The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
One Copy Song
Agency: R/GA / New York
Client: Adam Tensta Category: Interactive Advertising / Other Interactive Media - Single
Frontrow
Agency: M&C Saatchi/Mark / Sydney
Client: Google Australia & Opera House Category: Interactive Advertising / Other Interactive Media - Single
Chaos to Perfection
Agency: 84.Paris / Paris
Client: Google Cultural Institute - Ch?teau de Versailles Category: Interactive Advertising / Other Interactive Media - Single
CinePrint
Agency: Team One / El Segundo
Client: Lexus Category: Interactive Advertising / Other Interactive Media - Single
Nike Fuel Stream
Agency: AKQA / London
Client: Nike Category: Interactive Advertising / Other Interactive Media - Single
The Great American Bacon Barter
Agency: 360i / New York
Client: Oscar Mayer Category: Interactive Advertising / Other Interactive Media - Single
Twisted Metal
Agency: Havas WW SF / San Francisco
Client: Sony Category: Interactive Advertising / Other Interactive Media - Single
Big Picture
Agency: TAXI Canada / Toronto
Client: TELUS Mobility Category: Interactive Advertising / Other Interactive Media - Single
Pennies for Life
Agency: DLKW LOWE / London
Client: The Microloan Foundation Category: Interactive Advertising / Other Interactive Media - Single
Tweets for Sweets
Agency: Hellocomputer / Cape Town
Client: Toyota Etios Category: Interactive Advertising / Other Interactive Media - Single
Recipe Receipt
Agency: Ogilvy Brasil / São Paulo
Client: Unilever Category: Interactive Advertising / Other Interactive Media - Single
Pathfinder Kinect Experience
Agency: Critical Mass / Calgary
Client: Nissan Category: Brand Transformation / Single
AT&T Brackets by Six Year Olds
Agency: BBDO / New York
Client: AT&T Category: Online Films & Video / Event or Live Webcast - Single
Thanks A Million
Agency: Grey / New York
Client: Febreze Category: Online Films & Video / Event or Live Webcast - Single
Pulse
Agency: BBDO / New York
Client: GE Category: Online Films & Video / Event or Live Webcast - Single
Frontrow
Agency: M&C Saatchi/Mark / Sydney
Client: Google Australia & Opera House Category: Online Films & Video / Event or Live Webcast - Single
Car vs Piano
Agency: BBDO Russia / Moscow
Client: Intouch Category: Online Films & Video / Event or Live Webcast - Single
Get Away With It
Agency: Mullen / Boston
Client: JetBlue Category: Online Films & Video / Event or Live Webcast - Single
Color Live Video Broadcast Application
Agency: McCann / New York
Client: Verizon Category: Online Films & Video / Event or Live Webcast - Single
Troy Davis - I am alive
Agency: Serviceplan / Munich
Client: Alive - Coalition to Abolish the Death Penalty Category: Interactive Advertising / Public Service/Non-Profit
Earphone Bully
Agency: SapientNitro / South Brisbane
Client: Anti-Bullying organisations including BullyingNoWay, Project Rockit and Reach Out Category: Interactive Advertising / Public Service/Non-Profit
Donate with Style
Agency: McCann Digital Israel / Tel-Aviv
Client: Shorashim Group Category: Interactive Advertising / Public Service/Non-Profit
Twinkle
Agency: Havas Worldwide / London
Client: Chivas Category: Online Films & Video / Long Form - Single
Metamorphosis
Agency: Euro RSCG / London
Client: Credit Suisse Category: Online Films & Video / Long Form - Single
New Star of India
Agency: AKQA / London
Client: Nissan Category: Online Films & Video / Long Form - Single
Uncle Drew
Agency: Davie Brown Entertainment / Dallas
Client: Pepsi MAX (PepsiCo) Category: Online Films & Video / Long Form - Single
The Ballerina Stunt
Agency: Forsman & Bodenfors / Gothenburg
Client: Volvo Trucks Category: Online Films & Video / Long Form - Single
Civic Content City
Agency: Dare / Vancouver
Client: BC Honda Dealers Category: Craft / Animation/Motion Graphics
Metamorphosis
Agency: Euro RSCG / London
Client: Credit Suisse Category: Craft / Animation/Motion Graphics
Google Wallet Pop Up Wallet
Agency: R/GA / New York
Client: Google Category: Craft / Animation/Motion Graphics
The Random Adventures of Brandon Generator
Agency: LBi / London
Client: Microsoft Category: Craft / Animation/Motion Graphics
