The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
The People's Reviewer
Agency: DDB UK / London
Client: Volkswagen UK Category: Websites & Microsites / Durable Goods
Cinema 21:9
Agency: DDB Worldwide /Tribal DDB Amsterdam
Client: Philips Category: Online Films And Video / Short Form - Single
The Man Your Man Could Smell Like
Agency: Wieden+Kennedy / Portland
Client: Old Spice Category: Consumer Television / :30/:25 - Single
Noughts and Crosses
Agency: JWT Singapore / Singapore
Client: WWF Category: Public Service / Newspaper or Magazine - Campaign
UNIQLO CALENDAR
Agency: Projector inc. / Tokyo
Client: FAST RETAILING CO., LTD. Category: Craft / Interface Design
The Trillion Dollar Campaign
Agency: TBWA\Hunt\Lascaris - Johannesburg / Sandton
Client: The Zimbabwean Category: Outdoor Design / Campaign
NASA "Spacious Thoughts" Feat. Tom Waits & Kool Keith
Agency: Fluorescent Hill / Montreal
Client: Squeak E Clean Prod. Category: Broadcast Design / Single
SOUR 'Hibi no Neiro' (Tone of Everyday)
Agency: Masashi & Hal & Magico & Masayoshi / Japan & USA
Client: Zealot Co.,Ltd / Neutral Nine Records Category: Broadcast Design / Single
UNIQLO LUCKY SWITCH
Agency: Dentsu Inc. / Tokyo
Client: UNIQLO CO.,LTD. Category: Interactive Advertising / Other Interactive Media - Single
Cube Film Installation
Agency: BBDO / New York
Client: HBO Category: Experiential Advertising / Single
ROSE
Agency: DRAFT Co.,Ltd / Tokyo
Client: D-BROS Category: Publication Design / Book, Magazine, Newspaper
Award:
2010 Interactive Gold Pencil
Agency:
DDB UK / London
Client:
Volkswagen UK
Title:
The People's Reviewer
Category:
Websites & Microsites / Durable Goods
Annual ID:
10011N
Award:
2010 Interactive Gold Pencil
Agency:
DDB Worldwide /Tribal DDB Amsterdam
Client:
Philips
Title:
Cinema 21:9
Category:
Online Films And Video / Short Form - Single
Annual ID:
10063N
Award:
2010 Advertising Gold Pencil
Agency:
Wieden+Kennedy / Portland
Client:
Old Spice
Title:
The Man Your Man Could Smell Like
Category:
Consumer Television / :30/:25 - Single
Annual ID:
10054T
Award:
2010 Advertising Gold Pencil
Agency:
JWT Singapore / Singapore
Client:
WWF
Title:
Noughts and Crosses
Category:
Public Service / Newspaper or Magazine - Campaign
Annual ID:
10031A
Award:
2010 Interactive Gold Pencil
Agency:
Projector inc. / Tokyo
Client:
FAST RETAILING CO., LTD.
Title:
UNIQLO CALENDAR
Category:
Craft / Interface Design
Annual ID:
10084N
Award:
2010 Interactive Gold Pencil
Agency:
Dare / London
Client:
BMW
Title:
Z4
Category:
Interactive Advertising / Augmented Reality
Annual ID:
10038N
Award:
2010 Design Gold Pencil
Agency:
TBWA\Hunt\Lascaris - Johannesburg / Sandton
Client:
The Zimbabwean
Title:
The Trillion Dollar Campaign
Category:
Outdoor Design / Campaign
Annual ID:
10041D
Award:
2010 Design Gold Pencil
Agency:
Fluorescent Hill / Montreal
Client:
Squeak E Clean Prod.
Title:
NASA "Spacious Thoughts" Feat. Tom Waits & Kool Keith
Category:
Broadcast Design / Single
Annual ID:
10050D
Award:
2010 Design Gold Pencil
Agency:
Masashi & Hal & Magico & Masayoshi / Japan & USA
Client:
Zealot Co.,Ltd / Neutral Nine Records
Title:
SOUR 'Hibi no Neiro' (Tone of Everyday)
Category:
Broadcast Design / Single
Annual ID:
10051D
Award:
2010 Interactive Gold Pencil
Agency:
Dentsu Inc. / Tokyo
Client:
UNIQLO CO.,LTD.
Title:
UNIQLO LUCKY SWITCH
Category:
Interactive Advertising / Other Interactive Media - Single
Annual ID:
10054N
Award:
2010 Advertising Gold Pencil
Agency:
BBDO / New York
Client:
HBO
Title:
Cube Film Installation
Category:
Experiential Advertising / Single
Annual ID:
10086G
Award:
2010 Design Gold Pencil
Agency:
DRAFT Co.,Ltd / Tokyo
Client:
D-BROS
Title:
ROSE
Category:
Publication Design / Book, Magazine, Newspaper
Annual ID:
10044D