The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Seeds of the Cities Agency: SenseTeam / Shenzhen Client: HSA Category: Collateral Design / Posters - Single
Husky & Camel Agency: BBDO/Proximity Malaysia / Kuala Lumpur Client: Chrysler Korea Category: Collateral Design / P.O.P. and In-Store - Single
COMING MOON Agency: DENTSU INC. Tokyo / Tokyo Client: MITSUBISHI ESTATE CO.,LTD & IDEE CO.,LTD Category: Collateral Design / Posters - Campaign
Two Worlds Agency: BBDO/Proximity Malaysia / Kuala Lumpur Client: Chrysler Korea Category: Collateral Design / P.O.P. and In-Store - Campaign
Laforet Harajuku secret event poster Agency: Good Design Company / Shibuya Client: Laforet Category: Collateral Design / Posters - Single
Handwritten Newspaper Agency: Naga DDB/Rapp / Petaling Jaya Client: Schwan-STABILO Marketing Sdn Bhd Category: Collateral Design / P.O.P. and In-Store - Single
iPod nano Launch Posters Agency: Apple / Cupertino Client: Apple Category: Collateral Design / Posters - Campaign
Sid Lee Agency: Sid Lee / Montreal Client: Sid Lee Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves)
Chef / Fairies / Astronaunt Agency: Kinetic Singapore / Singapore Client: Hasbro Singapore Category: Collateral Design / P.O.P. and In-Store - Campaign
Edible Visiting Card Agency: Dizzy Design / Mumbai Client: Bombay Bakery Category: Collateral Design / Promotion (Agencies creating work for individuals)
MONEY: The Numbers Agency: 702 Design Works Inc. / Tokyo Client: NYTDC/3.14CREATIVE Inc. Category: Collateral Design / Posters - Single
Bushman & Eskimo Agency: BBDO/Proximity Malaysia / Kuala Lumpur Client: Chrysler Korea Category: Collateral Design / P.O.P. and In-Store - Single
Asian Diversity:BEYOND THE GREAT WALL Agency: DENTSU INC. Tokyo / Tokyo Client: DENTSU INC. Category: Collateral Design / Posters - Campaign
MAMEW BRANDING POSTER Agency: Good Design Company / Shibuya Client: .jp Category: Collateral Design / Posters - Campaign
Uncertainty Agency: E.Co.,Ltd. / Tokyo Client: E.Co.,Ltd. Category: Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves)
Numbers Add Up Agency: Ogilvy & Mather (HK) Pte Ltd / Hong Kong Client: The Hong Kong Jockey Club Category: Collateral Design / P.O.P. and In-Store - Campaign
Hudson Gavin Martin ©h®is™as Agency: Alt Group / Ponsonby Client: Hudson Gavin Martin Category: Collateral Design / Promotion (Agencies creating work for individuals)
COMING MOON Agency: DENTSU INC.KANSAI / Osaka Client: MITSUBISHI ESTATE CO.,LTD & IDEE CO.,LTD Category: Collateral Design / Promotion (Agencies creating work for individuals)
Mesatex Japan Fabric 2009 Agency: 702 Design Works Inc. / Tokyo Client: Mesatex Japan Inc. Category: Collateral Design / Posters - Single
The Tower Agency: AMGD / Anders Malmströmer Grafisk Design / Stockholm Client: Kivik Art Centre Category: Collateral Design / Posters - Single
Southeast Asia Online Store Launch Poster Agency: Apple / Cupertino Client: Apple Category: Collateral Design / Posters - Single
A-Z of New Zealand Agency: Clemenger BBDO / Wellington Client: New Zealand Post Category: Collateral Design / Posters - Single
Laforet Xmas -I Agency: DENTSU INC. Tokyo / Tokyo Client: Laforet Harajuku Co., Ltd. Category: Collateral Design / Posters - Single
Laforet Xmas -II Agency: DENTSU INC. Tokyo / Tokyo Client: Laforet Harajuku Co., Ltd. Category: Collateral Design / Posters - Single
