The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

Nike Football+ Team Edition for iPad Agency: AKQA / London Client: Nike Football Category: Mobile Applications/Sites / Social Networks/ Community
True Blood Live Feed Agency: BBDO New York / New York Client: HBO Category: Mobile Applications/Sites / Social Networks/ Community
Lost in Val Sinestra Agency: Contexta / Bern Client: Swisscom Category: Mobile Applications/Sites / Social Networks/ Community
Up For Grabs Agency: CP+B / Gothenburg Client: Scandinavian Airlines (SAS) Category: Mobile Applications/Sites / Social Networks/ Community
The Smartphone Hunt Agency: DDB Stockholm / Stockholm Client: Telia Sverige AB Category: Mobile Applications/Sites / Social Networks/ Community
Life Scoreboard Agency: Droga5 / New York Client: Puma Category: Mobile Applications/Sites / Social Networks/ Community
TNF Trails iPhone App Agency: Factory Design Labs / Denver Client: The North Face Category: Mobile Applications/Sites / Social Networks/ Community
See Jack Run Agency: The Martin Agency / Richmond Client: The John F. Kennedy Presidential Library Category: Mobile Applications/Sites / Social Networks/ Community
Soft Let Down Wrapping Paper Agency: Droga5 / East Sydney Client: Droga5 Australia Category: Collateral / Self-promotion (Agencies or individuals )
Pizza Digitale Agency: Scholz & Friends / Hamburg Client: Scholz & Friends Hamburg Category: Collateral / Self-promotion (Agencies or individuals )
Work - We Think Everything Through Agency: The Jupiter Drawing Room South Africa / Cape Town Client: The Jupiter Drawing Room Cape Town Category: Collateral / Self-promotion (Agencies or individuals )
Lunch -We Think Everything Through Agency: The Jupiter Drawing Room South Africa / Cape Town Client: The Jupiter Drawing Room Cape Town Category: Collateral / Self-promotion (Agencies or individuals )
Super Sexy CPR Agency: Red Urban / Toronto Client: Fortnight Lingerie Category: Online Films And Video / Self-Promotion - Single
Inside the box thinking Agency: Rediffusion Young & Rubicam Pvt. Ltd. / Mumbai Client: pioma industries Pvt. Ltd. Category: Package Design / Campaign
Shiner Beers Oktoberfest Packaging Agency: McGarrah Jessee / Austin Client: Spoetzl Brewery Category: Package Design / Campaign
Miller High Life Agency: Landor Associates / San Francisco Client: MillerCoors Category: Package Design / Campaign
iPad and iPad Accessories Packaging Agency: Apple / Cupertino Client: Apple Category: Package Design / Campaign
Shiner Beers Frost Packaging Agency: McGarrah Jessee / Austin Client: Spoetzl Brewery Category: Package Design / Campaign
Ica Good Life Agency: King Solutions / Stockholm Client: ICA Grocery Store Category: Package Design / Campaign
Red Brick Specialty Packaging Agency: 22squared / Atlanta Client: Atlanta Brewing Company Category: Package Design / Campaign
Single Origin Chocolate Bar Collection Agency: Sandstrom Partners / Portland Client: Moonstruck Chocolate Category: Package Design / Campaign
Sir Richard's Package Design Agency: TDA_Boulder / Boulder Client: Sir Richard's Condom Company Category: Package Design / Campaign
Waitrose Regional Pizzas Agency: Turner Duckworth / San Francisco Client: Waitrose Category: Package Design / Campaign
Happiness By The Metre Agency: Akestam Holst / 10387 Client: The Swedish Post Category: Websites & Microsites / E-Commerce
\'\'NEVER SAY NO TO PANDA\'\' Agency: ADVANTAGE MARKETING & ADVERTISING / CAIRO Client: ARAB DAIRY Category: Consumer Television / Commercials of var. length - Campaign
