The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Two Worlds Agency: BBDO/Proximity Malaysia / Kuala Lumpur Client: Chrysler Korea Category: Collateral Design / P.O.P. and In-Store - Campaign
Seeds of the Cities Agency: SenseTeam / Shenzhen Client: HSA Category: Collateral Design / Posters - Single
Husky & Camel Agency: BBDO/Proximity Malaysia / Kuala Lumpur Client: Chrysler Korea Category: Collateral Design / P.O.P. and In-Store - Single
COMING MOON Agency: DENTSU INC. Tokyo / Tokyo Client: MITSUBISHI ESTATE CO.,LTD & IDEE CO.,LTD Category: Collateral Design / Posters - Campaign
Chef / Fairies / Astronaunt Agency: Kinetic Singapore / Singapore Client: Hasbro Singapore Category: Collateral Design / P.O.P. and In-Store - Campaign
Laforet Harajuku secret event poster Agency: Good Design Company / Shibuya Client: Laforet Category: Collateral Design / Posters - Single
Sid Lee Agency: Sid Lee / Montreal Client: Sid Lee Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves)
Handwritten Newspaper Agency: Naga DDB/Rapp / Petaling Jaya Client: Schwan-STABILO Marketing Sdn Bhd Category: Collateral Design / P.O.P. and In-Store - Single
Edible Visiting Card Agency: Dizzy Design / Mumbai Client: Bombay Bakery Category: Collateral Design / Promotion (Agencies creating work for individuals)
iPod nano Launch Posters Agency: Apple / Cupertino Client: Apple Category: Collateral Design / Posters - Campaign
Numbers Add Up Agency: Ogilvy & Mather (HK) Pte Ltd / Hong Kong Client: The Hong Kong Jockey Club Category: Collateral Design / P.O.P. and In-Store - Campaign
MONEY: The Numbers Agency: 702 Design Works Inc. / Tokyo Client: NYTDC/3.14CREATIVE Inc. Category: Collateral Design / Posters - Single
Uncertainty Agency: E.Co.,Ltd. / Tokyo Client: E.Co.,Ltd. Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves)
Bushman & Eskimo Agency: BBDO/Proximity Malaysia / Kuala Lumpur Client: Chrysler Korea Category: Collateral Design / P.O.P. and In-Store - Single
Hudson Gavin Martin ©h®is™as Agency: Alt Group / Ponsonby Client: Hudson Gavin Martin Category: Collateral Design / Promotion (Agencies creating work for individuals)
COMING MOON Agency: DENTSU INC.KANSAI / Osaka Client: MITSUBISHI ESTATE CO.,LTD & IDEE CO.,LTD Category: Collateral Design / Promotion (Agencies creating work for individuals)
Asian Diversity:BEYOND THE GREAT WALL Agency: DENTSU INC. Tokyo / Tokyo Client: DENTSU INC. Category: Collateral Design / Posters - Campaign
MAMEW BRANDING POSTER Agency: Good Design Company / Shibuya Client: .jp Category: Collateral Design / Posters - Campaign
Apple Store Beijing Grand Opening Agency: Apple / Cupertino Client: Apple Category: Collateral Design / P.O.P. and In-Store - Campaign
KIRI-TORI-SEN-Cutoff Line Agency: DENTSU INC. Tokyo / Tokyo Client: KYURYUDO ART-PUBLISHING CO.,LTD Category: Collateral Design / P.O.P. and In-Store - Campaign
IKEA Sale Agency: Lowe & Partners / Petaling Jaya Client: IKEA Malaysia Category: Collateral Design / P.O.P. and In-Store - Campaign
Dogs Agency: Ogilvy & Mather / Mumbai Client: The Reader's Shop Category: Collateral Design / P.O.P. and In-Store - Campaign
"Happy Brain Cells" Campaign Agency: Ogilvy Frankfurt / Frankfurt Client: Nintendo of Europe Category: Collateral Design / P.O.P. and In-Store - Campaign
Piece of Cake Agency: TBWA\RAAD / Dubai Client: Nissan Middle East Category: Collateral Design / P.O.P. and In-Store - Campaign
Mesatex Japan Fabric 2009 Agency: 702 Design Works Inc. / Tokyo Client: Mesatex Japan Inc. Category: Collateral Design / Posters - Single
