency: AlmapBBDO / São Paulo Client: EPA Category: Consumer Magazine / Color: Full Page or Spread - Campaign
In the pack Agency: BBDO Bangkok Ltd. / Bangkok Client: Tesco Lotus Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Read the street Agency: BBDO Germany GmbH / Duesseldorf Client: Mercedes-Benz Netherlands Category: Consumer Magazine / Color: Full Page or Spread - Campaign
FedEx Boxes Agency: BBDO Singapore / Singapore Client: FedEx Category: Consumer Magazine / Color: Full Page or Spread - Campaign
DISSOLVE YOUR PROBLEMS Agency: CLM BBDO / BOULOGNE BILLANCOURT Client: BAYER - ALKA SELTZER Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Gironeering Agency: Crispin Porter + Bogusky / Boulder Client: Giro Category: Consumer Magazine / Color: Full Page or Spread - Campaign
America's Native Spirit Agency: Energy BBDO / Chicago Client: Jim Beam Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Faces Agency: Euro RSCG Singapore Pte Ltd / Singapore Client: Nikon Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Nicola Finetti fashion campaign Agency: JWT / Dubai Client: Nicola Finetti Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Olympus Binoculars Agency: JWT Advertising / Sydney Client: Olympus Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Rearview Agency: jwt mexico / df Client: Ford Expedition Category: Consumer Magazine / Color: Full Page or Spread - Campaign
We take it serious Agency: kempertrautmann gmbh / Hamburg Client: MTV Networks/Comedy Central Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Finger Statistics Agency: Krieg, Schlupp, Buerge / Springer & Jacoby / 8038 Zuerich Client: Finger Magazine Category: Consumer Magazine / Color: Full Page or Spread - Campaign
WMF Agency: Leo Burnett / Bangkok Client: Italasia (Thailand) Co., Ltd. Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Night/Day Agency: Leo Burnett Colombiana S.A. / Bogota Client: DirecTV Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Spend Your Money Agency: Net#Work BBDO / Hyde Park Client: Mercedes Benz Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Animals Agency: Prolam Y&R / Santiago Client: Land Rover Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Affair/Candlestick/Liberty/Psycho Agency: Saatchi & Saatchi / Petaling Jaya Client: Silverfish Books Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Maps Agency: Saatchi & Saatchi / Sydney Client: Sony Australia Category: Consumer Magazine / Color: Full Page or Spread - Campaign
Correct Your Age Agency: Saatchi & Saatchi Russia / Moscow Client: Procter & Gamble Category: Consumer Magazine / Color: Full Page or Spread - Campaign
NewsArcade Agency: SS+K / New York City Client: msnbc.com Category: Brand Gaming / Offline
The VW Challenge Agency: DDB Worldwide Ltd. / Hong Kong Client: Volkswagen Hong Kong Ltd. Category: Brand Gaming / Offline
BEST BITS: BUSHISMS Agency: BMB / London Client: WALLS Category: Non-Broadcast / Single
Palin As President Agency: Goodby Silverstein and Partners / San Francisco Client: self-produced Category: Non-Broadcast / Single
Anthem Agency: john st. / Toronto Client: War Child Canada Category: Non-Broadcast / Single
Nike Game Changers "Rush Hour 4" Agency: McKinney / durham Client: Nike Inc. Category: Non-Broadcast / Single
Letters Agency: Ogilvy & Mather / Toronto Client: Post Cereals - Diamond Shreddies Category: Non-Broadcast / Single
Spirig- Show Me Your Dark Side Mother Nature Agency: Wieden + Kennedy / Amsterdam Client: Nike Women Category: Non-Broadcast / Single
FIFA 3 Street Agency: Wieden + Kennedy / Amsterdam Client: EA Category: Non-Broadcast / Single
Digital Camera GiftCard Agency: Little & Company / Minneapolis Client: Target Category: Product Design / Single
The 42nd Kent State Folk Fest Agency: Marcus Thomas LLC / Cleveland Client: WKSU Category: Product Design / Single
Rainbow in your hand Agency: Masashi Kawamura / Tokyo Client: Utrecht Category: Product Design / Single
SXSW Bloodshot Records Poster Agency: McGarrah Jessee / Austin Client: Shiner Category: Product Design / Single
CGB / Chikyu gomibukuro / Earth garbage bag Agency: MR_DESIGN / Tokyo Client: Non-client Category: Product Design / Single
Dreamland Wall Decals Agency: undoboy / Portland Client: Blik Category: Product Design / Single
Ballerina Who Loves B-Boyz Agency: 601bisang / seoul Client: SJ B-Boyz Category: Collateral Design / Posters - Campaign
Common Ground/Dictatorships/Champagne/Socialist/Write-in Vote Agency: Arnold Worldwide / Boston Client: Jack Daniel's Category: Collateral Design / Posters - Campaign
Bell Canoe Campaign Agency: Carmichael Lynch / Minneapolis Client: Bell Canoe Category: Collateral Design / Posters - Campaign
Life's a playlist Agency: Cheil worldwide / New Delhi Client: Samsung MP3 Players Category: Collateral Design / Posters - Campaign
Every Image Has a Sound Agency: DDB Brasil / Sao Paulo Client: Saxsofunny (Sound Production) Category: Collateral Design / Posters - Campaign
gSOKAh POSTER Agency: enudesign co.ltd. / Tokyo Client: OHARA SCHOOL of IKEBANA Category: Collateral Design / Posters - Campaign
Design MMoCA Agency: Hiebing / Madison Client: Madison Museum of Contemporary Art Category: Collateral Design / Posters - Campaign
Mammoth "Unbound" Posters Agency: Hornall Anderson Design / Seattle Client: Mammoth Category: Collateral Design / Posters - Campaign
Commonweal Theatre 2008 Season Posters Agency: Initio Advertising / minneapolis Client: Commonweal Theatre Category: Collateral Design / Posters - Campaign
Contemporary Store Agency: Joshbro Communications / Mumbai Client: The Bombay Store Category: Collateral Design / Posters - Campaign
Tesa Tape-Art Agency: Jung von Matt AG / Stuttgart Client: tesa AG Category: Collateral Design / Posters - Campaign
ALL-OR-NOTHING Campaign Agency: JWT / Dubai Client: Everlast Category: Collateral Design / Posters - Campaign
Join the Dots Agency: JWT / Dubai Client: Reynolds - Shamart Category: Collateral Design / Posters - Campaign

