The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

Will and George Come to Life Agency: Arc Worldwide / Chicago Client: Chicago Shakespeare Theater Category: Experiential
The Street House Agency: Leo Burnett, Toronto / Toronto Client: Raising The Roof Category: Experiential
Let's speak baby Agency: Publicis Conseil / Paris Client: Guigoz Category: Mobile Applications/Sites / Consumer Goods
The 2013 IKEA Catalog Application Agency: McCann Erickson / New York Client: IKEA Category: Mobile Applications/Sites / Consumer Goods
Air Jordan 2012 Agency: Blast Radius / Vancouver Client: Jordan Brand Category: Mobile Applications/Sites / Consumer Goods
Nike+ FuelBand Agency: R/GA / New York Client: Nike Category: Mobile Applications/Sites / Consumer Goods
Ray-Ban Ambermatic Agency: R/GA Stockholm / New York Client: Ray-Ban Category: Mobile Applications/Sites / Consumer Goods
Stop At Never Agency: Vitro / San Diego Client: ASICS Category: Websites / Consumer Goods
The World's Deepest Site Agency: Ogilvy & Mather Ukraine / Kyiv Client: Borjomi Category: Websites / Consumer Goods
Amphibiox Agency: SMFB / Oslo Client: Geox Category: Websites / Consumer Goods
Air Jordan 2012 Agency: Blast Radius / Vancouver Client: Jordan Brand Category: Websites / Consumer Goods
The Evolution Car Agency: Forsman & Bodenfors / Gothenburg Client: PREEM Category: Websites / Consumer Goods
Launch site on eBay Agency: Forsman & Bodenfors / Gothenburg Client: Volvo Trucks Category: Websites / Consumer Goods
The Princess and the Finger Agency: BBDO / Toronto Client: Wrigley Canada Category: Websites / Consumer Goods
Rescue Radio - Tagalog Rescue Agency: Memac Ogilvy / Dubai Client: Sawa Mninjah Category: Public Service / Radio - Single
The Beat Behind the Song Agency: BBDO New York / New York Client: Save the Children Category: Public Service / Radio - Single
The Perfect Match Agency: Albion / London Client: Anthony Nolan Category: Public Service / Radio - Single
Stupid Little Bitch Agency: Ogilvy & Mather Dublin / Dublin Client: ISPCC (The Irish Society for the Prevention of Cruelty to Children) Category: Public Service / Radio - Single
Earphone Bully Agency: SapientNitro / Miami Beach Client: Project Rockit Category: Public Service / Radio - Single
Two Sides Agency: DDB Chicago / Chicago Client: Field Museum Category: Public Service / Radio - Single
The Parks of the World Agency: Mikell Fine Iles / New York Client: Self-Initiated Category: Data Visualization / Infographics
Dr. Cyclops Agency: BBDO / Toronto Client: Wrigley Canada Category: Non-Broadcast / Online
Office Love Agency: BBH New York / New York Client: Unilever Category: Non-Broadcast / Online
Susan Glenn Agency: BBH New York / New York Client: Unilever Category: Non-Broadcast / Online
The Walk Agency: CHI&Partners NY / New York Client: Every Mother Counts Category: Non-Broadcast / Online
The Chase Agency: CP+B / Boulder Client: Grey Poupon Category: Non-Broadcast / Online
White Paper Agency: Droga5 / New York Client: PUMA Category: Non-Broadcast / Online
You have 70 seconds Agency: Duval Guillaume / Paris Client: The Coca-Cola Company Category: Non-Broadcast / Online
Mind Reader Agency: Duval Guillaume / Paris Client: Febelfin Category: Non-Broadcast / Online
I Haz a Catnip in Mah Head Agency: JWT / New York Client: Energizer/Litter Genie Category: Non-Broadcast / Online
Dollar Shave Club Agency: Paulilu / Los Angeles Client: Dollar Shave Club Category: Non-Broadcast / Online
Troy Davis - I am alive Agency: serviceplan / Munich Client: Alive - Coalition to Abolish the Death Penalty Category: Non-Broadcast / Online
Beach Agency: Wieden+Kennedy / New York Client: Southern Comfort Category: Non-Broadcast / Online
Fence Of Freedom Agency: Havas Worldwide / Zurich Client: Amnesty International Category: Public Service / Outdoor and Transit - Single
The Street House Agency: Leo Burnett / Toronto Client: Raising The Roof Category: Public Service / Outdoor and Transit - Single
Vivid Memories Agency: Ogilvy Germany / Duesseldorf Client: Raum D - studio for people with dementia Category: Public Service / Outdoor and Transit - Single
Martha Graham Agency: TBWA\Chiat\Day / New York Client: Martha Graham Category: Public Service / Outdoor and Transit - Single
Our Homeland Agency: Eric Chan Design / Hong Kong Client: Hong Kong Design Legacy And Beyond - The 70 Fruitful Years of Kan Tai-keung Category: Public Service / Posters - Single
The talking window Agency: BBDO Proximity Duesseldorf GmbH / Duesseldorf Client: Sky Deutschland GmbH & Co. KG Category: Best Branded Content Channel / Single
Too Old Agency: Publicis Kaplan Thaler / New York Client: Citibank Category: Consumer Radio / Single
Action Agency: LatinWorks / Austin Client: Cine Las Americas International Film Festival Category: Consumer Radio / Single
Adult Agency: LatinWorks / Austin Client: Cine Las Americas International Film Festival Category: Consumer Radio / Single
Mysteries of the Universe Agency: adam&eveDDB / London Client: Volkswagen Category: Consumer Radio / Single
Tini Agency: Leo Burnett Frankfurt / Duesseldorf Client: Akustika Spezial Category: Consumer Radio / Single
Shoes Agency: Barton F. Graf 9000 LLC / New York Client: Ragu Category: Consumer Radio / Single
Roll Call Agency: Barton F. Graf 9000 / New York Client: Ragu Category: Consumer Radio / Single
The Most Popular Song Agency: JWT San Juan / San Juan Client: Banco Popular de Puerto Rico Category: Consumer Radio / Single
In Reverse Agency: Dare / Vancouver Client: Bc Honda Dealers Category: Consumer Radio / Single
Windows Down, Mood Up Agency: Wieden + Kennedy, Portland / Portland Client: Old Spice Category: Consumer Radio / Single
Heart Tokens Agency: Wieden + Kennedy, Portland / Portland Client: Old Spice Category: Consumer Radio / Single

