The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Awards Archive
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Award
Agency
Client
Title
Category
Annual ID
GOOGLE WORLD
Agency: Abbott Mead Vickers BBDO / London
Client: GUINNESS Category: Websites & Microsites / Branded Games
T-Racer
Agency: AgenciaClick Isobar / São Paulo
Client: FIAT Automóveis Category: Websites & Microsites / Branded Games
Killzone 2 Webgame
Agency: Agency Republic / London
Client: PlayStation - Sony Computer Entertainment UK Category: Websites & Microsites / Branded Games
Sony\'s Fantasy Festival
Agency: Altogether / London
Client: Sony Audio Products Europe Category: Websites & Microsites / Branded Games
Expedition 2
Agency: Arkadium / New York
Client: National Geographic Channel Category: Websites & Microsites / Branded Games
The Team Test
Agency: DDB Stockholm / Stockholm
Client: Swedish Armed Forces Category: Websites & Microsites / Branded Games
Facebook Showroom
Agency: Forsman & Bodenfors / Gothenburg
Client: IKEA Category: Websites & Microsites / Branded Games
Asylum 626
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Doritos Category: Websites & Microsites / Branded Games
Red Bull Soapbox Racer
Agency: Less Rain GmbH / Berlin
Client: Red Bull Category: Websites & Microsites / Branded Games
Civil War Online
Agency: Soap Creative / Ultimo
Client: Activision Category: Websites & Microsites / Branded Games
Recode Decode
Agency: Saint @ RKCR Y&R / Woodford Green
Client: The Victoria and Albert Museum Category: Interactive Advertising / Public Service/ Non-Profit - Campaign
SDIA Project
Agency: Shalmor Avnon Amichay/Y&R Interactive Tel Aviv / Tel Aviv
Client: Aids Task Force Category: Interactive Advertising / Public Service/ Non-Profit - Campaign
Big Brother Brasil Linea Test
Agency: AgenciaClick Isobar / São Paulo
Client: FIAT Category: Interactive Advertising / Environmental / Experiential - Single
5 runners 650,000 followers
Agency: BBDO Argentina / Vicente Lopez
Client: Nike Category: Interactive Advertising / Environmental / Experiential - Single
The Test Machine
Agency: DDB Stockholm / Stockholm
Client: Swedish Armed Forces Category: Interactive Advertising / Environmental / Experiential - Single
Booth Interactive
Agency: Duncan/Channon / San Francisco
Client: Hard Rock International Category: Interactive Advertising / Environmental / Experiential - Single
Liverpool Interactive Wall
Agency: Elvis / London
Client: Virgin Trains Category: Interactive Advertising / Environmental / Experiential - Single
Facebook Showroom
Agency: Forsman & Bodenfors / Gothenburg
Client: IKEA Category: Interactive Advertising / Environmental / Experiential - Single
Samsung Shakedown
Agency: From Stockholm With Love / Stockholm
Client: Samsung Category: Interactive Advertising / Environmental / Experiential - Single
Nibbles Boutique
Agency: Hyper / london
Client: Cadbury Dairy Milk Category: Interactive Advertising / Environmental / Experiential - Single
The oneworld Travel Library
Agency: Imagination / New York
Client: oneworld Category: Interactive Advertising / Environmental / Experiential - Single
Drop Everything for Love
Agency: JWT New York / New York
Client: DTC Category: Interactive Advertising / Environmental / Experiential - Single
Street to School
Agency: JWT India / Mumbai
Client: Maharashtra Janavikas Kendra Category: Interactive Advertising / Environmental / Experiential - Single
Piccadilly Sign
Agency: Leo Burnett / London
Client: McDonald's Category: Interactive Advertising / Environmental / Experiential - Single
Supply Chain Interactive Billboard
Agency: Ogilvy New York / New York
