The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
James Ready Cap Recall
Agency: Leo Burnett, Toronto / Toronto
Client: James Ready Category: Experiential Advertising / Single
Hands-free parking. (Tiguan)
Agency: AlmapBBDO / São Paulo
Client: Volkswagen Category: Collateral / Posters - Campaign
Stories From The Street
Agency: JWT Melbourne / Richmond
Client: Melbourne Writers Festival Category: Collateral / Promotion (Agencies creating work for individuals)
Goertz 17 Shoelace Box
Agency: kempertrautmann gmbh / Hamburg
Client: Goertz 17 GmbH Category: Collateral / Promotion (Agencies creating work for individuals)
YouTube Play
Agency: Google / NY
Client: Google Creative Lab Category: Online Films And Video / Event or Live Webcast - Single
Sea Weather (App)
Agency: Forsman & Bodenfors / Gothenburg
Client: The Swedish Sea Rescue Society Category: Mobile Applications/Sites / Public Service/ Non-Profit
Dali Museum & Hipstamatic iPhone app
Agency: Goodby, Silverstein & Partners / San Francisco
Client: Dali Museum Category: Mobile Applications/Sites / Public Service/ Non-Profit
MINI COUNTRYMAN FLOW
Agency: BSUR Agency / Amsterdam
Client: MINI/BMW Category: Broadcast Design / Single
Delete Text Driving
Agency: Leo Burnett Chicago / Chicago
Client: Allstate Insurance Category: Broadcast Design / Single
Stephen Dupont
Agency: Leo Burnett / Millers Point
Client: Canon Australia Category: Film / Documentaries
THE SARTORIALIST
Agency: AMSTERDAM WORLDWIDE / AMSTERDAM
Client: INTEL Category: Online Films And Video / Long Form - Single
Liquid Mountaineering
Agency: CCCP / Amsterdam
Client: Hi-Tec Category: Online Films And Video / Long Form - Single
Leo Burnett Christmas Bags
Agency: Leo Burnett, Toronto / Toronto
Client: Leo Burnett Category: Collateral Design / Self-promotion
SVA Undergraduate Catalog 2011/12
Agency: Visual Arts Press, Ltd. / New York
Client: School of Visual Arts Category: Collateral Design / Self-promotion
Your Game Is Your Voice
Agency: Wieden + Kennedy Shanghai / Shanghai
Client: Nike China Category: Outdoor Design / Campaign
The Megane Experiment
Agency: Publicis London / London
Client: Renault UK Ltd Category: Branded Content / Single
Forever 21 Digital Billboard
Agency: space150 / Minneapolis
Client: Forever 21 Category: Interactive Advertising / Augmented Reality
ELEKTRA 11th Edition: YOU ARE NOT HERE
Agency: TAXI Montreal / Montreal
Client: ELEKTRA Category: Collateral Design / Posters - Campaign
Philips Wake up the town
Agency: Tribal DDB Amsterdam / Amstelveen
Client: Philips Category: Websites & Microsites / Consumer Goods
HIDDEN HEROES
Agency: Grimm Gallun Holtappels Werbeagentur GmbH & Co. KG / Hamburg
Client: HI-CONE Category: Craft / Sound Design
MTV Scratch + The Pepsi Refresh Project
Agency: MTV Scratch / New York
Client: PepsiCo Category: Television / Reality/Unscripted Series
Tweet Wrap
Agency: the barbarian group / new york
Client: Samsung Category: Websites & Microsites / Services
Media Monster Wars
Agency: 180LA / Santa Monica
Client: Sony Electronics Category: Gaming / Online gaming
The BMW Light Wall „Reflection“
Agency: Serviceplan / München
Client: BMW AG Deutschland Category: Typography in Design / Single
This is SportsCenter
Agency: Wieden+Kennedy New York / New York
Client: ESPN Category: Consumer Television / :30/:25 - Campaign
Zombieland
Agency: Y&R Dubai / DUBAI
Client: Microsoft Corporation Xbox Resident Evil 5 Category: Small Space Print / Campaign
Potato 3D
Agency: BBH/New York and Google Creative Lab
Client: Google Category: Cinema Advertising / Maximum 3 minutes - Single
Pay With A Tweet
Agency: R/GA / New York
Client: Innovative Thunder Category: Websites & Microsites / E-Commerce
The Girl Store
Agency: StrawberryFrog / New York
Client: Nanhi Kali (K.C. Mahindra Education Trust) Category: Websites & Microsites / E-Commerce
Boulder Digital Works Site
Agency: Modernista! / Boston
Client: Boulder Digital Works Category: Websites & Microsites / Public Service/ Non-Profit
Kenny Powers Gets Signed by K-Swiss
Agency: 72andSunny / Los Angeles
Client: K-Swiss Category: Online Branded Entertainment /
The Product Testing Institute
Agency: Dare / London
Client: Sony Ericsson Category: Online Films And Video / Short Form - Series/Episodes
"The Bird"
Agency: Kirshenbaum Bond Senecal + Partners / New York
Client: Ad Council Category: Public Service / Television - Single
LAST TEXTS - AT&T Anti-Texting & Driving Print Campaign
Agency: BBDO / New York
Client: AT&T Category: Public Service / Newspaper or Magazine - Campaign
Design Indaba Superstars Portfolio
Agency: The Jupiter Drawing Room South Africa / Cape Town
Client: Interactive Africa Category: Branding / Booklet/Brochure
Grenade
Agency: Leo Burnett Chicago / Chicago
Client: Symantec Norton Category: Collateral Design / Posters - Single
APB The Human Avatar
Agency: Dare / London
Client: EA Games Category: Websites & Microsites / Social Networks/ Community
Give Two Cents
Agency: Y&R Chicago / Chicago
Client: National Parks Conservation Association Category: Public Service / Outdoor and Posters - Campaign
Scary Nights
Agency: Y&R South Africa / Wendywood
Client: UNICEF Category: Public Service / Outdoor and Posters - Campaign
Boat
Agency: Wieden+Kennedy / Portland
Client: Old Spice Category: Consumer Television / :20 and Under - Single
Delville Wood Dice
Agency: Ireland/Davenport / Johannesburg
Client: The War Museum Category: Direct Mail / Single
WHO KILLED DEON
Agency: Abbott Mead Vickers BBDO / London
Client: THE METROPOLITAN POLICE Category: Branded Content / Campaign
The Last Text Integrated Campaign
Agency: BBDO / New York
Client: AT&T Category: Branded Content / Campaign
Hidden Sound Campaign
Agency: Leo Burnett / Hong Kong
Client: Zoo Records Category: Mobile Applications/Sites / E-Commerce
Carlos
Agency: BETC Euro RSCG / Paris
Client: CANAL+ Category: Websites & Microsites / Corporate Website
Fire
Agency: TBWA\Chiat / New York
Client: Jameson Category: Consumer Television / Over :30 / Under :90 - Single