2013 Branded Entertainment Merit Award

Arc Worldwide / Chicago

Chicago Shakespeare Theater

Will and George Come to Life

Experiential

13076E

2013 Branded Entertainment Merit Award

Leo Burnett, Toronto / Toronto

Raising The Roof

The Street House

Experiential

13077E

2013 Interactive Merit Award

Publicis Conseil / Paris

Guigoz

Let's speak baby

Mobile Applications/Sites / Consumer Goods

13146N

2013 Interactive Merit Award

McCann Erickson / New York

IKEA

The 2013 IKEA Catalog Application

Mobile Applications/Sites / Consumer Goods

13147N

2013 Interactive Merit Award

Blast Radius / Vancouver

Jordan Brand

Air Jordan 2012

Mobile Applications/Sites / Consumer Goods

13148N

2013 Interactive Merit Award

R/GA / New York

Nike

Nike+ FuelBand

Mobile Applications/Sites / Consumer Goods

13149N

2013 Interactive Merit Award

R/GA Stockholm / New York

Ray-Ban

Ray-Ban Ambermatic

Mobile Applications/Sites / Consumer Goods

13150N

2013 Interactive Merit Award

Vitro / San Diego

ASICS

Stop At Never

Websites / Consumer Goods

13112N

2013 Interactive Merit Award

Ogilvy & Mather Ukraine / Kyiv

Borjomi

The World's Deepest Site

Websites / Consumer Goods

13113N

2013 Interactive Merit Award

SMFB / Oslo

Geox

Amphibiox

Websites / Consumer Goods

13114N

2013 Interactive Merit Award

Blast Radius / Vancouver

Jordan Brand

Air Jordan 2012

Websites / Consumer Goods

13115N

2013 Interactive Merit Award

Forsman & Bodenfors / Gothenburg

PREEM

The Evolution Car

Websites / Consumer Goods

13116N

2013 Interactive Merit Award

Forsman & Bodenfors / Gothenburg

Volvo Trucks

Launch site on eBay

Websites / Consumer Goods

13117N

2013 Interactive Merit Award

BBDO / Toronto

Wrigley Canada

The Princess and the Finger

Websites / Consumer Goods

13118N

2013 Advertising Merit Award

Memac Ogilvy / Dubai

Sawa Mninjah

Rescue Radio - Tagalog Rescue

Public Service / Radio - Single

13547R

2013 Advertising Merit Award

BBDO New York / New York

Save the Children

The Beat Behind the Song

Public Service / Radio - Single

13548R

2013 Advertising Merit Award

Albion / London

Anthony Nolan

The Perfect Match

Public Service / Radio - Single

13549R

2013 Advertising Merit Award

Ogilvy & Mather Dublin / Dublin

ISPCC (The Irish Society for the Prevention of Cruelty to Children)

