The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Apple.com Website
Agency: Apple / Cupertino
Client: Apple Category: Websites & Microsites / Corporate Website
Je tue un ami/I kill a friend
Agency: BETC Euro RSCG / Paris
Client: 13EME RUE Category: Websites & Microsites / Corporate Website
The Institute for Human Continuity
Agency: Big Spaceship / Brooklyn
Client: Sony Pictures Category: Websites & Microsites / Corporate Website
cpbgroup.com
Agency: Crispin Porter + Bogusky / Boulder
Client: CP+B Category: Websites & Microsites / Corporate Website
LLR Corporate Website
Agency: Lukas Lindemann Rosinski GmbH / Hamburg
Client: Lukas Lindemann Rosinski GmbH Category: Websites & Microsites / Corporate Website
SM Metrics
Agency: Sarkissian Mason / Shelby Township
Client: Sarkissian Mason Category: Websites & Microsites / Corporate Website
We're All Fans3
Agency: TBWAChiatDay / Los Angeles
Client: Recording Academy of Los Angeles Category: Websites & Microsites / Corporate Website
Last Call
Agency: Jung von Matt AG / Hamburg
Client: NBC Universal/13TH STREET Category: Mobile Applications/Sites / Augmented Reality
Tony Stewart
Agency: Crispin Porter + Bogusky / Boulder
Client: Burger King Category: Branded Content / Single
HEINEKEN AUDITORIUM
Agency: JWT Italia / Milano
Client: Heineken Italia Category: Branded Content / Single
New Kid
Agency: Saatchi & Saatchi NY / New York
Client: Procter & Gamble/Luvs Category: Branded Content / Single
Chase
Agency: Wieden + Kennedy Shanghai / Shanghai
Client: Nike China Category: Branded Content / Single
Teddy Bear Chase
Agency: BBDO / New York
Client: HBO Category: Online Films And Video / Long Form - Single
The Man Who Walked Around The World
Agency: BBH / london
Client: Diageo - Johnnie Walker Category: Online Films And Video / Long Form - Single
Rollerbabies
Agency: BETC Euro RSCG / Paris
Client: EVIAN Category: Online Films And Video / Long Form - Single
Capturing Reality
Agency: Burnkit / Vancouver
Client: National Film Board of Canada Category: Online Films And Video / Long Form - Single
Para Fuera
Agency: Creative Artists Agency / Los Angeles
Client: Microsoft Category: Online Films And Video / Long Form - Single
Volvo S60: The Blind Preview
Agency: Euro RSCG 4D Amsterdam / Amstelveen
Client: Volvo Car Corporation Category: Online Films And Video / Long Form - Single
Gatorade Replay
Agency: TBWAChiatDay / Los Angeles
Client: Gatorade Category: Online Films And Video / Long Form - Single
ABSOLUT Rock Edition "IN AN ABSOLUT WORLD You're With The Band" Campaign Documentary Film
Agency: TBWA\Chiat\Day - New York / New York
Client: ABSOLUT Category: Online Films And Video / Long Form - Single
Black and White
Agency: Grey South Africa / Sandton
Client: Apartheid Museum Category: Corporate Identity / Single
Noughts and Crosses
Agency: JWT Singapore / Singapore
Client: WWF Category: Corporate Identity / Single
LLR Corporate Website
Agency: Lukas Lindemann Rosinski GmbH / Hamburg
Client: Lukas Lindemann Rosinski Category: Corporate Identity / Single
BC Adventure Card
Agency: Rethink / Vancouver
Client: BC Adventure Category: Corporate Identity / Single
La Charcuterie Identity
Agency: Rethink / Vancouver
Client: La Charcuterie Category: Corporate Identity / Single
Crop Hair Boutique Identity
Agency: Rethink / Vancouver
Client: Crop Hair Boutique Category: Corporate Identity / Single
La Biennale di Venezia - Fari Mondi / Making Worlds
Agency: Stockholm Design Lab / Stockholm
Client: La Biennale di Venezia Category: Corporate Identity / Single
W+K III Book
Agency: Wieden + Kennedy Shanghai / Shanghai
Client: Wieden + Kennedy Shanghai Category: Corporate Identity / Single
Stolen Signature
Agency: Bates 141 Mumbai / Mumbai
Client: India Antivirus Pvt. Ltd. Category: Direct Mail / Single
Idea Pencil
Agency: Dentsu / Tokyo
Client: Yoshida Hideo Memorial Foundation Category: Direct Mail / Single
STIHL Autumn Calendar 2010