Bundy Millers Agency: Leo Burnett / Millers Point Client: Diageo Australia Category: Consumer Television / Commercials of var. length - Campaign
Odor Blocker Agency: Wieden+Kennedy / Portland Client: Old Spice Category: Consumer Television / Commercials of var. length - Campaign
Goertz 17 Shoelace Box Agency: kempertrautmann gmbh / Hamburg Client: Goertz 17 GmbH Category: Industrial Design/Product Design / Durable Goods
Come sit and play Agency: Giovanni+DraftFCB / São Paulo Client: Jaya Design Category: Industrial Design/Product Design / Durable Goods
The Prejudiced Playlist Agency: Akestam Holst / 10387 Client: Stockholm Pride Category: Interactive Advertising / Banners - Fixed Space - Single
Loading Bar Agency: BBDO New York / New York Client: FedEx Category: Interactive Advertising / Banners - Fixed Space - Single
Close to Home Agency: Juniper Park / Toronto Client: Walk Without Fear Foundation Category: Interactive Advertising / Banners - Fixed Space - Single
Candle Agency: M&C Saatchi / Santa Monica Client: Crystal Cruises Category: Interactive Advertising / Banners - Fixed Space - Single
One Email One Tree Agency: McCann Worldgroup / Bangkok Client: LG Category: Interactive Advertising / Banners - Fixed Space - Single
Business Banner Agency: Special Group / Auckland Client: Orcon Category: Interactive Advertising / Banners - Fixed Space - Single
"Hibarigaoka Gakuen Senior High School" Agency: EIGHT BRANDING DESIGN / Tokyo Client: Hibarigaoka Gakuen Category: Spatial Design / Indoor Spaces
Shanghai IFC Mall Palace Cinema Agency: One Plus Partnership Limited / Hong Kong Client: Broadway Cinema China Limited Category: Spatial Design / Indoor Spaces
mt ex kyoto Agency: iyamadesign inc. / Tokyo Client: Kamoi Kakoshi Co., Ltd. Category: Spatial Design / Indoor Spaces
Interactive Presentation Tool – CLS Show Paris 2010 Agency: Atelier Markgraph GmbH / Frankfurt am Main Client: Daimler AG Category: Spatial Design / Indoor Spaces
Fifth Avenue Shoe Repair Exhibition Agency: Asylum Creative Pte Ltd / Singapore Client: Fifth Avenue Shoe Repair Category: Spatial Design / Indoor Spaces
Silk vs Milk Agency: Leo Burnett, Toronto / Toronto Client: White Wave Foods Category: Spatial Design / Indoor Spaces
2010 DM Holiday Agency: Opolis Design / Portland Client: Dr. Martens Category: Spatial Design / Indoor Spaces
Chinzan-so Garden Pagoda Agency: Nippon Design Center, Inc. / Tokyo Client: FUJITA KANKO INC Category: Spatial Design / Indoor Spaces
"Shiraniwadai Kindergarten" Agency: EIGHT BRANDING DESIGN / Tokyo Client: Midori Gakuen Category: Spatial Design / Indoor Spaces
SLOW Lounge Agency: Grid Worldwide Branding and Design / Johannesburg Client: Comair Category: Spatial Design / Indoor Spaces
Ringtonicos Agency: AlmapBBDO / São Paulo Client: Casa do Zezinho Category: Websites & Microsites / Public Service/ Non-Profit
DRIVE THE MOBILOMBO - Deliver hope to Africa Agency: Kolle Rebbe / Hamburg Client: Bischoefliches Hilfswerk MISEREOR e.V. Category: Websites & Microsites / Public Service/ Non-Profit
The Lottery of Life Agency: Lowe Brindfors / Stockholm Client: Save the Children Sweden Category: Websites & Microsites / Public Service/ Non-Profit
Christmas Bargains Agency: Lowe Brindfors / Stockholm Client: Save the Children Sweden Category: Websites & Microsites / Public Service/ Non-Profit
Donate Words Agency: RC Comunicacao / Belo Horizonte Client: Mario Penna Institute Category: Websites & Microsites / Public Service/ Non-Profit