Niki & The Dove: "The Fox"
Agency: WINTR / Seattle
Client: Sub Pop Records Category: Craft / Animation/Motion Graphics
The Worlds Smallest IKEA Store
Agency: Memac Ogilvy/OgilvyAction / Dubai
Client: IKEA Category: User Experience Design / Information Architecture
National Parks by National Geographic
Agency: Rally Interactive / Park City
Client: National Geographic Category: User Experience Design / Visual Design
Paws4Ever website
Agency: McKinney / Durham
Client: Paws4Ever Category: User Experience Design / Visual Design
The Sound of Creation
Agency: DDB & Tribal Amsterdam / Amstelveen
Client: Philips Category: User Experience Design / Visual Design
1440 Project
Agency: BBDO / Atlanta
Client: Recreational Equipment Category: User Experience Design / Visual Design
UNIQLO U.S. E-COMMERCE SITE LAUNCH
Agency: Razorfish / New York
Client: UNIQLO Category: User Experience Design / Visual Design
CataCombo Sound System
Agency: Akestam Holst / Stockholm
Client: Pause Home Entertainment Category: Websites / Services
Dare to Stamp Out Hunger
Agency: Forsman & Bodenfors / Gothenburg
Client: Swedish Church Category: Websites / Services
Renaissance Hotels
Agency: Anomaly / New York
Client: Marriott Category: Websites / Corporate Website
[Inner] Creative
Agency: AlmapBBDO / São Paulo
Client: Panamericana Escola de Arte Category: Websites / Corporate Website
The World's Most Downloaded Man
Agency: Filadelfia Comunicacao / Belo Horizonte
Client: Camera Clara Photography Studio Category: Online Films & Video / Self-Promotion - Single
Award:
2013 Interactive Merit Award
Agency:
R/GA / New York
Client:
Adam Tensta
Title:
One Copy Song
Category:
Interactive Advertising / Other Interactive Media - Single
Annual ID:
13203N
Award:
2013 Interactive Merit Award
Agency:
M&C Saatchi/Mark / Sydney
Client:
Google Australia & Opera House
Title:
Frontrow
Category:
Interactive Advertising / Other Interactive Media - Single
Annual ID:
13204N
Award:
2013 Interactive Merit Award
Agency:
84.Paris / Paris
Client:
Google Cultural Institute - Ch?teau de Versailles
Title:
Chaos to Perfection
Category:
Interactive Advertising / Other Interactive Media - Single
Annual ID:
13205N
Award:
2013 Interactive Merit Award
Agency:
Team One / El Segundo
Client:
Lexus
Title:
CinePrint
Category:
Interactive Advertising / Other Interactive Media - Single
Annual ID:
13206N
Award:
2013 Interactive Merit Award
Agency:
AKQA / London
Client:
Nike
Title:
Nike Fuel Stream
Category:
Interactive Advertising / Other Interactive Media - Single
Annual ID:
13207N
Award:
2013 Interactive Merit Award
Agency:
360i / New York
Client:
Oscar Mayer
Title:
The Great American Bacon Barter
Category:
Interactive Advertising / Other Interactive Media - Single
Annual ID:
13208N
Award:
2013 Interactive Merit Award
Agency:
Havas WW SF / San Francisco
Client:
Sony
Title:
Twisted Metal
Category:
Interactive Advertising / Other Interactive Media - Single
Annual ID:
13209N
Award:
2013 Interactive Merit Award
Agency:
TAXI Canada / Toronto
Client:
TELUS Mobility
Title:
Big Picture
Category:
Interactive Advertising / Other Interactive Media - Single
Annual ID:
13210N
Award:
2013 Interactive Merit Award
Agency:
DLKW LOWE / London
Client:
The Microloan Foundation
Title:
Pennies for Life
Category:
Interactive Advertising / Other Interactive Media - Single
Annual ID:
13211N
Award:
2013 Interactive Merit Award
Agency:
Hellocomputer / Cape Town
Client:
Toyota Etios
Title:
Tweets for Sweets
Category:
Interactive Advertising / Other Interactive Media - Single
Annual ID:
13212N
Award:
2013 Interactive Merit Award
Agency:
Ogilvy Brasil / São Paulo
Client:
Unilever
Title:
Recipe Receipt
Category:
Interactive Advertising / Other Interactive Media - Single
Annual ID:
13213N
Award:
2013 Interactive Merit Award
Agency:
R/GA / New York
Client:
Adam Tensta
Title:
One Copy Song
Category:
Brand Transformation / Single
Annual ID:
13329N
Award:
2013 Interactive Merit Award
Agency:
Critical Mass / Calgary
Client:
Nissan
Title:
Pathfinder Kinect Experience
Category:
Brand Transformation / Single
Annual ID:
13330N
Award:
2013 Interactive Merit Award
Agency:
McKinney / Durham
Client:
Sherwin-Williams
Title:
Chip It!
