The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Clocks
Agency: BETC Euro RSCG / Paris
Client: Solidarité Sida Category: Public Service / Outdoor and Posters - Single
adidas teamgeist
Agency: North Kingdom / Skelleftea
Client: adidas Category: Websites & Microsites / Branded Games
5 Ingredient Outdoor Campaign
Agency: Goodby, Silverstein & Partners / san francisco
Client: Haagen Dazs Category: Outdoor Design / Campaign
NIKEiD GENERATOR
Agency: beacon communications k.k. / Tokyo
Client: NIKE JAPAN Category: Interactive Advertising / Environmental / Experiential - Single
The World's Biggest Signpost
Agency: Farfar / Stockholm
Client: Nokia Category: Interactive Advertising / Environmental / Experiential - Single
An Open Mind Is Advised
Agency: TBWA\Vancouver / Vancouver
Client: Vancouver International Film Festival Category: Cinema Advertising / Campaign
Different Scents for Different Gents
Agency: Wieden+Kennedy / Portland
Client: Old Spice Category: Consumer Television / :30/:25 - Single
The Vigneron
Agency: Alt Group / Ponsonby
Client: Oakfield Press Category: Publication Design / Book, Magazine, Newspaper
Equally Sweet. Equally Dark.
Agency: JWT Singapore / Singapore
Client: Canelé Pâtisserie Chocolaterie Category: Magazine / Full Page or Spread - Campaign
Toyota Sponsafier Campaign
Agency: Saatchi & Saatchi LA / Torrance
Client: Toyota Motor Sales, U.S.A., Inc. Category: Integrated Branding / Integrated Branding Campaign - 360
Pure Waters
Agency: Publicis Mojo / Millers Point
Client: Lion Nathan Category: Consumer Television / Over :30 / Under :90 - Single
"HOWTO" Magazine
Agency: Ogilvy Frankfurt / Frankfurt
Client: Ogilvy Germany Category: Branding / Booklet/Brochure
Y'all vs Us
Agency: Young & Rubicam / New York
Client: Cellular South Category: Television / Specials or one-time screening
Whopper Face
Agency: Ogilvy Brasil / Sao Paulo
Client: Burger King Category: Interactive Advertising / Banners - Fixed Space - Single
LEGO CL!CK - A Short Film
Agency: Pereira & O'Dell / San Francisco
Client: LEGO Systems Category: Online Films And Video / Long Form - Single
Chalkbot
Agency: Wieden+Kennedy / Portland
Client: Nike Livestrong Foundation Category: Interactive Advertising / Other Interactive Media - Single
IWC Schaffhausen
Agency: Jung von Matt AG / Hamburg
Client: 12 Parts Category: Collateral / Promotion (Agencies creating work for individuals)
John Mayer Augmented Reality Music Video
Agency: BLITZ / Los Angeles
Client: Adobe Category: Music / Integration of a brand in a music environment
Brake Assist Plus
Agency: BBDO Proximity Singapore / Singapore
Client: Mercedes Benz Singapore Category: Small Space Print / Campaign
HBO Imagine Integrated Campaign
Agency: BBDO / New York
Client: HBO Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
6 Beers of Separation
Agency: BMF / Pyrmont
Client: Lion Nathan Category: Online Branded Entertainment / Online videos, movies, webisodes or podcasts
Giving is Glorious
Agency: Mother Advertising Ltd / London
Client: Mother Category: Interactive Advertising / Self-Promotion - Single
Hugs, Whale Cow, Purple Caterpillar, Freaky Recipes
Agency: Ogilvy & Mather Singapore / Singapore
Client: Unilever Singapore Category: Out Of Home/Outdoor / Campaign
Puppies; Dance Club; Oktoberfest
Agency: Devito/Verdi / New York
Client: National Thoroughbred Racing Association Category: Consumer Radio / Campaign
Worth It
Agency: Net#Work BBDO / Hyde Park
Client: Virgin Atlantic Airlines Category: Consumer Radio / Campaign
Nanjing contemporary art annual exhibition
Agency: qing zhao / Nanjing
Client: zhao qing Category: Public Service / Collateral - Campaign
Dr. Bing
Agency: Creative Artists Agency / Los Angeles
Client: Microsoft Category: Film / Documentaries
Axe "Cleans Your Balls"
Agency: BBH / New York
Client: Unilever Category: Online Films And Video / Short Form - Single
Wusthof Fishbook
Agency: COZUM, Istanbul / ISTANBUL
Client: Wusthof Knives Category: Publication Design / Cover Design
Fate's in your hands
Agency: Bartle Bogle Hegarty China / Shanghai
Client: WWF China Category: Gaming & Branded Applications / Branded applications
Recruitment 2009
Agency: DDB Stockholm / Stockholm
Client: Swedish Armed Forces Category: Websites & Microsites / Public Service/ Non-Profit
Toy Soldiers
Agency: Y&R South Africa / Wendywood
Client: UNICEF Category: Public Service / Collateral (Brochures and Direct Mail) - Single
NIKEiD iPhone Application
Agency: R/GA / New York
Client: Nike Category: Mobile Applications/Sites / E-Commerce
Harry Potter
Agency: Rediffusion Young & Rubicam, Mumbai / Mumbai
Client: SeventyMM Pvt. Ltd. Category: Collateral / Posters, P.O.P. and In-Store - Single
Avatar
Agency: Rediffusion Young & Rubicam, Mumbai / Mumbai
Client: SeventyMM Pvt. Ltd. Category: Collateral / Posters, P.O.P. and In-Store - Single
www.hboimagine.com
Agency: BBDO / New York
Client: HBO Category: Online Films And Video / Long Form - Series/Episodes
NOW Widget Banner III
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Sprint Category: Interactive Advertising / Banners - Dynamic - Single
HBO Audio Mural Installations
Agency: BBDO / New York
Client: HBO/Big Love Category: Events and Installations / Creative positioning of a brand outside traditional or online media
Gyttorp
Agency: Neumeister / Stockholm
Client: Gyttorp Category: Branding / Logo/Trademark Design - Single Only
Assurance
Agency: Goodby, Silverstein and Partners / San Francisco
Client: Hyundai Category: Innovation in Advertising / Campaign
The Contemporary Beauty Ideal
Agency: Ogilvy Frankfurt / Frankfurt
Client: ANAD (National Association of Anorexia Nervosa and Associated) Category: Innovation in Advertising / Campaign
Deutsches Currywurst Museum
Agency: Atelier Markgraph / Frankfurt
Client: E.I. Edutainment International Category: Spatial Design / Campaign
Social Energy Space
Agency: SenseTeam / Shenzhen
Client: The OCT Art & Design Gallery Category: Spatial Design / Campaign
Did You Know?
Agency: Wieden+Kennedy / Portland
Client: Old Spice Category: Consumer Television / :20 and Under - Single
We Choose The Moon
Agency: The Martin Agency / Richmond
Client: John F. Kennedy Presidential Library & Museum Category: Craft / Interface Design