The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

Award

Agency

Client

Title

Category

Annual ID

Flame Agency: Crispin Porter + Bogusky / Boulder Client: Burger King Category: Innovation in Advertising & Marketing / Campaign
Obama for America Agency: Obama for America / Washington Client: Obama Category: Innovation in Advertising & Marketing / Campaign
Oasis Dig Out Your Soul - In the Streets Agency: BBH New York / New York Client: NYC & Company and Warner Brothers Records Category: Innovation in Advertising & Marketing / Single
Help the Honey Bees Agency: Goodby Silverstein and Partners / San Francisco Client: Haagen-Dazs Category: Innovation in Advertising & Marketing / Single
Whopper Sacrifice Agency: Crispin Porter + Bogusky / Boulder Client: Burger King Category: Innovation in Advertising & Marketing / Single
Black Boy Wanting Water Agency: Mortierbrigade / Brussels Client: studio brussels Category: Innovation in Advertising & Marketing / Single
The Reverse Graffiti Project Agency: DDB WEST / San Francisco Client: Green Works Category: Innovation in Advertising & Marketing / Single
Million Agency: Droga5 / New York Client: New York City Department of Education Category: Innovation in Advertising & Marketing / Single
ACTION EPA Agency: AlmapBBDO / São Paulo Client: EPA Category: Innovation in Advertising & Marketing / Campaign
what goes around comes around Agency: Big Ant International / New York Client: Global Coalition for Peace. Category: Innovation in Advertising & Marketing / Campaign
TED 696 Project Agency: BMF / Pyrmont Client: Lion Nathan Australia Category: Innovation in Advertising & Marketing / Campaign
There Can Only Be One - Integrated Effort Agency: Goodby Silverstein and Partners / San Francisco Client: National Basketball Association/ABC/ESPN/TNT Category: Innovation in Advertising & Marketing / Campaign
Army Experience Center Agency: Ignited / El Segundo Client: US Army Category: Innovation in Advertising & Marketing / Campaign
Keep This Beer A Buck Agency: Leo Burnett / Toronto Client: James Ready Category: Innovation in Advertising & Marketing / Campaign
Spray Can/Cement/Paint Markers/Decals Agency: Ogilvy & Mather Singapore / Singapore Client: Tamiya Singapore Category: Innovation in Advertising & Marketing / Campaign
The Great Tasmanian Pipeline Agency: Publicis Mojo / Millers Point Client: Lion Nathan Category: Innovation in Advertising & Marketing / Campaign
Nike+ Human Race Agency: R/GA / New York Client: Nike Category: Innovation in Advertising & Marketing / Campaign
adiThread Agency: TBWA\Tequila New Zealad / Auckland Client: Adidas New Zealand / New Zealand Rugby Union Category: Innovation in Advertising & Marketing / Campaign
Ebay Attack Agency: walker / Zurich Client: Amnesty International Category: Innovation in Advertising & Marketing / Campaign
HBO Audio Mural Installations Agency: BBDO New York / New York Client: HBO/Big Love Category: Innovation in Advertising & Marketing / Single
The Four'N Twenty Magic Salad Plate Agency: Clemenger BBDO Melbourne / Melbourne Client: Four'N Twenty Meat Pies Category: Innovation in Advertising & Marketing / Single
Spend Less R/C Plane Banner Agency: David&Goliath / El Segundo Client: Kia Motors Category: Innovation in Advertising & Marketing / Single
The world’s first advertising that returns to the soil. Agency: DENTSU INC. / Tokyo Client: BONMAISON Category: Innovation in Advertising & Marketing / Single
The Asahi Newspaper Moves. Agency: DENTSU INC.KANSAI / Osaka Client: The Asahi Shimbun Company Category: Innovation in Advertising & Marketing / Single
The Great Schlep Agency: Droga5 / New York Client: Jewish Council for Education & Reseach Category: Innovation in Advertising & Marketing / Single
PENNYFARTHING Agency: FoxP2 / Cape Town Client: MASTERLOCK Category: Innovation in Advertising & Marketing / Single
Fast news Agency: Grabarz & Partner Werbeagentur GmbH / Hamburg Client: stern Gruner+Jahr AG & Co KG Category: Innovation in Advertising & Marketing / Single
GZ Cam Agency: Ground Zero / Los Angeles Client: Ground Zero Category: Innovation in Advertising & Marketing / Single
Right Boot Store Agency: Johannes Leonardo / New York Client: Nomis Sports Innovations Category: Innovation in Advertising & Marketing / Single
Eye-Tracking Agency: Jung von Matt AG / Berlin Client: Amnesty international Category: Innovation in Advertising & Marketing / Single
Unbreakable Kiss Mistletoe Agency: JWT / New York Client: Debeers Category: Innovation in Advertising & Marketing / Single
Topiaries Agency: Leo Burnett / Chicago Client: ComEd Category: Innovation in Advertising & Marketing / Single
Flooded House Agency: Leo Burnett Argentina / Buenos Aires Client: Red Cross Argentina Category: Innovation in Advertising & Marketing / Single
Tide Board Agency: Leo Burnett Frankfurt / Frankfurt Client: Procter & Gamble Category: Innovation in Advertising & Marketing / Single
The Dinosaurs Exhibition Agency: Leo Burnett& Target SA / Bucharest Client: Grigore Antipa Nation History Museum Category: Innovation in Advertising & Marketing / Single
change your name in gerolsteiner Agency: mortierbrigade / brussels Client: gerolsteiner Category: Innovation in Advertising & Marketing / Single
VDub Frames Agency: Ogilvy & Mather Singapore / Singapore Client: Tamiya Singapore Category: Innovation in Advertising & Marketing / Single
"Bigger Storage Ideas" Agency: Ogilvy Frankfurt / Frankfurt Client: IKEA Germany Category: Innovation in Advertising & Marketing / Single
Begging Sculptures Agency: Ogilvy Frankfurt / Frankfurt Client: German Foundation for Monument Protection (Deutsche Stiftung Denkmalschutz) Category: Innovation in Advertising & Marketing / Single
Walk on Water Agency: Rethink / Vancouver Client: Science World Category: Innovation in Advertising & Marketing / Single
Civic Musical Road Agency: RPA / Santa Monica Client: American Honda Motor Co. Category: Innovation in Advertising & Marketing / Single
Farmers Market Agency: Saatchi & Saatchi LA / Torrance Client: Surfrider Foundation Category: Innovation in Advertising & Marketing / Single
„Weather-Channel-Guerilla“ Agency: Serviceplan Gruppe GmbH & Co. KG / Munich Client: Expedia.com GmbH Category: Innovation in Advertising & Marketing / Single
Ceiling Cinema Agency: TBWA\ Deutschland, Berlin / Berlin Client: NISSAN CENTER EUROPE GmbH Category: Innovation in Advertising & Marketing / Single
WiFi Headlines Agency: THEY / Amsterdam Client: CoffeeCompany Category: Innovation in Advertising & Marketing / Single

