Award

Agency

Client

Title

Category

Annual ID

MINI Maps Agency: DDB, Paris / Paris Client: MINI France Category: Interactive Advertising / Other Interactive Media - Single
Skittles Super Mega Rainbow Updater Agency: TBWA / London Client: Wrigley Category: Interactive Advertising / Other Interactive Media - Single
Bounty Picks It Up - "Soup" Agency: Leo Burnett / Toronto Client: Procter & Gamble - Bounty Category: Collateral / Posters - Single
Nelson Mandela Agency: Grey South Africa / Johannesburg Client: Nelson Mandela Foundation Category: Public Service / Radio - Single
The Ecosphere Project Agency: HEIMAT, Berlin / Berlin Client: CNN International Category: Craft / Animation/Motion Graphics
SEXY FINGERS Agency: JWT Paris / Neuilly-sur-Seine cedex Client: AIDES Category: Craft / Animation/Motion Graphics
Lullabies Agency: Forsman & Bodenfors / Gothenburg Client: IKEA Category: Websites / Durable Goods
John Lewis Banners Agency: Digital Production Company: unit9 / London Client: Adam&Eve Category: Interactive Advertising / Banners - Dynamic - Single
The Black Mamba Agency: R/GA / New York Client: Nike Category: Websites / Social Networks/Community
SPENT Agency: McKinney / durham Client: Urban Ministries of Durham Category: Branded Content / Games
The Inside Experience Agency: Pereira & O'Dell / San Francisco Client: Intel + Toshiba Category: Online Films & Video / Long Form - Series/Episodes
Reaction Time Agency: Euro RSCG Zurich / Zurich Client: Peugeot Category: Consumer Radio / Campaign
1m2 of curiosity. The do-it-yourself recruitment posters. Agency: serviceplan / Munich Client: Serviceplan Hamburg GmbH & Co. KG Category: Collateral Design / Posters - Campaign
The Ultra Asian Agency: Dentsu Inc. / Tokyo Client: The Yoshida Hideo Memorial Foundation / Advertising Museum Tokyo Category: Craft / Printing and Paper Craft - Single
mt expo Agency: iyamadesign inc. / Tokyo Client: Kamoi Kakoshi Co., Ltd. Category: Spatial Design / Outdoor Spaces
mt ex Hiroshima Agency: iyamadesign inc. / Tokyo Client: Kamoi Kakoshi Co., Ltd. Category: Spatial Design / Outdoor Spaces
It's Not Crazy, It's Sports: Shake On It Agency: Wieden+Kennedy New York / New York Client: ESPN Category: Consumer Television / 60 Second - Single
SPARQ Agency: R/GA / New York Client: Nike Category: Mobile Applications/Sites / Services
Burger Agency: Bleublancrouge / Montreal Client: Gold’s Gym Category: Collateral Design / Posters - Single
Cat Agency: BBDO Toronto / Toronto Client: Wrigley Canada Category: Online Films & Video / Short Form - Single
Legendary Making of the Date Agency: Wieden+Kennedy Amsterdam / Amsterdam Client: Heineken Category: Online Films & Video / Short Form - Single
BYO Cup Day Agency: Leo Burnett / Southbank Client: 7-Eleven Slurpee Category: Promos / In-house Promo
Walk of Shame Agency: DDB UK / LONDON Client: Harvey Nichols Category: Cinema Advertising / Short Form - Under :90 - Single
The Bark Side Agency: Deutsch / Los Angeles Client: Volkswagen Category: Craft / Sound Design
