The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

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Award

Agency

Client

Title

Category

Annual ID

OneNike Agency: R/GA / New York Client: Nike Category: User Experience Design / Information Architecture
Clouds Over Cuba Agency: The Martin Agency / Richmond Client: The JFK Presidential Library & Museum Category: User Experience Design / Information Architecture
Amphibiox Agency: SMFB / Oslo Client: Geox Category: User Experience Design / Visual Design
Chrome Experiment: Ramayana Agency: Ogilvy & Mather / Singapore Client: Google Category: User Experience Design / Visual Design
WWF Together App Agency: AKQA / D.C. Client: World Wildlife Fund Category: User Experience Design / Visual Design
Getty Images The Watermark Project Agency: R/GA London / New York Client: Getty Images Category: User Experience Design / Usability
Nike+ FuelBand Agency: R/GA / New York Client: Nike Category: User Experience Design / Usability
USAToday.com Agency: Gannett/USA Today/Fantasy Interactive / New York Client: USA Today Category: User Experience Design / Usability
Swedens Largest Energy Experiment Agency: Forsman & Bodenfors / Gothenburg Client: E.ON Category: User Experience Design / Interaction Design
Nike+ FuelBand Agency: R/GA / New York Client: Nike Category: User Experience Design / Interaction Design
adidas Window Shopping Agency: TBWA / Helsinki Client: Adidas Category: User Experience Design / Interaction Design
WWF Together App Agency: AKQA / D.C. Client: World Wildlife Fund Category: User Experience Design / Interaction Design
Vocal Coaching Website Agency: Red Rabbit / Hamburg Client: Your Music Category: User Experience Design / Interaction Design
The Worlds Smallest IKEA Store Agency: Memac Ogilvy/OgilvyAction / Dubai Client: IKEA Category: User Experience Design / Information Architecture
VisYOUalizer Agency: BBDO New York / New York Client: Denon Category: User Experience Design / Visual Design
National Parks by National Geographic Agency: Rally Interactive / Park City Client: National Geographic Category: User Experience Design / Visual Design
Paws4Ever website Agency: McKinney / Durham Client: Paws4Ever Category: User Experience Design / Visual Design
The Sound of Creation Agency: DDB & Tribal Amsterdam / Amstelveen Client: Philips Category: User Experience Design / Visual Design
1440 Project Agency: BBDO / Atlanta Client: Recreational Equipment Category: User Experience Design / Visual Design
UNIQLO U.S. E-COMMERCE SITE LAUNCH Agency: Razorfish / New York Client: UNIQLO Category: User Experience Design / Visual Design
www.fiat500.de Agency: Leo Burnett / Duesseldorf Client: Fiat Germany Category: User Experience Design / Usability
The Worlds Smallest IKEA Store Agency: Memac Ogilvy/OgilvyAction / Dubai Client: IKEA Category: User Experience Design / Usability
Mashable iPad App Agency: Code and Theory / New York Client: Mashable Category: User Experience Design / Usability
Beat Box Academy Website Agency: Spring / Vancouver Client: Beat Box Academy Category: User Experience Design / Interaction Design
Happiness Refill Agency: Ogilvy Brasil / São Paulo Client: The Coca-Cola Company Category: User Experience Design / Interaction Design
Easy Way Test Agency: LDC / São Paulo Client: Easy Way Language Center Category: User Experience Design / Interaction Design
Nature Valley Trail View Agency: McCann New York / New York Client: General Mills Category: User Experience Design / Interaction Design
The Watermark Project Agency: R/GA London / New York Client: Getty Images Category: User Experience Design / Interaction Design
Build With Chrome Agency: M&C Saatchi/Mark / Sydney Client: Google Australia & Lego Category: User Experience Design / Interaction Design
Air Jordan 2012 Agency: Blast Radius / Vancouver Client: Jordan Brand Category: User Experience Design / Interaction Design
LAMDASH DNA Agency: Creators Group MAC / Tokyo Client: Panasonic Category: User Experience Design / Interaction Design
Renault Megane CC Floride Agency: Digitas France / Levallois Perret Client: Renault Category: User Experience Design / Interaction Design
KNIT Like Collection Agency: TOPPAN PRINTING CO.,LTD / Tokyo Client: Ryohin Keikaku Category: User Experience Design / Interaction Design
Chip It! Agency: McKinney / Durham Client: Sherwin-Williams Category: User Experience Design / Interaction Design
Telekenise The Rainbow Agency: Clemenger BBDO / Sydney Client: Skittles Category: User Experience Design / Interaction Design
Looper - Official Movie Site Agency: Sony Pictures Interactive / Culver City Client: Sony Pictures Entertainment Worldwide Digital Marketing Category: User Experience Design / Interaction Design
First Car Story Agency: Carmichael Lynch / Minneapolis Client: Subaru Category: User Experience Design / Interaction Design
Mimeisthai Agency: Clemenger BBDO / Sydney Client: TEDx Category: User Experience Design / Interaction Design
Prius c Configurator Agency: Saatchi & Saatchi LA / Torrance Client: Toyota Category: User Experience Design / Interaction Design
Marionettebot Agency: TBWA Hakuhodo / Tokyo Client: United Arrows Category: User Experience Design / Interaction Design

2013 Interactive Gold Pencil

R/GA / New York

Nike

OneNike

User Experience Design / Information Architecture

13098N

2013 Interactive Silver Pencil

The Martin Agency / Richmond

The JFK Presidential Library & Museum

Clouds Over Cuba

User Experience Design / Information Architecture

13099N

2013 Interactive Gold Pencil

SMFB / Oslo

Geox

Amphibiox

User Experience Design / Visual Design

13095N

2013 Interactive Silver Pencil

Ogilvy & Mather / Singapore

Google

Chrome Experiment: Ramayana

User Experience Design / Visual Design

13096N

2013 Interactive Bronze Pencil

AKQA / D.C.

