Award

Agency

Client

Title

Category

Annual ID

GATORADE REPLAY Agency: TBWA Chiat Day, Los Angeles / Los Angeles Client: Gatorade Category: Integrated Branding / Integrated Branding Campaign
Smell Like a Man, Man Agency: Wieden+Kennedy / Portland Client: Old Spice Category: Integrated Branding / Integrated Branding Campaign
Future Daily on April Fool Agency: McCann Worldgroup (Hong Kong) / Hong Kong Client: Metro Publishing Hong Kong Limited Category: Integrated Branding / Integrated Branding Campaign
Levi's Work Wear Campaign Agency: Wieden+Kennedy / Portland Client: Levi's Strauss & Co Category: Integrated Branding / Integrated Branding Campaign
Watson Agency: Ogilvy New York / New York Client: IBM Category: Integrated Branding / Integrated Branding Campaign
NASCAR Sponsafier II 360º Campaign Agency: Saatchi & Saatchi LA / Torrance Client: Toyota Motor Sales, Inc. Category: Integrated Branding / Integrated Branding Campaign
Decode Jay-Z with Bing Agency: Droga5 / New York Client: Bing with Jay-Z Category: Integrated Branding / Integrated Branding Campaign - 360
Dulux Let's Colour Project Agency: Euro RSCG London / London Client: Akzo Nobel/ Dulux Category: Integrated Branding / Integrated Branding Campaign - 360
Write the Future Agency: Nike Comms Team Client: Nike Category: Integrated Branding / Integrated Branding Campaign - 360
One Minute of Silence Agency: Jung von Matt / Limmat / Zurich Client: Caritas Category: Integrated Branding / Integrated Branding Campaign - Online
SANDWICH Agency: Abbott Mead Vickers BBDO / London Client: PEPSICO WALKERS Category: Integrated Branding / Integrated Branding Campaign
The Last Text Integrated Campaign Agency: BBDO New York / New York Client: AT&T Category: Integrated Branding / Integrated Branding Campaign
Chrome Fast Agency: BBH/New York and Google Creative Lab Client: Google Category: Integrated Branding / Integrated Branding Campaign
MIN vs Porsche Agency: Butler, Shine, Stern & Partners / Sausalito Client: MINI USA Category: Integrated Branding / Integrated Branding Campaign
Hidden Pizza Restuarant Agency: Clemenger BBDO and Proximity Melbourne / Melbourne Client: Sensis Yellow Pages Category: Integrated Branding / Integrated Branding Campaign
Yellow Chocolate Agency: Colenso BBDO / Auckland Client: Yellow Pages Ltd Category: Integrated Branding / Integrated Branding Campaign
Real Stories Agency: Colenso BBDO / Auckland Client: TVNZ Category: Integrated Branding / Integrated Branding Campaign
Baby Carrots Agency: Crispin Porter + Bogusky / Boulder Client: Bolthouse Farms Category: Integrated Branding / Integrated Branding Campaign
You know you Love it Agency: Crispin Porter + Bogusky / Boulder Client: Kraft Category: Integrated Branding / Integrated Branding Campaign
Parallel Lines Agency: DDB London / London Client: Philips Category: Integrated Branding / Integrated Branding Campaign
The Election Campaign Agency: DDB London / London Client: Marmite Category: Integrated Branding / Integrated Branding Campaign
Weekday Tickets Agency: DDB Stockholm / Stockholm Client: Royal Opera in Stockholm Category: Integrated Branding / Integrated Branding Campaign
Speed Camera Lottery Agency: DDB Stockholm / Stockholm Client: Volkswagen Sweden Category: Integrated Branding / Integrated Branding Campaign
Republica Popular do Corinthians Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: Nike Category: Integrated Branding / Integrated Branding Campaign
SMASH - a guitar born-to-be-destroyed - Agency: HAKUHODO PRODUCT'S Inc. / MINATO-KU Client: K'S JAPAN Category: Integrated Branding / Integrated Branding Campaign
