Award

Agency

Client

Title

Category

Annual ID

The Sampler Agency: R/GA / New York Client: Converse Category: Mobile Applications/Sites / Augmented Reality
Streetmuseum Agency: Brothers and Sisters / LONDON Client: Museum of London Category: Mobile Applications/Sites / Augmented Reality
Nike+ GPS Agency: R/GA / New York Client: Nike Category: Mobile Applications/Sites / Social Networks/ Community
Sea Weather (App) Agency: Forsman & Bodenfors / Gothenburg Client: The Swedish Sea Rescue Society Category: Mobile Applications/Sites / Public Service/ Non-Profit
Dali Museum & Hipstamatic iPhone app Agency: Goodby, Silverstein & Partners / San Francisco Client: Dali Museum Category: Mobile Applications/Sites / Public Service/ Non-Profit
The Sampler Agency: R/GA / New York Client: Converse Category: Mobile Applications/Sites / E-Commerce
Hidden Sound Campaign Agency: Leo Burnett / Hong Kong Client: Zoo Records Category: Mobile Applications/Sites / E-Commerce
Espace Ipad Agency: Marcel / Publicis Conseil / Paris Client: Renault Category: Mobile Applications/Sites / Durable Goods
Ringtowns Agency: Ogilvy Guatemala / Guatemala Client: Claro Category: Mobile Applications/Sites / Services
Own Voice Agency: Wieden+Kennedy / Glue Isobar / Starcut Client: Nokia Category: Mobile Applications/Sites / Services
AutoTrader iPhone Application Agency: SapientNitro / Miami Beach Client: Trader Media Group Category: Mobile Applications/Sites / Services
MINI Getaway Stockholm Agency: Jung von Matt / Stockholm Client: MINI/BMW Category: Mobile Applications/Sites / Branded Games
Nike+ GPS Agency: R/GA / New York Client: Nike Category: Mobile Applications/Sites / Consumer Goods
Nike Football+ Team Edition for iPad Agency: AKQA / London Client: Nike Football Category: Mobile Applications/Sites / Social Networks/ Community
True Blood Live Feed Agency: BBDO New York / New York Client: HBO Category: Mobile Applications/Sites / Social Networks/ Community
Lost in Val Sinestra Agency: Contexta / Bern Client: Swisscom Category: Mobile Applications/Sites / Social Networks/ Community
Up For Grabs Agency: CP+B / Gothenburg Client: Scandinavian Airlines (SAS) Category: Mobile Applications/Sites / Social Networks/ Community
The Smartphone Hunt Agency: DDB Stockholm / Stockholm Client: Telia Sverige AB Category: Mobile Applications/Sites / Social Networks/ Community
Life Scoreboard Agency: Droga5 / New York Client: Puma Category: Mobile Applications/Sites / Social Networks/ Community
TNF Trails iPhone App Agency: Factory Design Labs / Denver Client: The North Face Category: Mobile Applications/Sites / Social Networks/ Community
See Jack Run Agency: The Martin Agency / Richmond Client: The John F. Kennedy Presidential Library Category: Mobile Applications/Sites / Social Networks/ Community
Maradona Kick Ups Agency: Droga5 / New York Client: Puma Category: Mobile Applications/Sites / Branded Games
Dexter Game On Agency: Modernista! / Boston Client: Showtime Category: Mobile Applications/Sites / Branded Games
Alicia Keys OpenMic Agency: Rain / American Fork Client: Sony Music Entertainment Category: Mobile Applications/Sites / Branded Games
Facebook Places Hijack Agency: Jung von Matt AG / Stuttgart Client: Jung von Matt/Neckar Category: Mobile Applications/Sites / Self-Promotion
Leagas Delaney copytest app Agency: Leagas Delaney Hamburg GmbH / Hamburg Client: Leagas Delaney Hamburg GmbH Category: Mobile Applications/Sites / Self-Promotion
"Fill The Sky" Fireworks iPhone App Agency: Ogilvy Beijing / Beijing Client: Ogilvy Category: Mobile Applications/Sites / Self-Promotion
W+K Shanghai Guide Agency: Wieden + Kennedy Shanghai / Shanghai Client: Wieden + Kennedy Shanghai Category: Mobile Applications/Sites / Self-Promotion
The Xide Mood Agency: Akestam Holst / 10387 Client: Carlsberg Category: Mobile Applications/Sites / Consumer Goods
myFry Agency: Dare / London Client: Penguin Books Category: Mobile Applications/Sites / Consumer Goods
Kondis - The App Agency: Forsman & Bodenfors / Gothenburg Client: IKEA Category: Mobile Applications/Sites / Consumer Goods
Translate for Animals Agency: glue Isobar / London Client: Google Category: Mobile Applications/Sites / Consumer Goods
Have a Camper Day iPad Agency: herraiz soto & co / barcelona Client: Camper Category: Mobile Applications/Sites / Consumer Goods
adidas Originals - Death Star Superlaser Application Agency: Sid Lee / Montreal Client: adidas Category: Mobile Applications/Sites / Consumer Goods
Safe Text Agency: Ogilvy & Mather / London Client: Conde Nast Category: Mobile Applications/Sites / Consumer Goods

2011 Interactive Silver Pencil

R/GA / New York

Converse

The Sampler

Mobile Applications/Sites / Augmented Reality

11034N

2011 Interactive Bronze Pencil

Brothers and Sisters / LONDON

Museum of London

Streetmuseum

Mobile Applications/Sites / Augmented Reality

11035N

2011 Interactive Bronze Pencil

R/GA / New York

Nike

Nike+ GPS

Mobile Applications/Sites / Social Networks/ Community

11045N

2011 Interactive Bronze Pencil

Forsman & Bodenfors / Gothenburg

The Swedish Sea Rescue Society

Sea Weather (App)

