The One Show

The One Show is the world's most prestigious award show in advertising, design and digital marketing. For over 40 years, the Gold Pencil has been regarded as one of the top prizes in the creative industry. The One Show has had a rich legacy of honoring some of the most groundbreaking ideas, created by some of the most remarkable minds in creativity.

Award

Agency

Client

Title

Category

Annual ID

Amphibiox Agency: SMFB / Oslo Client: Geox Category: User Experience Design / Visual Design
Chrome Experiment: Ramayana Agency: Ogilvy & Mather / Singapore Client: Google Category: User Experience Design / Visual Design
WWF Together App Agency: AKQA / D.C. Client: World Wildlife Fund Category: User Experience Design / Visual Design
OneNike Agency: R/GA / New York Client: Nike Category: User Experience Design / Information Architecture
Clouds Over Cuba Agency: The Martin Agency / Richmond Client: The JFK Presidential Library & Museum Category: User Experience Design / Information Architecture
Getty Images The Watermark Project Agency: R/GA London / New York Client: Getty Images Category: User Experience Design / Usability
Nike+ FuelBand Agency: R/GA / New York Client: Nike Category: User Experience Design / Usability
USAToday.com Agency: Gannett/USA Today/Fantasy Interactive / New York Client: USA Today Category: User Experience Design / Usability
Swedens Largest Energy Experiment Agency: Forsman & Bodenfors / Gothenburg Client: E.ON Category: User Experience Design / Interaction Design
Nike+ FuelBand Agency: R/GA / New York Client: Nike Category: User Experience Design / Interaction Design
adidas Window Shopping Agency: TBWA / Helsinki Client: Adidas Category: User Experience Design / Interaction Design
WWF Together App Agency: AKQA / D.C. Client: World Wildlife Fund Category: User Experience Design / Interaction Design
Vocal Coaching Website Agency: Red Rabbit / Hamburg Client: Your Music Category: User Experience Design / Interaction Design
VisYOUalizer Agency: BBDO New York / New York Client: Denon Category: User Experience Design / Visual Design
National Parks by National Geographic Agency: Rally Interactive / Park City Client: National Geographic Category: User Experience Design / Visual Design
Paws4Ever website Agency: McKinney / Durham Client: Paws4Ever Category: User Experience Design / Visual Design
The Sound of Creation Agency: DDB & Tribal Amsterdam / Amstelveen Client: Philips Category: User Experience Design / Visual Design
1440 Project Agency: BBDO / Atlanta Client: Recreational Equipment Category: User Experience Design / Visual Design
UNIQLO U.S. E-COMMERCE SITE LAUNCH Agency: Razorfish / New York Client: UNIQLO Category: User Experience Design / Visual Design
The Worlds Smallest IKEA Store Agency: Memac Ogilvy/OgilvyAction / Dubai Client: IKEA Category: User Experience Design / Information Architecture
www.fiat500.de Agency: Leo Burnett / Duesseldorf Client: Fiat Germany Category: User Experience Design / Usability
The Worlds Smallest IKEA Store Agency: Memac Ogilvy/OgilvyAction / Dubai Client: IKEA Category: User Experience Design / Usability
Mashable iPad App Agency: Code and Theory / New York Client: Mashable Category: User Experience Design / Usability
Beat Box Academy Website Agency: Spring / Vancouver Client: Beat Box Academy Category: User Experience Design / Interaction Design
Happiness Refill Agency: Ogilvy Brasil / São Paulo Client: The Coca-Cola Company Category: User Experience Design / Interaction Design
Easy Way Test Agency: LDC / São Paulo Client: Easy Way Language Center Category: User Experience Design / Interaction Design
Nature Valley Trail View Agency: McCann New York / New York Client: General Mills Category: User Experience Design / Interaction Design
The Watermark Project Agency: R/GA London / New York Client: Getty Images Category: User Experience Design / Interaction Design
Build With Chrome Agency: M&C Saatchi/Mark / Sydney Client: Google Australia & Lego Category: User Experience Design / Interaction Design
Air Jordan 2012 Agency: Blast Radius / Vancouver Client: Jordan Brand Category: User Experience Design / Interaction Design
LAMDASH DNA Agency: Creators Group MAC / Tokyo Client: Panasonic Category: User Experience Design / Interaction Design
Renault Megane CC Floride Agency: Digitas France / Levallois Perret Client: Renault Category: User Experience Design / Interaction Design
KNIT Like Collection Agency: TOPPAN PRINTING CO.,LTD / Tokyo Client: Ryohin Keikaku Category: User Experience Design / Interaction Design
Chip It! Agency: McKinney / Durham Client: Sherwin-Williams Category: User Experience Design / Interaction Design
Telekenise The Rainbow Agency: Clemenger BBDO / Sydney Client: Skittles Category: User Experience Design / Interaction Design
Looper - Official Movie Site Agency: Sony Pictures Interactive / Culver City Client: Sony Pictures Entertainment Worldwide Digital Marketing Category: User Experience Design / Interaction Design
First Car Story Agency: Carmichael Lynch / Minneapolis Client: Subaru Category: User Experience Design / Interaction Design
Mimeisthai Agency: Clemenger BBDO / Sydney Client: TEDx Category: User Experience Design / Interaction Design
Prius c Configurator Agency: Saatchi & Saatchi LA / Torrance Client: Toyota Category: User Experience Design / Interaction Design
Marionettebot Agency: TBWA Hakuhodo / Tokyo Client: United Arrows Category: User Experience Design / Interaction Design