Cornering lights Agency: Euro RSCG Duesseldorf / Duesseldorf Client: Citroen Deutschland AG Category: Collateral Design / Posters - Single
Halloween Agency: Naga DDB/Rapp / Petaling Jaya Client: Hard Rock Cafe Category: Collateral Design / Posters - Single
SOPHIE Agency: DRAFT Co.,Ltd / Tokyo Client: D-BROS Category: Collateral Design / P.O.P. and In-Store - Single
Someday, Today Agency: DRAFT Co.,Ltd / Tokyo Client: D-BROS Category: Collateral Design / P.O.P. and In-Store - Single
Matchbox City Agency: Happy F&B / Gothenburg Client: The Swedish Museum of Architecture Category: Collateral Design / P.O.P. and In-Store - Single
Mansion Agency: Ogilvy & Mather (HK) Pte Ltd / Hong Kong Client: The Hong Kong Jockey Club Category: Collateral Design / P.O.P. and In-Store - Single
The Alpina Wall Calendar 2009 Agency: Scholz & Friends Hamburg GmbH / Hamburg Client: Alpina Farben GmbH Category: Collateral Design / P.O.P. and In-Store - Single
Ballerina Who Loves B-Boyz Agency: 601bisang / seoul Client: SJ B-Boyz Category: Collateral Design / Posters - Campaign
Common Ground/Dictatorships/Champagne/Socialist/Write-in Vote Agency: Arnold Worldwide / Boston Client: Jack Daniel's Category: Collateral Design / Posters - Campaign
Bell Canoe Campaign Agency: Carmichael Lynch / Minneapolis Client: Bell Canoe Category: Collateral Design / Posters - Campaign
Life's a playlist Agency: Cheil worldwide / New Delhi Client: Samsung MP3 Players Category: Collateral Design / Posters - Campaign
Every Image Has a Sound Agency: DDB Brasil / Sao Paulo Client: Saxsofunny (Sound Production) Category: Collateral Design / Posters - Campaign
gSOKAh POSTER Agency: enudesign co.ltd. / Tokyo Client: OHARA SCHOOL of IKEBANA Category: Collateral Design / Posters - Campaign
Design MMoCA Agency: Hiebing / Madison Client: Madison Museum of Contemporary Art Category: Collateral Design / Posters - Campaign
Mammoth "Unbound" Posters Agency: Hornall Anderson Design / Seattle Client: Mammoth Category: Collateral Design / Posters - Campaign
Commonweal Theatre 2008 Season Posters Agency: Initio Advertising / minneapolis Client: Commonweal Theatre Category: Collateral Design / Posters - Campaign
Contemporary Store Agency: Joshbro Communications / Mumbai Client: The Bombay Store Category: Collateral Design / Posters - Campaign
Tesa Tape-Art Agency: Jung von Matt AG / Stuttgart Client: tesa AG Category: Collateral Design / Posters - Campaign
ALL-OR-NOTHING Campaign Agency: JWT / Dubai Client: Everlast Category: Collateral Design / Posters - Campaign
Join the Dots Agency: JWT / Dubai Client: Reynolds - Shamart Category: Collateral Design / Posters - Campaign
Rolling Stone India Agency: JWT / Mumbai Client: MW.com India Pvt. Ltd. Category: Collateral Design / Posters - Campaign
Hugo Fleury Agency: lg2boutique / Montreal Client: Hugo Fleury Category: Collateral Design / Posters - Campaign
Mixes Agency: Ogilvy & Mather, New Delhi / Gurgaon Client: GlaxoSmithKline - India Category: Collateral Design / Posters - Campaign
Old World Flavor Agency: Ogilvy Beijing / Beijing Client: Bai Xiang Noodles Category: Collateral Design / Posters - Campaign
The beautiful word Agency: Ogilvy France / Paris Client: Mattel / Scrabble Category: Collateral Design / Posters - Campaign
weave/zigzag/loop Agency: Ogilvy&Mather Advertising, Shanghai / Shanghai Client: Garmin GPS Category: Collateral Design / Posters - Campaign