Mobile Applications/Sites / Public Service/ Non-Profit

11039N

2011 Interactive Bronze Pencil

Goodby, Silverstein & Partners / San Francisco

Dali Museum

Dali Museum & Hipstamatic iPhone app

Mobile Applications/Sites / Public Service/ Non-Profit

11040N

2011 Interactive Silver Pencil

R/GA / New York

Converse

The Sampler

Mobile Applications/Sites / E-Commerce

11041N

2011 Interactive Bronze Pencil

Leo Burnett / Hong Kong

Zoo Records

Hidden Sound Campaign

Mobile Applications/Sites / E-Commerce

11042N

2011 Interactive Silver Pencil

Marcel / Publicis Conseil / Paris

Renault

Espace Ipad

Mobile Applications/Sites / Durable Goods

11038N

2011 Interactive Bronze Pencil

Ogilvy Guatemala / Guatemala

Claro

Ringtowns

Mobile Applications/Sites / Services

11022N

2011 Interactive Gold Pencil

Wieden+Kennedy / Glue Isobar / Starcut

Nokia

Own Voice

Mobile Applications/Sites / Services

11043N

2011 Interactive Bronze Pencil

SapientNitro / Miami Beach

Trader Media Group

AutoTrader iPhone Application

Mobile Applications/Sites / Services

11044N

2011 Interactive Gold Pencil

Jung von Matt / Stockholm

MINI/BMW

MINI Getaway Stockholm

Mobile Applications/Sites / Branded Games

11036N

2011 Interactive Gold Pencil

R/GA / New York

Nike

Nike+ GPS

Mobile Applications/Sites / Consumer Goods

11037N

2011 Interactive Merit Award

AKQA / London

Nike Football

Nike Football+ Team Edition for iPad

Mobile Applications/Sites / Social Networks/ Community

11168N

2011 Interactive Merit Award

BBDO New York / New York

HBO

True Blood Live Feed

Mobile Applications/Sites / Social Networks/ Community

11169N

2011 Interactive Merit Award

Contexta / Bern

Swisscom

Lost in Val Sinestra

Mobile Applications/Sites / Social Networks/ Community

11170N

2011 Interactive Merit Award

CP+B / Gothenburg

Scandinavian Airlines (SAS)

Up For Grabs

Mobile Applications/Sites / Social Networks/ Community

11171N

2011 Interactive Merit Award

DDB Stockholm / Stockholm

Telia Sverige AB

The Smartphone Hunt

Mobile Applications/Sites / Social Networks/ Community

11172N

2011 Interactive Merit Award

Droga5 / New York

Puma

Life Scoreboard

Mobile Applications/Sites / Social Networks/ Community

11173N

2011 Interactive Merit Award

Factory Design Labs / Denver

The North Face

TNF Trails iPhone App

Mobile Applications/Sites / Social Networks/ Community

11174N

2011 Interactive Merit Award

The Martin Agency / Richmond

The John F. Kennedy Presidential Library

See Jack Run

Mobile Applications/Sites / Social Networks/ Community

11175N

2011 Interactive Merit Award

Droga5 / New York

Puma

Maradona Kick Ups

Mobile Applications/Sites / Branded Games

11154N

2011 Interactive Merit Award

Modernista! / Boston

Showtime

Dexter Game On

Mobile Applications/Sites / Branded Games

11155N

2011 Interactive Merit Award

Rain / American Fork

Sony Music Entertainment

Alicia Keys OpenMic

Mobile Applications/Sites / Branded Games

11156N

2011 Interactive Merit Award

Jung von Matt AG / Stuttgart

Jung von Matt/Neckar

Facebook Places Hijack

Mobile Applications/Sites / Self-Promotion

11164N

2011 Interactive Merit Award

Leagas Delaney Hamburg GmbH / Hamburg

Leagas Delaney Hamburg GmbH

Leagas Delaney copytest app

Mobile Applications/Sites / Self-Promotion

11165N

2011 Interactive Merit Award

Ogilvy Beijing / Beijing

Ogilvy

"Fill The Sky" Fireworks iPhone App

Mobile Applications/Sites / Self-Promotion

11166N

2011 Interactive Merit Award

Wieden + Kennedy Shanghai / Shanghai

Wieden + Kennedy Shanghai

W+K Shanghai Guide

Mobile Applications/Sites / Self-Promotion

11167N

2011 Interactive Merit Award

Akestam Holst / 10387

Carlsberg

The Xide Mood

Mobile Applications/Sites / Consumer Goods

11157N

2011 Interactive Merit Award

Dare / London

Penguin Books

myFry

Mobile Applications/Sites / Consumer Goods

11158N

2011 Interactive Merit Award

Forsman & Bodenfors / Gothenburg

IKEA

Kondis - The App

Mobile Applications/Sites / Consumer Goods

11159N

2011 Interactive Merit Award

glue Isobar / London

Google

Translate for Animals

Mobile Applications/Sites / Consumer Goods

11160N

2011 Interactive Merit Award

herraiz soto & co / barcelona

Camper

Have a Camper Day iPad

Mobile Applications/Sites / Consumer Goods

11161N

2011 Interactive Merit Award

Sid Lee / Montreal

adidas

adidas Originals - Death Star Superlaser Application

Mobile Applications/Sites / Consumer Goods

11162N

2011 Interactive Merit Award

Ogilvy & Mather / London

Conde Nast

Safe Text

Mobile Applications/Sites / Consumer Goods

11163N

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