The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

Recipe Receipt Agency: Ogilvy Brasil / São Paulo Client: Unilever Category: Collateral / P.O.P. and In-store - Single
Night Eyes Agency: Y&R South Africa / Johannesburg Client: Land Rover Category: Collateral / P.O.P. and In-store - Campaign
Cityscape Agency: DraftFCB / Chicago Client: Valspar Category: Collateral / P.O.P. and In-store - Campaign
Queen Mao Agency: McCann Worldgroup / Mumbai Client: Western Union Money Transfer Category: Collateral / Posters - Single
#COKEHANDS Agency: Ogilvy & Mather / Shanghai Client: The Coca-Cola Company Category: Collateral / Posters - Single
Western Union Demo Posters Agency: McCann Worldgroup / Mumbai Client: Western Union Money Transfer Category: Collateral / Posters - Campaign
Mobile Medic Agency: George Patterson Y&R / VML / Melbourne Client: Defence Force Recruiting Category: Collateral / Posters - Campaign
Mixionary Agency: The Monkeys/MAUD / Sydney Client: Diageo Category: Collateral / Posters - Campaign
Pantone Queen Agency: Leo Burnett London / London Client: Pantone Category: Collateral / Promotional Items - Single or Campaign
Barbecue Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: Skol Category: Collateral / Promotional Items - Single or Campaign
Rolling Words Agency: Pereira & O'Dell / San Francisco Client: Snoop Dogg King Size Slim Rolling Papers Category: Collateral / Promotional Items - Single or Campaign
Cell Mate Agency: AlmapBBDO / São Paulo Client: Bayer Category: Collateral / P.O.P. and In-store - Single
Wine Agency: AlmapBBDO / São Paulo Client: MAN Latin America Category: Collateral / P.O.P. and In-store - Single
Reindeer in Headlights Agency: BBDO / Toronto Client: Mercedes-Benz Category: Collateral / P.O.P. and In-store - Single
Game On Agency: BBH New York / New York Client: Unilever Category: Collateral / P.O.P. and In-store - Single
The Wine List Agency: Colenso BBDO/Proximity New Zealand / Auckland Client: DB Breweries Category: Collateral / P.O.P. and In-store - Single
Reflection of Music - Usha Uthup Agency: Leo Burnett India / Mumbai Client: The Coca-Cola Company Category: Collateral / P.O.P. and In-store - Single
The 'Headline News' Cup Sleeve Agency: Y&R / Dubai Client: Gulf News / Al Nisr Publishing Category: Collateral / P.O.P. and In-store - Single
Headache Agency: AlmapBBDO / São Paulo Client: Bayer Category: Collateral / P.O.P. and In-store - Campaign
Shoes are Boring, Wear Sneakers Agency: Anomaly / New York Client: Converse Category: Collateral / P.O.P. and In-store - Campaign
TEV BIKES Agency: kbs+ / Toronto Client: Tev Bikes Category: Collateral / P.O.P. and In-store - Campaign
Reflection of Music - Usha Uthup Agency: Leo Burnett India / Mumbai Client: The Coca-Cola Company Category: Collateral / P.O.P. and In-store - Campaign
Pictionary Agency: Ogilvy Malaysia / Kuala Lumpur Client: Mattel Southeast Asia Category: Collateral / P.O.P. and In-store - Campaign
XBox Kinect Starwars Agency: The Jupiter Drawing Room / Cape Town Client: Musica Category: Collateral / P.O.P. and In-store - Campaign
Sponsor of beer Agency: Young & Rubicam Prague / Prague Client: Zatecky pivovar spol. s r.o. Category: Collateral / P.O.P. and In-store - Campaign
Beetroot Agency: BBDO Proximity Thailand / Bangkok Client: GROUPE S E B (THAILAND) Category: Collateral / Posters - Single
Carrot Agency: BBDO Proximity Thailand / Bangkok Client: GROUPE S E B (THAILAND) Category: Collateral / Posters - Single
Pineapple Agency: BBDO Proximity Thailand / Bangkok Client: GROUPE S E B (THAILAND) Category: Collateral / Posters - Single
Souvenirs-Plates Agency: Brunner / Atlanta Client: Nuway Category: Collateral / Posters - Single
The Sunday Times Rich List-Sport Agency: CHI & Partners / London Client: News International Category: Collateral / Posters - Single
The Sunday Times Rich List-Rolling Stones Agency: CHI & Partners / London Client: News International Category: Collateral / Posters - Single
Paris Agency: DDB DM9JaymeSyfu/Digit / Makati Client: MotoItalia Philippines Category: Collateral / Posters - Single
Do It Yourself Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: Leica Store Sao Paulo Category: Collateral / Posters - Single
Iceberg-Egypt Agency: Grey Group China / Beijing Client: Tui Category: Collateral / Posters - Single
Franklyn Gandhi Agency: McCann Worldgroup / Mumbai Client: Western Union Money Transfer Category: Collateral / Posters - Single
Lincoln Fahd Agency: McCann Worldgroup / Mumbai Client: Western Union Money Transfer Category: Collateral / Posters - Single
Free to Fly Agency: Mullen / Boston Client: JetBlue Category: Collateral / Posters - Single
Can Opener Agency: Ogilvy & Mather / Cape Town Client: Heinz Category: Collateral / Posters - Single
FIXED PRICES Agency: TBWA / Istanbul Client: IKEA Category: Collateral / Posters - Single
Quick Fox And Lazy Dog Agency: TBWA / Kuala Lumpur Client: alt.TYPE (Font Company) Category: Collateral / Posters - Single
Steel ball and magnet Agency: TBWA\España / Madrid Client: Sony Computer Entertainment Category: Collateral / Posters - Single
Pelicans Agency: Y&R / Dubai Client: Harvey Nichols Category: Collateral / Posters - Single
Summer Sale Excitement Campaign Agency: adam&eveDDB / London Client: Harvey Nichols Category: Collateral / Posters - Campaign
Earpod Posters Agency: Apple / Cupertino Client: Apple Category: Collateral / Posters - Campaign
How To Agency: BBDO / Mumbai Client: White Collar Hippies Category: Collateral / Posters - Campaign
Soul Poster Agency: F/Nazca Saatchi & Saatchi / São Paulo Client: Leica Store Sao Paulo Category: Collateral / Posters - Campaign
Skyscrapers Agency: Leo Burnett / Duesseldorf Client: Makita Power Tools Category: Collateral / Posters - Campaign
Speech Agency: Leo Burnett Tailor Made / São Paulo Client: Guitar Player Category: Collateral / Posters - Campaign
Evolution Agency: Lowe / Singapore Client: Unilever Category: Collateral / Posters - Campaign
Brains Agency: Net#work BBDO / Johannesburg Client: Mercedes-Benz Category: Collateral / Posters - Campaign

