The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

ENTER NOW

Award

Agency

Client

Title

Category

Annual ID

Rear View Girls - Los Angeles Agency: Colenso BBDO / Auckland Client: Levi Strauss & Co, San Francisco Category: Online Films & Video / Short Form - Single
Michael Agency: Deutsch / Los Angeles Client: Sony Computer Entertainment America Category: Online Films & Video / Short Form - Single
Cat Agency: BBDO Toronto / Toronto Client: Wrigley Canada Category: Online Films & Video / Short Form - Single
Legendary Making of the Date Agency: Wieden+Kennedy Amsterdam / Amsterdam Client: Heineken Category: Online Films & Video / Short Form - Single
Camry It's Reinvented Agency: Saatchi & Saatchi LA / Torrance Client: Toyota Motor Sales, USA Category: Online Films & Video / Short Form - Single
Touch the Rainbow Agency: BBDO Toronto / Toronto Client: Wrigley Canada Category: Online Films & Video / Short Form - Series/Episodes
The Web Is What You Make Of It Agency: BBH New York/Google Creative Lab / New York Client: Google Category: Online Films & Video / Short Form - Series/Episodes
Search Stories Agency: Google Creative Lab / New York Client: Google Category: Online Films & Video / Short Form - Series/Episodes
OK Go - All Is Not Lost - Agency: HAKUHODO / Tokyo Client: Google Inc. Category: Online Films & Video / Music Videos
Mano y Mano en el Bano Agency: Wieden + Kennedy, Portland / Portland Client: Old Spice Category: Online Films & Video / Event or Live Webcast - Single
Bungee Stunt Agency: MTh (Motion Theory) / Los Angeles Client: Chevrolet Category: Online Films & Video / Event or Live Webcast - Single
The Return of Dictator Ben Ali Agency: Memac Ogilvy Label / Tunis Mahrajene Client: Engagement Citoyen Category: Online Films & Video / Event or Live Webcast - Single
BHF - Vinnie Agency: Grey London / London Client: The British Heart Foundation Category: Online Films & Video / Public Service/Non-Profit
Celebrate the Era Agency: TBWA Chiat Day, Los Angeles / Los Angeles Client: Pacific Standard Time Category: Online Films & Video / Long Form - Series/Episodes
The Inside Experience Agency: Pereira & O'Dell / San Francisco Client: Intel + Toshiba Category: Online Films & Video / Long Form - Series/Episodes
Catvertising Agency: john st. / Toronto Client: john st. Category: Online Films & Video / Self-Promotion - Single
DIPS DESPERADO Agency: Abbott Mead Vickers BBDO / London Client: PEPSICO DORITOS Category: Online Films & Video / Short Form - Single
Cage Cop Agency: BBDO Toronto / Toronto Client: Wrigley Canada Category: Online Films & Video / Short Form - Single
Hitchhiker Agency: BBDO Toronto / Toronto Client: Wrigley Canada Category: Online Films & Video / Short Form - Single
Jamal Edwards Agency: BBH LONDON / London Client: Google Chrome Category: Online Films & Video / Short Form - Single
Bug Circus Generator Agency: Denizen Company / Culver City Client: Qualcomm Category: Online Films & Video / Short Form - Single
Charlie Bit My Finger - The Horror Agency: doug & serge inc. / Toronto Client: Canadian Film Centre Category: Online Films & Video / Short Form - Single
XYLOPHONE Agency: Drill / Shibuya Client: NTT DOCOMO Category: Online Films & Video / Short Form - Single
The Man Who Played Literally Hungry Agency: Furlined / Santa Monica Client: Snickers Category: Online Films & Video / Short Form - Single