2009 Advertising Merit Award

AlmapBBDO / São Paulo

VOLKSWAGEN

VOLKSWAGEN CUSTOMIZED TRUCKS

Consumer Magazine / Color: Full Page or Spread - Campaign

09131A

2009 Advertising Merit Award

AlmapBBDO / São Paulo

CIA. DAS LETRAS

OBJECTS OF POCKET

Consumer Magazine / Color: Full Page or Spread - Campaign

09132A

2009 Advertising Merit Award

AlmapBBDO / São Paulo

EPA

IMAGINATION - DOTS

Consumer Magazine / Color: Full Page or Spread - Campaign

09133A

2009 Advertising Merit Award

BBDO Bangkok Ltd. / Bangkok

Tesco Lotus

In the pack

Consumer Magazine / Color: Full Page or Spread - Campaign

09134A

2009 Advertising Merit Award

BBDO Germany GmbH / Duesseldorf

Mercedes-Benz Netherlands

Read the street

Consumer Magazine / Color: Full Page or Spread - Campaign

09135A

2009 Advertising Merit Award

BBDO Singapore / Singapore

FedEx

FedEx Boxes

Consumer Magazine / Color: Full Page or Spread - Campaign

09136A

2009 Advertising Merit Award

CLM BBDO / BOULOGNE BILLANCOURT

BAYER - ALKA SELTZER

DISSOLVE YOUR PROBLEMS

Consumer Magazine / Color: Full Page or Spread - Campaign

09137A

2009 Advertising Merit Award

Crispin Porter + Bogusky / Boulder

Giro

Gironeering

Consumer Magazine / Color: Full Page or Spread - Campaign

09138A

2009 Advertising Merit Award

Energy BBDO / Chicago

Jim Beam

America's Native Spirit

Consumer Magazine / Color: Full Page or Spread - Campaign

09139A

2009 Advertising Merit Award

Euro RSCG Singapore Pte Ltd / Singapore

Nikon

Faces

Consumer Magazine / Color: Full Page or Spread - Campaign

09140A

2009 Advertising Merit Award

JWT / Dubai

Nicola Finetti

Nicola Finetti fashion campaign

Consumer Magazine / Color: Full Page or Spread - Campaign

09141A

2009 Advertising Merit Award

JWT Advertising / Sydney

Olympus

Olympus Binoculars

Consumer Magazine / Color: Full Page or Spread - Campaign

09142A

2009 Advertising Merit Award

jwt mexico / df

Ford Expedition

Rearview

Consumer Magazine / Color: Full Page or Spread - Campaign

09143A

2009 Advertising Merit Award

kempertrautmann gmbh / Hamburg

MTV Networks/Comedy Central

We take it serious

Consumer Magazine / Color: Full Page or Spread - Campaign

09144A

2009 Advertising Merit Award

Krieg, Schlupp, Buerge / Springer & Jacoby / 8038 Zuerich

Finger Magazine

Finger Statistics

Consumer Magazine / Color: Full Page or Spread - Campaign

09145A

2009 Advertising Merit Award

Leo Burnett / Bangkok

Italasia (Thailand) Co., Ltd.