Stupid Little Bitch

Public Service / Radio - Single

13550R

2013 Advertising Merit Award

SapientNitro / Miami Beach

Project Rockit

Earphone Bully

Public Service / Radio - Single

13551R

2013 Advertising Merit Award

DDB Chicago / Chicago

Field Museum

Two Sides

Public Service / Radio - Single

13552R

2013 Design Merit Award

Mikell Fine Iles / New York

Self-Initiated

The Parks of the World

Data Visualization / Infographics

13210D

2013 Advertising Merit Award

BBDO / Toronto

Wrigley Canada

Dr. Cyclops

Non-Broadcast / Online

13421T

2013 Advertising Merit Award

BBH New York / New York

Unilever

Office Love

Non-Broadcast / Online

13422T

2013 Advertising Merit Award

BBH New York / New York

Unilever

Susan Glenn

Non-Broadcast / Online

13423T

2013 Advertising Merit Award

CHI&Partners NY / New York

Every Mother Counts

The Walk

Non-Broadcast / Online

13424T

2013 Advertising Merit Award

CP+B / Boulder

Grey Poupon

The Chase

Non-Broadcast / Online

13425T

2013 Advertising Merit Award

Droga5 / New York

PUMA

White Paper

Non-Broadcast / Online

13426T

2013 Advertising Merit Award

Duval Guillaume / Paris

The Coca-Cola Company

You have 70 seconds

Non-Broadcast / Online

13427T

2013 Advertising Merit Award

Duval Guillaume / Paris

Febelfin

Mind Reader

Non-Broadcast / Online

13428T

2013 Advertising Merit Award

JWT / New York

Energizer/Litter Genie

I Haz a Catnip in Mah Head

Non-Broadcast / Online

13429T

2013 Advertising Merit Award

Paulilu / Los Angeles

Dollar Shave Club

Dollar Shave Club

Non-Broadcast / Online

13430T

2013 Advertising Merit Award

serviceplan / Munich

Alive - Coalition to Abolish the Death Penalty

Troy Davis - I am alive

Non-Broadcast / Online

13431T

2013 Advertising Merit Award

Wieden+Kennedy / New York

Southern Comfort

Beach

Non-Broadcast / Online

13432T

2013 Design Merit Award

Havas Worldwide / Zurich

Amnesty International

Fence Of Freedom

Public Service / Outdoor and Transit - Single

13237D

2013 Design Merit Award

Leo Burnett / Toronto

Raising The Roof

The Street House

Public Service / Outdoor and Transit - Single

13238D

2013 Design Merit Award

Ogilvy Germany / Duesseldorf

Raum D - studio for people with dementia

Vivid Memories

Public Service / Outdoor and Transit - Single

13239D

2013 Design Merit Award

TBWA\Chiat\Day / New York

Martha Graham

Martha Graham

Public Service / Outdoor and Transit - Single

13240D

2013 Design Merit Award

Eric Chan Design / Hong Kong

Hong Kong Design Legacy And Beyond - The 70 Fruitful Years of Kan Tai-keung

Our Homeland

Public Service / Posters - Single

13231D

2013 Branded Entertainment Merit Award

BBDO Proximity Duesseldorf GmbH / Duesseldorf

Sky Deutschland GmbH & Co. KG

The talking window

Best Branded Content Channel / Single

13083E

2013 Advertising Merit Award

Publicis Kaplan Thaler / New York

Citibank

Too Old

Consumer Radio / Single

13511R

2013 Advertising Merit Award

LatinWorks / Austin

Cine Las Americas International Film Festival

Action

Consumer Radio / Single

13512R

2013 Advertising Merit Award

LatinWorks / Austin

Cine Las Americas International Film Festival

Adult

Consumer Radio / Single

13513R

2013 Advertising Merit Award

adam&eveDDB / London

Volkswagen

Mysteries of the Universe

Consumer Radio / Single

13514R

2013 Advertising Merit Award

Leo Burnett Frankfurt / Duesseldorf

Akustika Spezial

Tini

Consumer Radio / Single

13515R

2013 Advertising Merit Award

Barton F. Graf 9000 LLC / New York

Ragu

Shoes

Consumer Radio / Single

13516R

2013 Advertising Merit Award

Barton F. Graf 9000 / New York

Ragu

Roll Call

Consumer Radio / Single

13517R

2013 Advertising Merit Award

JWT San Juan / San Juan

Banco Popular de Puerto Rico

The Most Popular Song

Consumer Radio / Single

13518R

2013 Advertising Merit Award

Dare / Vancouver

Bc Honda Dealers

In Reverse

Consumer Radio / Single

13519R

2013 Advertising Merit Award

Wieden + Kennedy, Portland / Portland

Old Spice

Windows Down, Mood Up

Consumer Radio / Single

13520R

2013 Advertising Merit Award

Wieden + Kennedy, Portland / Portland

Old Spice

Heart Tokens

Consumer Radio / Single

13521R

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