The One Show

The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Kenny Powers Tubes Agency: 72andSunny / Los Angeles Client: K-Swiss Category: Online Films And Video / Short Form - Series/Episodes
Live the language Agency: Camp David Film / Stockholm Client: EF International Language Centers Category: Online Films And Video / Short Form - Series/Episodes
2011 Mediocrity Video's Agency: Carmichael Lynch / Minneapolis Client: Subaru Category: Online Films And Video / Short Form - Series/Episodes
Medal of Honor Tier 1 Interviews Agency: Draftfcb San Francisco / San Francisco Client: Electronic Arts Category: Online Films And Video / Short Form - Series/Episodes
adidas Originals Spring / Summer 2010 campaign Agency: Sid Lee / Montreal Client: adidas Category: Online Films And Video / Short Form - Series/Episodes
UNSTAGED: An Original Series From American Express Agency: DIGITAS, NY / New York Client: American Express Category: Online Films And Video / Events or Live Webcasts - Campaign
Amarok Live Test Agency: AlmapBBDO / São Paulo Client: Volkswagen do Brasil Category: Online Films And Video / Event or Live Webcast - Single
The Smartphone Hunt Agency: DDB Stockholm / Stockholm Client: Telia Sverige AB Category: Online Films And Video / Event or Live Webcast - Single
Get Your Energy Back Agency: glue Isobar / London Client: Toyota Category: Online Films And Video / Event or Live Webcast - Single
China's First user-Directed Fashion Shoot Agency: Ogilvy Shanghai / Shanghai Client: VF Asia Ltd Category: Online Films And Video / Event or Live Webcast - Single
Target Kaleidoscopic Fashion Spectacular Agency: OLSON / Minneapolis Client: Target Category: Online Films And Video / Event or Live Webcast - Single
Our Speech Agency: The Martin Agency / Richmond Client: The John F. Kennedy Presidential Library Category: Online Films And Video / Event or Live Webcast - Single
The Johnny Cash Project Agency: @radical.media / new york Client: American Recordings/Lost Highway Category: Online Films And Video / Short Form - Single
LATE NIGHT Agency: Abbott Mead Vickers BBDO / London Client: PEPSICO DORITOS Category: Online Films And Video / Short Form - Single
Deliver Hope Agency: agencytwofifteen / San Francisco Client: Microsoft Xbox Category: Online Films And Video / Short Form - Single
Birth of a Spartan Agency: agencytwofifteen / San Francisco Client: Microsoft Xbox Category: Online Films And Video / Short Form - Single
Chrome Speed Tests Agency: BBH / New York Client: Google Category: Online Films And Video / Short Form - Single
"Cleans Your Balls" Response Film Agency: BBH / New York Client: Unilever Category: Online Films And Video / Short Form - Single
Helicopter Boyz Agency: DDB Japan Inc. / Tokyo Client: Nikon Corporation Category: Online Films And Video / Short Form - Single
Scholarship the Rainbow Agency: Evolution Bureau / San Francisco Client: Skittles Category: Online Films And Video / Short Form - Single
Doritos Late Night Rihanna Agency: Goodby, Silverstein & Partners / San Francisco Client: Frito Lay Category: Online Films And Video / Short Form - Single
Kitchens Agency: Mother London / London Client: IKEA Category: Online Films And Video / Short Form - Single
Sienna Swagger Wagon Music Video Agency: Saatchi & Saatchi LA / Torrance Client: Toyota Motor Sales, Inc. Category: Online Films And Video / Short Form - Single
Prius Plural Music Video Agency: Saatchi & Saatchi LA / Torrance Client: Toyota Motor Sales, Inc. Category: Online Films And Video / Short Form - Single
You Have To Be In Advertising To Enter Agency: Cossette / Toronto Client: National Advertising Awards Category: Online Films And Video / Self-Promotion - Campaign
Perry draws a hamburger Agency: Dare / London Client: Dare Category: Online Films And Video / Video Remixes/Mashups - Single
Super Sexy CPR Agency: Red Urban / Toronto Client: Fortnight Lingerie Category: Online Films And Video / Self-Promotion - Single
Lost in Val Sinestra Agency: Contexta / Bern Client: Swisscom Category: Online Films And Video / Long Form - Single
Arcade Fire UNSTAGED Pre-show Agency: DIGITAS, NY / New York Client: American Express Category: Online Films And Video / Long Form - Single
The Herding Cats Experiment Agency: Mother London / London Client: IKEA Category: Online Films And Video / Long Form - Single
Ride Agency: Publicis Mojo / Millers Point Client: The Coca-Cola Company Category: Online Films And Video / Long Form - Single
Peepshow vs Quebec Agency: Publicis Mojo / Millers Point Client: The Coca-Cola Company Category: Online Films And Video / Long Form - Single
Playground Agency: Publicis Mojo / Millers Point Client: The Coca-Cola Company Category: Online Films And Video / Long Form - Single
REPLAY Seasons 2 Agency: TBWA Chiat Day, Los Angeles / Los Angeles Client: Gatorade Category: Online Films And Video / Long Form - Single
REPLAY Seasons 3 Agency: TBWA Chiat Day, Los Angeles / Los Angeles Client: Gatorade Category: Online Films And Video / Long Form - Single
Crash Test Eggs Agency: Aim Proximity Limited / Wellington Client: NZTA Category: Online Films And Video / Public Service/ Non-Profit - Campaign
Tamara/Robert/Ryan & Clement Agency: TBWA\Vancouver / Vancouver Client: CNIB Category: Online Films And Video / Public Service/ Non-Profit - Campaign
Burn Energy Drink Agency: Publicis Mojo / Millers Point Client: The Coca-Cola Company Category: Online Films And Video / Long Form - Series/Episodes
Graffiti Agency: TBWA\PARIS / Boulogne Billancourt Client: AIDES Category: Online Films And Video / Public Service/ Non-Profit - Single

