The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Batelco Directory - Hospital
Agency: FP7/BAH / Dubai
Client: Batelco Category: Newspaper / Full Page or Spread - Single
Sindy
Agency: DDB, Paris / Paris
Client: Chupa Chups Category: Newspaper / Full Page or Spread - Single
SOZ - Merkel
Agency: Advico Y&R AG (Y&R Gruppe) / Zürich
Client: SonntagsZeitung Category: Newspaper / Full Page or Spread - Single
Freshlock : Cornflakes
Agency: DDB Group Hong Kong / Hong Kong
Client: FreshLock China Ltd. Category: Newspaper / Full Page or Spread - Single
Freshlock : Crackers
Agency: DDB Group Hong Kong / Hong Kong
Client: FreshLock China Ltd. Category: Newspaper / Full Page or Spread - Single
Landmarks
Agency: DDB Singapore / Singapore
Client: Penguin Books Singapore Category: Newspaper / Full Page or Spread - Single
Frog
Agency: Euro RSCG Bangkok Limited / Wattana
Client: Reckitt Benckiser (Thailand) Limited Category: Newspaper / Full Page or Spread - Single
Batelco Directory - Hotel
Agency: FP7/BAH / Dubai
Client: Batelco Category: Newspaper / Full Page or Spread - Single
Reunion
Agency: Ireland/Davenport / Johannesburg
Client: Avis Category: Newspaper / Full Page or Spread - Single
Fine Cutting Knives / Fish
Agency: Ogilvy & Mather Colombia / Bogota
Client: Carulla Category: Newspaper / Full Page or Spread - Single
Sell Your Car
Agency: Ogilvy Cape Town / Cape Town
Client: Volkswagen Category: Newspaper / Full Page or Spread - Single
Tools
Agency: Ogilvy Guatemala / Guatemala
Client: Hooters Category: Newspaper / Full Page or Spread - Single
Challenger "Freedom"
Agency: Wieden+Kennedy / Portland
Client: Dodge Category: Newspaper / Full Page or Spread - Single
Happy Uncles
Agency: Young&Rubicam Buenos Aires / Buenos Aires
Client: Kopelco S.A. Category: Newspaper / Full Page or Spread - Single
360° Campaign
Agency: BBDO Germany GmbH / Duesseldorf
Client: Daimler AG, Mercedes-Benz Vertrieb Deutschland Category: Newspaper / Full Page or Spread - Campaign
Daughters
Agency: Brand Content / Boston
Client: Boston Breakers Category: Newspaper / Full Page or Spread - Campaign
Beer- The Untold Story
Agency: Colenso BBDO / Auckland
Client: DB Category: Newspaper / Full Page or Spread - Campaign
Ceramic/Crystal/Marble
Agency: Creative Juice Bangkok (TBWA Thailand) / Bangkok
Client: 3M Category: Newspaper / Full Page or Spread - Campaign
Neighbors
Agency: DDB Brasil / Sao Paulo
Client: FedEx Category: Newspaper / Full Page or Spread - Campaign
Winter Sale
Agency: DDB London / London
Client: Harvey Nichols Category: Newspaper / Full Page or Spread - Campaign
Marmite Bars
Agency: DDB London / London
Client: Marmite Category: Newspaper / Full Page or Spread - Campaign
Visit Mozambique
Agency: DDB Mozambique / Maputo
Client: Visit Mozambique Category: Newspaper / Full Page or Spread - Campaign
Any Movie, Any Time
Agency: Giovanni+DraftFCB / São Paulo
Client: Sky Category: Newspaper / Full Page or Spread - Campaign
Rear assist
Agency: Grabarz & Partner / Hamburg
Client: Volkswagen AG Nutzfahrzeuge Category: Newspaper / Full Page or Spread - Campaign
Perspective
Agency: Jung von Matt AG / Hamburg
Client: Spiegel-Verlag GmbH & Co. KG Category: Newspaper / Full Page or Spread - Campaign
Paint
Agency: Lew´Lara\TBWA / São Paulo
Client: Nissan Auto Insurance Category: Newspaper / Full Page or Spread - Campaign
As Good As New
Agency: Lowe Indonesia / Jakarta
Client: PT. Electrolux Indonesia Category: Newspaper / Full Page or Spread - Campaign
Turkey/Cabbage/Cheese/Apple
Agency: Ogilvy&Mather Advertising, Shanghai / Shanghai
Client: Midea Category: Newspaper / Full Page or Spread - Campaign
Award:
2011 Advertising Silver Pencil
Agency:
FP7/BAH / Dubai
Client:
Batelco
Title:
Batelco Directory - Hospital
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
11001A
Award:
2011 Advertising Bronze Pencil
Agency:
DDB, Paris / Paris
Client:
Chupa Chups
Title:
Sindy
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
11002A
Award:
2011 Advertising Merit Award
Agency:
Advico Y&R AG (Y&R Gruppe) / Zürich
Client:
SonntagsZeitung
Title:
SOZ - Merkel
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
11103A
Award:
2011 Advertising Merit Award
Agency:
DDB Group Hong Kong / Hong Kong
Client:
FreshLock China Ltd.
