The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Awards Archive
- Awards Archive
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Award
Agency
Client
Title
Category
Annual ID
Yoga
Agency: Cactus / Denver
Client: Cactus, Carson J. Spencer Foundation, & Office of Suicide Prevention Category: Online Films & Video / Public Service/Non-Profit
The Pinch Banner
Agency: McCann Digital Israel / Tel-Aviv
Client: Opticana Category: Interactive Advertising / Banners - Dynamic - Single
Scroll Up
Agency: Ogilvy & Mather / Cape Town
Client: Volkswagen South Africa Category: Interactive Advertising / Banners - Dynamic - Single
Civic Content City
Agency: Dare / Vancouver
Client: BC Honda Dealers Category: Craft / Animation/Motion Graphics
Metamorphosis
Agency: Euro RSCG / London
Client: Credit Suisse Category: Craft / Animation/Motion Graphics
Google Wallet Pop Up Wallet
Agency: R/GA / New York
Client: Google Category: Craft / Animation/Motion Graphics
The Random Adventures of Brandon Generator
Agency: LBi / London
Client: Microsoft Category: Craft / Animation/Motion Graphics
Niki & The Dove: "The Fox"
Agency: WINTR / Seattle
Client: Sub Pop Records Category: Craft / Animation/Motion Graphics
Amex Sync Show
Agency: Digitas / New York
Client: American Express Category: Interactive Advertising / Environmental/Experiential - Single
Quattro Experience
Agency: Zulu Alpha Kilo / Toronto
Client: Audi Category: Interactive Advertising / Environmental/Experiential - Single
The Last Barfighter
Agency: McKinney / Durham
Client: Big Boss Brewing Company Category: Interactive Advertising / Environmental/Experiential - Single
Guitar Pee
Agency: AlmapBBDO / São Paulo
Client: Billboard Magazine Category: Interactive Advertising / Environmental/Experiential - Single
Bing It On
Agency: CP+B / Boulder
Client: Bing Category: Interactive Advertising / Environmental/Experiential - Single
Before and After
Agency: Baldwin& / Raleigh
Client: Burt's Bees Category: Interactive Advertising / Environmental/Experiential - Single
The Social Home Tour
Agency: Artplan / Rio de Janeiro
Client: Carvalho Hosken Category: Interactive Advertising / Environmental/Experiential - Single
Seal of Mine
Agency: cccdi / Hong Kong
Client: CCC APPS Category: Interactive Advertising / Environmental/Experiential - Single
Sprite Shower
Agency: Ogilvy Brasil / São Paulo
Client: The Coca-Cola Company Category: Interactive Advertising / Environmental/Experiential - Single
Sprite Dunk Intensity Meter
Agency: BBH / New York
Client: The Coca-Cola Company Category: Interactive Advertising / Environmental/Experiential - Single
Sunny Sale
Agency: Cheil Worldwide / Seoul
Client: Emart Category: Interactive Advertising / Environmental/Experiential - Single
The EVOC Indestructible Billboard
Agency: Publicis / Munich
Client: EVOC Sports Category: Interactive Advertising / Environmental/Experiential - Single
Delite-O-Matic
Agency: Clemenger BBDO / Adelaide
Client: Fantastic Snacks Category: Interactive Advertising / Environmental/Experiential - Single
OMOTE 3D
Agency: Party / Tokyo
Client: iJet Category: Interactive Advertising / Environmental/Experiential - Single
Car vs Piano
Agency: BBDO Russia / Moscow
Client: Intouch Category: Interactive Advertising / Environmental/Experiential - Single
Yes, Virginia The Musical
Agency: JWT / New York
Client: Macy's Category: Interactive Advertising / Environmental/Experiential - Single
Green Picks Recycle Machine
Agency: LDC / São Paulo
Client: MTV Brasil Category: Interactive Advertising / Environmental/Experiential - Single
The Fountain of Electrolytenment
Agency: McCann / New York
Client: Nestle Resource Water Category: Interactive Advertising / Environmental/Experiential - Single
Dance to Draw X AF1
Agency: Ogilvy & Mather / Taipei
Client: NIKE Category: Interactive Advertising / Environmental/Experiential - Single
Nike Fuel Station
Agency: AKQA / London
Client: Nike Category: Interactive Advertising / Environmental/Experiential - Single
Ugokidase Tokyo
Agency: AKQA / London
Client: Nike Japan Category: Interactive Advertising / Environmental/Experiential - Single
PUMA iPad Wall
Agency: kbs+ Spies & Assassins / New York
Client: PUMA Category: Interactive Advertising / Environmental/Experiential - Single
Make Music in the Corner Shop
Agency: Stinkdigital / London
Client: Red Stripe Category: Interactive Advertising / Environmental/Experiential - Single
Unlimited Love Billboard
Agency: Leo Burnett / Chicago
Client: Sprint Category: Interactive Advertising / Environmental/Experiential - Single
Pothole Season
Agency: TAXI Montreal / Montréal
Client: TAXI Category: Interactive Advertising / Environmental/Experiential - Single
Tweets for Sweets
Agency: Hellocomputer / Cape Town
Client: Toyota Etios Category: Interactive Advertising / Environmental/Experiential - Single
Recipe Receipt
Agency: Ogilvy Brasil / São Paulo
Client: Unilever Category: Interactive Advertising / Environmental/Experiential - Single
LYNX Anarchy
Agency: Soap Creative / Sydney
Client: Unilever Category: Interactive Advertising / Environmental/Experiential - Single
Call of Duty: Black Ops II - The War of the Future
Agency: 72andSunny / Los Angeles
Client: Activision Publishing Category: Online Films & Video / Short Form - Single
Columbia Omni-Dry with Omni-Wick EVAP Challenge: Sweaty Buns Video
Agency: Butler, Shine, Stern & Partners / Sausalito
Client: Columbia Category: Online Films & Video / Short Form - Single
Artie's Journey
Agency: 180LA / Santa Monica
Client: Expedia Category: Online Films & Video / Short Form - Single
The Worst Breath in the World
Agency: Ogilvy France / Paris
Client: Ferrero - Tic Tac Category: Online Films & Video / Short Form - Single
Grazed on Greatness - Viral Film
Agency: Whybin\TBWA / Sydney
Client: M.J Bale Category: Online Films & Video / Short Form - Single
Canthem Online Video
Agency: Rethink / Vancouver
Client: Molson Canadian Category: Online Films & Video / Short Form - Single
Make Music in the Corner Shop
Agency: Stinkdigital / London
Client: Red Stripe Category: Online Films & Video / Short Form - Single
Skate Fortwo
Agency: Weapon7 / London
Client: Smart Category: Online Films & Video / Short Form - Single
Beach
Agency: Wieden+Kennedy / New York
Client: Southern Comfort Category: Online Films & Video / Short Form - Single
Office Love
Agency: BBH / New York
Client: Unilever Category: Online Films & Video / Short Form - Single
Princess
Agency: Dare / Vancouver
Client: Whistler Film Festival Category: Online Films & Video / Short Form - Single
Art Auction
Agency: Cundari / Toronto
Client: BMW Canada Category: Mobile Applications/Sites / Promotions