The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Curiosism Book
Agency: F/Nazca Saatchi & Saatchi / Sao Paulo
Client: Pinacoteca Category: Publication Design / Book Cover Design
Catvertising
Agency: john st. / Toronto
Client: john st. Category: Online Films & Video / Self-Promotion - Single
Killer Bees
Agency: Dentsu Young & Rubicam Ltd. ( Y&R Thailand ) / Bangkok
Client: Mai Tan co.,Ltd. Category: Consumer Radio / Single
The Return of Dictator Ben Ali
Agency: Memac Ogilvy Label / Tunis Mahrajene
Client: Engagement Citoyen Category: Online Films & Video / Event or Live Webcast - Single
Call of Duty: Modern Warfare 3 - The Vet and the n00b: Trash Talk
Agency: 72andSunny / Los Angeles
Client: Activision Publishing Category: Online Branded Entertainment / Long-form
Crossing the Ice
Agency: Naked Communications Sydney / Sydney
Client: SONY Category: Online Branded Entertainment / Long-form
shop2aid: the first facebook flea market where proceeds go to charity
Agency: denkwerk GmbH / Cologne
Client: 2aid.org e.V. Category: Websites / E-Commerce
Mugshots
Agency: Fuel Euro RSCG/ Lisbon / Lisboa
Client: Amnesty International - Portugal Category: Public Service / Outdoor and Posters - Campaign
FASHION LAUNDRY
Agency: Ace Saatchi & Saatchi Manila / Makati
Client: P&G (INT'L OPERATIONS), LTD. Category: Collateral / P.O.P. and In-store - Single
Billboard powered by oranges
Agency: DDB, Paris / Paris
Client: Tropicana Category: Out Of Home / Transit & Outdoor Installations - Single
Pleasure Hunt
Agency: Lowe Brindfors / Stockholm
Client: Magnum Ice Cream Category: Websites / Branded Games
Survivor : Cara Scharf
Agency: The George Washington Univ. Medical Faculty Associates / Washington
Client: The GW Breast Care Center Category: Cinema / Documentaries
Curators of Sweden
Agency: Volontaire / Stockholm
Client: Sweden (Swedish institute/VisitSweden) Category: Social Media / Microblogging
Be the Coach
Agency: Ogilvy Cape Town / Cape Town
Client: South African Breweries Category: Interactive Advertising / Environmental/Experiential - Single
Ariel Fashion Shoot
Agency: Saatchi & Saatchi Stockholm / Stockholm
Client: Procter & Gamble Nordic Category: Interactive Advertising / Environmental/Experiential - Single
XC Travels
Agency: Forsman & Bodenfors / Gothenburg
Client: Volvo Category: Websites / Durable Goods
Walk of Shame
Agency: DDB UK / LONDON
Client: Harvey Nichols Category: Consumer Television / Under $80K Budget - Single
The Steve Jobs Moment of Silence
Agency: KNARF® / New York
Client: Moment of Silence Inc. Category: Public Service / Collateral - Single
1882 Anxious People and a pen cap
Agency: MADRE / Capital Federal
Client: Destilados Argentinos S.A. Category: Consumer Television / Over 60 second - Single
The Date
Agency: Wieden+Kennedy Amsterdam / Amsterdam
Client: Heineken Category: Consumer Television / Over 60 second - Single
Love the Game
Agency: Wieden+Kennedy New York / New York
Client: JORDAN Category: Consumer Television / Over 60 second - Single
Onboard Food Packaging
Agency: Wieden+Kennedy / New Delhi
Client: IndiGo Airlines Category: Package Design / Package Design - Campaign
Drive Carefully
Agency: DDB ARGENTINA / CABA
Client: VOLKSWAGEN DE ARGENTINA Category: Collateral / Posters - Campaign
Coincidences
Agency: AlmapBBDO / São Paulo
Client: Escola Panamericana de Arte e Design Category: Public Service / Outdoor and Posters - Campaign
Lifestyle Baddie Bags
Agency: JWT India / Mumbai
Client: Lifestyle Category: Collateral Design / P.O.P. and In-Store - Campaign
SCREW*D
Agency: Y&R Chicago / Chicago
Client: Craftsman Category: Websites / Social Networks/Community
HBO GO Mobile Apps
Agency: HUGE / Brooklyn
Client: HBO Category: Mobile Applications/Sites / Services
Aires libres – Amherst Park Anamorphic Installation
Agency: Paprika / Montreal
Client: SDC du village / Aires libres Category: Spatial Design / Outdoor Spaces
Second Look Detroit
Agency: Fallon / Minneapolis
Client: H&R Block Category: Branded Content / Online
The Museum of Me
Agency: Projector inc. / Shibuya
Client: Intel Category: Social Media / Best Use of Social Media
Shipwreck Alley
Agency: 180LA / Santa Monica
Client: Sony Electronics Category: Online Branded Entertainment / Short-form
Dig It! Get It!