2013 Interactive Gold Pencil

SMFB / Oslo

Geox

Amphibiox

User Experience Design / Visual Design

13095N

2013 Interactive Silver Pencil

Ogilvy & Mather / Singapore

Google

Chrome Experiment: Ramayana

User Experience Design / Visual Design

13096N

2013 Interactive Bronze Pencil

AKQA / D.C.

World Wildlife Fund

WWF Together App

User Experience Design / Visual Design

13097N

2013 Interactive Gold Pencil

R/GA / New York

Nike

OneNike

User Experience Design / Information Architecture

13098N

2013 Interactive Silver Pencil

The Martin Agency / Richmond

The JFK Presidential Library & Museum

Clouds Over Cuba

User Experience Design / Information Architecture

13099N

2013 Interactive Gold Pencil

R/GA London / New York

Getty Images

Getty Images The Watermark Project

User Experience Design / Usability

13105N

2013 Interactive Silver Pencil

R/GA / New York

Nike

Nike+ FuelBand

User Experience Design / Usability

13106N

2013 Interactive Bronze Pencil

Gannett/USA Today/Fantasy Interactive / New York

USA Today

USAToday.com

User Experience Design / Usability

13107N

2013 Interactive Gold Pencil

Forsman & Bodenfors / Gothenburg

E.ON

Swedens Largest Energy Experiment

User Experience Design / Interaction Design

13100N

2013 Interactive Gold Pencil

R/GA / New York

Nike

Nike+ FuelBand

User Experience Design / Interaction Design

13101N

2013 Interactive Gold Pencil

TBWA / Helsinki

Adidas

adidas Window Shopping

User Experience Design / Interaction Design

13102N

2013 Interactive Silver Pencil

AKQA / D.C.

