The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

The Beauty of a Second Agency: Leo Burnett Milan / Milan Client: Montblanc International GmbH Category: Craft / Typography
Bjork.com Agency: Jam3 / Toronto Client: Sandbag Category: Craft / Typography
Kinetic V5 Agency: Kinetic Singapore / Singapore Client: Kinetic Singapore Category: Craft / Typography
ROME - 3 Dreams of Black Agency: Google Creative Lab / New York Client: Google Category: Craft / Animation/Motion Graphics
The Ecosphere Project Agency: HEIMAT, Berlin / Berlin Client: CNN International Category: Craft / Animation/Motion Graphics
SEXY FINGERS Agency: JWT Paris / Neuilly-sur-Seine cedex Client: AIDES Category: Craft / Animation/Motion Graphics
Sperm Visualizer Agency: PARTY / Tokyo Client: Space Shower Network Inc. Category: Craft / Animation/Motion Graphics
Slavery Footprint Agency: MUH·TAY·ZIK | HOF·FER / San Francisco Client: Call + Response and the US State Department Category: Craft / Interface Design
21st Century Beetle – Rock 'n' Scroll. Agency: DDB Tribal Group / Berlin Client: Volkswagen AG Category: Craft / Interface Design
Wall of Fame Agency: kempertrautmann gmbh / Hamburg Client: edding International GmbH Category: Craft / Interface Design
Philips Obsessed with sound Agency: Tribal DDB Amsterdam / Amstelveen Client: Philips Category: Craft / Sound Design
The Bark Side Agency: Deutsch / Los Angeles Client: Volkswagen Category: Craft / Sound Design
XYLOPHONE Agency: Drill Inc. / Shibuya Client: NTT DOCOMO Category: Craft / Sound Design
Typography Agency: AlmapBBDO / São Paulo Client: Billboard Category: Craft / Typography
VW LinkedOut Agency: ACHTUNG! / amsterdam Client: Volkswagen Category: Craft / Animation/Motion Graphics
JWT BBQ Agency: JWT New York / New York Client: JWT New York Category: Craft / Animation/Motion Graphics
Spotlight Agency: Leo Burnett / Millers Point Client: Australian Bureau of Statistics Category: Craft / Animation/Motion Graphics
Evolution of mobile Agency: TBG Digital / london Client: Vodafone Category: Craft / Animation/Motion Graphics
Philips Make me a Morning Person Agency: Tribal DDB Amsterdam / Amstelveen Client: Philips Category: Craft / Animation/Motion Graphics
THE NIGHTJAR Agency: Abbott Mead Vickers BBDO / London Client: WRIGLEYS 5 GUM Category: Craft / Interface Design
Google Music Tour Agency: BBH LA / New York Client: Google Category: Craft / Interface Design
2011/2012 Ford Mustang Agency: Firstborn / NY Client: Ford Motor Company for Team Detroit Category: Craft / Interface Design
TRAM SIGHTSEEING Agency: Forsman & Bodenfors / Gothenburg Client: VÄSTTRAFIK Category: Craft / Interface Design
OK Go - All Is Not Lost - Agency: HAKUHODO / Tokyo Client: Google Inc. Category: Craft / Interface Design
SPENT Agency: McKinney / durham Client: Urban Ministries of Durham Category: Craft / Interface Design
Sneakerpedia Agency: SapientNitro / London Client: Foot Locker Europe Category: Craft / Interface Design
Map My Summer Agency: The Monkeys / Sydney Client: YouTube Category: Craft / Interface Design
The End Agency: BBDO Toronto/Proximity Canada / Toronto Client: Frito Lay Canada Category: Craft / Sound Design
Google Music Tour Agency: BBH LA / New York Client: Google Category: Craft / Sound Design
Lift & Laugh Agency: Ogilvy Brasil / são paulo Client: The Coca Cola Company Category: Craft / Sound Design