Search Stories: A New/Old Prosthetic Agency: Google Creative Lab / New York Client: Google Category: Online Films & Video / Short Form - Single
The Museum of Me Agency: Projector inc. / Shibuya Client: Intel Category: Online Films & Video / Short Form - Single
HERO spot Agency: Sid Lee / Montreal Client: adidas AG Category: Online Films & Video / Short Form - Single
Tomorrow starts now Agency: TBWA Berlin / Berlin Client: adidas AG Category: Online Films & Video / Short Form - Single
Explore Your World Agency: Venables Bell & Partners / San Francisco Client: Google Category: Online Films & Video / Short Form - Single
Bulletstorm Last Call Agency: Wieden + Kennedy, Portland / Portland Client: Electronic Arts Category: Online Films & Video / Short Form - Single
Jennifer Aniston Goes Viral Agency: Zambezi / Venice Client: smartwater Category: Online Films & Video / Short Form - Single
Day One Stories Agency: Droga5 / New York Client: Prudential Category: Online Films & Video / Short Form - Series/Episodes
Unsweetened Truth Agency: harvest / Santa Monica Client: American Legacy / Truth Category: Online Films & Video / Short Form - Series/Episodes
The Candidate (George Videos) Agency: Zulu Alpha Kilo / Toronto Client: Workopolis Category: Online Films & Video / Short Form - Series/Episodes
Project Shiphunt Agency: 180LA / Santa Monica Client: Sony Electronics Category: Online Films & Video / Long Form - Single
AEG Tradesman Series - Simon Anderson Agency: BMF Melbourne / Richmond Client: AEG Powertools Category: Online Films & Video / Long Form - Single
The Story Beyond The Still Agency: Grey New York / New York Client: Canon Category: Online Films & Video / Long Form - Single
THE INFINITE HOUSE Agency: HEIMAT, Berlin / Berlin Client: HORNBACH Category: Online Films & Video / Long Form - Single
NEVER EXTINGUISH Agency: Publicis Italy / Milan Client: Burn Energy Drink Category: Online Films & Video / Long Form - Single
Success Redefined "HK Honey" Agency: R/GA / New York Client: Nokia Category: Online Films & Video / Long Form - Single
Ice Cube Celebrates the Eames Agency: TBWA Chiat Day, Los Angeles / Los Angeles Client: Pacific Standard Time Category: Online Films & Video / Long Form - Single
Cobra Agency: The Martin Agency / Richmond Client: Mentos Category: Online Films & Video / Long Form - Single
The Entrance Interactive Film Agency: Wieden+Kennedy Amsterdam / Amsterdam Client: Heineken Category: Online Films & Video / Long Form - Single
"Up All Night" Fan Montage Video Agency: BBDO New York / New York Client: AT&T Category: Online Films & Video / Music Videos
Lullabies Agency: Forsman & Bodenfors / Gothenburg Client: IKEA Category: Online Films & Video / Music Videos
ROME - 3 Dreams of Black Agency: Google Creative Lab / New York Client: Google Category: Online Films & Video / Music Videos
LE CLUB PERRIER Agency: Ogilvy France / Paris Client: NESTLE WATERS/PERRIER Category: Online Films & Video / Music Videos
The Ship Song Project Agency: The Monkeys / Sydney Client: Sydney Opera House Category: Online Films & Video / Music Videos
Philips Obsessed with sound Agency: Tribal DDB Amsterdam / Amstelveen Client: Philips Category: Online Films & Video / Music Videos
Mitsubishi - World Records Agency: 180LA / Santa Monica Client: Mitsubishi Motors North America Category: Online Films & Video / Event or Live Webcast - Single