2011 Interactive Merit Award

72andSunny / Los Angeles

K-Swiss

Kenny Powers Tubes

Online Films And Video / Short Form - Series/Episodes

11261N

2011 Interactive Merit Award

Camp David Film / Stockholm

EF International Language Centers

Live the language

Online Films And Video / Short Form - Series/Episodes

11262N

2011 Interactive Merit Award

Carmichael Lynch / Minneapolis

Subaru

2011 Mediocrity Video's

Online Films And Video / Short Form - Series/Episodes

11263N

2011 Interactive Merit Award

Draftfcb San Francisco / San Francisco

Electronic Arts

Medal of Honor Tier 1 Interviews

Online Films And Video / Short Form - Series/Episodes

11264N

2011 Interactive Merit Award

Sid Lee / Montreal

adidas

adidas Originals Spring / Summer 2010 campaign

Online Films And Video / Short Form - Series/Episodes

11265N

2011 Interactive Merit Award

DIGITAS, NY / New York

American Express

UNSTAGED: An Original Series From American Express

Online Films And Video / Events or Live Webcasts - Campaign

11248N

2011 Interactive Merit Award

AlmapBBDO / São Paulo

Volkswagen do Brasil

Amarok Live Test

Online Films And Video / Event or Live Webcast - Single

11242N

2011 Interactive Merit Award

DDB Stockholm / Stockholm

Telia Sverige AB

The Smartphone Hunt

Online Films And Video / Event or Live Webcast - Single

11243N

2011 Interactive Merit Award

glue Isobar / London

Toyota

Get Your Energy Back

Online Films And Video / Event or Live Webcast - Single

11244N

2011 Interactive Merit Award

Ogilvy Shanghai / Shanghai

VF Asia Ltd

China's First user-Directed Fashion Shoot

Online Films And Video / Event or Live Webcast - Single

11245N

2011 Interactive Merit Award

OLSON / Minneapolis

Target

Target Kaleidoscopic Fashion Spectacular

Online Films And Video / Event or Live Webcast - Single

11246N

2011 Interactive Merit Award

The Martin Agency / Richmond

The John F. Kennedy Presidential Library

Our Speech

Online Films And Video / Event or Live Webcast - Single

11247N

2011 Interactive Merit Award

@radical.media / new york

American Recordings/Lost Highway

The Johnny Cash Project

Online Films And Video / Short Form - Single

11249N

2011 Interactive Merit Award

Abbott Mead Vickers BBDO / London

PEPSICO DORITOS

LATE NIGHT

Online Films And Video / Short Form - Single

11250N

2011 Interactive Merit Award

agencytwofifteen / San Francisco

Microsoft Xbox

Deliver Hope

Online Films And Video / Short Form - Single

11251N

2011 Interactive Merit Award

agencytwofifteen / San Francisco

Microsoft Xbox

Birth of a Spartan

Online Films And Video / Short Form - Single

11252N

2011 Interactive Merit Award

BBH / New York

Google

Chrome Speed Tests

Online Films And Video / Short Form - Single

11253N

2011 Interactive Merit Award

BBH / New York

Unilever

"Cleans Your Balls" Response Film

Online Films And Video / Short Form - Single

11254N

2011 Interactive Merit Award

DDB Japan Inc. / Tokyo

Nikon Corporation

Helicopter Boyz

Online Films And Video / Short Form - Single

11255N

2011 Interactive Merit Award

