The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

DIPS DESPERADO Agency: Abbott Mead Vickers BBDO / London Client: PEPSICO DORITOS Category: Branded Applications / Branded applications
Touching The Stars Agency: BBH New York / New York Client: BBC Category: Branded Applications / Branded applications
Pepsi Max Top Mates Agency: Clemenger BBDO Sydney / Sydney Client: Pepsi Max Category: Branded Applications / Branded applications
Autodance Agency: CP+B / Gothenburg Client: Ubisoft Category: Branded Applications / Branded applications
MINI Maps Agency: DDB, Paris / Paris Client: MINI France Category: Branded Applications / Branded applications
The Paper Baron Agency: George Patterson Y&R / Melbourne Client: Australian Defence Force Category: Branded Applications / Branded applications
Country Life - The Great British Picnic App Agency: Grey London / London Client: Dairy Crest Category: Branded Applications / Branded applications
Believe-O-Magic Agency: JWT New York / New York Client: Macy's Category: Branded Applications / Branded applications
King of the Slope Agency: Lowe Brindfors / Stockholm Client: Vattenfall - Linus Almqvist/David Wolgers/Jasper Hein-Nording Category: Branded Applications / Branded applications
Corona Beach Break Agency: Pereira & O'Dell / San Francisco Client: Corona Category: Branded Applications / Branded applications
Google Wallet Agency: R/GA / New York Client: Google Wallet Category: Branded Applications / Branded applications
ARIEL BIG STAIN Agency: Saatchi & Saatchi / Shanghai Client: P&G Category: Branded Applications / Branded applications
Spider Agency: The Martin Agency / Richmond Client: Mentos Category: Branded Applications / Branded applications
Frank the Fruitcake Agency: The Martin Agency / Richmond Client: Walmart Category: Branded Applications / Branded applications

2012 Branded Entertainment Merit Award

Abbott Mead Vickers BBDO / London

PEPSICO DORITOS

DIPS DESPERADO

Branded Applications / Branded applications

12091E

2012 Branded Entertainment Merit Award

BBH New York / New York

BBC

Touching The Stars

Branded Applications / Branded applications

12092E

2012 Branded Entertainment Merit Award

Clemenger BBDO Sydney / Sydney

Pepsi Max

Pepsi Max Top Mates

Branded Applications / Branded applications

12093E

2012 Branded Entertainment Merit Award

CP+B / Gothenburg

Ubisoft

Autodance

Branded Applications / Branded applications

12094E

2012 Branded Entertainment Merit Award

DDB, Paris / Paris

MINI France

MINI Maps

Branded Applications / Branded applications

12095E

2012 Branded Entertainment Merit Award

George Patterson Y&R / Melbourne

Australian Defence Force

The Paper Baron

Branded Applications / Branded applications

12096E

2012 Branded Entertainment Merit Award

Grey London / London

Dairy Crest

Country Life - The Great British Picnic App

Branded Applications / Branded applications

12097E

2012 Branded Entertainment Merit Award

JWT New York / New York

Macy's

Believe-O-Magic

Branded Applications / Branded applications

12098E

2012 Branded Entertainment Merit Award

Lowe Brindfors / Stockholm

Vattenfall - Linus Almqvist/David Wolgers/Jasper Hein-Nording

King of the Slope

Branded Applications / Branded applications

12099E

2012 Branded Entertainment Merit Award

Pereira & O'Dell / San Francisco

Corona

Corona Beach Break

Branded Applications / Branded applications

12100E

2012 Branded Entertainment Merit Award

R/GA / New York

Google Wallet

Google Wallet

Branded Applications / Branded applications

12101E

2012 Branded Entertainment Merit Award

Saatchi & Saatchi / Shanghai

P&G

ARIEL BIG STAIN

Branded Applications / Branded applications

12102E

2012 Branded Entertainment Merit Award

The Martin Agency / Richmond

Mentos

Spider

Branded Applications / Branded applications

12103E

2012 Branded Entertainment Merit Award

The Martin Agency / Richmond

Walmart

Frank the Fruitcake

Branded Applications / Branded applications

12104E

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