2009 Advertising Bronze Pencil

Crispin Porter + Bogusky / Boulder

Burger King

Flame

Innovation in Advertising & Marketing / Campaign

09075G

2009 Advertising Bronze Pencil

Obama for America / Washington

Obama

Obama for America

Innovation in Advertising & Marketing / Campaign

09076G

2009 Advertising Gold Pencil

BBH New York / New York

NYC & Company and Warner Brothers Records

Oasis Dig Out Your Soul - In the Streets

Innovation in Advertising & Marketing / Single

09069G

2009 Advertising Gold Pencil

Goodby Silverstein and Partners / San Francisco

Haagen-Dazs

Help the Honey Bees

Innovation in Advertising & Marketing / Single

09070G

2009 Advertising Silver Pencil

Crispin Porter + Bogusky / Boulder

Burger King

Whopper Sacrifice

Innovation in Advertising & Marketing / Single

09071G

2009 Advertising Silver Pencil

Mortierbrigade / Brussels

studio brussels

Black Boy Wanting Water

Innovation in Advertising & Marketing / Single

09072G

2009 Advertising Bronze Pencil

DDB WEST / San Francisco

Green Works

The Reverse Graffiti Project

Innovation in Advertising & Marketing / Single

09073G

2009 Advertising Bronze Pencil

Droga5 / New York

New York City Department of Education

Million

Innovation in Advertising & Marketing / Single

09074G

2009 Advertising Merit Award

AlmapBBDO / São Paulo

EPA

ACTION EPA

Innovation in Advertising & Marketing / Campaign

09448G

2009 Advertising Merit Award

Big Ant International / New York

Global Coalition for Peace.