Open up with Andre Agassi FIlm Series Agency: CumminsRoss / Melbourne Client: Pernod Ricard - Jacobs Creek Category: Television / Specials or one-time screenings
MAKE TV Agency: PARTY / Tokyo Client: Sony Corporation Category: Television / Specials or one-time screenings
Drive Carefully Agency: DDB ARGENTINA / CABA Client: VOLKSWAGEN DE ARGENTINA Category: Magazine / Full Page or Spread - Campaign
Jetta - Memories Agency: DDB Sydney / Sydney Client: Volkswagen Category: Promos / Television Promo
'Share a Coke' Agency: Ogilvy & Mather / Sydney Client: Coca-Cola South Pacific / Coca-Cola Amatil Team Category: Promos / Television Promo
Heineken Star Player Agency: AKQA / London Client: Heineken Category: Mobile Applications/Sites / Branded Games
Rivalry Part I Agency: The Brooklyn Brothers / New York Client: New Era Category: Consumer Television / Commercials of Var. Length - Campaign
Bjork.com Agency: Jam3 / Toronto Client: Sandbag Category: Craft / Typography
The Web Is What You Make Of It Agency: BBH New York/Google Creative Lab / New York Client: Google Category: Online Films & Video / Short Form - Series/Episodes
Balloons Agency: LDC / São Paulo Client: MTV Brasil Category: Non-Broadcast / Online
Touch the Rainbow Agency: BBDO Toronto / Toronto Client: Wrigley Canada Category: Innovation in Advertising / Single or Campaign
The True Origins of Pizza Agency: SS+K / New York Client: Mr. Pizza Category: Cinema Advertising / Long Form - :90 and Over - Single
BHF - Vinnie Agency: Grey London / London Client: The British Heart Foundation Category: Online Films & Video / Public Service/Non-Profit
The world's fairest annual report. Agency: Jung von Matt AG / Hamburg Client: LemonAid Beverages GmbH Category: Craft / Typography in Design - Single
The man who lived in a film Agency: TRY/ Apt / Oslo Client: Canal Digital Category: Consumer Television / Over 60 second - Single
The Recorded Contents Agency: TBWAISTANBUL / ISTANBUL Client: BEKO Category: Collateral Design / P.O.P. and In-Store - Campaign
SPARQ Agency: R/GA / New York Client: Nike Category: Branded Applications / Branded applications
Chiller Fall Image Spot Agency: Chiller / New York Client: Chiller Category: Motion Graphics / Network ID
Skip Evolution of Washing Agency: The Jupiter Drawing Room South Africa Cape Town / Cape Town Client: Unilever Pty Ltd Category: Sustainability in Design / Single or Campaign
UPDN Agency: Out of the Box / New Delhi Client: UPDN Broking Category: Branding / Logo Design
Work Connects Us All Agency: SS+K / New York Client: AFL-CIO Category: Websites / Corporate Website
SCREW*D Agency: Y&R Chicago / Chicago Client: Craftsman Category: Online Branded Entertainment / Long-form
Lorem Recruitment Agency: Jung von Matt AG / Hamburg Client: Jung von Matt AG Category: Interactive Advertising / Self-Promotion
Addiction Agency: F/Nazca Saatchi & Saatchi / Sao Paulo Client: Nike Category: Broadcast Design / Single
Book of Poison Agency: gürtlerbachmann Werbung GmbH / Hamburg Client: Gruner + Jahr AG & Co KG/Flora Garten Category: Collateral Design / Promotion
Ark Agency: Y&R Chicago / Chicago Client: Craftsman Category: Consumer Radio / Single