2013 Advertising Silver Pencil

Ogilvy Brasil / São Paulo

Unilever

Recipe Receipt

Collateral / P.O.P. and In-store - Single

13021A

2013 Advertising Silver Pencil

Y&R South Africa / Johannesburg

Land Rover

Night Eyes

Collateral / P.O.P. and In-store - Campaign

13022A

2013 Advertising Bronze Pencil

DraftFCB / Chicago

Valspar

Cityscape

Collateral / P.O.P. and In-store - Campaign

13023A

2013 Advertising Gold Pencil

McCann Worldgroup / Mumbai

Western Union Money Transfer

Queen Mao

Collateral / Posters - Single

13016A

2013 Advertising Silver Pencil

Ogilvy & Mather / Shanghai

The Coca-Cola Company

#COKEHANDS

Collateral / Posters - Single

13017A

2013 Advertising Gold Pencil

McCann Worldgroup / Mumbai

Western Union Money Transfer

Western Union Demo Posters

Collateral / Posters - Campaign

13018A

2013 Advertising Silver Pencil

George Patterson Y&R / VML / Melbourne

Defence Force Recruiting

Mobile Medic

Collateral / Posters - Campaign

13019A

2013 Advertising Bronze Pencil

The Monkeys/MAUD / Sydney

Diageo

Mixionary

Collateral / Posters - Campaign

13020A

2013 Advertising Gold Pencil

Leo Burnett London / London

Pantone

Pantone Queen

Collateral / Promotional Items - Single or Campaign

13024A

2013 Advertising Silver Pencil

F/Nazca Saatchi & Saatchi / São Paulo

Skol

Barbecue

Collateral / Promotional Items - Single or Campaign

13026A

2013 Advertising Bronze Pencil

Pereira & O'Dell / San Francisco

Snoop Dogg King Size Slim Rolling Papers

Rolling Words

Collateral / Promotional Items - Single or Campaign

13027A

2013 Advertising Merit Award

AlmapBBDO / São Paulo

Bayer

Cell Mate

Collateral / P.O.P. and In-store - Single

13238A

2013 Advertising Merit Award

AlmapBBDO / São Paulo

MAN Latin America

Wine

Collateral / P.O.P. and In-store - Single

13239A

2013 Advertising Merit Award

BBDO / Toronto

Mercedes-Benz

Reindeer in Headlights

Collateral / P.O.P. and In-store - Single

13240A

2013 Advertising Merit Award

BBH New York / New York

Unilever

Game On

Collateral / P.O.P. and In-store - Single

13241A

2013 Advertising Merit Award

Colenso BBDO/Proximity New Zealand / Auckland

DB Breweries

The Wine List

Collateral / P.O.P. and In-store - Single

13242A

2013 Advertising Merit Award

Leo Burnett India / Mumbai

The Coca-Cola Company

Reflection of Music - Usha Uthup

Collateral / P.O.P. and In-store - Single

13243A

2013 Advertising Merit Award

Y&R / Dubai

Gulf News / Al Nisr Publishing

The 'Headline News' Cup Sleeve

Collateral / P.O.P. and In-store - Single

13244A

2013 Advertising Merit Award

AlmapBBDO / São Paulo

Bayer

Headache

Collateral / P.O.P. and In-store - Campaign

13245A

2013 Advertising Merit Award

Anomaly / New York

Converse

Shoes are Boring, Wear Sneakers

Collateral / P.O.P. and In-store - Campaign

13246A

2013 Advertising Merit Award

kbs+ / Toronto

Tev Bikes

TEV BIKES

Collateral / P.O.P. and In-store - Campaign

13247A

2013 Advertising Merit Award

Leo Burnett India / Mumbai

The Coca-Cola Company

Reflection of Music - Usha Uthup

Collateral / P.O.P. and In-store - Campaign

13248A

2013 Advertising Merit Award

Ogilvy Malaysia / Kuala Lumpur

Mattel Southeast Asia

Pictionary

Collateral / P.O.P. and In-store - Campaign

13249A

2013 Advertising Merit Award

The Jupiter Drawing Room / Cape Town

Musica

XBox Kinect Starwars

Collateral / P.O.P. and In-store - Campaign

13250A

2013 Advertising Merit Award

