The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
DIPS DESPERADO
Agency: Abbott Mead Vickers BBDO / London
Client: PEPSICO DORITOS Category: Branded Applications / Branded applications
Touching The Stars
Agency: BBH / New York
Client: BBC Category: Branded Applications / Branded applications
Pepsi Max Top Mates
Agency: Clemenger BBDO Sydney / Sydney
Client: Pepsi Max Category: Branded Applications / Branded applications
Autodance
Agency: CP+B / Gothenburg
Client: Ubisoft Category: Branded Applications / Branded applications
MINI Maps
Agency: DDB, Paris / Paris
Client: MINI France Category: Branded Applications / Branded applications
The Paper Baron
Agency: George Patterson Y&R / Melbourne
Client: Australian Defence Force Category: Branded Applications / Branded applications
Country Life - The Great British Picnic App
Agency: Grey London / London
Client: Dairy Crest Category: Branded Applications / Branded applications
Believe-O-Magic
Agency: JWT New York / New York
Client: Macy's Category: Branded Applications / Branded applications
King of the Slope
Agency: Lowe Brindfors / Stockholm
Client: Vattenfall - Linus Almqvist/David Wolgers/Jasper Hein-Nording Category: Branded Applications / Branded applications
Corona Beach Break
Agency: Pereira & O'Dell / San Francisco
Client: Corona Category: Branded Applications / Branded applications
Google Wallet
Agency: R/GA / New York
Client: Google Wallet Category: Branded Applications / Branded applications
ARIEL BIG STAIN
Agency: Saatchi & Saatchi / Shanghai
Client: P&G Category: Branded Applications / Branded applications
Spider
Agency: The Martin Agency / Richmond
Client: Mentos Category: Branded Applications / Branded applications
Frank the Fruitcake
Agency: The Martin Agency / Richmond
Client: Walmart Category: Branded Applications / Branded applications
Award:
2012 Branded Entertainment Merit Award
Agency:
Abbott Mead Vickers BBDO / London
Client:
PEPSICO DORITOS
Title:
DIPS DESPERADO
Category:
Branded Applications / Branded applications
Annual ID:
12091E
Award:
2012 Branded Entertainment Merit Award
Agency:
BBH / New York
Client:
BBC
Title:
Touching The Stars
Category:
Branded Applications / Branded applications
Annual ID:
12092E
Award:
2012 Branded Entertainment Merit Award
Agency:
Clemenger BBDO Sydney / Sydney
Client:
Pepsi Max
Title:
Pepsi Max Top Mates
Category:
Branded Applications / Branded applications
Annual ID:
12093E
Award:
2012 Branded Entertainment Merit Award
Agency:
CP+B / Gothenburg
Client:
Ubisoft
Title:
Autodance
Category:
Branded Applications / Branded applications
Annual ID:
12094E
Award:
2012 Branded Entertainment Merit Award
Agency:
DDB, Paris / Paris
Client:
MINI France
Title:
MINI Maps
Category:
Branded Applications / Branded applications
Annual ID:
12095E
Award:
2012 Branded Entertainment Merit Award
Agency:
George Patterson Y&R / Melbourne
Client:
Australian Defence Force
Title:
The Paper Baron
Category:
Branded Applications / Branded applications
Annual ID:
12096E
Award:
2012 Branded Entertainment Merit Award
Agency:
Grey London / London
Client:
Dairy Crest
Title:
Country Life - The Great British Picnic App
Category:
Branded Applications / Branded applications
Annual ID:
12097E
Award:
2012 Branded Entertainment Merit Award
Agency:
JWT New York / New York
Client:
Macy's
Title:
Believe-O-Magic
Category:
Branded Applications / Branded applications
Annual ID:
12098E
Award:
2012 Branded Entertainment Merit Award
Agency:
Lowe Brindfors / Stockholm
Client:
Vattenfall - Linus Almqvist/David Wolgers/Jasper Hein-Nording
Title:
King of the Slope
Category:
Branded Applications / Branded applications
Annual ID:
12099E
Award:
2012 Branded Entertainment Merit Award
Agency:
Pereira & O'Dell / San Francisco
Client:
Corona
Title:
Corona Beach Break
Category:
Branded Applications / Branded applications
Annual ID:
12100E
Award:
2012 Branded Entertainment Merit Award
Agency:
R/GA / New York
Client:
Google Wallet
Title:
Google Wallet
Category:
Branded Applications / Branded applications
Annual ID:
12101E
Award:
2012 Branded Entertainment Merit Award
Agency:
Saatchi & Saatchi / Shanghai
Client:
P&G
Title:
ARIEL BIG STAIN
Category:
Branded Applications / Branded applications
Annual ID:
12102E
Award:
2012 Branded Entertainment Merit Award
Agency:
The Martin Agency / Richmond
Client:
Mentos
Title:
Spider
Category:
Branded Applications / Branded applications
Annual ID:
12103E