2012 Interactive Silver Pencil

DDB, Paris / Paris

MINI France

MINI Maps

Interactive Advertising / Other Interactive Media - Single

12040N

2012 Interactive Silver Pencil

TBWA / London

Wrigley

Skittles Super Mega Rainbow Updater

Interactive Advertising / Other Interactive Media - Single

12041N

2012 Advertising Silver Pencil

Leo Burnett / Toronto

Procter & Gamble - Bounty

Bounty Picks It Up - "Soup"

Collateral / Posters - Single

12021A

2012 Advertising Silver Pencil

Grey South Africa / Johannesburg

Nelson Mandela Foundation

Nelson Mandela

Public Service / Radio - Single

12053R

2012 Interactive Silver Pencil

HEIMAT, Berlin / Berlin

CNN International

The Ecosphere Project

Craft / Animation/Motion Graphics

12080N

2012 Interactive Silver Pencil

JWT Paris / Neuilly-sur-Seine cedex

AIDES

SEXY FINGERS

Craft / Animation/Motion Graphics

12081N

2012 Interactive Silver Pencil

Forsman & Bodenfors / Gothenburg

IKEA

Lullabies

Websites / Durable Goods

12008N

2012 Interactive Silver Pencil

Digital Production Company: unit9 / London

Adam&Eve

John Lewis Banners

Interactive Advertising / Banners - Dynamic - Single

12030N

2012 Interactive Silver Pencil

R/GA / New York

Nike

The Black Mamba

Websites / Social Networks/Community

12021N

2012 Advertising Silver Pencil

McKinney / durham

Urban Ministries of Durham

SPENT

Branded Content / Games

12097T

2012 Interactive Silver Pencil

Pereira & O'Dell / San Francisco

Intel + Toshiba

The Inside Experience

Online Films & Video / Long Form - Series/Episodes

12062N

2012 Advertising Silver Pencil

Euro RSCG Zurich / Zurich

Peugeot

Reaction Time

Consumer Radio / Campaign

12050R

2012 Design Silver Pencil

serviceplan / Munich

Serviceplan Hamburg GmbH & Co. KG

1m2 of curiosity. The do-it-yourself recruitment posters.

Collateral Design / Posters - Campaign

12031D

2012 Design Silver Pencil

Dentsu Inc. / Tokyo

The Yoshida Hideo Memorial Foundation / Advertising Museum Tokyo

The Ultra Asian

Craft / Printing and Paper Craft - Single

12078D

2012 Design Silver Pencil

iyamadesign inc. / Tokyo

Kamoi Kakoshi Co., Ltd.

mt expo

Spatial Design / Outdoor Spaces

12045D

2012 Design Silver Pencil

iyamadesign inc. / Tokyo

Kamoi Kakoshi Co., Ltd.

mt ex Hiroshima

Spatial Design / Outdoor Spaces

12046D

2012 Advertising Silver Pencil

Wieden+Kennedy New York / New York

ESPN

It's Not Crazy, It's Sports: Shake On It

Consumer Television / 60 Second - Single

12057T

2012 Interactive Silver Pencil

R/GA / New York

Nike

SPARQ

Mobile Applications/Sites / Services

12028N

2012 Design Silver Pencil

Bleublancrouge / Montreal

Gold’s Gym

Burger

Collateral Design / Posters - Single

12028D

2012 Interactive Silver Pencil

BBDO Toronto / Toronto

Wrigley Canada

Cat

Online Films & Video / Short Form - Single

12054N

2012 Interactive Silver Pencil

Wieden+Kennedy Amsterdam / Amsterdam

Heineken

Legendary Making of the Date

Online Films & Video / Short Form - Single

12055N

2012 Branded Entertainment Silver Pencil

Leo Burnett / Southbank

7-Eleven Slurpee

BYO Cup Day

Promos / In-house Promo

12063E

2012 Advertising Silver Pencil

DDB UK / LONDON

Harvey Nichols

Walk of Shame

Cinema Advertising / Short Form - Under :90 - Single

12081T

2012 Interactive Silver Pencil

Deutsch / Los Angeles

Volkswagen

The Bark Side

Craft / Sound Design

12084N

2012 Branded Entertainment Silver Pencil

CumminsRoss / Melbourne

Pernod Ricard - Jacobs Creek

Open up with Andre Agassi FIlm Series

Television / Specials or one-time screenings

12009E

2012 Branded Entertainment Silver Pencil

PARTY / Tokyo

Sony Corporation

MAKE TV

Television / Specials or one-time screenings

12194E

2012 Advertising Silver Pencil

DDB ARGENTINA / CABA

VOLKSWAGEN DE ARGENTINA

Drive Carefully

Magazine / Full Page or Spread - Campaign

12011A

2012 Branded Entertainment Silver Pencil

DDB Sydney / Sydney

Volkswagen

Jetta - Memories

Promos / Television Promo

12002E

2012 Branded Entertainment Silver Pencil

Ogilvy & Mather / Sydney

Coca-Cola South Pacific / Coca-Cola Amatil Team

'Share a Coke'