2012 Interactive Gold Pencil

Colenso BBDO / Auckland

Levi Strauss & Co, San Francisco

Rear View Girls - Los Angeles

Online Films & Video / Short Form - Single

12052N

2012 Interactive Gold Pencil

Deutsch / Los Angeles

Sony Computer Entertainment America

Michael

Online Films & Video / Short Form - Single

12053N

2012 Interactive Silver Pencil

BBDO Toronto / Toronto

Wrigley Canada

Cat

Online Films & Video / Short Form - Single

12054N

2012 Interactive Silver Pencil

Wieden+Kennedy Amsterdam / Amsterdam

Heineken

Legendary Making of the Date

Online Films & Video / Short Form - Single

12055N

2012 Interactive Bronze Pencil

Saatchi & Saatchi LA / Torrance

Toyota Motor Sales, USA

Camry It's Reinvented

Online Films & Video / Short Form - Single

12056N

2012 Interactive Gold Pencil

BBDO Toronto / Toronto

Wrigley Canada

Touch the Rainbow

Online Films & Video / Short Form - Series/Episodes

12057N

2012 Interactive Silver Pencil

BBH New York/Google Creative Lab / New York

Google

The Web Is What You Make Of It

Online Films & Video / Short Form - Series/Episodes

12058N

2012 Interactive Bronze Pencil

Google Creative Lab / New York

Google

Search Stories

Online Films & Video / Short Form - Series/Episodes

12059N

2012 Interactive Gold Pencil

HAKUHODO / Tokyo

Google Inc.

OK Go - All Is Not Lost -

Online Films & Video / Music Videos

12065N

2012 Interactive Gold Pencil

Wieden + Kennedy, Portland / Portland

Old Spice

Mano y Mano en el Bano

Online Films & Video / Event or Live Webcast - Single

12049N

2012 Interactive Silver Pencil

MTh (Motion Theory) / Los Angeles

Chevrolet

Bungee Stunt

Online Films & Video / Event or Live Webcast - Single

12050N

2012 Interactive Bronze Pencil

Memac Ogilvy Label / Tunis Mahrajene

Engagement Citoyen

The Return of Dictator Ben Ali

Online Films & Video / Event or Live Webcast - Single

12051N

2012 Interactive Silver Pencil

Grey London / London

The British Heart Foundation

BHF - Vinnie

Online Films & Video / Public Service/Non-Profit

12063N

2012 Interactive Gold Pencil

TBWA Chiat Day, Los Angeles / Los Angeles

Pacific Standard Time

Celebrate the Era

Online Films & Video / Long Form - Series/Episodes

12061N

2012 Interactive Silver Pencil

Pereira & O'Dell / San Francisco

Intel + Toshiba

The Inside Experience

Online Films & Video / Long Form - Series/Episodes

12062N

2012 Interactive Bronze Pencil

john st. / Toronto

john st.