The Tower Agency: AMGD / Anders Malmströmer Grafisk Design / Stockholm Client: Kivik Art Centre Category: Collateral Design / Posters - Single
Southeast Asia Online Store Launch Poster Agency: Apple / Cupertino Client: Apple Category: Collateral Design / Posters - Single
A-Z of New Zealand Agency: Clemenger BBDO / Wellington Client: New Zealand Post Category: Collateral Design / Posters - Single
Laforet Xmas -I Agency: DENTSU INC. Tokyo / Tokyo Client: Laforet Harajuku Co., Ltd. Category: Collateral Design / Posters - Single
Laforet Xmas -II Agency: DENTSU INC. Tokyo / Tokyo Client: Laforet Harajuku Co., Ltd. Category: Collateral Design / Posters - Single
Cornering lights Agency: Euro RSCG Duesseldorf / Duesseldorf Client: Citroen Deutschland AG Category: Collateral Design / Posters - Single
Halloween Agency: Naga DDB/Rapp / Petaling Jaya Client: Hard Rock Cafe Category: Collateral Design / Posters - Single
Beer Agency: Goodby, Silverstein & Partners / San Francisco Client: Goodby, Silverstein & Partners Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves)
Happy Wrapping Agency: Happy F&B / Gothenburg Client: Happy F&B Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves)
What's your Story Agency: King James / Cape Town Client: King James Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves)
Blocky Agency: Opolis Design / Tigard Client: Opolis Design Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves)
Graffititherapy Agency: Paprika / Montreal Client: Paprika Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves)
Water glass Agency: The Old Shanghai Firecracker Factory / johannesburg Client: The Old Shanghai Firecracker Factory Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves)
SOPHIE Agency: DRAFT Co.,Ltd / Tokyo Client: D-BROS Category: Collateral Design / P.O.P. and In-Store - Single
Someday, Today Agency: DRAFT Co.,Ltd / Tokyo Client: D-BROS Category: Collateral Design / P.O.P. and In-Store - Single
Matchbox City Agency: Happy F&B / Gothenburg Client: The Swedish Museum of Architecture Category: Collateral Design / P.O.P. and In-Store - Single
Mansion Agency: Ogilvy & Mather (HK) Pte Ltd / Hong Kong Client: The Hong Kong Jockey Club Category: Collateral Design / P.O.P. and In-Store - Single
The Alpina Wall Calendar 2009 Agency: Scholz & Friends Hamburg GmbH / Hamburg Client: Alpina Farben GmbH Category: Collateral Design / P.O.P. and In-Store - Single
365&36.5 communications Agency: 601bisang / seoul Client: 601bisang Category: Collateral Design / Promotion (Agencies creating work for individuals)
Lose your belly Agency: Leo Burnett Dubai / Dubai Client: Zohra Mouhetta Category: Collateral Design / Promotion (Agencies creating work for individuals)
Balloon Agency: Lowe New York / New York Client: Museum of Sex Category: Collateral Design / Promotion (Agencies creating work for individuals)
Short Film Fest Agency: Ogilvy & Mather / Mumbai Client: Hindustan Unilever Ltd. Category: Collateral Design / Promotion (Agencies creating work for individuals)
Stamps Agency: Ogilvy & Mather, New Delhi / Gurgaon Client: India Post Category: Collateral Design / Promotion (Agencies creating work for individuals)
Carrot Beer! Agency: Pereira & O'Dell / San Francisco Client: Carrots Boutique San Francisco Category: Collateral Design / Promotion (Agencies creating work for individuals)
Go Miniman Go T-Shirt Agency: Pereira & O'Dell / San Francisco Client: LEGO Category: Collateral Design / Promotion (Agencies creating work for individuals)