Agency: Leo Burnett, Toronto / Toronto
Client: Procter & Gamble - Cheer Category: Online Branded Entertainment / Short-form
Kinetic V5
Agency: Kinetic Singapore / Singapore
Client: Kinetic Singapore Category: Craft / Typography
Key to Viano
Agency: Lukas Lindemann Rosinski GmbH / Hamburg
Client: Mercedes-Benz Vans Category: Out Of Home / Digital / Electronic - Single or Campaign
Run With Ryan
Agency: VITRO / San Diego
Client: ASICS Category: Out Of Home / Digital / Electronic - Single or Campaign
Russell Falls
Agency: Publicis Mojo / Millers Point
Client: Lion Nathan Category: Cinema Advertising / Short Form - Under :90 - Single
RuPaul's Drag Race season 4 Launch Spot (Director's Cut)
Agency: Viacom / New York
Client: LOGO Category: Promos / Reality-television Promo
So...Soap!
Agency: CoDesign Ltd / HONG KONG
Client: SLOW (Sustainable Lifestyle & Organic Work Ltd) Category: Sustainability in Design / Single or Campaign
Camry It's Reinvented
Agency: Saatchi & Saatchi LA / Torrance
Client: Toyota Motor Sales, USA Category: Online Films & Video / Short Form - Single
The BrandSpace
Agency: ART+COM in Cooperation with Coordination, Berlin / Berlin
Client: Deutsche Bank AG Category: Spatial Design / Indoor Spaces
The Laundry-Gallery
Agency: Scholz & Friends / Berlin
Client: Siemens Electrogeräte GmbH Category: Spatial Design / Indoor Spaces
Bounty Picks It Up - "Ice Cream"
Agency: Leo Burnett / Toronto
Client: Procter & Gamble - Bounty Category: Collateral / Posters - Single
Wound
Agency: TBWA ESPANA / MADRID
Client: SONY COMPUTER ENTERTAINMENT Category: Collateral / Posters - Single
TBS Rebrand Sizzle
Agency: Ferroconcrete / Los Angeles
Client: TBS Category: Motion Graphics / Network ID
Jeep In
Agency: Leo Burnett Sp. z o.o. / Warsaw
Client: Fiat Auto Poland S.A. Category: Promos / Gaming Promos
Awakening
Agency: twofifteenmccann / San Francisco
Client: Microsoft Category: Promos / Gaming Promos
Edit
Agency: Leo Burnett / Toronto
Client: Leo Burnett, Toronto Category: Industrial Design/Product Design / Single or Campaign
Nothing But Potential - "Walk Faster"
Agency: Leo Burnett / Toronto
Client: Raising The Roof Category: Public Service / Outdoor and Posters - Single
Le Curiosism
Agency: F/Nazca Saatchi & Saatchi / Sao Paulo
Client: Pinacoteca Museum Category: Broadcast Design / Single