2011 Interactive Merit Award

AKQA / London

Nike Football

Nike Football+ Team Edition for iPad

Mobile Applications/Sites / Social Networks/ Community

11168N

2011 Interactive Merit Award

BBDO New York / New York

HBO

True Blood Live Feed

Mobile Applications/Sites / Social Networks/ Community

11169N

2011 Interactive Merit Award

Contexta / Bern

Swisscom

Lost in Val Sinestra

Mobile Applications/Sites / Social Networks/ Community

11170N

2011 Interactive Merit Award

CP+B / Gothenburg

Scandinavian Airlines (SAS)

Up For Grabs

Mobile Applications/Sites / Social Networks/ Community

11171N

2011 Interactive Merit Award

DDB Stockholm / Stockholm

Telia Sverige AB

The Smartphone Hunt

Mobile Applications/Sites / Social Networks/ Community

11172N

2011 Interactive Merit Award

Droga5 / New York

Puma

Life Scoreboard

Mobile Applications/Sites / Social Networks/ Community

11173N

2011 Interactive Merit Award

Factory Design Labs / Denver

The North Face

TNF Trails iPhone App

Mobile Applications/Sites / Social Networks/ Community

11174N

2011 Interactive Merit Award

The Martin Agency / Richmond

The John F. Kennedy Presidential Library

See Jack Run

Mobile Applications/Sites / Social Networks/ Community

11175N

2011 Advertising Merit Award

Droga5 / East Sydney

Droga5 Australia

Soft Let Down Wrapping Paper

Collateral / Self-promotion (Agencies or individuals )

11254A

2011 Advertising Merit Award

Scholz & Friends / Hamburg

Scholz & Friends Hamburg

Pizza Digitale

Collateral / Self-promotion (Agencies or individuals )

11255A

2011 Advertising Merit Award

The Jupiter Drawing Room South Africa / Cape Town

The Jupiter Drawing Room Cape Town

Work - We Think Everything Through

Collateral / Self-promotion (Agencies or individuals )

11256A

2011 Advertising Merit Award

The Jupiter Drawing Room South Africa / Cape Town

The Jupiter Drawing Room Cape Town

Lunch -We Think Everything Through

Collateral / Self-promotion (Agencies or individuals )

11257A

2011 Interactive Merit Award

Red Urban / Toronto

Fortnight Lingerie

Super Sexy CPR

Online Films And Video / Self-Promotion - Single

11278N

2011 Design Merit Award

Rediffusion Young & Rubicam Pvt. Ltd. / Mumbai

pioma industries Pvt. Ltd.

Inside the box thinking

Package Design / Campaign

11123D

2011 Design Merit Award

McGarrah Jessee / Austin

Spoetzl Brewery

Shiner Beers Oktoberfest Packaging

Package Design / Campaign

11124D

2011 Design Merit Award

Landor Associates / San Francisco

MillerCoors

Miller High Life

Package Design / Campaign

11125D

2011 Design Merit Award

Apple / Cupertino

Apple

iPad and iPad Accessories Packaging

Package Design / Campaign

11126D

2011 Design Merit Award

McGarrah Jessee / Austin

Spoetzl Brewery

Shiner Beers Frost Packaging

Package Design / Campaign

11127D

2011 Design Merit Award

King Solutions / Stockholm

ICA Grocery Store

Ica Good Life

Package Design / Campaign

11128D

2011 Design Merit Award

22squared / Atlanta

Atlanta Brewing Company

Red Brick Specialty Packaging

Package Design / Campaign

11129D

2011 Design Merit Award

Sandstrom Partners / Portland

Moonstruck Chocolate

Single Origin Chocolate Bar Collection

Package Design / Campaign

11130D

2011 Design Merit Award

TDA_Boulder / Boulder

Sir Richard's Condom Company

Sir Richard's Package Design

Package Design / Campaign

11131D

2011 Design Merit Award

Turner Duckworth / San Francisco

Waitrose

Waitrose Regional Pizzas

Package Design / Campaign

11132D

2011 Interactive Merit Award

Akestam Holst / 10387

The Swedish Post

Happiness By The Metre

Websites & Microsites / E-Commerce

11121N

2011 Advertising Merit Award

ADVANTAGE MARKETING & ADVERTISING / CAIRO

ARAB DAIRY

\'\'NEVER SAY NO TO PANDA\'\'

