The One Show

The One Show is one of the most prestigious awards competitions in advertising, design, interactive and branded entertainment. Judged every year by top industry professionals, a Gold Pencil is the ultimate symbol of creative excellence.

The One Show 2020 is officially open for entries! With new categories, a restructuring of disciplines and more flexibility with campaigns, there are more opportunities to win a coveted One Show Pencil than ever before!

ENTER NOW

Award

Agency

Client

Title

Category

Annual ID

Lecture Agency: Barton F. Graf 9000 / New York Client: KAYAK Category: Consumer Television / :30/:25 - Single
Perfect Day Agency: BBH / New York Client: Sony PlayStation Category: Consumer Television / :30/:25 - Single
Smart Dad Agency: Butler, Shine, Stern & Partners / Sausalito Client: Google Category: Consumer Television / :30/:25 - Single
Feeling Carefree Agency: Deutsch / Los Angeles Client: Volkswagen Category: Consumer Television / :30/:25 - Single
Ship My Pants Agency: FCB / Chicago Client: Kmart Category: Consumer Television / :30/:25 - Single
The Phone Call Agency: GSD&M / Austin Client: RadioShack Category: Consumer Television / :30/:25 - Single
Bear Agency: Havas Worldwide / New York Client: Heineken Category: Consumer Television / :30/:25 - Single
"Dad's Sixth Sense" Agency: INNOCEAN USA / Huntington Beach Client: Hyundai Motor America Category: Consumer Television / :30/:25 - Single
Emma Agency: Leo Burnett France / Saint-Denis Client: Delipapier Category: Consumer Television / :30/:25 - Single
Noooo Agency: Leo Burnett / Lisboa Client: IndieLisboa Category: Consumer Television / :30/:25 - Single
Gracie Agency: Saatchi & Saatchi / New York Client: General Mills- Cheerios Category: Consumer Television / :30/:25 - Single
Martin Van Buren Agency: Venables Bell & Partners / San Francisco Client: Google Category: Consumer Television / :30/:25 - Single
Hair Care: Meeting :30 Agency: Wieden+Kennedy / Portland Client: Old Spice Category: Consumer Television / :30/:25 - Single
Let's Do That / Nature Painting / The Date Agency: Carmichael Lynch / Minneapolis Client: Subaru of America Category: Consumer Television / 60 Second - Campaign
Write it in your own voice Agency: TBWA\Hunt\Lascaris - Johannesburg / Sandton Client: Tiger Brands Category: Consumer Television / 60 Second - Campaign
Rescue Agency: adam&eveDDB / London Client: Marmite Category: Consumer Television / Over 60 second - Single
Simon The Ogre Agency: BMB / London Client: TUI Travel UK & Ireland Category: Consumer Television / Over 60 second - Single
The Miraculous Hen Agency: Del Campo Saatchi & Saatchi / Buenos Aires Client: Andes Beer Category: Consumer Television / Over 60 second - Single
Perfect daughter Agency: Fahrenheit DDB / Lima Client: Promart Homecenter Category: Consumer Television / Over 60 second - Single
Mistake Agency: Ogilvy & Mather Advertising Taiwan / Taipei + BOKU / Taipei Client: Far East Tone Category: Consumer Television / Over 60 second - Single
Giving Agency: Ogilvy & Mather Thailand / Bangkok Client: TrueMove H Category: Consumer Television / Over 60 second - Single
Beats by Dr. Dre - Hear What You Want with Colin Kaepernick Agency: R/GA / Los Angeles Client: Beats by Dr. Dre Category: Consumer Television / Over 60 second - Single
Body and Soul Agency: The Richards Group / Dallas Client: Chrysler SRT Category: Consumer Television / Over 60 second - Single
Possibilities Agency: MJZ / Los Angeles + Wieden+Kennedy / Portland Client: Nike Category: Consumer Television / Over 60 second - Single
Ex Agency: Young & Rubicam Argentina / Buenos Aires Client: Alto Palermo Shopping Center Category: Consumer Television / Over 60 second - Single

