The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

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Award

Agency

Client

Title

Category

Annual ID

Hairmoticons Agency: BBDO Germany GmbH / Duesseldorf Client: Braun GmbH Category: Outdoor Design / Campaign
Your Game Is Your Voice Agency: Wieden + Kennedy Shanghai / Shanghai Client: Nike China Category: Outdoor Design / Campaign
The Snowflake & The Bubble Agency: iris / New York Client: Saks Fifth Avenue Category: Outdoor Design / Single
Andes Teletransporter Agency: Del Campo Nazca Saatchi & Saatchi / Martinez Client: Inbev Category: Outdoor Design / Single
Vending Machine Agency: Taxi 2 / Toronto Client: MINI Canada Category: Outdoor Design / Single
MERCURY Agency: McCann Worldgroup Mumbai / mumbai Client: Nirlep Category: Outdoor Design / Campaign
Land Rover Phone Agency: Y&R Lima/RKCR Y&R/London Client: Land Rover Category: Outdoor Design / Campaign
Evil Costs Agency: BBDO Germany GmbH / Duesseldorf Client: Daimler AG, Mercedes-Benz Vertrieb Deutschland Category: Outdoor Design / Campaign
Jelly Belly Agency: Serviceplan Gruppe GmbH & Co. KG / Munich Client: LC Lüscher Cake Category: Outdoor Design / Campaign
Baggage Tags Agency: BBDO Germany GmbH / Duesseldorf Client: Bayer Vital GmbH Category: Outdoor Design / Campaign
Warriors Agency: Scholz & Friends / Berlin Client: ANDREAS STIHL AG & Co. KG Category: Outdoor Design / Campaign
Caribou Coffee Oven Agency: Colle+McVoy / Minneapolis Client: Caribou Coffee Category: Outdoor Design / Single
Maps Agency: BBDO New York / New York Client: Procter & Gamble/The Art of Shaving Category: Outdoor Design / Single
The Walking Dead Cab Agency: Ireland/Davenport / Johannesburg Client: FOX International Channels and Top TV Category: Outdoor Design / Single
The BMW Light Wall „Reflection“ Agency: Serviceplan / München Client: BMW AG Deutschland Category: Outdoor Design / Single
Construction Agency: Y&R Lima/RKCR Y&R/London Client: Land Rover Category: Outdoor Design / Single
Rescue Agency: Y&R Lima/RKCR Y&R/London Client: Land Rover Category: Outdoor Design / Single

2011 Design Silver Pencil

BBDO Germany GmbH / Duesseldorf

Braun GmbH

Hairmoticons

Outdoor Design / Campaign

11046D

2011 Design Bronze Pencil

Wieden + Kennedy Shanghai / Shanghai

Nike China

Your Game Is Your Voice

Outdoor Design / Campaign

11047D

2011 Design Gold Pencil

iris / New York

Saks Fifth Avenue

The Snowflake & The Bubble

Outdoor Design / Single

11043D

2011 Design Silver Pencil

Del Campo Nazca Saatchi & Saatchi / Martinez

Inbev

Andes Teletransporter

Outdoor Design / Single

11044D

2011 Design Bronze Pencil

Taxi 2 / Toronto

MINI Canada

Vending Machine

Outdoor Design / Single

11045D

2011 Design Merit Award

McCann Worldgroup Mumbai / mumbai

Nirlep

MERCURY

Outdoor Design / Campaign

11225D

2011 Design Merit Award

Y&R Lima/RKCR Y&R/London

Land Rover

Land Rover Phone

Outdoor Design / Campaign

11226D

2011 Design Merit Award

BBDO Germany GmbH / Duesseldorf

Daimler AG, Mercedes-Benz Vertrieb Deutschland

Evil Costs

Outdoor Design / Campaign

11227D

2011 Design Merit Award

Serviceplan Gruppe GmbH & Co. KG / Munich

LC Lüscher Cake

Jelly Belly

Outdoor Design / Campaign

11228D

2011 Design Merit Award

BBDO Germany GmbH / Duesseldorf

Bayer Vital GmbH

Baggage Tags

Outdoor Design / Campaign

11229D

2011 Design Merit Award

Scholz & Friends / Berlin

ANDREAS STIHL AG & Co. KG

Warriors

Outdoor Design / Campaign

11230D

2011 Design Merit Award

Colle+McVoy / Minneapolis

Caribou Coffee

Caribou Coffee Oven

Outdoor Design / Single

11219D

2011 Design Merit Award

BBDO New York / New York

Procter & Gamble/The Art of Shaving

Maps

Outdoor Design / Single

11220D

2011 Design Merit Award

Ireland/Davenport / Johannesburg

FOX International Channels and Top TV

The Walking Dead Cab

Outdoor Design / Single

11221D

2011 Design Merit Award

Serviceplan / München

BMW AG Deutschland

The BMW Light Wall „Reflection“

Outdoor Design / Single

11222D

2011 Design Merit Award

Y&R Lima/RKCR Y&R/London

Land Rover

Construction

Outdoor Design / Single

11223D

2011 Design Merit Award

Y&R Lima/RKCR Y&R/London

Land Rover

Rescue

Outdoor Design / Single

11224D

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