WMF

Consumer Magazine / Color: Full Page or Spread - Campaign

09146A

2009 Advertising Merit Award

Leo Burnett Colombiana S.A. / Bogota

DirecTV

Night/Day

Consumer Magazine / Color: Full Page or Spread - Campaign

09147A

2009 Advertising Merit Award

Net#Work BBDO / Hyde Park

Mercedes Benz

Spend Your Money

Consumer Magazine / Color: Full Page or Spread - Campaign

09148A

2009 Advertising Merit Award

Prolam Y&R / Santiago

Land Rover

Animals

Consumer Magazine / Color: Full Page or Spread - Campaign

09149A

2009 Advertising Merit Award

Saatchi & Saatchi / Petaling Jaya

Silverfish Books

Affair/Candlestick/Liberty/Psycho

Consumer Magazine / Color: Full Page or Spread - Campaign

09150A

2009 Advertising Merit Award

Saatchi & Saatchi / Sydney

Sony Australia

Maps

Consumer Magazine / Color: Full Page or Spread - Campaign

09151A

2009 Advertising Merit Award

Saatchi & Saatchi Russia / Moscow

Procter & Gamble

Correct Your Age

Consumer Magazine / Color: Full Page or Spread - Campaign

09152A

2009 Interactive Merit Award

SS+K / New York City

msnbc.com

NewsArcade

Brand Gaming / Offline

09190N

2009 Interactive Merit Award

DDB Worldwide Ltd. / Hong Kong

Volkswagen Hong Kong Ltd.

The VW Challenge

Brand Gaming / Offline

09191N

2009 Advertising Merit Award

BMB / London

WALLS

BEST BITS: BUSHISMS

Non-Broadcast / Single

09413T

2009 Advertising Merit Award

Goodby Silverstein and Partners / San Francisco

self-produced

Palin As President

Non-Broadcast / Single

09414T

2009 Advertising Merit Award

john st. / Toronto

War Child Canada

Anthem

Non-Broadcast / Single

09415T

2009 Advertising Merit Award

McKinney / durham

Nike Inc.

Nike Game Changers "Rush Hour 4"

Non-Broadcast / Single

09416T

2009 Advertising Merit Award

Ogilvy & Mather / Toronto

Post Cereals - Diamond Shreddies

Letters

Non-Broadcast / Single

09417T

2009 Advertising Merit Award

Wieden + Kennedy / Amsterdam

Nike Women

Spirig- Show Me Your Dark Side Mother Nature

Non-Broadcast / Single

09418T

2009 Advertising Merit Award

Wieden + Kennedy / Amsterdam

EA

FIFA 3 Street

Non-Broadcast / Single

09419T

2009 Design Merit Award

Little & Company / Minneapolis

Target

Digital Camera GiftCard

Product Design / Single

09123D

2009 Design Merit Award

Marcus Thomas LLC / Cleveland

WKSU

The 42nd Kent State Folk Fest

Product Design / Single

09124D

2009 Design Merit Award

Masashi Kawamura / Tokyo

Utrecht

Rainbow in your hand

Product Design / Single

09125D

2009 Design Merit Award

McGarrah Jessee / Austin

Shiner

SXSW Bloodshot Records Poster

Product Design / Single

09126D

2009 Design Merit Award

MR_DESIGN / Tokyo

Non-client

CGB / Chikyu gomibukuro / Earth garbage bag

Product Design / Single

09127D

2009 Design Merit Award

undoboy / Portland

Blik

Dreamland Wall Decals

Product Design / Single

09128D

2009 Design Merit Award

601bisang / seoul

SJ B-Boyz

Ballerina Who Loves B-Boyz

Collateral Design / Posters - Campaign

09140D

2009 Design Merit Award

Arnold Worldwide / Boston

Jack Daniel's

Common Ground/Dictatorships/Champagne/Socialist/Write-in Vote

Collateral Design / Posters - Campaign

09141D

2009 Design Merit Award

Carmichael Lynch / Minneapolis

Bell Canoe

Bell Canoe Campaign

Collateral Design / Posters - Campaign

09142D

2009 Design Merit Award

Cheil worldwide / New Delhi

Samsung MP3 Players

Life's a playlist

Collateral Design / Posters - Campaign

09143D

2009 Design Merit Award

DDB Brasil / Sao Paulo

Saxsofunny (Sound Production)

Every Image Has a Sound

Collateral Design / Posters - Campaign

09144D

2009 Design Merit Award

enudesign co.ltd. / Tokyo

OHARA SCHOOL of IKEBANA

gSOKAh POSTER

Collateral Design / Posters - Campaign

09145D

2009 Design Merit Award

Hiebing / Madison

Madison Museum of Contemporary Art

Design MMoCA

Collateral Design / Posters - Campaign

09146D

2009 Design Merit Award

Hornall Anderson Design / Seattle

Mammoth

Mammoth "Unbound" Posters

Collateral Design / Posters - Campaign

09147D

2009 Design Merit Award

Initio Advertising / minneapolis

Commonweal Theatre

Commonweal Theatre 2008 Season Posters

Collateral Design / Posters - Campaign

09148D

2009 Design Merit Award

Joshbro Communications / Mumbai

The Bombay Store

Contemporary Store

Collateral Design / Posters - Campaign

09149D

2009 Design Merit Award

Jung von Matt AG / Stuttgart

tesa AG

Tesa Tape-Art

Collateral Design / Posters - Campaign

09150D

2009 Design Merit Award

JWT / Dubai

Everlast

ALL-OR-NOTHING Campaign

Collateral Design / Posters - Campaign

09151D

2009 Design Merit Award

JWT / Dubai

Reynolds - Shamart

Join the Dots

Collateral Design / Posters - Campaign

09152D

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