On the card. Agency: Happy Soldiers / Sydney Client: Virgin Money Category: Integrated Branding / Integrated Branding Campaign
Drop Everything For Love Agency: JWT / New York Client: Diamond Trading Company Category: Integrated Branding / Integrated Branding Campaign
The Campaign for the "You Know What" Agency: King James / Cape Town Client: Comair Ltd Category: Integrated Branding / Integrated Branding Campaign
James Ready Cap Recall Agency: Leo Burnett, Toronto / Toronto Client: James Ready Category: Integrated Branding / Integrated Branding Campaign
Exclusive Beach Agency: Lew´Lara\TBWA / São Paulo Client: Akatu Institute For Conscious Consumption Category: Integrated Branding / Integrated Branding Campaign
RECEIPT STORIES Agency: McCann Erickson (M) Sdn Bhd / Petaling Jaya Client: BookXcess Sdn Bhd Category: Integrated Branding / Integrated Branding Campaign
Something for Everybody Agency: Mother / New York Client: Devo Category: Integrated Branding / Integrated Branding Campaign
Disposable Forest Integrated Campaign Agency: Ogilvy Beijing / Beijing Client: Greenpeace Category: Integrated Branding / Integrated Branding Campaign
The Zoning Plan Agency: walker / zurich Client: GREENPEACE Category: Integrated Branding / Integrated Branding Campaign
Kenny Powers Tubes Agency: 72andSunny / Los Angeles Client: K-Swiss Category: Integrated Branding / Integrated Branding Campaign - 360
The World Park Agency: Agency magma / New york Client: New York Central Park - Parks & Recreation Category: Integrated Branding / Integrated Branding Campaign - 360
C'mon LeBron Agency: BBH / New York Client: NYC & Co. Category: Integrated Branding / Integrated Branding Campaign - 360
Chrome Fast Agency: BBH / New York Client: Google Category: Integrated Branding / Integrated Branding Campaign - 360
Male Monument Agency: CP+B / Gothenburg Client: Philips Category: Integrated Branding / Integrated Branding Campaign - 360
Pizza Turnaround Agency: Crispin Porter + Bogusky / Boulder Client: Domino's Category: Integrated Branding / Integrated Branding Campaign - 360
30 days to win Julia over Agency: DOUBLE YOU / Madrid Client: Microsoft Category: Integrated Branding / Integrated Branding Campaign - 360
Homemade is best Agency: Forsman & Bodenfors / Gothenburg Client: IKEA Category: Integrated Branding / Integrated Branding Campaign - 360
PEACE SHADOW, RECREATING NUKES MEMORIES Agency: HAKUHODO Inc / Minato-ku Client: HIROSHIMA PEACE MEMORIAL MUSEUM Category: Integrated Branding / Integrated Branding Campaign - 360
Photochains Agency: Leo Burnett / Millers Point Client: Canon Australia Category: Integrated Branding / Integrated Branding Campaign - 360
GMC/Dude Perfect Agency: Leo Burnett Detroit / Troy Client: General Motors Corporation Category: Integrated Branding / Integrated Branding Campaign - 360
The Lottery of Life Agency: Lowe Brindfors / Stockholm Client: Save the Children Sweden Category: Integrated Branding / Integrated Branding Campaign - 360
Future Daily on April Fool Agency: McCann Worldgroup (Hong Kong) / Hong Kong Client: Metro Publishing Hong Kong Limited Category: Integrated Branding / Integrated Branding Campaign - 360
Disposable Forest Agency: Ogilvy Beijing / Beijing Client: Greenpeace Category: Integrated Branding / Integrated Branding Campaign - 360
The Search for the World's Greatest Salesperson Agency: Ogilvy New York / New York Client: OgilvyOne Worldwide Category: Integrated Branding / Integrated Branding Campaign - 360
U by Kotex* Agency: Organic, Inc. / San Francisco Client: Kimberly-Clark Category: Integrated Branding / Integrated Branding Campaign - 360