2009 Design Gold Pencil

BBDO/Proximity Malaysia / Kuala Lumpur

Chrysler Korea

Two Worlds

Collateral Design / P.O.P. and In-Store - Campaign

09032D

2009 Design Gold Pencil

SenseTeam / Shenzhen

HSA

Seeds of the Cities

Collateral Design / Posters - Single

09022D

2009 Design Gold Pencil

BBDO/Proximity Malaysia / Kuala Lumpur

Chrysler Korea

Husky & Camel

Collateral Design / P.O.P. and In-Store - Single

09029D

2009 Design Gold Pencil

DENTSU INC. Tokyo / Tokyo

MITSUBISHI ESTATE CO.,LTD & IDEE CO.,LTD

COMING MOON

Collateral Design / Posters - Campaign

09025D

2009 Design Silver Pencil

Kinetic Singapore / Singapore

Hasbro Singapore

Chef / Fairies / Astronaunt

Collateral Design / P.O.P. and In-Store - Campaign

09033D

2009 Design Silver Pencil

Good Design Company / Shibuya

Laforet

Laforet Harajuku secret event poster

Collateral Design / Posters - Single

09023D

2009 Design Silver Pencil

Sid Lee / Montreal

Sid Lee

Sid Lee

Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves)

09038D

2009 Design Silver Pencil

Naga DDB/Rapp / Petaling Jaya

Schwan-STABILO Marketing Sdn Bhd

Handwritten Newspaper

Collateral Design / P.O.P. and In-Store - Single

09030D

2009 Design Silver Pencil

Dizzy Design / Mumbai

Bombay Bakery

Edible Visiting Card

Collateral Design / Promotion (Agencies creating work for individuals)

09035D

2009 Design Silver Pencil

Apple / Cupertino

Apple

iPod nano Launch Posters

Collateral Design / Posters - Campaign

09026D

2009 Design Bronze Pencil

Ogilvy & Mather (HK) Pte Ltd / Hong Kong

The Hong Kong Jockey Club

Numbers Add Up

Collateral Design / P.O.P. and In-Store - Campaign

09034D

2009 Design Bronze Pencil

702 Design Works Inc. / Tokyo

NYTDC/3.14CREATIVE Inc.

MONEY: The Numbers

Collateral Design / Posters - Single

09024D

2009 Design Bronze Pencil

E.Co.,Ltd. / Tokyo

E.Co.,Ltd.

Uncertainty

Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves)

09039D

2009 Design Bronze Pencil

BBDO/Proximity Malaysia / Kuala Lumpur

Chrysler Korea

Bushman & Eskimo

Collateral Design / P.O.P. and In-Store - Single

09031D

2009 Design Bronze Pencil

Alt Group / Ponsonby

Hudson Gavin Martin

Hudson Gavin Martin ©h®is™as

Collateral Design / Promotion (Agencies creating work for individuals)

09036D

2009 Design Bronze Pencil

DENTSU INC.KANSAI / Osaka

MITSUBISHI ESTATE CO.,LTD & IDEE CO.,LTD

COMING MOON

Collateral Design / Promotion (Agencies creating work for individuals)

09037D

2009 Design Bronze Pencil

DENTSU INC. Tokyo / Tokyo

DENTSU INC.

Asian Diversity:BEYOND THE GREAT WALL

Collateral Design / Posters - Campaign

09027D

2009 Design Bronze Pencil

Good Design Company / Shibuya

.jp

MAMEW BRANDING POSTER

Collateral Design / Posters - Campaign

09028D

2009 Design Merit Award

Apple / Cupertino

Apple

Apple Store Beijing Grand Opening

Collateral Design / P.O.P. and In-Store - Campaign

09165D

2009 Design Merit Award

DENTSU INC. Tokyo / Tokyo

KYURYUDO ART-PUBLISHING CO.,LTD

KIRI-TORI-SEN-Cutoff Line

Collateral Design / P.O.P. and In-Store - Campaign

09166D

2009 Design Merit Award

Lowe & Partners / Petaling Jaya

IKEA Malaysia

IKEA Sale

Collateral Design / P.O.P. and In-Store - Campaign

09167D

2009 Design Merit Award

Ogilvy & Mather / Mumbai

The Reader's Shop

Dogs

Collateral Design / P.O.P. and In-Store - Campaign

09168D

2009 Design Merit Award

Ogilvy Frankfurt / Frankfurt

Nintendo of Europe

"Happy Brain Cells" Campaign

Collateral Design / P.O.P. and In-Store - Campaign

09169D

2009 Design Merit Award

TBWA\RAAD / Dubai

Nissan Middle East

Piece of Cake

Collateral Design / P.O.P. and In-Store - Campaign

09170D

2009 Design Merit Award

702 Design Works Inc. / Tokyo

Mesatex Japan Inc.