2009 Design Gold Pencil

SenseTeam / Shenzhen

HSA

Seeds of the Cities

Collateral Design / Posters - Single

09022D

2009 Design Gold Pencil

BBDO/Proximity Malaysia / Kuala Lumpur

Chrysler Korea

Husky & Camel

Collateral Design / P.O.P. and In-Store - Single

09029D

2009 Design Gold Pencil

DENTSU INC. Tokyo / Tokyo

MITSUBISHI ESTATE CO.,LTD & IDEE CO.,LTD

COMING MOON

Collateral Design / Posters - Campaign

09025D

2009 Design Gold Pencil

BBDO/Proximity Malaysia / Kuala Lumpur

Chrysler Korea

Two Worlds

Collateral Design / P.O.P. and In-Store - Campaign

09032D

2009 Design Silver Pencil

Good Design Company / Shibuya

Laforet

Laforet Harajuku secret event poster

Collateral Design / Posters - Single

09023D

2009 Design Silver Pencil

Naga DDB/Rapp / Petaling Jaya

Schwan-STABILO Marketing Sdn Bhd

Handwritten Newspaper

Collateral Design / P.O.P. and In-Store - Single

09030D

2009 Design Silver Pencil

Apple / Cupertino

Apple

iPod nano Launch Posters

Collateral Design / Posters - Campaign

09026D

2009 Design Silver Pencil

Sid Lee / Montreal

Sid Lee

Sid Lee

Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves)

09038D

2009 Design Silver Pencil

Kinetic Singapore / Singapore

Hasbro Singapore

Chef / Fairies / Astronaunt

Collateral Design / P.O.P. and In-Store - Campaign

09033D

2009 Design Silver Pencil

Dizzy Design / Mumbai

Bombay Bakery

Edible Visiting Card

Collateral Design / Promotion (Agencies creating work for individuals)

09035D

2009 Design Bronze Pencil

702 Design Works Inc. / Tokyo

NYTDC/3.14CREATIVE Inc.

MONEY: The Numbers

Collateral Design / Posters - Single

09024D

2009 Design Bronze Pencil

BBDO/Proximity Malaysia / Kuala Lumpur

Chrysler Korea

Bushman & Eskimo

Collateral Design / P.O.P. and In-Store - Single

09031D

2009 Design Bronze Pencil

DENTSU INC. Tokyo / Tokyo

DENTSU INC.

Asian Diversity:BEYOND THE GREAT WALL

Collateral Design / Posters - Campaign

09027D

2009 Design Bronze Pencil

Good Design Company / Shibuya

.jp

MAMEW BRANDING POSTER

Collateral Design / Posters - Campaign

09028D

2009 Design Bronze Pencil

E.Co.,Ltd. / Tokyo

E.Co.,Ltd.

Uncertainty

Collateral Design / Self-promotion (Agencies or individuals creating work promoting themselves)

09039D

2009 Design Bronze Pencil

Ogilvy & Mather (HK) Pte Ltd / Hong Kong

The Hong Kong Jockey Club

Numbers Add Up

Collateral Design / P.O.P. and In-Store - Campaign

09034D

2009 Design Bronze Pencil

Alt Group / Ponsonby

Hudson Gavin Martin

Hudson Gavin Martin ©h®is™as

Collateral Design / Promotion (Agencies creating work for individuals)

09036D

2009 Design Bronze Pencil

DENTSU INC.KANSAI / Osaka

MITSUBISHI ESTATE CO.,LTD & IDEE CO.,LTD

COMING MOON

Collateral Design / Promotion (Agencies creating work for individuals)

09037D

2009 Design Merit Award

702 Design Works Inc. / Tokyo

Mesatex Japan Inc.

Mesatex Japan Fabric 2009

Collateral Design / Posters - Single

09132D

2009 Design Merit Award

AMGD / Anders Malmströmer Grafisk Design / Stockholm

Kivik Art Centre

The Tower

Collateral Design / Posters - Single

09133D

2009 Design Merit Award

Apple / Cupertino

Apple

Southeast Asia Online Store Launch Poster

Collateral Design / Posters - Single

09134D

2009 Design Merit Award

Clemenger BBDO / Wellington

New Zealand Post

A-Z of New Zealand

Collateral Design / Posters - Single

09135D

2009 Design Merit Award

DENTSU INC. Tokyo / Tokyo

Laforet Harajuku Co., Ltd.

Laforet Xmas -I

Collateral Design / Posters - Single

09136D

2009 Design Merit Award

DENTSU INC. Tokyo / Tokyo

Laforet Harajuku Co., Ltd.