Young & Rubicam Prague / Prague

Zatecky pivovar spol. s r.o.

Sponsor of beer

Collateral / P.O.P. and In-store - Campaign

13251A

2013 Advertising Merit Award

BBDO Proximity Thailand / Bangkok

GROUPE S E B (THAILAND)

Beetroot

Collateral / Posters - Single

13206A

2013 Advertising Merit Award

BBDO Proximity Thailand / Bangkok

GROUPE S E B (THAILAND)

Carrot

Collateral / Posters - Single

13207A

2013 Advertising Merit Award

BBDO Proximity Thailand / Bangkok

GROUPE S E B (THAILAND)

Pineapple

Collateral / Posters - Single

13208A

2013 Advertising Merit Award

Brunner / Atlanta

Nuway

Souvenirs-Plates

Collateral / Posters - Single

13209A

2013 Advertising Merit Award

CHI & Partners / London

News International

The Sunday Times Rich List-Sport

Collateral / Posters - Single

13210A

2013 Advertising Merit Award

CHI & Partners / London

News International

The Sunday Times Rich List-Rolling Stones

Collateral / Posters - Single

13211A

2013 Advertising Merit Award

DDB DM9JaymeSyfu/Digit / Makati

MotoItalia Philippines

Paris

Collateral / Posters - Single

13212A

2013 Advertising Merit Award

F/Nazca Saatchi & Saatchi / São Paulo

Leica Store Sao Paulo

Do It Yourself

Collateral / Posters - Single

13213A

2013 Advertising Merit Award

Grey Group China / Beijing

Tui

Iceberg-Egypt

Collateral / Posters - Single

13214A

2013 Advertising Merit Award

McCann Worldgroup / Mumbai

Western Union Money Transfer

Franklyn Gandhi

Collateral / Posters - Single

13215A

2013 Advertising Merit Award

McCann Worldgroup / Mumbai

Western Union Money Transfer

Lincoln Fahd

Collateral / Posters - Single

13216A

2013 Advertising Merit Award

Mullen / Boston

JetBlue

Free to Fly

Collateral / Posters - Single

13217A

2013 Advertising Merit Award

Ogilvy & Mather / Cape Town

Heinz

Can Opener

Collateral / Posters - Single

13218A

2013 Advertising Merit Award

TBWA / Istanbul

IKEA

FIXED PRICES

Collateral / Posters - Single

13219A

2013 Advertising Merit Award

TBWA / Kuala Lumpur

alt.TYPE (Font Company)

Quick Fox And Lazy Dog

Collateral / Posters - Single

13220A

2013 Advertising Merit Award

TBWA\España / Madrid

Sony Computer Entertainment

Steel ball and magnet

Collateral / Posters - Single

13221A

2013 Advertising Merit Award

Y&R / Dubai

Harvey Nichols

Pelicans

Collateral / Posters - Single

13222A

2013 Advertising Merit Award

adam&eveDDB / London

Harvey Nichols

Summer Sale Excitement Campaign

Collateral / Posters - Campaign

13223A

2013 Advertising Merit Award

Apple / Cupertino

Apple

Earpod Posters

Collateral / Posters - Campaign

13224A

2013 Advertising Merit Award

BBDO / Mumbai

White Collar Hippies

How To

Collateral / Posters - Campaign

13225A

2013 Advertising Merit Award

F/Nazca Saatchi & Saatchi / São Paulo

Leica Store Sao Paulo

Soul Poster

Collateral / Posters - Campaign

13226A

2013 Advertising Merit Award

Leo Burnett / Duesseldorf

Makita Power Tools

Skyscrapers

Collateral / Posters - Campaign

13228A

2013 Advertising Merit Award

Leo Burnett Tailor Made / São Paulo

Guitar Player

Speech

Collateral / Posters - Campaign

13229A

2013 Advertising Merit Award

Lowe / Singapore

Unilever

Evolution

Collateral / Posters - Campaign

13230A

2013 Advertising Merit Award

Net#work BBDO / Johannesburg

Mercedes-Benz

Brains

Collateral / Posters - Campaign

13231A

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