Evolution Bureau / San Francisco

Skittles

Scholarship the Rainbow

Online Films And Video / Short Form - Single

11256N

2011 Interactive Merit Award

Goodby, Silverstein & Partners / San Francisco

Frito Lay

Doritos Late Night Rihanna

Online Films And Video / Short Form - Single

11257N

2011 Interactive Merit Award

Mother London / London

IKEA

Kitchens

Online Films And Video / Short Form - Single

11258N

2011 Interactive Merit Award

Saatchi & Saatchi LA / Torrance

Toyota Motor Sales, Inc.

Sienna Swagger Wagon Music Video

Online Films And Video / Short Form - Single

11259N

2011 Interactive Merit Award

Saatchi & Saatchi LA / Torrance

Toyota Motor Sales, Inc.

Prius Plural Music Video

Online Films And Video / Short Form - Single

11260N

2011 Interactive Merit Award

Cossette / Toronto

National Advertising Awards

You Have To Be In Advertising To Enter

Online Films And Video / Self-Promotion - Campaign

11279N

2011 Interactive Merit Award

Dare / London

Dare

Perry draws a hamburger

Online Films And Video / Video Remixes/Mashups - Single

11280N

2011 Interactive Merit Award

Red Urban / Toronto

Fortnight Lingerie

Super Sexy CPR

Online Films And Video / Self-Promotion - Single

11278N

2011 Interactive Merit Award

Contexta / Bern

Swisscom

Lost in Val Sinestra

Online Films And Video / Long Form - Single

11266N

2011 Interactive Merit Award

DIGITAS, NY / New York

American Express

Arcade Fire UNSTAGED Pre-show

Online Films And Video / Long Form - Single

11267N

2011 Interactive Merit Award

Mother London / London

IKEA

The Herding Cats Experiment

Online Films And Video / Long Form - Single

11268N

2011 Interactive Merit Award

Publicis Mojo / Millers Point

The Coca-Cola Company

Ride

Online Films And Video / Long Form - Single

11269N

2011 Interactive Merit Award

Publicis Mojo / Millers Point

The Coca-Cola Company

Peepshow vs Quebec

Online Films And Video / Long Form - Single

11270N

2011 Interactive Merit Award

Publicis Mojo / Millers Point

The Coca-Cola Company

Playground

Online Films And Video / Long Form - Single

11271N

2011 Interactive Merit Award

TBWA Chiat Day, Los Angeles / Los Angeles

Gatorade

REPLAY Seasons 2

Online Films And Video / Long Form - Single

11272N

2011 Interactive Merit Award

TBWA Chiat Day, Los Angeles / Los Angeles

Gatorade

REPLAY Seasons 3

Online Films And Video / Long Form - Single

11273N

2011 Interactive Merit Award

Aim Proximity Limited / Wellington

NZTA

Crash Test Eggs

Online Films And Video / Public Service/ Non-Profit - Campaign

11276N

2011 Interactive Merit Award

TBWA\Vancouver / Vancouver

CNIB

Tamara/Robert/Ryan & Clement

Online Films And Video / Public Service/ Non-Profit - Campaign

11277N

2011 Interactive Merit Award

Publicis Mojo / Millers Point

The Coca-Cola Company

Burn Energy Drink

Online Films And Video / Long Form - Series/Episodes

11274N

2011 Interactive Merit Award

TBWA\PARIS / Boulogne Billancourt

AIDES

Graffiti

Online Films And Video / Public Service/ Non-Profit - Single

11275N

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