2011 Advertising Gold Pencil

TBWA Chiat Day, Los Angeles / Los Angeles

Gatorade

GATORADE REPLAY

Integrated Branding / Integrated Branding Campaign

11093G

2011 Advertising Gold Pencil

Wieden+Kennedy / Portland

Old Spice

Smell Like a Man, Man

Integrated Branding / Integrated Branding Campaign

11095G

2011 Advertising Silver Pencil

McCann Worldgroup (Hong Kong) / Hong Kong

Metro Publishing Hong Kong Limited

Future Daily on April Fool

Integrated Branding / Integrated Branding Campaign

11096G

2011 Advertising Silver Pencil

Wieden+Kennedy / Portland

Levi's Strauss & Co

Levi's Work Wear Campaign

Integrated Branding / Integrated Branding Campaign

11097G

2011 Advertising Bronze Pencil

Ogilvy New York / New York

IBM

Watson

Integrated Branding / Integrated Branding Campaign

11098G

2011 Advertising Bronze Pencil

Saatchi & Saatchi LA / Torrance

Toyota Motor Sales, Inc.

NASCAR Sponsafier II 360º Campaign

Integrated Branding / Integrated Branding Campaign

11099G

2011 Interactive Gold Pencil

Droga5 / New York

Bing with Jay-Z

Decode Jay-Z with Bing

Integrated Branding / Integrated Branding Campaign - 360

11079N

2011 Interactive Silver Pencil

Euro RSCG London / London

Akzo Nobel/ Dulux

Dulux Let's Colour Project

Integrated Branding / Integrated Branding Campaign - 360

11080N

2011 Interactive Silver Pencil

Nike Comms Team

Nike

Write the Future

Integrated Branding / Integrated Branding Campaign - 360

11081N

2011 Interactive Silver Pencil

Jung von Matt / Limmat / Zurich

Caritas

One Minute of Silence

Integrated Branding / Integrated Branding Campaign - Online

11082N

2011 Advertising Merit Award

Abbott Mead Vickers BBDO / London

PEPSICO WALKERS

SANDWICH

Integrated Branding / Integrated Branding Campaign

11459G

2011 Advertising Merit Award

BBDO New York / New York

AT&T

The Last Text Integrated Campaign

Integrated Branding / Integrated Branding Campaign

11460G

2011 Advertising Merit Award

BBH/New York and Google Creative Lab

Google

Chrome Fast

Integrated Branding / Integrated Branding Campaign

11461G

2011 Advertising Merit Award

Butler, Shine, Stern & Partners / Sausalito

MINI USA

MIN vs Porsche

Integrated Branding / Integrated Branding Campaign

11462G

2011 Advertising Merit Award

Clemenger BBDO and Proximity Melbourne / Melbourne

Sensis Yellow Pages

Hidden Pizza Restuarant

Integrated Branding / Integrated Branding Campaign

11463G

2011 Advertising Merit Award

Colenso BBDO / Auckland

Yellow Pages Ltd

Yellow Chocolate

Integrated Branding / Integrated Branding Campaign

11464G

2011 Advertising Merit Award

Colenso BBDO / Auckland

TVNZ

Real Stories

Integrated Branding / Integrated Branding Campaign

11465G

2011 Advertising Merit Award

Crispin Porter + Bogusky / Boulder

Bolthouse Farms

Baby Carrots

Integrated Branding / Integrated Branding Campaign

11466G

2011 Advertising Merit Award

Crispin Porter + Bogusky / Boulder

Kraft

You know you Love it

Integrated Branding / Integrated Branding Campaign

11467G

2011 Advertising Merit Award

DDB London / London

Philips

Parallel Lines

Integrated Branding / Integrated Branding Campaign

11468G

2011 Advertising Merit Award

DDB London / London

Marmite

The Election Campaign

Integrated Branding / Integrated Branding Campaign

11469G

2011 Advertising Merit Award

DDB Stockholm / Stockholm

Royal Opera in Stockholm

Weekday Tickets

Integrated Branding / Integrated Branding Campaign

11470G

2011 Advertising Merit Award

DDB Stockholm / Stockholm

Volkswagen Sweden

Speed Camera Lottery

Integrated Branding / Integrated Branding Campaign

11471G

2011 Advertising Merit Award

F/Nazca Saatchi & Saatchi / São Paulo

Nike

Republica Popular do Corinthians

Integrated Branding / Integrated Branding Campaign

11472G

2011 Advertising Merit Award

HAKUHODO PRODUCT'S Inc. / MINATO-KU

K'S JAPAN

SMASH - a guitar born-to-be-destroyed -

Integrated Branding / Integrated Branding Campaign

11473G

2011 Advertising Merit Award

Happy Soldiers / Sydney

Virgin Money

On the card.