World Wildlife Fund

WWF Together App

User Experience Design / Visual Design

13097N

2013 Interactive Gold Pencil

R/GA London / New York

Getty Images

Getty Images The Watermark Project

User Experience Design / Usability

13105N

2013 Interactive Silver Pencil

R/GA / New York

Nike

Nike+ FuelBand

User Experience Design / Usability

13106N

2013 Interactive Bronze Pencil

Gannett/USA Today/Fantasy Interactive / New York

USA Today

USAToday.com

User Experience Design / Usability

13107N

2013 Interactive Gold Pencil

Forsman & Bodenfors / Gothenburg

E.ON

Swedens Largest Energy Experiment

User Experience Design / Interaction Design

13100N

2013 Interactive Gold Pencil

R/GA / New York

Nike

Nike+ FuelBand

User Experience Design / Interaction Design

13101N

2013 Interactive Gold Pencil

TBWA / Helsinki

Adidas

adidas Window Shopping

User Experience Design / Interaction Design

13102N

2013 Interactive Silver Pencil

AKQA / D.C.

World Wildlife Fund

WWF Together App

User Experience Design / Interaction Design

13103N

2013 Interactive Bronze Pencil

Red Rabbit / Hamburg

Your Music

Vocal Coaching Website

User Experience Design / Interaction Design

13104N

2013 Interactive Merit Award

Memac Ogilvy/OgilvyAction / Dubai

IKEA

The Worlds Smallest IKEA Store

User Experience Design / Information Architecture

13338N

2013 Interactive Merit Award

BBDO New York / New York

Denon

VisYOUalizer

User Experience Design / Visual Design

13332N

2013 Interactive Merit Award

Rally Interactive / Park City

National Geographic

National Parks by National Geographic

User Experience Design / Visual Design

13333N

2013 Interactive Merit Award

McKinney / Durham

Paws4Ever

Paws4Ever website

User Experience Design / Visual Design

13334N

2013 Interactive Merit Award

DDB & Tribal Amsterdam / Amstelveen

Philips

The Sound of Creation

User Experience Design / Visual Design

13335N

2013 Interactive Merit Award

BBDO / Atlanta

Recreational Equipment

1440 Project

User Experience Design / Visual Design

13336N

2013 Interactive Merit Award

Razorfish / New York

UNIQLO

UNIQLO U.S. E-COMMERCE SITE LAUNCH

User Experience Design / Visual Design

13337N

2013 Interactive Merit Award

Leo Burnett / Duesseldorf

Fiat Germany

www.fiat500.de

User Experience Design / Usability

13356N

2013 Interactive Merit Award

Memac Ogilvy/OgilvyAction / Dubai

IKEA

The Worlds Smallest IKEA Store

User Experience Design / Usability

13357N

2013 Interactive Merit Award

Code and Theory / New York

Mashable

Mashable iPad App

User Experience Design / Usability

13358N

2013 Interactive Merit Award

Spring / Vancouver

Beat Box Academy

Beat Box Academy Website

User Experience Design / Interaction Design

13339N

2013 Interactive Merit Award

Ogilvy Brasil / São Paulo

The Coca-Cola Company

Happiness Refill

User Experience Design / Interaction Design

13340N

2013 Interactive Merit Award

LDC / São Paulo

Easy Way Language Center

Easy Way Test

User Experience Design / Interaction Design

13341N

2013 Interactive Merit Award

McCann New York / New York

General Mills

Nature Valley Trail View

User Experience Design / Interaction Design

13342N

2013 Interactive Merit Award

R/GA London / New York

Getty Images

The Watermark Project

User Experience Design / Interaction Design

13343N

2013 Interactive Merit Award

M&C Saatchi/Mark / Sydney

Google Australia & Lego

Build With Chrome

User Experience Design / Interaction Design

13344N

2013 Interactive Merit Award

Blast Radius / Vancouver

Jordan Brand

Air Jordan 2012

User Experience Design / Interaction Design

13345N

2013 Interactive Merit Award

Creators Group MAC / Tokyo

Panasonic

LAMDASH DNA

User Experience Design / Interaction Design

13346N

2013 Interactive Merit Award

Digitas France / Levallois Perret

Renault

Renault Megane CC Floride

User Experience Design / Interaction Design

13347N

2013 Interactive Merit Award

TOPPAN PRINTING CO.,LTD / Tokyo

Ryohin Keikaku

KNIT Like Collection

User Experience Design / Interaction Design

13348N

2013 Interactive Merit Award

McKinney / Durham

Sherwin-Williams

Chip It!

User Experience Design / Interaction Design

13349N

2013 Interactive Merit Award

Clemenger BBDO / Sydney

Skittles

Telekenise The Rainbow

User Experience Design / Interaction Design

13350N

2013 Interactive Merit Award

Sony Pictures Interactive / Culver City

Sony Pictures Entertainment Worldwide Digital Marketing

Looper - Official Movie Site

User Experience Design / Interaction Design

13351N

2013 Interactive Merit Award

Carmichael Lynch / Minneapolis

Subaru

First Car Story

User Experience Design / Interaction Design

13352N

2013 Interactive Merit Award

Clemenger BBDO / Sydney

TEDx

Mimeisthai

User Experience Design / Interaction Design

13353N

2013 Interactive Merit Award

Saatchi & Saatchi LA / Torrance

Toyota

Prius c Configurator

User Experience Design / Interaction Design

13354N

2013 Interactive Merit Award

TBWA Hakuhodo / Tokyo

United Arrows

Marionettebot

User Experience Design / Interaction Design

13355N

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