Catvertising

Online Films & Video / Self-Promotion - Single

12064N

2012 Interactive Merit Award

Abbott Mead Vickers BBDO / London

PEPSICO DORITOS

DIPS DESPERADO

Online Films & Video / Short Form - Single

12207N

2012 Interactive Merit Award

BBDO Toronto / Toronto

Wrigley Canada

Cage Cop

Online Films & Video / Short Form - Single

12208N

2012 Interactive Merit Award

BBDO Toronto / Toronto

Wrigley Canada

Hitchhiker

Online Films & Video / Short Form - Single

12209N

2012 Interactive Merit Award

BBH LONDON / London

Google Chrome

Jamal Edwards

Online Films & Video / Short Form - Single

12210N

2012 Interactive Merit Award

Denizen Company / Culver City

Qualcomm

Bug Circus Generator

Online Films & Video / Short Form - Single

12211N

2012 Interactive Merit Award

doug & serge inc. / Toronto

Canadian Film Centre

Charlie Bit My Finger - The Horror

Online Films & Video / Short Form - Single

12212N

2012 Interactive Merit Award

Drill / Shibuya

NTT DOCOMO

XYLOPHONE

Online Films & Video / Short Form - Single

12213N

2012 Interactive Merit Award

Furlined / Santa Monica

Snickers

The Man Who Played Literally Hungry

Online Films & Video / Short Form - Single

12214N

2012 Interactive Merit Award

Google Creative Lab / New York

Google

Search Stories: A New/Old Prosthetic

Online Films & Video / Short Form - Single

12215N

2012 Interactive Merit Award

Projector inc. / Shibuya

Intel

The Museum of Me

Online Films & Video / Short Form - Single

12216N

2012 Interactive Merit Award

Sid Lee / Montreal

adidas AG

HERO spot

Online Films & Video / Short Form - Single

12217N

2012 Interactive Merit Award

TBWA Berlin / Berlin

adidas AG

Tomorrow starts now

Online Films & Video / Short Form - Single

12218N

2012 Interactive Merit Award

Venables Bell & Partners / San Francisco

Google

Explore Your World

Online Films & Video / Short Form - Single

12219N

2012 Interactive Merit Award

Wieden + Kennedy, Portland / Portland

Electronic Arts

Bulletstorm Last Call

Online Films & Video / Short Form - Single

12220N

2012 Interactive Merit Award

Zambezi / Venice

smartwater

Jennifer Aniston Goes Viral

Online Films & Video / Short Form - Single

12221N

2012 Interactive Merit Award

Droga5 / New York

Prudential

Day One Stories

Online Films & Video / Short Form - Series/Episodes

12222N

2012 Interactive Merit Award

harvest / Santa Monica

American Legacy / Truth

Unsweetened Truth

Online Films & Video / Short Form - Series/Episodes

12223N

2012 Interactive Merit Award

Zulu Alpha Kilo / Toronto

Workopolis

The Candidate (George Videos)

Online Films & Video / Short Form - Series/Episodes

12224N

2012 Interactive Merit Award

180LA / Santa Monica

Sony Electronics

Project Shiphunt

Online Films & Video / Long Form - Single

12225N

2012 Interactive Merit Award

BMF Melbourne / Richmond

AEG Powertools

AEG Tradesman Series - Simon Anderson

Online Films & Video / Long Form - Single

12226N

2012 Interactive Merit Award

Grey New York / New York

Canon

The Story Beyond The Still

Online Films & Video / Long Form - Single

12227N

2012 Interactive Merit Award

HEIMAT, Berlin / Berlin

HORNBACH

THE INFINITE HOUSE

Online Films & Video / Long Form - Single

12228N

2012 Interactive Merit Award

Publicis Italy / Milan

Burn Energy Drink

NEVER EXTINGUISH

Online Films & Video / Long Form - Single

12229N

2012 Interactive Merit Award

R/GA / New York

Nokia

Success Redefined "HK Honey"

Online Films & Video / Long Form - Single

12230N

2012 Interactive Merit Award

TBWA Chiat Day, Los Angeles / Los Angeles

Pacific Standard Time

Ice Cube Celebrates the Eames

Online Films & Video / Long Form - Single

12231N

2012 Interactive Merit Award

The Martin Agency / Richmond

Mentos

Cobra

Online Films & Video / Long Form - Single

12232N

2012 Interactive Merit Award

Wieden+Kennedy Amsterdam / Amsterdam

Heineken

The Entrance Interactive Film

Online Films & Video / Long Form - Single

12233N

2012 Interactive Merit Award

BBDO New York / New York

AT&T

"Up All Night" Fan Montage Video

Online Films & Video / Music Videos

12243N

2012 Interactive Merit Award

Forsman & Bodenfors / Gothenburg

IKEA

Lullabies

Online Films & Video / Music Videos

12244N

2012 Interactive Merit Award

Google Creative Lab / New York

Google

ROME - 3 Dreams of Black

Online Films & Video / Music Videos

12245N

2012 Interactive Merit Award

Ogilvy France / Paris

NESTLE WATERS/PERRIER

LE CLUB PERRIER

Online Films & Video / Music Videos

12246N

2012 Interactive Merit Award

The Monkeys / Sydney

Sydney Opera House

The Ship Song Project

Online Films & Video / Music Videos

12247N

2012 Interactive Merit Award

Tribal DDB Amsterdam / Amstelveen

Philips

Philips Obsessed with sound

Online Films & Video / Music Videos

12248N

2012 Interactive Merit Award

180LA / Santa Monica

Mitsubishi Motors North America

Mitsubishi - World Records

Online Films & Video / Event or Live Webcast - Single

12202N

Follow Us