World Wildlife Fund

WWF Together App

User Experience Design / Interaction Design

13103N

2013 Interactive Bronze Pencil

Red Rabbit / Hamburg

Your Music

Vocal Coaching Website

User Experience Design / Interaction Design

13104N

2013 Interactive Merit Award

BBDO New York / New York

Denon

VisYOUalizer

User Experience Design / Visual Design

13332N

2013 Interactive Merit Award

Rally Interactive / Park City

National Geographic

National Parks by National Geographic

User Experience Design / Visual Design

13333N

2013 Interactive Merit Award

McKinney / Durham

Paws4Ever

Paws4Ever website

User Experience Design / Visual Design

13334N

2013 Interactive Merit Award

DDB & Tribal Amsterdam / Amstelveen

Philips

The Sound of Creation

User Experience Design / Visual Design

13335N

2013 Interactive Merit Award

BBDO / Atlanta

Recreational Equipment

1440 Project

User Experience Design / Visual Design

13336N

2013 Interactive Merit Award

Razorfish / New York

UNIQLO

UNIQLO U.S. E-COMMERCE SITE LAUNCH

User Experience Design / Visual Design

13337N

2013 Interactive Merit Award

Memac Ogilvy/OgilvyAction / Dubai

IKEA

The Worlds Smallest IKEA Store

User Experience Design / Information Architecture

13338N

2013 Interactive Merit Award

Leo Burnett / Duesseldorf

Fiat Germany

www.fiat500.de

User Experience Design / Usability

13356N

2013 Interactive Merit Award

Memac Ogilvy/OgilvyAction / Dubai

IKEA

The Worlds Smallest IKEA Store

User Experience Design / Usability

13357N

2013 Interactive Merit Award

Code and Theory / New York

Mashable

Mashable iPad App

User Experience Design / Usability

13358N

2013 Interactive Merit Award

Spring / Vancouver

Beat Box Academy

Beat Box Academy Website

User Experience Design / Interaction Design

13339N

2013 Interactive Merit Award

Ogilvy Brasil / São Paulo

The Coca-Cola Company

Happiness Refill

User Experience Design / Interaction Design

13340N

2013 Interactive Merit Award

LDC / São Paulo

Easy Way Language Center

Easy Way Test

User Experience Design / Interaction Design

13341N

2013 Interactive Merit Award

McCann New York / New York

General Mills

Nature Valley Trail View

User Experience Design / Interaction Design

13342N

2013 Interactive Merit Award

R/GA London / New York

Getty Images

The Watermark Project

User Experience Design / Interaction Design

13343N

2013 Interactive Merit Award

M&C Saatchi/Mark / Sydney

Google Australia & Lego

Build With Chrome

User Experience Design / Interaction Design

13344N

2013 Interactive Merit Award

Blast Radius / Vancouver

Jordan Brand

Air Jordan 2012

User Experience Design / Interaction Design

13345N

2013 Interactive Merit Award

Creators Group MAC / Tokyo

Panasonic

LAMDASH DNA

User Experience Design / Interaction Design

13346N

2013 Interactive Merit Award

Digitas France / Levallois Perret

Renault

Renault Megane CC Floride

User Experience Design / Interaction Design

13347N

2013 Interactive Merit Award

TOPPAN PRINTING CO.,LTD / Tokyo

Ryohin Keikaku

KNIT Like Collection

User Experience Design / Interaction Design

13348N

2013 Interactive Merit Award

McKinney / Durham

Sherwin-Williams

Chip It!

User Experience Design / Interaction Design

13349N

2013 Interactive Merit Award

Clemenger BBDO / Sydney

Skittles

Telekenise The Rainbow

User Experience Design / Interaction Design

13350N

2013 Interactive Merit Award

Sony Pictures Interactive / Culver City

Sony Pictures Entertainment Worldwide Digital Marketing

Looper - Official Movie Site

User Experience Design / Interaction Design

13351N

2013 Interactive Merit Award

Carmichael Lynch / Minneapolis

Subaru

First Car Story

User Experience Design / Interaction Design

13352N

2013 Interactive Merit Award

Clemenger BBDO / Sydney

TEDx

Mimeisthai

User Experience Design / Interaction Design

13353N

2013 Interactive Merit Award

Saatchi & Saatchi LA / Torrance

Toyota

Prius c Configurator

User Experience Design / Interaction Design

13354N

2013 Interactive Merit Award

TBWA Hakuhodo / Tokyo

United Arrows

Marionettebot

User Experience Design / Interaction Design

13355N

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