The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Pure Waters
Agency: Publicis Mojo / Millers Point
Client: Lion Nathan Category: Consumer Television / Over :30 / Under :90 - Single
Augmented Reality Banner
Agency: Crispin Porter + Bogusky / Boulder
Client: Burger King Category: Interactive Advertising / Augmented Reality
Faces
Agency: Zapping/M&C Saatchi / Madrid
Client: Western Union Category: Trade / Full Page or Spread - Campaign
Different Scents for Different Gents
Agency: Wieden+Kennedy / Portland
Client: Old Spice Category: Consumer Television / :30/:25 - Single
Whopper Face
Agency: Ogilvy Brasil / Sao Paulo
Client: Burger King Category: Interactive Advertising / Banners - Fixed Space - Single
Nanjing contemporary art annual exhibition
Agency: qing zhao / Nanjing
Client: zhao qing Category: Public Service / Collateral - Campaign
Priceless Picks
Agency: McCann Erickson / New York City
Client: MasterCard Category: Mobile Applications/Sites / Social Networks/ Community
Recruitment 2009
Agency: DDB Stockholm / Stockholm
Client: Swedish Armed Forces Category: Websites & Microsites / Public Service/ Non-Profit
www.hboimagine.com
Agency: BBDO / New York
Client: HBO Category: Online Films And Video / Long Form - Series/Episodes
Puppies; Dance Club; Oktoberfest
Agency: Devito/Verdi / New York
Client: National Thoroughbred Racing Association Category: Consumer Radio / Campaign
Worth It
Agency: Net#Work BBDO / Hyde Park
Client: Virgin Atlantic Airlines Category: Consumer Radio / Campaign
nico products posters
Agency: MR_DESIGN / Tokyo
Client: MR_DESIGN Category: Public Service / Outdoor and Posters - Campaign
Clocks
Agency: BETC Euro RSCG / Paris
Client: Solidarité Sida Category: Public Service / Outdoor and Posters - Single
Gyttorp
Agency: Neumeister / Stockholm
Client: Gyttorp Category: Branding / Logo/Trademark Design - Single Only
Summit on the Summit Campaign
Agency: Goodby, Silverstein & Partners / San Francisco
Client: HP Category: Integrated Branding / Integrated Branding Campaign - Online
Date
Agency: Mullen / Wenham
Client: Boston Bruins Category: Consumer Television / Under $80K Budget - Single
NIKEiD iPhone Application
Agency: R/GA / New York
Client: Nike Category: Mobile Applications/Sites / E-Commerce
Crash Tests
Agency: Marcel Paris / paris
Client: Fiat Category: Newspaper / Full Page or Spread - Campaign
An Open Mind Is Advised
Agency: TBWA\Vancouver / Vancouver
Client: Vancouver International Film Festival Category: Cinema Advertising / Campaign
Did You Know?
Agency: Wieden+Kennedy / Portland
Client: Old Spice Category: Consumer Television / :20 and Under - Single
Assurance
Agency: Goodby, Silverstein and Partners / San Francisco
Client: Hyundai Category: Innovation in Advertising / Campaign
The Contemporary Beauty Ideal
Agency: Ogilvy Frankfurt / Frankfurt
Client: ANAD (National Association of Anorexia Nervosa and Associated) Category: Innovation in Advertising / Campaign
Ruo and Ruco
Agency: Drill Inc. / Shibuya
Client: Marui Co.,LTD. Category: Craft / Animation / Motion Graphics
LEGO CL!CK - A Short Film
Agency: Pereira & O'Dell / San Francisco
Client: LEGO Systems Category: Online Films And Video / Long Form - Single
The Contemporary Beauty Ideal
Agency: Ogilvy Frankfurt / Frankfurt
Client: ANAD (National Association of Anorexia Nervosa and Associated) Category: Experiential Advertising / Single
Fate's in your hands
Agency: Bartle Bogle Hegarty China / Shanghai
Client: WWF China Category: Gaming & Branded Applications / Branded applications
HBO Audio Mural Installations
Agency: BBDO / New York
Client: HBO/Big Love Category: Events and Installations / Creative positioning of a brand outside traditional or online media
Skin / Fish
Agency: JWT Mexico / Mexico City
Client: Kimberly Clark Category: Magazine / Full Page or Spread - Single
The Hidden Truth
Agency: Bates 141 Mumbai / Mumbai
Client: Women’s Grievances Cell Category: Public Service / Collateral - Single (direct mail, booklet/brochures, guerilla)
OPEN ME
Agency: DDB Shanghai / Shanghai
Client: THE PREGNANCY CARE ASSOCIATION Category: Public Service / Collateral - Single (direct mail, booklet/brochures, guerilla)
Digital Invaders
Agency: GrupoW / Saltillo
Client: Digital Invaders, school Category: Craft / Sound Design
Give it a Ponder
Agency: Young & Rubicam New York / New York
Client: LG Mobile Category: Consumer Television / Commercials of var. length - Campaign
In your hands
Agency: DDB Stockholm / Stockholm
Client: Telia Category: Websites & Microsites / Services
Toy Soldiers
Agency: Y&R South Africa / Wendywood
Client: UNICEF Category: Public Service / Collateral (Brochures and Direct Mail) - Single
adidas teamgeist
Agency: North Kingdom / Skelleftea
Client: adidas Category: Websites & Microsites / Branded Games
Chocolate Research Facility (Wheelock Place)
Agency: Asylum Creative Pte Ltd / Singapore
Client: Chocolate Research Facility Category: Spatial Design / Single
Hugs, Whale Cow, Purple Caterpillar, Freaky Recipes
Agency: Ogilvy & Mather Singapore / Singapore
Client: Unilever Singapore Category: Out Of Home/Outdoor / Campaign
iLingual
Agency: LEAN MEAN FIGHTING MACHINE / london
Client: Emirates Category: Mobile Applications/Sites / Services
Deutsches Currywurst Museum
Agency: Atelier Markgraph / Frankfurt
Client: E.I. Edutainment International Category: Spatial Design / Campaign
Social Energy Space
Agency: SenseTeam / Shenzhen
Client: The OCT Art & Design Gallery Category: Spatial Design / Campaign
Chalkbot
Agency: Wieden+Kennedy / Portland
Client: Nike Livestrong Foundation Category: Interactive Advertising / Other Interactive Media - Single
Sprint Widget Banner Campaign
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Sprint Category: Interactive Advertising / Banners - Dynamic - Campaign