2012 Interactive Gold Pencil

Leo Burnett Milan / Milan

Montblanc International GmbH

The Beauty of a Second

Craft / Typography

12076N

2012 Interactive Silver Pencil

Jam3 / Toronto

Sandbag

Bjork.com

Craft / Typography

12077N

2012 Interactive Bronze Pencil

Kinetic Singapore / Singapore

Kinetic Singapore

Kinetic V5

Craft / Typography

12078N

2012 Interactive Gold Pencil

Google Creative Lab / New York

Google

ROME - 3 Dreams of Black

Craft / Animation/Motion Graphics

12079N

2012 Interactive Silver Pencil

HEIMAT, Berlin / Berlin

CNN International

The Ecosphere Project

Craft / Animation/Motion Graphics

12080N

2012 Interactive Silver Pencil

JWT Paris / Neuilly-sur-Seine cedex

AIDES

SEXY FINGERS

Craft / Animation/Motion Graphics

12081N

2012 Interactive Bronze Pencil

PARTY / Tokyo

Space Shower Network Inc.

Sperm Visualizer

Craft / Animation/Motion Graphics

12082N

2012 Interactive Gold Pencil

MUH·TAY·ZIK | HOF·FER / San Francisco

Call + Response and the US State Department

Slavery Footprint

Craft / Interface Design

12073N

2012 Interactive Bronze Pencil

DDB Tribal Group / Berlin

Volkswagen AG

21st Century Beetle – Rock 'n' Scroll.

Craft / Interface Design

12074N

2012 Interactive Bronze Pencil

kempertrautmann gmbh / Hamburg

edding International GmbH

Wall of Fame

Craft / Interface Design

12075N

2012 Interactive Gold Pencil

Tribal DDB Amsterdam / Amstelveen

Philips

Philips Obsessed with sound

Craft / Sound Design

12083N

2012 Interactive Silver Pencil

Deutsch / Los Angeles

Volkswagen

The Bark Side

Craft / Sound Design

12084N

2012 Interactive Bronze Pencil

Drill Inc. / Shibuya

NTT DOCOMO

XYLOPHONE

Craft / Sound Design

12085N

2012 Interactive Merit Award

AlmapBBDO / São Paulo

Billboard

Typography

Craft / Typography

12287N

2012 Interactive Merit Award

ACHTUNG! / amsterdam

Volkswagen

VW LinkedOut

Craft / Animation/Motion Graphics

12288N

2012 Interactive Merit Award

JWT New York / New York

JWT New York

JWT BBQ

Craft / Animation/Motion Graphics

12289N

2012 Interactive Merit Award

Leo Burnett / Millers Point

Australian Bureau of Statistics

Spotlight

Craft / Animation/Motion Graphics

12290N

2012 Interactive Merit Award

TBG Digital / london

Vodafone

Evolution of mobile

Craft / Animation/Motion Graphics

12291N

2012 Interactive Merit Award

Tribal DDB Amsterdam / Amstelveen

Philips

Philips Make me a Morning Person

Craft / Animation/Motion Graphics

12292N

2012 Interactive Merit Award

Abbott Mead Vickers BBDO / London

WRIGLEYS 5 GUM

THE NIGHTJAR

Craft / Interface Design

12279N

2012 Interactive Merit Award

BBH LA / New York

Google

Google Music Tour

Craft / Interface Design

12280N

2012 Interactive Merit Award

Firstborn / NY

Ford Motor Company for Team Detroit

2011/2012 Ford Mustang

Craft / Interface Design

12281N

2012 Interactive Merit Award

Forsman & Bodenfors / Gothenburg

VÄSTTRAFIK

TRAM SIGHTSEEING

Craft / Interface Design

12282N

2012 Interactive Merit Award

HAKUHODO / Tokyo

Google Inc.

OK Go - All Is Not Lost -

Craft / Interface Design

12283N

2012 Interactive Merit Award

McKinney / durham

Urban Ministries of Durham

SPENT

Craft / Interface Design

12284N

2012 Interactive Merit Award

SapientNitro / London

Foot Locker Europe

Sneakerpedia

Craft / Interface Design

12285N

2012 Interactive Merit Award

The Monkeys / Sydney

YouTube

Map My Summer

Craft / Interface Design

12286N

2012 Interactive Merit Award

BBDO Toronto/Proximity Canada / Toronto

Frito Lay Canada

The End

Craft / Sound Design

12293N

2012 Interactive Merit Award

BBH LA / New York

Google

Google Music Tour

Craft / Sound Design

12294N

2012 Interactive Merit Award

Ogilvy Brasil / são paulo

The Coca Cola Company

Lift & Laugh

Craft / Sound Design

12295N

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