Agency: Euro RSCG Duesseldorf / Duesseldorf
Client: STIHL Vertriebszentrale AG & Co. KG Category: Direct Mail / Single
Cardboard Record Player
Agency: Grey Canada, Vancouver / Vancouver
Client: GGRP Sound Category: Direct Mail / Single
Call-up Papers
Agency: Ireland Davenport / Johannesburg
Client: South African National Museum of Military History Category: Direct Mail / Single
Memo Pad
Agency: JWT HK / Hong Kong
Client: Jacobson Medical (Hong Kong) Ltd. Category: Direct Mail / Single
Unfinished Novel
Agency: King James / Cape Town
Client: Allan Gray Limited Category: Direct Mail / Single
The Trillion Dollar Mailer
Agency: TBWA\Hunt\Lascaris - Johannesburg / Sandton
Client: The Zimbabwean Category: Direct Mail / Single
STEP ON STEP: RUG FLIP FLOPS
Agency: TBWA\ISTANBUL / ISTANBUL
Client: STEP CARPET Category: Direct Mail / Single
Tokyo Great Visual 2010 New year's card
Agency: Tokyo Great Visual inc. / Tokyo
Client: Tokyo Great Visual Category: Direct Mail / Single
Poison Chocolate
Agency: zig / Toronto
Client: Corus Entertainment (DUSK TV) Category: Direct Mail / Single
Can Hand
Agency: Bridge Worldwide / Cincinnati
Client: Procter & Gamble Category: Interactive Advertising / Banners - Fixed Space - Single
Call Woody
Agency: DIGITAS, NY / New York
Client: T.G.I. Friday's Category: Interactive Advertising / Banners - Fixed Space - Single
NOW Widget Banner I
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Sprint Category: Interactive Advertising / Banners - Fixed Space - Single
Prius iMedia - Draw Tree
Agency: Saatchi & Saatchi LA / Torrance
Client: Toyota Motor Sales, U.S.A., Inc. Category: Interactive Advertising / Banners - Fixed Space - Single
Award:
2010 Interactive Merit Award
Agency:
Apple / Cupertino
Client:
Apple
Title:
Apple.com Website
Category:
Websites & Microsites / Corporate Website
Annual ID:
10119N
Award:
2010 Interactive Merit Award
Agency:
BETC Euro RSCG / Paris
Client:
13EME RUE
Title:
Je tue un ami/I kill a friend
Category:
Websites & Microsites / Corporate Website
Annual ID:
10120N
Award:
2010 Interactive Merit Award
Agency:
Big Spaceship / Brooklyn
Client:
Sony Pictures
Title:
The Institute for Human Continuity
Category:
Websites & Microsites / Corporate Website
Annual ID:
10121N
Award:
2010 Interactive Merit Award
Agency:
Crispin Porter + Bogusky / Boulder
Client:
CP+B
Title:
cpbgroup.com
Category:
Websites & Microsites / Corporate Website
Annual ID:
10122N
Award:
2010 Interactive Merit Award
Agency:
Firstborn / NY
Client:
SoBe
Title:
SoBe.com
Category:
Websites & Microsites / Corporate Website
Annual ID:
10123N
Award:
2010 Interactive Merit Award
Agency:
Lukas Lindemann Rosinski GmbH / Hamburg
Client:
Lukas Lindemann Rosinski GmbH
Title:
LLR Corporate Website
Category:
Websites & Microsites / Corporate Website
Annual ID:
10124N
Award:
2010 Interactive Merit Award
Agency:
Sarkissian Mason / Shelby Township
Client:
Sarkissian Mason
Title:
SM Metrics
Category:
Websites & Microsites / Corporate Website
Annual ID:
10125N
Award:
2010 Interactive Merit Award
Agency:
TBWAChiatDay / Los Angeles
Client:
Recording Academy of Los Angeles
Title:
We're All Fans3
Category:
Websites & Microsites / Corporate Website
Annual ID:
10126N
Award:
2010 Interactive Merit Award
Agency:
Jung von Matt AG / Hamburg
Client:
NBC Universal/13TH STREET
Title:
Last Call
Category:
Mobile Applications/Sites / Augmented Reality
Annual ID:
10166N
Award:
2010 Advertising Merit Award
Agency:
BBDO / New York
Client:
HBO
Title:
Teddy Bear Chase
Category:
Branded Content / Single
Annual ID:
10431T
Award:
2010 Advertising Merit Award
Agency:
BETC Euro RSCG / Paris
Client:
Evian
Title:
Rollerbabies
Category:
Branded Content / Single
Annual ID:
10432T
Award:
2010 Advertising Merit Award
Agency:
Crispin Porter + Bogusky / Boulder
Client:
Burger King
Title:
Tony Stewart
Category:
Branded Content / Single
Annual ID:
10433T
Award:
2010 Advertising Merit Award
Agency:
JWT Italia / Milano
Client:
Heineken Italia
Title:
HEINEKEN AUDITORIUM
Category:
Branded Content / Single
Annual ID:
10434T
Award:
2010 Advertising Merit Award
Agency:
Saatchi & Saatchi NY / New York
Client:
Procter & Gamble/Luvs
Title:
New Kid
Category:
Branded Content / Single
Annual ID:
10435T
Award:
2010 Advertising Merit Award
Agency:
Wieden + Kennedy Shanghai / Shanghai
Client:
Nike China
Title:
Chase
Category:
Branded Content / Single
Annual ID:
10436T
Award:
2010 Interactive Merit Award
Agency:
BBDO / New York
Client:
HBO
Title:
Teddy Bear Chase
Category:
Online Films And Video / Long Form - Single
Annual ID:
10262N
Award:
2010 Interactive Merit Award
Agency:
BBDO / New York
Client:
HBO
Title:
Art Heist
Category:
Online Films And Video / Long Form - Single
Annual ID:
10263N
Award:
2010 Interactive Merit Award
Agency:
BBH / london
Client:
Diageo - Johnnie Walker
Title:
The Man Who Walked Around The World
Category:
Online Films And Video / Long Form - Single
Annual ID:
10264N
Award:
2010 Interactive Merit Award
Agency:
BETC Euro RSCG / Paris
Client:
EVIAN
Title:
Rollerbabies
Category:
Online Films And Video / Long Form - Single
Annual ID:
10265N
Award:
2010 Interactive Merit Award
Agency:
Burnkit / Vancouver
Client:
National Film Board of Canada
Title:
Capturing Reality
Category:
Online Films And Video / Long Form - Single
Annual ID:
10266N
Award:
2010 Interactive Merit Award
Agency:
Creative Artists Agency / Los Angeles
Client:
Microsoft
Title:
Para Fuera
Category:
Online Films And Video / Long Form - Single
Annual ID:
10267N
Award:
2010 Interactive Merit Award
Agency:
Euro RSCG 4D Amsterdam / Amstelveen
Client:
Volvo Car Corporation
Title:
Volvo S60: The Blind Preview
Category:
Online Films And Video / Long Form - Single
Annual ID:
10268N
Award:
2010 Interactive Merit Award
Agency:
TBWAChiatDay / Los Angeles
Client:
Gatorade
Title:
Gatorade Replay
Category:
Online Films And Video / Long Form - Single
Annual ID:
10269N
Award:
2010 Interactive Merit Award
Agency:
TBWA\Chiat\Day - New York / New York
Client:
ABSOLUT
Title:
ABSOLUT Rock Edition "IN AN ABSOLUT WORLD You're With The Band" Campaign Documentary Film
Category:
Online Films And Video / Long Form - Single
Annual ID:
10270N
Award:
2010 Design Merit Award
Agency:
Grey South Africa / Sandton
Client:
Apartheid Museum
Title:
Black and White
Category:
Corporate Identity / Single
Annual ID:
10082D
Award:
2010 Design Merit Award
Agency:
JWT Singapore / Singapore
Client:
WWF
Title:
Noughts and Crosses
Category:
Corporate Identity / Single
Annual ID:
10083D
Award:
2010 Design Merit Award
Agency:
Lukas Lindemann Rosinski GmbH / Hamburg
Client:
Lukas Lindemann Rosinski
Title:
LLR Corporate Website
Category:
Corporate Identity / Single
Annual ID:
10084D
Award:
2010 Design Merit Award
Agency:
Rethink / Vancouver
Client:
BC Adventure
Title:
BC Adventure Card
Category:
Corporate Identity / Single
Annual ID:
10085D
Award:
2010 Design Merit Award
Agency:
Rethink / Vancouver
Client:
La Charcuterie
Title:
La Charcuterie Identity
Category:
Corporate Identity / Single
Annual ID:
10086D
Award:
2010 Design Merit Award
Agency:
Rethink / Vancouver
Client:
Crop Hair Boutique
Title:
Crop Hair Boutique Identity
Category:
Corporate Identity / Single
Annual ID:
10087D
Award:
2010 Design Merit Award
Agency:
Stockholm Design Lab / Stockholm
Client:
La Biennale di Venezia
Title:
La Biennale di Venezia - Fari Mondi / Making Worlds
Category:
Corporate Identity / Single
Annual ID:
10088D
Award:
2010 Design Merit Award
Agency:
The Brand Union / New York
Client:
AVID
Title:
AVID Identity
Category:
Corporate Identity / Single
Annual ID:
10089D
Award:
2010 Design Merit Award
Agency:
Wieden + Kennedy Shanghai / Shanghai
Client:
Wieden + Kennedy Shanghai
Title:
W+K III Book
Category:
Corporate Identity / Single
Annual ID:
10090D
Award:
2010 Design Merit Award
Agency:
Bates 141 Mumbai / Mumbai
Client:
India Antivirus Pvt. Ltd.