Title:
Freshlock : Cornflakes
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
11105A
Award:
2011 Advertising Merit Award
Agency:
DDB Group Hong Kong / Hong Kong
Client:
FreshLock China Ltd.
Title:
Freshlock : Crackers
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
11106A
Award:
2011 Advertising Merit Award
Agency:
DDB Singapore / Singapore
Client:
Penguin Books Singapore
Title:
Landmarks
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
11107A
Award:
2011 Advertising Merit Award
Agency:
Euro RSCG Bangkok Limited / Wattana
Client:
Reckitt Benckiser (Thailand) Limited
Title:
Frog
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
11108A
Award:
2011 Advertising Merit Award
Agency:
FP7/BAH / Dubai
Client:
Batelco
Title:
Batelco Directory - Hotel
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
11109A
Award:
2011 Advertising Merit Award
Agency:
Ireland/Davenport / Johannesburg
Client:
Avis
Title:
Reunion
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
11110A
Award:
2011 Advertising Merit Award
Agency:
Ogilvy & Mather Colombia / Bogota
Client:
Carulla
Title:
Fine Cutting Knives / Fish
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
11111A
Award:
2011 Advertising Merit Award
Agency:
Ogilvy Cape Town / Cape Town
Client:
Volkswagen
Title:
Sell Your Car
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
11112A
Award:
2011 Advertising Merit Award
Agency:
Ogilvy Guatemala / Guatemala
Client:
Hooters
Title:
Tools
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
11113A
Award:
2011 Advertising Merit Award
Agency:
Wieden+Kennedy / Portland
Client:
Dodge
Title:
Challenger "Freedom"
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
11114A
Award:
2011 Advertising Merit Award
Agency:
Young&Rubicam Buenos Aires / Buenos Aires
Client:
Kopelco S.A.
Title:
Happy Uncles
Category:
Newspaper / Full Page or Spread - Single
Annual ID:
11115A
Award:
2011 Advertising Merit Award
Agency:
BBDO Germany GmbH / Duesseldorf
Client:
Daimler AG, Mercedes-Benz Vertrieb Deutschland
Title:
360° Campaign
Category:
Newspaper / Full Page or Spread - Campaign
Annual ID:
11116A
Award:
2011 Advertising Merit Award
Agency:
Brand Content / Boston
Client:
Boston Breakers
Title:
Daughters
Category:
Newspaper / Full Page or Spread - Campaign
Annual ID:
11117A
Award:
2011 Advertising Merit Award
Agency:
Colenso BBDO / Auckland
Client:
DB
Title:
Beer- The Untold Story
Category:
Newspaper / Full Page or Spread - Campaign
Annual ID:
11118A
Award:
2011 Advertising Merit Award
Agency:
Creative Juice Bangkok (TBWA Thailand) / Bangkok
Client:
3M
Title:
Ceramic/Crystal/Marble
Category:
Newspaper / Full Page or Spread - Campaign
Annual ID:
11119A
Award:
2011 Advertising Merit Award
Agency:
DDB Brasil / Sao Paulo
Client:
FedEx
Title:
Neighbors
Category:
Newspaper / Full Page or Spread - Campaign
Annual ID:
11120A
Award:
2011 Advertising Merit Award
Agency:
DDB London / London
Client:
Harvey Nichols
Title:
Winter Sale
Category:
Newspaper / Full Page or Spread - Campaign
Annual ID:
11121A
Award:
2011 Advertising Merit Award
Agency:
DDB London / London
Client:
Marmite
Title:
Marmite Bars
Category:
Newspaper / Full Page or Spread - Campaign
Annual ID:
11122A
Award:
2011 Advertising Merit Award
Agency:
DDB Mozambique / Maputo
Client:
Visit Mozambique
Title:
Visit Mozambique
Category:
Newspaper / Full Page or Spread - Campaign
Annual ID:
11123A
Award:
2011 Advertising Merit Award
Agency:
Giovanni+DraftFCB / São Paulo
Client:
Sky
Title:
Any Movie, Any Time
Category:
Newspaper / Full Page or Spread - Campaign
Annual ID:
11124A
Award:
2011 Advertising Merit Award
Agency:
Grabarz & Partner / Hamburg
Client:
Volkswagen AG Nutzfahrzeuge
Title:
Rear assist
Category:
Newspaper / Full Page or Spread - Campaign
Annual ID:
11125A
Award:
2011 Advertising Merit Award
Agency:
Jung von Matt AG / Hamburg
Client:
Spiegel-Verlag GmbH & Co. KG
Title:
Perspective
Category:
Newspaper / Full Page or Spread - Campaign
Annual ID:
11126A
Award:
2011 Advertising Merit Award
Agency:
Lew´Lara\TBWA / São Paulo
Client:
Nissan Auto Insurance
Title:
Paint
Category:
Newspaper / Full Page or Spread - Campaign
Annual ID:
11127A
Award:
2011 Advertising Merit Award
Agency:
Lowe Indonesia / Jakarta
Client:
PT. Electrolux Indonesia
Title:
As Good As New
Category:
Newspaper / Full Page or Spread - Campaign
Annual ID:
11128A