Mesatex Japan Fabric 2009

Collateral Design / Posters - Single

09132D

2009 Design Merit Award

AMGD / Anders Malmströmer Grafisk Design / Stockholm

Kivik Art Centre

The Tower

Collateral Design / Posters - Single

09133D

2009 Design Merit Award

Apple / Cupertino

Apple

Southeast Asia Online Store Launch Poster

Collateral Design / Posters - Single

09134D

2009 Design Merit Award

Clemenger BBDO / Wellington

New Zealand Post

A-Z of New Zealand

Collateral Design / Posters - Single

09135D

2009 Design Merit Award

DENTSU INC. Tokyo / Tokyo

Laforet Harajuku Co., Ltd.

Laforet Xmas -I

Collateral Design / Posters - Single

09136D

2009 Design Merit Award

DENTSU INC. Tokyo / Tokyo

Laforet Harajuku Co., Ltd.

Laforet Xmas -II

Collateral Design / Posters - Single

09137D

2009 Design Merit Award

Euro RSCG Duesseldorf / Duesseldorf

Citroen Deutschland AG

Cornering lights

Collateral Design / Posters - Single

09138D

2009 Design Merit Award

Naga DDB/Rapp / Petaling Jaya

Hard Rock Cafe

Halloween

Collateral Design / Posters - Single

09139D

2009 Design Merit Award

Goodby, Silverstein & Partners / San Francisco

Goodby, Silverstein & Partners

Beer

Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves)

09180D

2009 Design Merit Award

Happy F&B / Gothenburg

Happy F&B

Happy Wrapping

Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves)

09181D

2009 Design Merit Award

King James / Cape Town

King James

What's your Story

Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves)

09182D

2009 Design Merit Award

Opolis Design / Tigard

Opolis Design

Blocky

Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves)

09183D

2009 Design Merit Award

Paprika / Montreal

Paprika

Graffititherapy

Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves)

09184D

2009 Design Merit Award

The Old Shanghai Firecracker Factory / johannesburg

The Old Shanghai Firecracker Factory

Water glass

Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves)

09185D

2009 Design Merit Award

DRAFT Co.,Ltd / Tokyo

D-BROS

SOPHIE

Collateral Design / P.O.P. and In-Store - Single

09160D

2009 Design Merit Award

DRAFT Co.,Ltd / Tokyo

D-BROS

Someday, Today

Collateral Design / P.O.P. and In-Store - Single

09161D

2009 Design Merit Award

Happy F&B / Gothenburg

The Swedish Museum of Architecture

Matchbox City

Collateral Design / P.O.P. and In-Store - Single

09162D

2009 Design Merit Award

Ogilvy & Mather (HK) Pte Ltd / Hong Kong

The Hong Kong Jockey Club

Mansion

Collateral Design / P.O.P. and In-Store - Single

09163D

2009 Design Merit Award

Scholz & Friends Hamburg GmbH / Hamburg

Alpina Farben GmbH

The Alpina Wall Calendar 2009

Collateral Design / P.O.P. and In-Store - Single

09164D

2009 Design Merit Award

601bisang / seoul

601bisang

365&36.5 communications

Collateral Design / Promotion (Agencies creating work for individuals)

09171D

2009 Design Merit Award

Leo Burnett Dubai / Dubai

Zohra Mouhetta

Lose your belly

Collateral Design / Promotion (Agencies creating work for individuals)

09172D

2009 Design Merit Award

Lowe New York / New York

Museum of Sex

Balloon

Collateral Design / Promotion (Agencies creating work for individuals)

09173D

2009 Design Merit Award

Ogilvy & Mather / Mumbai

Hindustan Unilever Ltd.

Short Film Fest

Collateral Design / Promotion (Agencies creating work for individuals)

09174D

2009 Design Merit Award

Ogilvy & Mather, New Delhi / Gurgaon

India Post

Stamps

Collateral Design / Promotion (Agencies creating work for individuals)

09175D

2009 Design Merit Award

Pereira & O'Dell / San Francisco

Carrots Boutique San Francisco

Carrot Beer!

Collateral Design / Promotion (Agencies creating work for individuals)

09176D

2009 Design Merit Award

Pereira & O'Dell / San Francisco

LEGO

Go Miniman Go T-Shirt

Collateral Design / Promotion (Agencies creating work for individuals)

09177D

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