Title:
Stolen Signature
Category:
Direct Mail / Single
Annual ID:
10207D
Award:
2010 Design Merit Award
Agency:
Dentsu / Tokyo
Client:
Yoshida Hideo Memorial Foundation
Title:
Idea Pencil
Category:
Direct Mail / Single
Annual ID:
10208D
Award:
2010 Design Merit Award
Agency:
DraftFCB New Zealand / Auckland
Client:
APN
Title:
Hour Long Letter
Category:
Direct Mail / Single
Annual ID:
10209D
Award:
2010 Design Merit Award
Agency:
Euro RSCG Duesseldorf / Duesseldorf
Client:
STIHL Vertriebszentrale AG & Co. KG
Title:
STIHL Autumn Calendar 2010
Category:
Direct Mail / Single
Annual ID:
10210D
Award:
2010 Design Merit Award
Agency:
Grey Canada, Vancouver / Vancouver
Client:
GGRP Sound
Title:
Cardboard Record Player
Category:
Direct Mail / Single
Annual ID:
10211D
Award:
2010 Design Merit Award
Agency:
Ireland Davenport / Johannesburg
Client:
South African National Museum of Military History
Title:
Call-up Papers
Category:
Direct Mail / Single
Annual ID:
10212D
Award:
2010 Design Merit Award
Agency:
JWT HK / Hong Kong
Client:
Jacobson Medical (Hong Kong) Ltd.
Title:
Memo Pad
Category:
Direct Mail / Single
Annual ID:
10213D
Award:
2010 Design Merit Award
Agency:
King James / Cape Town
Client:
Allan Gray Limited
Title:
Unfinished Novel
Category:
Direct Mail / Single
Annual ID:
10214D
Award:
2010 Design Merit Award
Agency:
Leo Burnett / Toronto
Client:
Urban Tree Salvage
Title:
Press Kit
Category:
Direct Mail / Single
Annual ID:
10215D
Award:
2010 Design Merit Award
Agency:
TBWA\Hunt\Lascaris - Johannesburg / Sandton
Client:
The Zimbabwean
Title:
The Trillion Dollar Mailer
Category:
Direct Mail / Single
Annual ID:
10216D
Award:
2010 Design Merit Award
Agency:
TBWA\ISTANBUL / ISTANBUL
Client:
STEP CARPET
Title:
STEP ON STEP: RUG FLIP FLOPS
Category:
Direct Mail / Single
Annual ID:
10217D
Award:
2010 Design Merit Award
Agency:
Tokyo Great Visual inc. / Tokyo
Client:
Tokyo Great Visual
Title:
Tokyo Great Visual 2010 New year's card
Category:
Direct Mail / Single
Annual ID:
10218D
Award:
2010 Design Merit Award
Agency:
zig / Toronto
Client:
Corus Entertainment (DUSK TV)
Title:
Poison Chocolate
Category:
Direct Mail / Single
Annual ID:
10219D
Award:
2010 Interactive Merit Award
Agency:
Bridge Worldwide / Cincinnati
Client:
Procter & Gamble
Title:
Can Hand
Category:
Interactive Advertising / Banners - Fixed Space - Single
Annual ID:
10182N
Award:
2010 Interactive Merit Award
Agency:
DIGITAS, NY / New York
Client:
T.G.I. Friday's
Title:
Call Woody
Category:
Interactive Advertising / Banners - Fixed Space - Single
Annual ID:
10183N
Award:
2010 Interactive Merit Award
Agency:
Goodby, Silverstein & Partners / San Francisco
Client:
Sprint
Title:
NOW Widget Banner I
Category:
Interactive Advertising / Banners - Fixed Space - Single
Annual ID:
10184N
Award:
2010 Interactive Merit Award
Agency:
Saatchi & Saatchi LA / Torrance
Client:
Toyota Motor Sales, U.S.A., Inc.
Title:
Prius iMedia - Draw Tree
Category:
Interactive Advertising / Banners - Fixed Space - Single
Annual ID:
10185N