Client: IBM Category: Interactive Advertising / Environmental / Experiential - Single
Nike Trackball
Agency: Ogilvy Singapore / Singapore
Client: Nike Category: Interactive Advertising / Environmental / Experiential - Single
Axe Music Star Actions
Agency: ponce buenos aires / Buenos Aires
Client: Unilever Category: Interactive Advertising / Environmental / Experiential - Single
Prius iPhone Times Square App
Agency: Saatchi & Saatchi LA / Torrance
Client: Toyota Motor Sales, U.S.A., Inc. Category: Interactive Advertising / Environmental / Experiential - Single
Think
Agency: Zulu Alpha Kilo / Toronto
Client: Zulu Alpha Kilo Category: Interactive Advertising / Environmental / Experiential - Single
Travel Planner "Interactive Outdoor Poster"
Agency: Forsman & Bodenfors / Gothenburg
Client: Västtrafik Category: Mobile Applications/Sites / Corporate Website
Black Pixel Project
Agency: AlmapBBDO / São Paulo
Client: Greenpeace Category: Interactive Advertising / Public Service/ Non-Profit - Single
Fate's in your hands
Agency: Bartle Bogle Hegarty China / Shanghai
Client: WWF China Category: Interactive Advertising / Public Service/ Non-Profit - Single
Change Lives
Agency: BBH / london
Client: Barnardo's Category: Interactive Advertising / Public Service/ Non-Profit - Single
No Comment
Agency: Futurecom interactive AG / Zurich
Client: Reporter sans Frontieres Category: Interactive Advertising / Public Service/ Non-Profit - Single
The personal jury judgement
Agency: Le Bureau / Stockholm
Client: A Non Smoking Generation Category: Interactive Advertising / Public Service/ Non-Profit - Single
TubePetition
Agency: Mizbala / Tel Aviv Yafo
Client: ELA Israel Category: Interactive Advertising / Public Service/ Non-Profit - Single
Light the Dark
Agency: Saatchi & Saatchi Berlin / Frankfurt
Client: Amnesty International Category: Interactive Advertising / Public Service/ Non-Profit - Single
Lupin Steal Japan Project
Agency: 777interactive / Tokyo
Client: Lupin Steal Japan Project Category: Integrated Branding / Integrated Branding Campaign - 360
Public Polo
Agency: ACHTUNG! / amsterdam
Client: Volkswagen Category: Integrated Branding / Integrated Branding Campaign - 360
Nike: Show Your Five
Agency: AKQA / London
Client: Nike Category: Integrated Branding / Integrated Branding Campaign - 360
NikeTrue City
Agency: AKQA / London
Client: Nike Category: Integrated Branding / Integrated Branding Campaign - 360
HBO Imagine Integrated Campaign
Agency: BBDO / New York
Client: HBO Category: Integrated Branding / Integrated Branding Campaign - 360
Tomorrow can be different
Agency: Clemenger BBDO Sydney / Sydney
Client: St Vincent de Paul Category: Integrated Branding / Integrated Branding Campaign - 360
Buell Blast
Agency: Crispin Porter + Bogusky / Boulder
Client: Buell Category: Integrated Branding / Integrated Branding Campaign - 360
Recruitment 2009
Agency: DDB Stockholm / Stockholm
Client: Swedish Armed Forces Category: Integrated Branding / Integrated Branding Campaign - 360
The Team Challenge
Agency: DDB Stockholm / Stockholm
Client: Swedish Armed Forces Category: Integrated Branding / Integrated Branding Campaign - 360
The Fun Theory
Agency: DDB Stockholm / Stockholm
Client: Volkswagen Sweden Category: Integrated Branding / Integrated Branding Campaign - 360
4320
Agency: Droga5 Australia / East Sydney
Client: V Australia Category: Integrated Branding / Integrated Branding Campaign - 360
Weather girl
Agency: F/Nazca Saatchi & Saatchi / São Paulo
Client: Skol Category: Integrated Branding / Integrated Branding Campaign - 360
Alice: Follow the White Rabbit
Agency: FALLON / MINNEAPOLIS
Client: Syfy Channel Category: Integrated Branding / Integrated Branding Campaign - 360