Integrated Branding / Integrated Branding Campaign

11474G

2011 Advertising Merit Award

JWT / New York

Diamond Trading Company

Drop Everything For Love

Integrated Branding / Integrated Branding Campaign

11475G

2011 Advertising Merit Award

King James / Cape Town

Comair Ltd

The Campaign for the "You Know What"

Integrated Branding / Integrated Branding Campaign

11476G

2011 Advertising Merit Award

Leo Burnett, Toronto / Toronto

James Ready

James Ready Cap Recall

Integrated Branding / Integrated Branding Campaign

11477G

2011 Advertising Merit Award

Lew´Lara\TBWA / São Paulo

Akatu Institute For Conscious Consumption

Exclusive Beach

Integrated Branding / Integrated Branding Campaign

11478G

2011 Advertising Merit Award

McCann Erickson (M) Sdn Bhd / Petaling Jaya

BookXcess Sdn Bhd

RECEIPT STORIES

Integrated Branding / Integrated Branding Campaign

11479G

2011 Advertising Merit Award

Mother / New York

Devo

Something for Everybody

Integrated Branding / Integrated Branding Campaign

11480G

2011 Advertising Merit Award

Ogilvy Beijing / Beijing

Greenpeace

Disposable Forest Integrated Campaign

Integrated Branding / Integrated Branding Campaign

11481G

2011 Advertising Merit Award

walker / zurich

GREENPEACE

The Zoning Plan

Integrated Branding / Integrated Branding Campaign

11482G

2011 Interactive Merit Award

72andSunny / Los Angeles

K-Swiss

Kenny Powers Tubes

Integrated Branding / Integrated Branding Campaign - 360

11281N

2011 Interactive Merit Award

Agency magma / New york

New York Central Park - Parks & Recreation

The World Park

Integrated Branding / Integrated Branding Campaign - 360

11282N

2011 Interactive Merit Award

BBH / New York

NYC & Co.

C'mon LeBron

Integrated Branding / Integrated Branding Campaign - 360

11283N

2011 Interactive Merit Award

BBH / New York

Google

Chrome Fast

Integrated Branding / Integrated Branding Campaign - 360

11284N

2011 Interactive Merit Award

CP+B / Gothenburg

Philips

Male Monument

Integrated Branding / Integrated Branding Campaign - 360

11285N

2011 Interactive Merit Award

Crispin Porter + Bogusky / Boulder

Domino's

Pizza Turnaround

Integrated Branding / Integrated Branding Campaign - 360

11286N

2011 Interactive Merit Award

DOUBLE YOU / Madrid

Microsoft

30 days to win Julia over

Integrated Branding / Integrated Branding Campaign - 360

11287N

2011 Interactive Merit Award

Forsman & Bodenfors / Gothenburg

IKEA

Homemade is best

Integrated Branding / Integrated Branding Campaign - 360

11288N

2011 Interactive Merit Award

HAKUHODO Inc / Minato-ku

HIROSHIMA PEACE MEMORIAL MUSEUM

PEACE SHADOW, RECREATING NUKES MEMORIES

Integrated Branding / Integrated Branding Campaign - 360

11289N

2011 Interactive Merit Award

Leo Burnett / Millers Point

Canon Australia

Photochains

Integrated Branding / Integrated Branding Campaign - 360

11290N

2011 Interactive Merit Award

Leo Burnett Detroit / Troy

General Motors Corporation

GMC/Dude Perfect

Integrated Branding / Integrated Branding Campaign - 360

11291N

2011 Interactive Merit Award

Lowe Brindfors / Stockholm

Save the Children Sweden

The Lottery of Life

Integrated Branding / Integrated Branding Campaign - 360

11292N

2011 Interactive Merit Award

McCann Worldgroup (Hong Kong) / Hong Kong

Metro Publishing Hong Kong Limited

Future Daily on April Fool

Integrated Branding / Integrated Branding Campaign - 360

11293N

2011 Interactive Merit Award

Ogilvy Beijing / Beijing

Greenpeace

Disposable Forest

Integrated Branding / Integrated Branding Campaign - 360

11294N

2011 Interactive Merit Award

Ogilvy New York / New York

OgilvyOne Worldwide

The Search for the World's Greatest Salesperson

Integrated Branding / Integrated Branding Campaign - 360

11295N

2011 Interactive Merit Award

Organic, Inc. / San Francisco

Kimberly-Clark

U by Kotex*

Integrated Branding / Integrated Branding Campaign - 360

11296N

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