Consumer Television / Commercials of var. length - Campaign

11378T

2011 Advertising Merit Award

Leo Burnett / Millers Point

Diageo Australia

Bundy Millers

Consumer Television / Commercials of var. length - Campaign

11379T

2011 Advertising Merit Award

Wieden+Kennedy / Portland

Old Spice

Odor Blocker

Consumer Television / Commercials of var. length - Campaign

11380T

2011 Design Merit Award

kempertrautmann gmbh / Hamburg

Goertz 17 GmbH

Goertz 17 Shoelace Box

Industrial Design/Product Design / Durable Goods

11137D

2011 Design Merit Award

Giovanni+DraftFCB / São Paulo

Jaya Design

Come sit and play

Industrial Design/Product Design / Durable Goods

11138D

2011 Interactive Merit Award

Akestam Holst / 10387

Stockholm Pride

The Prejudiced Playlist

Interactive Advertising / Banners - Fixed Space - Single

11179N

2011 Interactive Merit Award

BBDO New York / New York

FedEx

Loading Bar

Interactive Advertising / Banners - Fixed Space - Single

11180N

2011 Interactive Merit Award

Juniper Park / Toronto

Walk Without Fear Foundation

Close to Home

Interactive Advertising / Banners - Fixed Space - Single

11181N

2011 Interactive Merit Award

M&C Saatchi / Santa Monica

Crystal Cruises

Candle

Interactive Advertising / Banners - Fixed Space - Single

11182N

2011 Interactive Merit Award

McCann Worldgroup / Bangkok

LG

One Email One Tree

Interactive Advertising / Banners - Fixed Space - Single

11183N

2011 Interactive Merit Award

Special Group / Auckland

Orcon

Business Banner

Interactive Advertising / Banners - Fixed Space - Single

11184N

2011 Design Merit Award

EIGHT BRANDING DESIGN / Tokyo

Hibarigaoka Gakuen

"Hibarigaoka Gakuen Senior High School"

Spatial Design / Indoor Spaces

11206D

2011 Design Merit Award

One Plus Partnership Limited / Hong Kong

Broadway Cinema China Limited

Shanghai IFC Mall Palace Cinema

Spatial Design / Indoor Spaces

11207D

2011 Design Merit Award

iyamadesign inc. / Tokyo

Kamoi Kakoshi Co., Ltd.

mt ex kyoto

Spatial Design / Indoor Spaces

11208D

2011 Design Merit Award

Atelier Markgraph GmbH / Frankfurt am Main

Daimler AG

Interactive Presentation Tool – CLS Show Paris 2010

Spatial Design / Indoor Spaces

11209D

2011 Design Merit Award

Asylum Creative Pte Ltd / Singapore

Fifth Avenue Shoe Repair

Fifth Avenue Shoe Repair Exhibition

Spatial Design / Indoor Spaces

11210D

2011 Design Merit Award

Leo Burnett, Toronto / Toronto

White Wave Foods

Silk vs Milk

Spatial Design / Indoor Spaces

11211D

2011 Design Merit Award

Opolis Design / Portland

Dr. Martens

2010 DM Holiday

Spatial Design / Indoor Spaces

11212D

2011 Design Merit Award

Nippon Design Center, Inc. / Tokyo

FUJITA KANKO INC

Chinzan-so Garden Pagoda

Spatial Design / Indoor Spaces

11213D

2011 Design Merit Award

EIGHT BRANDING DESIGN / Tokyo

Midori Gakuen

"Shiraniwadai Kindergarten"

Spatial Design / Indoor Spaces

11214D

2011 Design Merit Award

Grid Worldwide Branding and Design / Johannesburg

Comair

SLOW Lounge

Spatial Design / Indoor Spaces

11215D

2011 Interactive Merit Award

AlmapBBDO / São Paulo

Casa do Zezinho

Ringtonicos

Websites & Microsites / Public Service/ Non-Profit

11122N

2011 Interactive Merit Award

Kolle Rebbe / Hamburg

Bischoefliches Hilfswerk MISEREOR e.V.

DRIVE THE MOBILOMBO - Deliver hope to Africa

Websites & Microsites / Public Service/ Non-Profit

11123N

2011 Interactive Merit Award

Lowe Brindfors / Stockholm

Save the Children Sweden

The Lottery of Life

Websites & Microsites / Public Service/ Non-Profit

11124N

2011 Interactive Merit Award

Lowe Brindfors / Stockholm

Save the Children Sweden

Christmas Bargains

Websites & Microsites / Public Service/ Non-Profit

11125N

2011 Interactive Merit Award

RC Comunicacao / Belo Horizonte

Mario Penna Institute

Donate Words

Websites & Microsites / Public Service/ Non-Profit

11126N

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