Laforet Xmas -II

Collateral Design / Posters - Single

09137D

2009 Design Merit Award

Euro RSCG Duesseldorf / Duesseldorf

Citroen Deutschland AG

Cornering lights

Collateral Design / Posters - Single

09138D

2009 Design Merit Award

Naga DDB/Rapp / Petaling Jaya

Hard Rock Cafe

Halloween

Collateral Design / Posters - Single

09139D

2009 Design Merit Award

DRAFT Co.,Ltd / Tokyo

D-BROS

SOPHIE

Collateral Design / P.O.P. and In-Store - Single

09160D

2009 Design Merit Award

DRAFT Co.,Ltd / Tokyo

D-BROS

Someday, Today

Collateral Design / P.O.P. and In-Store - Single

09161D

2009 Design Merit Award

Happy F&B / Gothenburg

The Swedish Museum of Architecture

Matchbox City

Collateral Design / P.O.P. and In-Store - Single

09162D

2009 Design Merit Award

Ogilvy & Mather (HK) Pte Ltd / Hong Kong

The Hong Kong Jockey Club

Mansion

Collateral Design / P.O.P. and In-Store - Single

09163D

2009 Design Merit Award

Scholz & Friends Hamburg GmbH / Hamburg

Alpina Farben GmbH

The Alpina Wall Calendar 2009

Collateral Design / P.O.P. and In-Store - Single

09164D

2009 Design Merit Award

601bisang / seoul

SJ B-Boyz

Ballerina Who Loves B-Boyz

Collateral Design / Posters - Campaign

09140D

2009 Design Merit Award

Arnold Worldwide / Boston

Jack Daniel's

Common Ground/Dictatorships/Champagne/Socialist/Write-in Vote

Collateral Design / Posters - Campaign

09141D

2009 Design Merit Award

Carmichael Lynch / Minneapolis

Bell Canoe

Bell Canoe Campaign

Collateral Design / Posters - Campaign

09142D

2009 Design Merit Award

Cheil worldwide / New Delhi

Samsung MP3 Players

Life's a playlist

Collateral Design / Posters - Campaign

09143D

2009 Design Merit Award

DDB Brasil / Sao Paulo

Saxsofunny (Sound Production)

Every Image Has a Sound

Collateral Design / Posters - Campaign

09144D

2009 Design Merit Award

enudesign co.ltd. / Tokyo

OHARA SCHOOL of IKEBANA

gSOKAh POSTER

Collateral Design / Posters - Campaign

09145D

2009 Design Merit Award

Hiebing / Madison

Madison Museum of Contemporary Art

Design MMoCA

Collateral Design / Posters - Campaign

09146D

2009 Design Merit Award

Hornall Anderson Design / Seattle

Mammoth

Mammoth "Unbound" Posters

Collateral Design / Posters - Campaign

09147D

2009 Design Merit Award

Initio Advertising / minneapolis

Commonweal Theatre

Commonweal Theatre 2008 Season Posters

Collateral Design / Posters - Campaign

09148D

2009 Design Merit Award

Joshbro Communications / Mumbai

The Bombay Store

Contemporary Store

Collateral Design / Posters - Campaign

09149D

2009 Design Merit Award

Jung von Matt AG / Stuttgart

tesa AG

Tesa Tape-Art

Collateral Design / Posters - Campaign

09150D

2009 Design Merit Award

JWT / Dubai

Everlast

ALL-OR-NOTHING Campaign

Collateral Design / Posters - Campaign

09151D

2009 Design Merit Award

JWT / Dubai

Reynolds - Shamart

Join the Dots

Collateral Design / Posters - Campaign

09152D

2009 Design Merit Award

JWT / Mumbai

MW.com India Pvt. Ltd.

Rolling Stone India

Collateral Design / Posters - Campaign

09153D

2009 Design Merit Award

lg2boutique / Montreal

Hugo Fleury

Hugo Fleury

Collateral Design / Posters - Campaign

09154D

2009 Design Merit Award

Ogilvy & Mather, New Delhi / Gurgaon

GlaxoSmithKline - India

Mixes

Collateral Design / Posters - Campaign

09155D

2009 Design Merit Award

Ogilvy Beijing / Beijing

Bai Xiang Noodles

Old World Flavor

Collateral Design / Posters - Campaign

09156D

2009 Design Merit Award

Ogilvy France / Paris

Mattel / Scrabble

The beautiful word

Collateral Design / Posters - Campaign

09157D

2009 Design Merit Award

Ogilvy&Mather Advertising, Shanghai / Shanghai

Garmin GPS

weave/zigzag/loop

Collateral Design / Posters - Campaign

09158D

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