The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
Filter
-
Filter
Awards Archive
- Awards Archive
- Jury Archive
- Agency Rankings
- Independent Agency
- Design Firm
- Brand-Side Agency
- Brand
- Non-Profit Client
- Brand Parent Company
- Production Company
- Music & Sound Company
- Agency Network
- Independent Agency Network
- Agency Holding Company
- Creative
- Highest Ranked Work
- Country / Region
- Global Region
Discipline
-
Discipline
All
- All
- Advertising
- Branded Entertainment
- Design
- Interactive
Award
Category
-
Category
Innovation in Advertising
- Select Category
- Best Brand Channel
- Brand Transformation
- Branded Applications
- Branded Content
- Branding
- Broadcast Design
- Cinema
- Cinema Advertising
- Collateral
- Collateral Design
- Consumer Radio
- Consumer Television
- Corporate Identity
- Craft
- Direct Mail
- Events and Installations
- Experiential Advertising
- Gaming
- Industrial Design/Product Design
- Innovation in Advertising
- Innovation in Branded Content
- Integrated Branding
- Interactive Advertising
- Magazine
- Mobile Applications/Sites
- Motion Graphics
- Music
- Newspaper
- Non-Broadcast
- Online Branded Entertainment
- Online Films & Video
- Out Of Home
- Outdoor Design
- Package Design
- Promos
- Public Service
- Publication Design
- Self-Promotion
- Social Media
- Spatial Design
- Sustainability in Design
- Television
- Websites
Filter
-
Filter
Awards Archive
- Awards Archive
- Jury Archive
- Agency Rankings
- Independent Agency
- Design Firm
- Brand-Side Agency
- Brand
- Non-Profit Client
- Brand Parent Company
- Production Company
- Music & Sound Company
- Agency Network
- Independent Agency Network
- Agency Holding Company
- Creative
- Highest Ranked Work
- Country / Region
- Global Region
Award
Agency
Client
Title
Category
Annual ID
LIVING MASTERPIECE
Agency: Abbott Mead Vickers BBDO / London
Client: GE Category: Innovation in Advertising / Single or Campaign
FASHION LAUNDRY
Agency: Ace Saatchi & Saatchi Manila / Makati
Client: P&G (INT'L OPERATIONS), LTD. Category: Innovation in Advertising / Single or Campaign
The Heist
Agency: Akestam Holst / Stockholm
Client: Pause Home Entertainment Category: Innovation in Advertising / Single or Campaign
Underheard in New York
Agency: BBH / New York
Client: New York City Rescue Mission Category: Innovation in Advertising / Single or Campaign
You are Here
Agency: BETC / Paris
Client: Pages Jaunes Category: Innovation in Advertising / Single or Campaign
Whopper Lust
Agency: CP+B / Boulder
Client: Burger King Category: Innovation in Advertising / Single or Campaign
Temptations Sampling Machine
Agency: CP+B / Boulder
Client: JELL-O Category: Innovation in Advertising / Single or Campaign
Ted Williams - Fight Hunger
Agency: CP+B / Boulder
Client: Kraft Category: Innovation in Advertising / Single or Campaign
The Keyboard of Isolation
Agency: DDB China Group / Shanghai
Client: Family Care For Grassroots Community Category: Innovation in Advertising / Single or Campaign
Trojan shirt
Agency: Grabarz & Partner WA GmbH / Hamburg
Client: EXIT Deutschland Category: Innovation in Advertising / Single or Campaign
Long Live Imagination, Project Imagin8ion
Agency: Grey / New York
Client: Canon Category: Innovation in Advertising / Single or Campaign
Memories for the Future
Agency: HAKUHODO Kettle + Hakuhodo Inc. / Tokyo
Client: Google Category: Innovation in Advertising / Single or Campaign
WATER THAT KILLS
Agency: JWT JAKARTA / Jakarta Pusat
Client: KRUHA Category: Innovation in Advertising / Single or Campaign
Wall of Fame
Agency: kempertrautmann gmbh / Hamburg
Client: edding International GmbH Category: Innovation in Advertising / Single or Campaign
Missing Add-on
Agency: kempertrautmann gmbh / Hamburg
Client: Initiative Vermisste Kinder Category: Innovation in Advertising / Single or Campaign
A Sound Logo - Inspired by Hamburg
Agency: kempertrautmann gmbh / Hamburg
Client: Philharmoniker Hamburg Category: Innovation in Advertising / Single or Campaign
Book Burning Party
Agency: Leo Burnett Detroit / Troy
Client: Troy Public Library Category: Innovation in Advertising / Single or Campaign
Bacteria Billboards
Agency: Lowe Roche / Amuse / Toronto
Client: Warner Brothers Pictures Canada Category: Innovation in Advertising / Single or Campaign
OPERATION RIVERS OF LIGHT
Agency: LOWE/SSP3 / BOGOTA
Client: MINISTRY OF DEFENSE Category: Innovation in Advertising / Single or Campaign
The Return of Dictator Ben Ali
Agency: Memac Ogilvy Label / Tunis Mahrajene
Client: Engagement Citoyen Category: Innovation in Advertising / Single or Campaign
Respect Copyrights!
Agency: Scholz & Friends / Berlin
Client: Constantin Film Verleih GmbH Category: Innovation in Advertising / Single or Campaign
GT Academy
Agency: TBWA Chiat Day, Los Angeles / Los Angeles
Client: Nissan Category: Innovation in Advertising / Single or Campaign
Give-a-Toy Store
Agency: Venables Bell & Partners / San Francisco
Client: eBay Category: Innovation in Advertising / Single or Campaign
Human Twitter
Agency: Wieden+Kennedy New York / New York
Client: ESPN Category: Innovation in Advertising / Single or Campaign
SCREW*D
Agency: Y&R Chicago / Chicago
Client: Craftsman Category: Innovation in Advertising / Single or Campaign