The One Show
The One Show is the world's most prestigious award show in advertising and design. For over 50 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.
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Award
Agency
Client
Title
Category
Annual ID
Elantra Driveway Decision Maker
Agency: INNOCEAN USA / Huntington Beach
Client: Hyundai Category: Websites / Durable Goods
Volvo FH Magazine
Agency: Forsman & Bodenfors / Gothenburg
Client: Volvo Trucks Category: Websites / Durable Goods
Renaissance Hotels
Agency: Anomaly / New York
Client: Marriott Category: Websites / Corporate Website
[Inner] Creative
Agency: AlmapBBDO / São Paulo
Client: Panamericana Escola de Arte Category: Websites / Corporate Website
The World's Deepest Site
Agency: Ogilvy & Mather Ukraine / Kyiv
Client: Borjomi Category: Websites / Consumer Goods
Air Jordan 2012
Agency: Blast Radius / Vancouver
Client: Jordan Brand Category: Websites / Consumer Goods
The Evolution Car
Agency: Forsman & Bodenfors / Gothenburg
Client: PREEM Category: Websites / Consumer Goods
Launch site on eBay
Agency: Forsman & Bodenfors / Gothenburg
Client: Volvo Trucks Category: Websites / Consumer Goods
The Princess and the Finger
Agency: BBDO / Toronto
Client: Wrigley Canada Category: Websites / Consumer Goods
Easy Way Test
Agency: LDC / São Paulo
Client: Easy Way Language Center Category: Websites / Branded Games
Build With Chrome
Agency: M&C Saatchi/Mark / Sydney
Client: Google Australia & Lego Category: Websites / Branded Games
SPARKLING AVATAR LIVE SHOW
Agency: Dentsu / Tokyo
Client: Kirin Brewery Category: Websites / Branded Games
Name Tunnels
Agency: M&C Saatchi / Sydney
Client: Amnesty International Category: Websites / Public Service/Non-Profit
Blind
Agency: Hungry Boys / Moscow
Client: Right to a Smile Charity Fund Category: Websites / Public Service/Non-Profit
Carly's Cafe
Agency: John St / Toronto
Client: Carly's Voice Category: Websites / Public Service/Non-Profit
Civil Rights Captcha
Agency: Prime / Stockholm
Client: Civil Rights Defenders Category: Websites / Public Service/Non-Profit
No HomoPhobes
Agency: Calder Bateman / Edmonton
Client: Institute for Sexual Minority Studies and Services Category: Websites / Public Service/Non-Profit
Dumb Ways To Die
Agency: McCann / Melbourne
Client: Metro Trains Category: Websites / Public Service/Non-Profit
Century of the Child
Agency: Hello Monday / New York
Client: MoMA Category: Websites / Public Service/Non-Profit
One Small Tweet
Agency: The Martin Agency / Richmond
Client: The JFK Presidential Library & Museum Category: Websites / Public Service/Non-Profit
I Will if You Will
Agency: Leo Burnett / Chicago
Client: WWF Earth Hour 2012 Category: Websites / Public Service/Non-Profit
Sweden's Most Hospitable Agency
Agency: Kristoffer Gandsager / Gothenburg
Client: Kristoffer Gandsager Category: Websites / Self-Promotion
This Exquisite Forest
Agency: Google Creative Lab / Tate Modern / New York
Client: Google & Tate Modern Category: Websites / Social Networks/Community
SR-PLUS
Agency: Forsman & Bodenfors / Gothenburg
Client: Swedish Radio Category: Websites / Social Networks/Community
Nike#WinAgainstTheElements
Agency: AKQA / Shanghai
Client: Nike Category: Websites / Social Networks/Community
CataCombo Sound System