Promos / Television Promo

12058E

2012 Interactive Silver Pencil

AKQA / London

Heineken

Heineken Star Player

Mobile Applications/Sites / Branded Games

12024N

2012 Advertising Silver Pencil

The Brooklyn Brothers / New York

New Era

Rivalry Part I

Consumer Television / Commercials of Var. Length - Campaign

12072T

2012 Interactive Silver Pencil

Jam3 / Toronto

Sandbag

Bjork.com

Craft / Typography

12077N

2012 Interactive Silver Pencil

BBH New York/Google Creative Lab / New York

Google

The Web Is What You Make Of It

Online Films & Video / Short Form - Series/Episodes

12058N

2012 Advertising Silver Pencil

LDC / São Paulo

MTV Brasil

Balloons

Non-Broadcast / Online

12087T

2012 Advertising Silver Pencil

BBDO Toronto / Toronto

Wrigley Canada

Touch the Rainbow

Innovation in Advertising / Single or Campaign

12100G

2012 Advertising Silver Pencil

SS+K / New York

Mr. Pizza

The True Origins of Pizza

Cinema Advertising / Long Form - :90 and Over - Single

12084T

2012 Interactive Silver Pencil

Grey London / London

The British Heart Foundation

BHF - Vinnie

Online Films & Video / Public Service/Non-Profit

12063N

2012 Design Silver Pencil

Jung von Matt AG / Hamburg

LemonAid Beverages GmbH

The world's fairest annual report.

Craft / Typography in Design - Single

12074D

2012 Advertising Silver Pencil

TRY/ Apt / Oslo

Canal Digital

The man who lived in a film

Consumer Television / Over 60 second - Single

12076T

2012 Design Silver Pencil

TBWAISTANBUL / ISTANBUL

BEKO

The Recorded Contents

Collateral Design / P.O.P. and In-Store - Campaign

12036D

2012 Branded Entertainment Silver Pencil

R/GA / New York

Nike

SPARQ

Branded Applications / Branded applications

12024E

2012 Branded Entertainment Silver Pencil

Chiller / New York

Chiller

Chiller Fall Image Spot

Motion Graphics / Network ID

12015E

2012 Design Silver Pencil

The Jupiter Drawing Room South Africa Cape Town / Cape Town

Unilever Pty Ltd

Skip Evolution of Washing

Sustainability in Design / Single or Campaign

12080D

2012 Design Silver Pencil

Out of the Box / New Delhi

UPDN Broking

UPDN

Branding / Logo Design

12009D

2012 Interactive Silver Pencil

SS+K / New York

AFL-CIO

Work Connects Us All

Websites / Corporate Website

12006N

2012 Branded Entertainment Silver Pencil

Y&R Chicago / Chicago

Craftsman

SCREW*D

Online Branded Entertainment / Long-form

12034E

2012 Interactive Silver Pencil

Jung von Matt AG / Hamburg

Jung von Matt AG

Lorem Recruitment

Interactive Advertising / Self-Promotion

12048N

2012 Design Silver Pencil

F/Nazca Saatchi & Saatchi / Sao Paulo

Nike

Addiction

Broadcast Design / Single

12059D

2012 Design Silver Pencil

gürtlerbachmann Werbung GmbH / Hamburg

Gruner + Jahr AG & Co KG/Flora Garten

Book of Poison

Collateral Design / Promotion

12039D

2012 Advertising Silver Pencil

Y&R Chicago / Chicago

Craftsman

Ark

Consumer Radio / Single

12047R

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