The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

Charmin Agency: Wieden + Kennedy, Portland / Portland Client: Old Spice Category: Consumer Television / :20 and Under - Single
Tea Agency: McCann Manchester / Prestbury Client: Aldi Stores Ltd Category: Consumer Television / :20 and Under - Single
This Is SportsCenter: Photo Album Agency: Wieden + Kennedy / New York Client: ESPN This Is Sports Center Category: Consumer Television / :20 and Under - Single
MFCEO - No Middle Choice Agency: 72andSunny / Los Angeles Client: K-Swiss Category: Consumer Television / :20 and Under - Single
Be A Man - "Hair" Agency: Leo Burnett / Toronto Client: ConAgra - Manwich Category: Consumer Television / :20 and Under - Single
Be A Man - "Musical" Agency: Leo Burnett / Toronto Client: ConAgra - Manwich Category: Consumer Television / :20 and Under - Single
Blown Mind Agency: Wieden + Kennedy, Portland / Portland Client: Old Spice Category: Consumer Television / :20 and Under - Single
Monday Night Football: Plumber Agency: Wieden+Kennedy New York / New York Client: ESPN Category: Consumer Television / :20 and Under - Single

2012 Advertising Gold Pencil

Wieden + Kennedy, Portland / Portland

Old Spice

Charmin

Consumer Television / :20 and Under - Single

12067T

2012 Advertising Bronze Pencil

McCann Manchester / Prestbury

Aldi Stores Ltd

Tea

Consumer Television / :20 and Under - Single

12068T

2012 Advertising Bronze Pencil

Wieden + Kennedy / New York

ESPN This Is Sports Center

This Is SportsCenter: Photo Album

Consumer Television / :20 and Under - Single

12069T

2012 Advertising Merit Award

72andSunny / Los Angeles

K-Swiss

MFCEO - No Middle Choice

Consumer Television / :20 and Under - Single

12376T

2012 Advertising Merit Award

Leo Burnett / Toronto

ConAgra - Manwich

Be A Man - "Hair"

Consumer Television / :20 and Under - Single

12377T

2012 Advertising Merit Award

Leo Burnett / Toronto

ConAgra - Manwich

Be A Man - "Musical"

Consumer Television / :20 and Under - Single

12378T

2012 Advertising Merit Award

Wieden + Kennedy, Portland / Portland

Old Spice

Blown Mind

Consumer Television / :20 and Under - Single

12379T

2012 Advertising Merit Award

Wieden+Kennedy New York / New York

ESPN

Monday Night Football: Plumber

Consumer Television / :20 and Under - Single

12380T

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