The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

eco:Drive Agency: AKQA / London Client: Fiat Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
Million Agency: Droga5 / New York Client: New York City Department of Education Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
Balloonacy Agency: POKE / London Client: Orange Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
Ten Thousand Cents Agency: Kawashima and Koblin / San Francisco Client: Non-Client Work Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
Animated URL Agency: Jung von Matt AG / Stuttgart Client: Sixt Car Rental Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
Bootcamp Agency: AKQA / London Client: Nike Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
Find It Agency: Dare / London Client: Sony Ericsson Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
IN AN ABSOLUT WORLD Agency: Great Works / Stockholm Client: ABSOLUT VODKA Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
Samsung's Follow your INSTINCT Agency: Fjord Interactive Marketing + Technology / Toronto Client: Samsung Canada Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
The Lost Ring Agency: AKQA / San Francisco Client: McDonald's Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
Wi-Fi Advertising Agency: Lukas Lindemann Rosinski GmbH / Hamburg Client: Germanwings GmbH Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign
WiFi Agency: Jung von Matt AG / Hamburg Client: SIXT Category: New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

2009 Interactive Gold Pencil

AKQA / London

Fiat

eco:Drive

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

09063N

2009 Interactive Gold Pencil

Droga5 / New York

New York City Department of Education

Million

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

09061N

2009 Interactive Gold Pencil

POKE / London

Orange

Balloonacy

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

09062N

2009 Interactive Silver Pencil

Kawashima and Koblin / San Francisco

Non-Client Work

Ten Thousand Cents

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

09064N

2009 Interactive Merit Award

Jung von Matt AG / Stuttgart

Sixt Car Rental

Animated URL

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

09223N

2009 Interactive Merit Award

AKQA / London

Nike

Bootcamp

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

09224N

2009 Interactive Merit Award

Dare / London

Sony Ericsson

Find It

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

09225N

2009 Interactive Merit Award

Great Works / Stockholm

ABSOLUT VODKA

IN AN ABSOLUT WORLD

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

09226N

2009 Interactive Merit Award

Fjord Interactive Marketing + Technology / Toronto

Samsung Canada

Samsung's Follow your INSTINCT

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

09227N

2009 Interactive Merit Award

AKQA / San Francisco

McDonald's

The Lost Ring

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

09228N

2009 Interactive Merit Award

Lukas Lindemann Rosinski GmbH / Hamburg

Germanwings GmbH

Wi-Fi Advertising

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

09229N

2009 Interactive Merit Award

Jung von Matt AG / Hamburg

SIXT

WiFi

New Media Innovation & Development / New Media Innovation & Development - Single or Campaign

09230N

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