2014 Advertising Merit Award

Barton F. Graf 9000 / New York

KAYAK

Lecture

Consumer Television / :30/:25 - Single

140100A

2014 Advertising Merit Award

BBH / New York

Sony PlayStation

Perfect Day

Consumer Television / :30/:25 - Single

140151A

2014 Advertising Merit Award

Butler, Shine, Stern & Partners / Sausalito

Google

Smart Dad

Consumer Television / :30/:25 - Single

140193A

2014 Advertising Merit Award

Deutsch / Los Angeles

Volkswagen

Feeling Carefree

Consumer Television / :30/:25 - Single

140345A

2014 Advertising Merit Award

FCB / Chicago

Kmart

Ship My Pants

Consumer Television / :30/:25 - Single

140413A

2014 Advertising Merit Award

GSD&M / Austin

RadioShack

The Phone Call

Consumer Television / :30/:25 - Single

140503A

2014 Advertising Merit Award

Havas Worldwide / New York

Heineken

Bear

Consumer Television / :30/:25 - Single

140533A

2014 Advertising Merit Award

INNOCEAN USA / Huntington Beach

Hyundai Motor America

"Dad's Sixth Sense"

Consumer Television / :30/:25 - Single

140571A

2014 Advertising Merit Award

Leo Burnett France / Saint-Denis

Delipapier

Emma

Consumer Television / :30/:25 - Single

140689A

2014 Advertising Merit Award

Leo Burnett / Lisboa

IndieLisboa

Noooo

Consumer Television / :30/:25 - Single

140693A

2014 Advertising Merit Award

Saatchi & Saatchi / New York

General Mills- Cheerios

Gracie

Consumer Television / :30/:25 - Single

141107A

2014 Advertising Merit Award

Venables Bell & Partners / San Francisco

Google

Martin Van Buren

Consumer Television / :30/:25 - Single

141230A

2014 Advertising Merit Award

Wieden+Kennedy / Portland

Old Spice

Hair Care: Meeting :30

Consumer Television / :30/:25 - Single

141269A

2014 Advertising Merit Award

Carmichael Lynch / Minneapolis

Subaru of America

Let's Do That / Nature Painting / The Date

Consumer Television / 60 Second - Campaign

140196A

2014 Advertising Merit Award

TBWA\Hunt\Lascaris - Johannesburg / Sandton

Tiger Brands

Write it in your own voice

Consumer Television / 60 Second - Campaign

141187A

2014 Advertising Merit Award

adam&eveDDB / London

Marmite

Rescue

Consumer Television / Over 60 second - Single

140043A

2014 Advertising Merit Award

BMB / London

TUI Travel UK & Ireland

Simon The Ogre

Consumer Television / Over 60 second - Single

140178A

2014 Advertising Merit Award

Del Campo Saatchi & Saatchi / Buenos Aires

Andes Beer

The Miraculous Hen

Consumer Television / Over 60 second - Single

140318A

2014 Advertising Merit Award

Fahrenheit DDB / Lima

Promart Homecenter

Perfect daughter

Consumer Television / Over 60 second - Single

140408A

2014 Advertising Merit Award

Ogilvy & Mather Advertising Taiwan / Taipei + BOKU / Taipei

Far East Tone

Mistake

Consumer Television / Over 60 second - Single

140892A

2014 Advertising Merit Award

Ogilvy & Mather Thailand / Bangkok

TrueMove H

Giving

Consumer Television / Over 60 second - Single

140914A

2014 Advertising Merit Award

R/GA / Los Angeles

Beats by Dr. Dre

Beats by Dr. Dre - Hear What You Want with Colin Kaepernick

Consumer Television / Over 60 second - Single

141064A

2014 Advertising Merit Award

The Richards Group / Dallas

Chrysler SRT

Body and Soul

Consumer Television / Over 60 second - Single

141214A

2014 Advertising Merit Award

MJZ / Los Angeles + Wieden+Kennedy / Portland

Nike

Possibilities

Consumer Television / Over 60 second - Single

141256A

2014 Advertising Merit Award

Young & Rubicam Argentina / Buenos Aires

Alto Palermo Shopping Center

Ex

Consumer Television / Over 60 second - Single

141281A

Follow Us