Category:
Brand Transformation / Single
Annual ID:
13331N
Award:
2013 Interactive Merit Award
Agency:
BBDO / New York
Client:
AT&T
Title:
AT&T Brackets by Six Year Olds
Category:
Online Films & Video / Event or Live Webcast - Single
Annual ID:
13220N
Award:
2013 Interactive Merit Award
Agency:
Grey / New York
Client:
Febreze
Title:
Thanks A Million
Category:
Online Films & Video / Event or Live Webcast - Single
Annual ID:
13221N
Award:
2013 Interactive Merit Award
Agency:
BBDO / New York
Client:
GE
Title:
Pulse
Category:
Online Films & Video / Event or Live Webcast - Single
Annual ID:
13222N
Award:
2013 Interactive Merit Award
Agency:
M&C Saatchi/Mark / Sydney
Client:
Google Australia & Opera House
Title:
Frontrow
Category:
Online Films & Video / Event or Live Webcast - Single
Annual ID:
13223N
Award:
2013 Interactive Merit Award
Agency:
BBDO Russia / Moscow
Client:
Intouch
Title:
Car vs Piano
Category:
Online Films & Video / Event or Live Webcast - Single
Annual ID:
13224N
Award:
2013 Interactive Merit Award
Agency:
Mullen / Boston
Client:
JetBlue
Title:
Get Away With It
Category:
Online Films & Video / Event or Live Webcast - Single
Annual ID:
13225N
Award:
2013 Interactive Merit Award
Agency:
McCann / New York
Client:
Verizon
Title:
Color Live Video Broadcast Application
Category:
Online Films & Video / Event or Live Webcast - Single
Annual ID:
13226N
Award:
2013 Interactive Merit Award
Agency:
Serviceplan / Munich
Client:
Alive - Coalition to Abolish the Death Penalty
Title:
Troy Davis - I am alive
Category:
Interactive Advertising / Public Service/Non-Profit
Annual ID:
13216N
Award:
2013 Interactive Merit Award
Agency:
SapientNitro / South Brisbane
Client:
Anti-Bullying organisations including BullyingNoWay, Project Rockit and Reach Out
Title:
Earphone Bully
Category:
Interactive Advertising / Public Service/Non-Profit
Annual ID:
13217N
Award:
2013 Interactive Merit Award
Agency:
McCann Digital Israel / Tel-Aviv
Client:
Shorashim Group
Title:
Donate with Style
Category:
Interactive Advertising / Public Service/Non-Profit
Annual ID:
13218N
Award:
2013 Interactive Merit Award
Agency:
Havas Worldwide / London
Client:
Chivas
Title:
Twinkle
Category:
Online Films & Video / Long Form - Single
Annual ID:
13241N
Award:
2013 Interactive Merit Award
Agency:
Euro RSCG / London
Client:
Credit Suisse
Title:
Metamorphosis
Category:
Online Films & Video / Long Form - Single
Annual ID:
13242N
Award:
2013 Interactive Merit Award
Agency:
AKQA / London
Client:
Nissan
Title:
New Star of India
Category:
Online Films & Video / Long Form - Single
Annual ID:
13243N
Award:
2013 Interactive Merit Award
Agency:
Davie Brown Entertainment / Dallas
Client:
Pepsi MAX (PepsiCo)
Title:
Uncle Drew
Category:
Online Films & Video / Long Form - Single
Annual ID:
13244N
Award:
2013 Interactive Merit Award
Agency:
Forsman & Bodenfors / Gothenburg
Client:
Volvo Trucks
Title:
The Ballerina Stunt
Category:
Online Films & Video / Long Form - Single
Annual ID:
13245N
Award:
2013 Interactive Merit Award
Agency:
Dare / Vancouver
Client:
BC Honda Dealers
Title:
Civic Content City
Category:
Craft / Animation/Motion Graphics
Annual ID:
13283N
Award:
2013 Interactive Merit Award
Agency:
Euro RSCG / London
Client:
Credit Suisse
Title:
Metamorphosis
Category:
Craft / Animation/Motion Graphics
Annual ID:
13284N
Award:
2013 Interactive Merit Award
Agency:
BBDO / New York
Client:
Denon
Title:
VisYOUalizer
Category:
Craft / Animation/Motion Graphics
Annual ID:
13285N
Award:
2013 Interactive Merit Award
Agency:
R/GA / New York
Client:
Google
Title:
Google Wallet Pop Up Wallet
Category:
Craft / Animation/Motion Graphics
Annual ID:
13286N
Award:
2013 Interactive Merit Award
Agency:
LBi / London
Client:
Microsoft
Title:
The Random Adventures of Brandon Generator
Category:
Craft / Animation/Motion Graphics
Annual ID:
13287N
Award:
2013 Interactive Merit Award
Agency:
WINTR / Seattle
Client:
Sub Pop Records
Title:
Niki & The Dove: "The Fox"
Category:
Craft / Animation/Motion Graphics
Annual ID:
13288N
Award:
2013 Interactive Merit Award
Agency:
Memac Ogilvy/OgilvyAction / Dubai
Client:
IKEA
Title:
The Worlds Smallest IKEA Store
Category:
User Experience Design / Information Architecture
Annual ID:
13338N
Award:
2013 Interactive Merit Award
Agency:
BBDO / New York
Client:
Denon
Title:
VisYOUalizer
Category:
User Experience Design / Visual Design
Annual ID:
13332N
Award:
2013 Interactive Merit Award
Agency:
Rally Interactive / Park City
Client:
National Geographic
Title:
National Parks by National Geographic
Category:
User Experience Design / Visual Design
Annual ID:
13333N
Award:
2013 Interactive Merit Award
Agency:
McKinney / Durham
Client:
Paws4Ever
Title:
Paws4Ever website
Category:
User Experience Design / Visual Design
Annual ID:
13334N
Award:
2013 Interactive Merit Award
Agency:
DDB & Tribal Amsterdam / Amstelveen
Client:
Philips
Title:
The Sound of Creation
Category:
User Experience Design / Visual Design
Annual ID:
13335N
Award:
2013 Interactive Merit Award
Agency:
BBDO / Atlanta
Client:
Recreational Equipment
Title:
1440 Project
Category:
User Experience Design / Visual Design
Annual ID:
13336N
Award:
2013 Interactive Merit Award
Agency:
Razorfish / New York
Client:
UNIQLO
Title:
UNIQLO U.S. E-COMMERCE SITE LAUNCH
Category:
User Experience Design / Visual Design
Annual ID:
13337N
Award:
2013 Interactive Merit Award
Agency:
BBDO Russia / Moscow
Client:
Intouch
Title:
Car vs Piano
Category:
Websites / Services
Annual ID:
13136N
Award:
2013 Interactive Merit Award
Agency:
Buzzman / Paris
Client:
MTV Mobile Europe
Title:
Gif me more party
Category:
Websites / Services
Annual ID:
13137N
Award:
2013 Interactive Merit Award
Agency:
Akestam Holst / Stockholm
Client:
Pause Home Entertainment
Title:
CataCombo Sound System
Category:
Websites / Services
Annual ID:
13138N
Award:
2013 Interactive Merit Award
Agency:
DDB / Chicago
Client:
State Farm
Title:
Chaos In Your Town
Category:
Websites / Services
Annual ID:
13139N
Award:
2013 Interactive Merit Award
Agency:
Forsman & Bodenfors / Gothenburg
Client:
Swedish Church
Title:
Dare to Stamp Out Hunger
Category:
Websites / Services
Annual ID:
13140N
Award:
2013 Interactive Merit Award
Agency:
Anomaly / New York
Client:
Marriott
Title:
Renaissance Hotels
Category:
Websites / Corporate Website
Annual ID:
13119N
Award:
2013 Interactive Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
Panamericana Escola de Arte
Title:
[Inner] Creative
Category:
Websites / Corporate Website
Annual ID:
13120N
Award:
2013 Interactive Merit Award
Agency:
Filadelfia Comunicacao / Belo Horizonte
Client:
Camera Clara Photography Studio
Title:
The World's Most Downloaded Man
Category:
Online Films & Video / Self-Promotion - Single
Annual ID:
13248N