Agency: Akestam Holst / Stockholm
Client: Pause Home Entertainment Category: Websites / Services
Dare to Stamp Out Hunger
Agency: Forsman & Bodenfors / Gothenburg
Client: Swedish Church Category: Websites / Services
MagazineYou
Agency: Ogilvy Brasil / São Paulo
Client: Magazine Luiza Category: Websites / E-Commerce
Award:
2013 Interactive Merit Award
Agency:
BBDO / New York
Client:
Denon
Title:
VisYOUalizer Microsite
Category:
Websites / Durable Goods
Annual ID:
13121N
Award:
2013 Interactive Merit Award
Agency:
INNOCEAN USA / Huntington Beach
Client:
Hyundai
Title:
Elantra Driveway Decision Maker
Category:
Websites / Durable Goods
Annual ID:
13122N
Award:
2013 Interactive Merit Award
Agency:
Profero / London
Client:
MINI
Title:
MINI Psychic Roadster
Category:
Websites / Durable Goods
Annual ID:
13123N
Award:
2013 Interactive Merit Award
Agency:
Forsman & Bodenfors / Gothenburg
Client:
Volvo Trucks
Title:
Volvo FH Magazine
Category:
Websites / Durable Goods
Annual ID:
13124N
Award:
2013 Interactive Merit Award
Agency:
Anomaly / New York
Client:
Marriott
Title:
Renaissance Hotels
Category:
Websites / Corporate Website
Annual ID:
13119N
Award:
2013 Interactive Merit Award
Agency:
AlmapBBDO / São Paulo
Client:
Panamericana Escola de Arte
Title:
[Inner] Creative
Category:
Websites / Corporate Website
Annual ID:
13120N
Award:
2013 Interactive Merit Award
Agency:
Vitro / San Diego
Client:
ASICS
Title:
Stop At Never
Category:
Websites / Consumer Goods
Annual ID:
13112N
Award:
2013 Interactive Merit Award
Agency:
Ogilvy & Mather Ukraine / Kyiv
Client:
Borjomi
Title:
The World's Deepest Site
Category:
Websites / Consumer Goods
Annual ID:
13113N
Award:
2013 Interactive Merit Award
Agency:
SMFB / Oslo
Client:
Geox
Title:
Amphibiox
Category:
Websites / Consumer Goods
Annual ID:
13114N
Award:
2013 Interactive Merit Award
Agency:
Blast Radius / Vancouver
Client:
Jordan Brand
Title:
Air Jordan 2012
Category:
Websites / Consumer Goods
Annual ID:
13115N
Award:
2013 Interactive Merit Award
Agency:
Forsman & Bodenfors / Gothenburg
Client:
PREEM
Title:
The Evolution Car
Category:
Websites / Consumer Goods
Annual ID:
13116N
Award:
2013 Interactive Merit Award
Agency:
Forsman & Bodenfors / Gothenburg
Client:
Volvo Trucks
Title:
Launch site on eBay
Category:
Websites / Consumer Goods
Annual ID:
13117N
Award:
2013 Interactive Merit Award
Agency:
BBDO / Toronto
Client:
Wrigley Canada
Title:
The Princess and the Finger
Category:
Websites / Consumer Goods
Annual ID:
13118N
Award:
2013 Interactive Merit Award
Agency:
LDC / São Paulo
Client:
Easy Way Language Center
Title:
Easy Way Test
Category:
Websites / Branded Games
Annual ID:
13108N
Award:
2013 Interactive Merit Award
Agency:
M&C Saatchi/Mark / Sydney
Client:
Google Australia & Lego
Title:
Build With Chrome
Category:
Websites / Branded Games
Annual ID:
13109N
Award:
2013 Interactive Merit Award
Agency:
Dentsu / Tokyo
Client:
Kirin Brewery
Title:
SPARKLING AVATAR LIVE SHOW
Category:
Websites / Branded Games
Annual ID:
13110N
Award:
2013 Interactive Merit Award
Agency:
GSD&M / Austin
Client:
U.S. Air Force
Title:
Airman Challenge
Category:
Websites / Branded Games
Annual ID:
13111N
Award:
2013 Interactive Merit Award
Agency:
M&C Saatchi / Sydney
Client:
Amnesty International
Title:
Name Tunnels
Category:
Websites / Public Service/Non-Profit
Annual ID:
13126N
Award:
2013 Interactive Merit Award
Agency:
Hungry Boys / Moscow
Client:
Right to a Smile Charity Fund
Title:
Blind
Category:
Websites / Public Service/Non-Profit
Annual ID:
13127N
Award:
2013 Interactive Merit Award
Agency:
John St / Toronto
Client:
Carly's Voice
Title:
Carly's Cafe
Category:
Websites / Public Service/Non-Profit
Annual ID:
13128N
Award:
2013 Interactive Merit Award
Agency:
Prime / Stockholm
Client:
Civil Rights Defenders
Title:
Civil Rights Captcha
Category:
Websites / Public Service/Non-Profit
Annual ID:
13129N
Award:
2013 Interactive Merit Award
Agency:
Calder Bateman / Edmonton
Client:
Institute for Sexual Minority Studies and Services
Title:
No HomoPhobes
Category:
Websites / Public Service/Non-Profit
Annual ID:
13130N
Award:
2013 Interactive Merit Award
Agency:
McCann / Melbourne
Client:
Metro Trains
Title:
Dumb Ways To Die
Category:
Websites / Public Service/Non-Profit
Annual ID:
13131N
Award:
2013 Interactive Merit Award
Agency:
Hello Monday / New York
Client:
MoMA
Title:
Century of the Child
Category:
Websites / Public Service/Non-Profit
Annual ID:
13132N
Award:
2013 Interactive Merit Award
Agency:
The Martin Agency / Richmond
Client:
The JFK Presidential Library & Museum
Title:
One Small Tweet
Category:
Websites / Public Service/Non-Profit
Annual ID:
13133N
Award:
2013 Interactive Merit Award
Agency:
Leo Burnett / Chicago
Client:
WWF Earth Hour 2012
Title:
I Will if You Will
Category:
Websites / Public Service/Non-Profit
Annual ID:
13134N
Award:
2013 Interactive Merit Award
Agency:
Kristoffer Gandsager / Gothenburg
Client:
Kristoffer Gandsager
Title:
Sweden's Most Hospitable Agency
Category:
Websites / Self-Promotion
Annual ID:
13135N
Award:
2013 Interactive Merit Award
Agency:
Google Creative Lab / Tate Modern / New York
Client:
Google & Tate Modern
Title:
This Exquisite Forest
Category:
Websites / Social Networks/Community
Annual ID:
13141N
Award:
2013 Interactive Merit Award
Agency:
R/GA / New York
Client:
Nike
Title:
Nike+ FuelBand
Category:
Websites / Social Networks/Community
Annual ID:
13142N
Award:
2013 Interactive Merit Award
Agency:
Forsman & Bodenfors / Gothenburg
Client:
Swedish Radio
Title:
SR-PLUS
Category:
Websites / Social Networks/Community
Annual ID:
13143N
Award:
2013 Interactive Merit Award
Agency:
AKQA / Shanghai
Client:
Nike
Title:
Nike#WinAgainstTheElements
Category:
Websites / Social Networks/Community
Annual ID:
13144N
Award:
2013 Interactive Merit Award
Agency:
BBDO Russia / Moscow
Client:
Intouch
Title:
Car vs Piano
Category:
Websites / Services
Annual ID:
13136N
Award:
2013 Interactive Merit Award
Agency:
Buzzman / Paris
Client:
MTV Mobile Europe
Title:
Gif me more party
Category:
Websites / Services
Annual ID:
13137N
Award:
2013 Interactive Merit Award
Agency:
Akestam Holst / Stockholm
Client:
Pause Home Entertainment
Title:
CataCombo Sound System
Category:
Websites / Services
Annual ID:
13138N
Award:
2013 Interactive Merit Award
Agency:
DDB / Chicago
Client:
State Farm
Title:
Chaos In Your Town
Category:
Websites / Services
Annual ID:
13139N
Award:
2013 Interactive Merit Award
Agency:
Forsman & Bodenfors / Gothenburg
Client:
Swedish Church
Title:
Dare to Stamp Out Hunger
Category:
Websites / Services
Annual ID:
13140N