what goes around comes around

Innovation in Advertising & Marketing / Campaign

09449G

2009 Advertising Merit Award

BMF / Pyrmont

Lion Nathan Australia

TED 696 Project

Innovation in Advertising & Marketing / Campaign

09450G

2009 Advertising Merit Award

Goodby Silverstein and Partners / San Francisco

National Basketball Association/ABC/ESPN/TNT

There Can Only Be One - Integrated Effort

Innovation in Advertising & Marketing / Campaign

09451G

2009 Advertising Merit Award

Ignited / El Segundo

US Army

Army Experience Center

Innovation in Advertising & Marketing / Campaign

09452G

2009 Advertising Merit Award

Leo Burnett / Toronto

James Ready

Keep This Beer A Buck

Innovation in Advertising & Marketing / Campaign

09453G

2009 Advertising Merit Award

Ogilvy & Mather Singapore / Singapore

Tamiya Singapore

Spray Can/Cement/Paint Markers/Decals

Innovation in Advertising & Marketing / Campaign

09454G

2009 Advertising Merit Award

Publicis Mojo / Millers Point

Lion Nathan

The Great Tasmanian Pipeline

Innovation in Advertising & Marketing / Campaign

09455G

2009 Advertising Merit Award

R/GA / New York

Nike

Nike+ Human Race

Innovation in Advertising & Marketing / Campaign

09456G

2009 Advertising Merit Award

TBWA\Tequila New Zealad / Auckland

Adidas New Zealand / New Zealand Rugby Union

adiThread

Innovation in Advertising & Marketing / Campaign

09457G

2009 Advertising Merit Award

walker / Zurich

Amnesty International

Ebay Attack

Innovation in Advertising & Marketing / Campaign

09458G

2009 Advertising Merit Award

BBDO New York / New York

HBO/Big Love

HBO Audio Mural Installations

Innovation in Advertising & Marketing / Single

09422G

2009 Advertising Merit Award

Clemenger BBDO Melbourne / Melbourne

Four'N Twenty Meat Pies

The Four'N Twenty Magic Salad Plate

Innovation in Advertising & Marketing / Single

09423G

2009 Advertising Merit Award

David&Goliath / El Segundo

Kia Motors

Spend Less R/C Plane Banner

Innovation in Advertising & Marketing / Single

09424G

2009 Advertising Merit Award

DENTSU INC. / Tokyo

BONMAISON

The world’s first advertising that returns to the soil.

Innovation in Advertising & Marketing / Single

09425G

2009 Advertising Merit Award

DENTSU INC.KANSAI / Osaka

The Asahi Shimbun Company

The Asahi Newspaper Moves.

Innovation in Advertising & Marketing / Single

09426G

2009 Advertising Merit Award

Droga5 / New York

Jewish Council for Education & Reseach

The Great Schlep

Innovation in Advertising & Marketing / Single

09427G

2009 Advertising Merit Award

FoxP2 / Cape Town

MASTERLOCK

PENNYFARTHING

Innovation in Advertising & Marketing / Single

09428G

2009 Advertising Merit Award

Grabarz & Partner Werbeagentur GmbH / Hamburg

stern Gruner+Jahr AG & Co KG

Fast news

Innovation in Advertising & Marketing / Single

09429G

2009 Advertising Merit Award

Ground Zero / Los Angeles

Ground Zero

GZ Cam

Innovation in Advertising & Marketing / Single

09430G

2009 Advertising Merit Award

Johannes Leonardo / New York

Nomis Sports Innovations

Right Boot Store

Innovation in Advertising & Marketing / Single

09431G

2009 Advertising Merit Award

Jung von Matt AG / Berlin

Amnesty international

Eye-Tracking

Innovation in Advertising & Marketing / Single

09432G

2009 Advertising Merit Award

JWT / New York

Debeers

Unbreakable Kiss Mistletoe

Innovation in Advertising & Marketing / Single

09433G

2009 Advertising Merit Award

Leo Burnett / Chicago

ComEd

Topiaries

Innovation in Advertising & Marketing / Single

09434G

2009 Advertising Merit Award

Leo Burnett Argentina / Buenos Aires

Red Cross Argentina

Flooded House

Innovation in Advertising & Marketing / Single

09435G

2009 Advertising Merit Award

Leo Burnett Frankfurt / Frankfurt

Procter & Gamble

Tide Board

Innovation in Advertising & Marketing / Single

09436G

2009 Advertising Merit Award

Leo Burnett& Target SA / Bucharest

Grigore Antipa Nation History Museum

The Dinosaurs Exhibition

Innovation in Advertising & Marketing / Single

09437G

2009 Advertising Merit Award

mortierbrigade / brussels

gerolsteiner

change your name in gerolsteiner

Innovation in Advertising & Marketing / Single

09438G

2009 Advertising Merit Award

Ogilvy & Mather Singapore / Singapore

Tamiya Singapore

VDub Frames

Innovation in Advertising & Marketing / Single

09439G

2009 Advertising Merit Award

Ogilvy Frankfurt / Frankfurt

IKEA Germany

"Bigger Storage Ideas"

Innovation in Advertising & Marketing / Single

09440G

2009 Advertising Merit Award

Ogilvy Frankfurt / Frankfurt

German Foundation for Monument Protection (Deutsche Stiftung Denkmalschutz)

Begging Sculptures

Innovation in Advertising & Marketing / Single

09441G

2009 Advertising Merit Award

Rethink / Vancouver

Science World

Walk on Water

Innovation in Advertising & Marketing / Single

09442G

2009 Advertising Merit Award

RPA / Santa Monica

American Honda Motor Co.

Civic Musical Road

Innovation in Advertising & Marketing / Single

09443G

2009 Advertising Merit Award

Saatchi & Saatchi LA / Torrance

Surfrider Foundation

Farmers Market

Innovation in Advertising & Marketing / Single

09444G

2009 Advertising Merit Award

Serviceplan Gruppe GmbH & Co. KG / Munich

Expedia.com GmbH

„Weather-Channel-Guerilla“

Innovation in Advertising & Marketing / Single

09445G

2009 Advertising Merit Award

TBWA\ Deutschland, Berlin / Berlin

NISSAN CENTER EUROPE GmbH

Ceiling Cinema

Innovation in Advertising & Marketing / Single

09446G

2009 Advertising Merit Award

THEY / Amsterdam

CoffeeCompany

WiFi Headlines

Innovation in Advertising & Marketing / Single

09447G

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